Beer & Selected Beverages

What Beer & Selected Beverages does

BSB is a Dutch cooperative logistics and distribution platform for alcoholic and non-alcoholic beverages, organized as a European Economic Interest Grouping (EESV) and founded in 1996 by four brewers seeking a transparent alternative to distribution through subsidiaries of large Dutch breweries. From a 20,000 m² distribution center in Etten-Leur near the A58, BSB delivers to beverage wholesalers, retailers, and off-licenses across the Netherlands and into Belgium and Luxembourg via approximately 50 daily routes, with order picking operating from 06:00 to 23:00.

The company provides full-service distribution execution: warehousing, inventory management, order processing (EDI, email, or telephone), delivery, invoicing, debtor management, GS1 database administration, and excise duty handling through its licensed AGP (Accijns Goederen Plaats) depot. It also performs Value Added Logistics in-house, including repackaging into smaller trade units and display building. The underlying technology stack centers on a Warehouse Management System with pallet-label scanning, voicepicking, and EDI integration with customers, supported by ISO 22000 food-safety and SKAL organic-handling certifications.

BSB's commercial model is a cooperative platform serving 14 member-brewers and multiple external partners on a transparent cost-allocation basis. The portfolio spans craft and premium beer (Chimay, De Halve Maan, Veltins, Brouwerij 't IJ, Gulpener, Jopen, Warsteiner, Duvel Moortgat, Brouwerij Het Anker, De Brabandere, L. Huyghe), spirits (FLS Company's Flügel, Rocketshot, Boswandeling; Jack Daniels; Campari), and soft drinks via the Lekker Fris division (Capri Sun, Schweppes, evian, Monin, Prime, Nexba kombucha, Mojo Mate). Revenue is not publicly disclosed, and BSB operates as a privately held cooperative with no institutional shareholders referenced.

Name

Beer & Selected Beverages

Legal name

EESV Beer & Selected Beverages

Website

https://bsb.nl

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

BSB is a Dutch cooperative beverage distribution platform serving 14 brewery members and external brand owners, providing warehousing, transport, excise handling, and order processing to wholesalers, retailers, and off-licenses across the Netherlands, Belgium, and Luxembourg.

Ownership category

akta.pro rank

Product category

Beverage Distribution Logistics

NAICS

Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Beer and Ale Merchant Wholesalers (424810)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Wholesale-Groceries, General Line (5141)

akta.pro primary industry

Beverage & Alcohol Distribution Centers (TLALAEAK)

akta.pro secondary industries

Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA), Beverage Wholesale Distribution (Non-Alcoholic) (CRAOAAAH)

Keywords

• Beverage distribution
• Logistics services
• Warehouse management
• Cooperative distribution
• Supply chain operations

Headquarters

HQ city

Etten

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Distribution Services: Full-service distribution for brand owners including storage, transport, order processing, invoicing, debtor management, and GS1 database management. BSB is a cooperative (EESV) with 14 members and multiple external partners, operating on a transparent cost allocation system.
2. Value Added Logistics (VAL): Additional services including repackaging into smaller trade units, display building, and other value-added logistics activities performed in-house.

Go-to-market motion1 record

Distribution channels3 records

Core offering

Beer & Selected Beverages (BSB) is a Dutch cooperative distribution platform that provides end-to-end beverage logistics services for brand owners, including warehousing in a 20,000 m² distribution center with ~2,200 trade SKUs, order processing via EDI/email/phone, AGP (excise goods) depot storage, GS1 data management, and delivery across ~50 daily routes to wholesalers, retailers, and off-licenses in the Netherlands, Belgium, and Luxembourg. The cooperative pools logistics resources for 14 member brewers and producers plus external partners, while preserving each brand's commercial autonomy.

Product overview

Beer & Selected Beverages (BSB) operates as a cooperative-based central distribution center for alcoholic and non-alcoholic beverages. The company distributes an extensive portfolio of partner brands organized into three main categories: Beer (including Chimay, De Halve Maan, Veltins, Brouwerij 't IJ, Gulpener, Warsteiner, Jopen, Duvel Moortgat, Brouwerij Het Anker, De Brabandere, and Brouwerij L. Huyghe), Soft Drinks (via the Lekker Fris division with brands like Capri Sun, Schweppes, evian, Prime), and Spirits (including FLS Company's Flügel, Rocketshot, Boswandeling, and Brouwerij Het Anker's whisky range). Beyond brand distribution, BSB provides comprehensive logistics services including warehousing, import handling, order processing via EDI/email/phone, excise administration through its AGP depot, GS1 data management, and Value Added Logistics. BSB functions as a one-stop logistics partner for brewers and beverage producers seeking efficient route-to-market execution in the Netherlands.

Differentiator

Problem solved

Functional benefit

Products and services

• Distribution & Logistics Services Full-service beverage distribution platform offering warehousing (20,000 m² with ~2,200 trade SKUs and 1,200 POS SKUs), AGP depot excise storage, order processing via EDI/email/phone, inventory management, GS1 database management, debtor management, invoicing, and delivery via approximately 50 daily routes (2–6 deliveries per week) to wholesalers, retailers, and off-licenses in the Netherlands, Belgium, and Luxembourg. Includes Value Added Logistics such as repackaging into smaller trade units and display building. ISO 22000 and SKAL certified.

Named customers3 records

Segments3 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

17 partnerships are on record, tiered core and supporting.

