Reclaim.
Reclaim is a Barcelona-based AI-native platform that provides circular fashion operating-system software — including Digital Product Passports, predictive value tracking, and agentic recommerce routing — to fashion brands and multi-brand retailers to automate resale, repair, donation, and recycling workflows.
- Company typePrivate
- Founded2025
- HeadquartersBarcelona, Spain
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Reclaim. does
Reclaim is a Barcelona-based AI-native software company that provides a circular fashion operating system to fashion brands and multi-brand retailers. Its core product is an agentic recommerce engine that uses autonomous AI agents to route products to their highest recovery outcome across resale, repair, donation, and recycling pathways. The platform is built around interconnected modules: Digital Product Passports (DPP) for EU regulatory compliance and product traceability, Predictive Value Tracking for real-time residual-value computation, a Digital Wardrobe that anchors customer purchase data from point-of-sale, Smart Buyback for frictionless trade-ins, Lifecycle Intelligence for post-purchase behavioral analytics, and Asset Verification for authenticated resale. A customer-facing Reclaim App enables trade-ins and digital wardrobe access, completing the circular loop.
Reclaim makes money through a combination of recurring SaaS platform fees and transaction-based fees tied to circular recovery operations. Pricing is quote-based and not publicly disclosed, with multi-year enterprise contracts negotiated through a demo-led sales motion. The go-to-market is enterprise field sales targeting major fashion brands and multi-brand retailers, supplemented by an event-driven presence at Shoptalk Europe, Shoptalk Lux, Fashion Disrupt, and Mercedes-Benz Fashion Week Madrid. A partner network — including Vestiaire Collective (luxury resale), Moda re- (circular recovery), Blue Bite (connected products), The Post Fiber (materials), Plug and Play (innovation), and academic partners IESE, INSEAD, and ESADE — supports broader ecosystem distribution.
Reclaim's primary customer segments are vertical fashion brands seeking to capture the projected €390B global resale market and multi-brand retailers looking to participate in the secondary market growing 2.7x faster than primary sales. Named enterprise pilots include multi-brand sportswear and ski retailer Cuylás and luxury fashion brand Erroz. The product offering is timed against EU ESPR and DPP regulatory deadlines (2025-2026), including a ban on destruction of unsold apparel effective July 2026, which serves as a structural demand driver for compliant circular infrastructure.
Reclaim. firmographics
Firmographics- Name
- Reclaim.
- Legal name
- Reclaim
- Website
- https://reclaim.world
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Reclaim is a Barcelona-based AI-native platform that provides circular fashion operating-system software — including Digital Product Passports, predictive value tracking, and agentic recommerce routing — to fashion brands and multi-brand retailers to automate resale, repair, donation, and recycling workflows.
- Ownership category
- akta.pro rank
Reclaim. industry classification
Industry- Product category
- Sustainable Fashion Software
- NAICS
- Waste Management and Remediation Services (562), Materials Recovery Facilities (562920), Materials Recovery Facilities (56292)
- SIC
- Services-Miscellaneous Repair Services (7600)
- akta.pro primary industry
- Reuse & Resale / Recommerce Operations (EUAIANAC)
- akta.pro secondary industry
- Product Take-Back & Reverse Logistics Programs (EUAIANAA)
Keywords
Where Reclaim. is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Reclaim. business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Circular Fashion Operating System: SaaS platform providing circular infrastructure to fashion brands. The platform enables brands to convert resale, take-back, and recycling into immediate revenue and loyalty, orchestrating products, data, and partners into a unified network. Revenue appears to come from platform fees for managing circular operations and recovery workflows.
- Recovery Operations & Transaction Processing: Transaction-based revenue from managing the recovery loop — processing customer trade-ins and unsold seasonal stock through the circular recovery system. Manages both customer returns and deadstock routing through authenticated resale channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise platform for fashion brands |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Reclaim. product offering
Product offeringCore offering
Reclaim provides an AI-native operating system for circular fashion that serves as post-purchase infrastructure for fashion brands and retailers. The platform uses autonomous agents to route products to optimal recovery outcomes (resale, repair, donation, or recycling), manages Digital Product Passports for EU regulatory compliance, and provides lifecycle intelligence from point-of-sale through end-of-life.
Product overview
Reclaim offers a unified AI-native operating system for circular fashion, consisting of the Reclaim Operating System as the core platform, augmented by interconnected modules including Predictive Value Tracking, Digital Wardrobe, Smart Buyback, Digital Product Passports, and the Agentic Recovery Infrastructure. The platform functions as an agentic recommerce engine that turns resale into revenue, loyalty, and product intelligence for fashion brands. The system connects new sales and existing customer wardrobes to clear circular actions, enabling brands to participate in the secondary market growing 2.7 times faster than primary sales. Integration with the Reclaim App provides customer-facing trade-in functionality, completing the circular loop from purchase through recovery.
