rs otomotiv grubu

What rs otomotiv grubu does

RS Otomotiv Grubu (RS Holding) is a privately held Turkish holding company headquartered in Maltepe, Istanbul, that operates an integrated automotive, assistance, and technology ecosystem serving both individual vehicle owners and corporate/institutional clients in Turkey. Founded in 2009 with the launch of RS Servis, the group has grown to encompass 15+ wholly-owned subsidiaries organized under three operating groups: the Otomotiv Grubu (Automotive Group) covering repair, inspection, paintless dent repair, detailing, mechanical service, warranty-backed repair, and certified pre-owned sales through brands such as RS Servis, RS Oto Ekspertiz, RS Mobility, RS Boyasız Onarım, Carshine, Met Teknik, Garantili Oto Servis, and Garantili Otomobil; the Asistans Grubu (Assistance Group) delivering 24/7 roadside, medical, concierge, and auction-portal services via Tur Assist, Tur Medical, OtoKonfor, and İhale Portal; and the Destech Teknoloji Grubu (Technology Group) providing insurtech and digital infrastructure through Sigorta Acentesi and Affinitybox.

The group's core technology is the RS 5.0 vision — a digital ecosystem that connects the three operating groups under shared data and customer-flow logic, with proprietary insurtech platforms (SigortaAcentesi, Affinitybox) supplying localized software for the insurance and automotive industries. Distribution is hybrid: physical service-center networks combined with digital self-serve platforms (online contact forms, phone support at 0850 777 40 77, İhale Portal) reach consumers, while dedicated B2B channels handle corporate fleet and institutional assistance contracts. The company employs 1,000+ field-specialist staff and is led by Chairman Ünal ÜNALDI and CEO Nihal ASKER.

The business model combines professional-services revenue from automotive repair, inspection, and second-hand sales; recurring/subscription revenue from roadside assistance memberships, medical assistance, and technology platform services; and B2B enterprise contract revenue. Marketing is multi-channel, spanning a corporate website (rsholding.com.tr), active social-media presence, a media center, and participation in industry events, all geared toward building brand recognition and an integrated customer journey. The holding is private and founder-controlled, with no disclosed external funding, public listing, or institutional investor.

Name

rs otomotiv grubu

Legal name

RS Holding

Website

https://rsotomotivgrubu.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

501–1,000 employees

Short description

RS Otomotiv Grubu (RS Holding) is a privately-held Turkish holding that operates an integrated automotive, assistance, and insurtech ecosystem through 15+ subsidiaries (RS Servis, Tur Assist, Sigorta Acentesi, RS Mobility, among others), serving individual vehicle owners and corporate clients across Turkey with repair, inspection, second-hand sales, roadside assistance, and digital platform services.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Services

NAICS

General Automotive Repair (811111), Automotive Mechanical and Electrical Repair and Maintenance (81111), Support Activities for Road Transportation (4884)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

akta.pro secondary industries

EV/Hybrid Service & Battery Repair (TLAKAAAJ), Mobile Auto Repair & Roadside Assistance (TLAKAAAL)

Keywords

• Automotive repair services
• Vehicle inspection
• Roadside assistance
• Certified pre-owned vehicles
• Insurtech platforms

Headquarters

HQ city

Maltepe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Automotive Services Revenue: Revenue from automotive repair, maintenance, expertise services, second-hand sales, paintless repair, and electric vehicle technologies through RS Servis, RS Oto Ekspertiz, RS Mobility, Carshine, RS Boyasız Onarım, Met Teknik, Garantili Oto Servis, and Garantili Otomobil brands
2. Assistance Services Revenue: Revenue from roadside assistance, medical assistance, vehicle concierge, and auction portal services through Tur Assist, Tur Medical, OtoKonfor, and İhale Portal
3. Technology Solutions Revenue: Revenue from digital insurance agency services and insurtech platforms through Sigorta Acentesi and Affinitybox

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

RS Otomotiv Grubu delivers a 360-degree automotive service ecosystem spanning the full vehicle lifecycle, including damage repair and maintenance (RS Servis, Garantili Oto Servis, Met Teknik), paintless dent repair (RS Boyasız Onarım), vehicle inspection and expert assessment (RS Oto Ekspertiz), certified pre-owned vehicle sales (Garantili Otomobil), electric vehicle technology and mobility (RS Mobility), and automotive cleaning and detailing (Carshine). The offerings are backed by a 24/7 roadside and medical assistance network and insurtech platforms operating under the RS 5.0 digital ecosystem vision.