• Four Brewers (Founding Partners)coreStrategic or Co-development PartnerFour brewers bundled their forces and founded BSB in 1996 together with young but experienced professionals from the Dutch beer world. They chose the cooperative form within a European Economic Interest Grouping (EESV).
• GS1supportingTechnology or IntegrationBSB manages GS1 database for product data, ensuring all product information is directly available for connected buyers.
• Economic Data Resources B.V. (EDR)supportingOthersCreditworthiness check provider. BSB shares customer data with EDR when customers wish to become clients. EDR provides creditworthiness advice based on this data.
• Chimay (Abbaye de Scourmont)coreChannel Partner/ Reseller/ DistributorTrappist brewery producing Chimay Goud, Chimay Rood, Chimay Tripel, Chimay Blauw, and Chimay Groen/150. BSB distributes their beers in the Netherlands.
• FLS Company NederlandcoreChannel Partner/ Reseller/ DistributorIndependent Dutch liquor company since 1996, known for brands like Flügel, Rocketshot, and Boswandeling. BSB distributes their products.
• Brouwerij De Halve MaancoreChannel Partner/ Reseller/ DistributorFamily brewery in Bruges since 1856, producing Brugse Zot, Sportzot, Straffe Hendrik, and Blanche De Bruges. BSB distributes their products in the Netherlands.
• Brouwerij C. & A. VELTINScoreChannel Partner/ Reseller/ DistributorPrivate brewery in Meschede-Grevenstein, Germany, brewing premium beer since 1824. BSB distributes Veltins products.
• Lekker FriscoreChannel Partner/ Reseller/ DistributorLocal partner for (inter)national soft drink brands including Capri Sun, Schweppes, evian, Monin, Prime, Nexba kombucha, and Mojo Mate. BSB distributes their products.
• Brouwerij Het AnkercoreChannel Partner/ Reseller/ DistributorHistoric brewery and distillery in Mechelen, Belgium (since 1471), known for Gouden Carolus beers and Single Malt whisky. BSB distributes their products.
• Brouwerij 't IJcoreChannel Partner/ Reseller/ DistributorAmsterdam brewery since 1985, known for Zatte, Natte, IJwit, and seasonal beers like PaasIJ and IJbok. BSB distributes their products in the Netherlands.
• JopensupportingChannel Partner/ Reseller/ DistributorDutch craft brewery whose beers are distributed by BSB.
• GulpenersupportingChannel Partner/ Reseller/ DistributorDutch brewery whose beers are distributed by BSB.
• WarsteinersupportingChannel Partner/ Reseller/ DistributorGerman brewery whose beers are distributed by BSB.
• Duvel MoortgatsupportingChannel Partner/ Reseller/ DistributorBelgian brewery group whose beers are distributed by BSB.
• Jack DanielssupportingChannel Partner/ Reseller/ DistributorAmerican whiskey brand distributed by BSB.
• CamparisupportingChannel Partner/ Reseller/ DistributorItalian spirits brand distributed by BSB.
• EviansupportingChannel Partner/ Reseller/ DistributorFrench mineral water brand distributed by BSB.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Asahi Europe (Grolsch): Japanese-owned Dutch brewer (Grolsch) with established nationwide distribution in the Netherlands. Overlaps with BSB in beer distribution via the Dutch wholesale channel.
• Royal Swinkels Family Brewers: Dutch family-owned brewer (Bavaria, De Molen, etc.) with its own distribution network servicing the Dutch market. Comparable to BSB as a long-standing Dutch beverage brand owner with actively managed distribution.
• Heineken: World's second-largest brewer with a significant Dutch distribution arm built around its own brands. Represents the vertically integrated competitor model that BSB was specifically created to provide an alternative to.
• AB InBev: Global brewer with extensive owned distribution in the Netherlands and Benelux for brands including Leffe, Hoegaarden, and Corona. Represents the brewery-owned distribution model against which BSB positions itself.

Direct peers

• Hanos International: Dutch cash & carry and foodservice wholesaler serving hospitality and retail customers with extensive beverage ranges. Comparable to BSB in B2B distribution orientation and multi-category beverage handling.
• Sligro Food Group: Dutch foodservice and wholesale distributor operating cash & carry outlets and delivering to hospitality and retail customers across the Netherlands and Belgium, including a broad beverage portfolio. Most directly comparable to BSB in customer base (B2B wholesalers, retailers, hospitality) and distribution model.
• Bidfood Netherlands: Dutch foodservice distributor (part of Bidcorp) supplying restaurants, hotels, and care institutions with a strong beverage assortment. Comparable to BSB in B2B foodservice distribution and multi-temperature logistics.

Emerging players

• Dranken.nl: Dutch online beverage retailer offering broad alcohol and non-alcoholic assortment with home delivery. Compared to BSB as a tech-enabled, smaller-scale beverage distribution operator in the Netherlands, though B2C-focused rather than B2B.

Others

• Gall & Gall: Largest Dutch liquor store chain (part of Ahold Delhaize) and a downstream customer of BSB. Relevant as an adjacent channel for premium spirits and craft beer distribution in the Netherlands.
• Nabuurs: Dutch logistics services provider specializing in FMCG distribution including beverages. Comparable to BSB as a Netherlands-based third-party logistics provider with beverage and FMCG expertise, though broader in customer mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BSBeesv
• LinkedInlinkedin.com/company/beers-selected-beverages-eesv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beer & Selected Beverages