Differentiator
Problem solved
Functional benefit
Products and services
- Reclaim Operating System AI-native operating system for circular fashion serving as post-purchase infrastructure that connects products, data, and value. The platform enables enterprise fashion brands and multi-brand retailers to convert resale, take-back, and recycling into immediate revenue and loyalty through autonomous coordination.
- Reclaim App Customer-facing application enabling customers to return items via the app for store credit to spend on new products, facilitating trade-in processes and managing secondary inventory streams for fashion brands.
Quantifiable outcome
- Secondary market growing 2.7x faster than primary sales, projected to reach $360B+ by 2029
- +4 more outcomes
Companies that use Reclaim.
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles1 record
Reclaim. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature7 records
Reclaim. partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- ErrozcoreMallorcan fashion brand partnered with Reclaim during Mercedes-Benz Fashion Week Madrid 2025 to pilot intelligent purchase and smart buyback model. Integration includes Digital Product Passport (DPP) for full traceability from origin to end of life. Smart buyback transforms premium design into recurring asset through brand-led resale ecosystem.
- CuyláscoreLeading multi-brand retailer for sportswear and ski partnered with Reclaim to transform circularity into integrated retail capability. Cuylás captures secondary market at point-of-sale to guarantee repeat premium sales and secure full product lifecycle within its ecosystem. Pilot demonstrates automated recovery infrastructure with buyback programs offering store credit for returned items.
- Moda re-minorCircular economy initiative specialized in sorting and valorisation of donated textiles. Ensures post-consumer garments are correctly classified and routed toward reuse or recycling pathways. Connected textile recovery with social employment across Spain.
- Norrsken BarcelonaminorEurope's largest hub for impact-driven technology in Barcelona. Hosted Reclaim's launch event focusing on practical circular fashion infrastructure required to scale circularity. Pablo Erroz from Norrsken participated in launch discussions.
- Vestiaire CollectiveminorLuxury resale platform referenced in McQueen case study demonstrating 'Brand Approved' take-back and resale program. DPP-verified authenticity for brand-approved circular programs.
- IESE Business SchoolminorAcademic institution partner in Reclaim's network building circularity alongside industry partners.
- INSEADminorAcademic institution partner in Reclaim's network building circularity alongside industry partners.
- ESADE Business SchoolminorAcademic institution partner in Reclaim's network building circularity alongside industry partners.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Reclaim. competitors and assessment
Company assessmentBroad incumbents
- The RealReal:
- Vestiaire Collective: Vestiaire Collective is a global luxury resale marketplace referenced as a partner in Reclaim's network. While a marketplace rather than SaaS, it competes for downstream circular GMV and could expand upstream into brand-facing circular infrastructure.
Direct peers
- Blue Bite: Blue Bite is a connected product / Digital Product Passport platform used by luxury brands (Bulgari, Alexander McQueen, LOUIS XIII). Reclaim's founder previously led strategy there, and the DPP module overlaps directly with Blue Bite's core offering.
- Trove: Trove powers branded recommerce for leading apparel brands (Patagonia, REI, Levi's), providing trade-in, resale-as-a-service, and circular commerce infrastructure — the closest direct competitor to Reclaim's SaaS model for fashion brand circularity.
- Reflaunt: Reflaunt is a circular fashion tech platform enabling luxury and premium brands (Breuninger, Selfridges) to launch branded resale programs — directly comparable to Reclaim's Smart Buyback and integrated take-back offerings.
- Certilogo: Certilogo provides Digital Product Passport, authentication, and traceability for fashion and luxury brands — overlapping with Reclaim's DPP and Asset Verification features and competing for the same EU ESPR compliance budget.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Reclaim. social profiles
Digital presenceReclaim. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reclaim. leadership team
Management profileNumber of profiles
Profiles1 record
Reclaim. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reclaim. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reclaim.
What does Reclaim. do?
Reclaim provides an AI-native operating system for circular fashion that serves as post-purchase infrastructure for fashion brands and retailers. The platform uses autonomous agents to route products to optimal recovery outcomes (resale, repair, donation, or recycling), manages Digital Product Passports for EU regulatory compliance, and provides lifecycle intelligence from point-of-sale through end-of-life.
Is Reclaim. a public or private company?
Reclaim. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Reclaim. founded?
Reclaim. was founded in 2025. It employs 1 to 10 people.
Where is Reclaim. based?
Reclaim. is headquartered in Barcelona, Spain, in the Europe region.
How does Reclaim. make money?
Two revenue lines are on record. Circular Fashion Operating System is the primary driver. The others are recovery Operations & Transaction Processing.
Who are Reclaim.'s main competitors?
Broad incumbents on record are The RealReal and Vestiaire Collective. Direct peers are Blue Bite, Trove, Reflaunt and Certilogo.
Does Reclaim. have an API?
No public API is recorded for Reclaim..
What industry is Reclaim. in?
Reclaim.'s product category is Sustainable Fashion Software. Its primary akta.pro industry code is EUAIANAC, Reuse & Resale / Recommerce Operations, with a secondary code of EUAIANAA, Product Take-Back & Reverse Logistics Programs. Its NAICS code is 562 and its SIC code is 7600.