Product overview

RS Otomotiv Grubu operates as an integrated automotive service ecosystem under RS Holding, offering a comprehensive portfolio of 8 brands covering the full vehicle lifecycle. The ecosystem includes RS Servis for repair and maintenance, RS Oto Ekspertiz for vehicle inspection, RS Mobility for electric vehicle technologies, Garantili Otomobil for certified pre-owned vehicle sales, RS Boyasız Onarım for paintless dent repair, Carshine for vehicle cleaning, Met Teknik for technical automotive services, and Garantili Oto Servis for warranty-backed repairs. Together, these services span from damage repair to second-hand sales and electric vehicle technology, providing a 360-degree automotive service ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• RS Servis Automotive repair and maintenance services covering damage repair, providing comprehensive vehicle servicing solutions for vehicle owners across Turkey.
• RS Oto Ekspertiz Vehicle inspection and expert assessment services for used cars, providing detailed technical reports on vehicle condition for buyers and sellers in the second-hand vehicle market.
• RS Mobility Electric vehicle technology and mobility solutions, covering new energy vehicle services and charging infrastructure for EV owners and operators.
• Carshine Automotive cleaning and detailing services for vehicle owners seeking cosmetic care and professional cleaning.
• RS Boyasız Onarım Paintless dent repair services for vehicle damage without the need for repainting, addressing minor dents and hail damage.
• Met Teknik Technical automotive services including mechanical repairs and specialized technical solutions for vehicles.
• Garantili Oto Servis Guaranteed automotive repair services with warranty-backed repair solutions for vehicle owners.
• Garantili Otomobil Certified pre-owned vehicle sales with warranty coverage, offering second-hand car sales covering the journey from damage repair through to vehicle inspection.
• Tur Assist 24/7 roadside assistance services for vehicle owners and corporate fleet clients across Turkey.
• Tur Medical Medical assistance services providing health-related support as part of the 24/7 assistance network.
• OtoKonfor Vehicle concierge services providing convenience-oriented support for vehicle owners within the assistance network.
• İhale Portal Auction portal services for vehicle and asset transactions within the assistance group.
• Sigorta Acentesi Digital insurance agency services providing localized insurance solutions for the automotive and insurance industries.
• Affinitybox Affinity marketing and digital platform providing localized software and digital infrastructure solutions for the insurance and automotive industries.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sigortam.net: Leading Turkish digital insurance brokerage platform. Comparable to Sigorta Acentesi and Affinitybox on insurtech distribution and digital insurance infrastructure for the Turkish market.
• Europ Assistance: Global roadside, medical, and travel assistance provider serving insurers and corporate clients. Directly comparable to Tur Assist, Tur Medical, and OtoKonfor on 24/7 B2B assistance contract model.
• Bosch Car Service: Global multi-brand automotive service network operating franchised repair workshops. Directly comparable to RS Servis and Garantili Oto Servis as a multi-brand aftermarket service platform with standardized quality across geographies.
• Otopratik (Doğuş Otomotiv): Turkish multi-brand automotive service chain operated by Doğuş Otomotiv. Closely comparable to RS Servis on multi-brand light-duty repair positioning and national service-center footprint in Turkey.
• Auto King (Turkey): Turkish chain of independent automotive service centers providing multi-brand mechanical repair. Comparable to RS Servis and Garantili Oto Servis on light-duty auto repair and warranty-backed service positioning.
• TÜVTÜRK: Dominant Turkish vehicle inspection operator running periodic and roadside inspections. Directly comparable to RS Oto Ekspertiz as a regulated vehicle-condition assessment business serving both consumers and insurance partners in Turkey.
• Carglass (Belron): Global leader in vehicle glass repair/replacement and increasingly paintless dent repair. Directly comparable to RS Boyasız Onarım and Met Teknik on damage-repair technical capability and insurance-driven workflow integration.

Broad incumbents

• AXA Partners: Global assistance and insurance services arm of AXA. Comparable to Tur Assist as a broader assistance services incumbent with established corporate client relationships and international reach that RS lacks.
• Allianz Partners: Global assistance, travel insurance, and health services arm of Allianz Group. Comparable to Tur Assist/Tur Medical on a broader scale, though operating across many verticals beyond automotive.

Others

• Vava Cars: Turkish used-car platform offering inspected and warrantied pre-owned vehicles. Comparable to Garantili Otomobil on certified pre-owned sales with inspection-backed warranty in the Turkish market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/rsotomotivgrubu
• YouTubeyoutube.com/@rsholdingtr
• LinkedInlinkedin.com/company/rs-otomotiv-grubu
• Instagraminstagram.com/rsholdingtr
• TikToktiktok.com/@rsholdingtr
• Facebookfacebook.com/rsservisofficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about rs otomotiv grubu