thankQ
- Company typePrivate
- Founded1994
- HeadquartersLoughborough, United Kingdom
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
thankQ firmographics
Firmographics- Name
- thankQ
- Legal name
- The Access Group
- Website
- https://thankq.co.uk
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
thankQ industry classification
Industry- Product category
- Nonprofit CRM Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Industry-Specific CRM (Vertical CRM Suites) (HDAEAFAH)
Keywords
Where thankQ is headquartered
LocationHeadquarters
- HQ city
- Loughborough
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
thankQ business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- CRM Software Subscriptions: Subscription-based pricing for Donorfy and Access Charity CRM products. Includes starter and professional packages with tiered functionality.
- Software Add-ons and Extensions: Additional modules for volunteer management, digital fundraising, ad grants management, payment processing, and e-commerce sold as integrated components.
- Implementation and Onboarding Services: FlightPath remote-first implementation services and professional services consulting for CRM deployment and migration.
- Learning and Training Services: eLearning, certifications and instructor-led training offerings for product adoption.
- Managed Services (Ad Grants): Managed Google Ad Grants service with ongoing campaign management and performance monitoring.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Donorfy Starter Package |
| Subscription | Annual | Donorfy Professional Package |
| Subscription | Annual | Access Charity CRM Custom Packages |
| Other | Annual | Google Ad Grants Management |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
thankQ product offering
Product offeringCore offering
thankQ is a nonprofit CRM software built specifically for charities, universities, and membership-led organizations, providing donor management, campaign management, Gift Aid claim handling, event booking, and automated workflow capabilities. It was acquired by The Access Group in 2012 and rebranded as Access Charity CRM, and today sits within a broader portfolio of charity-suite products (including Donorfy, Access Assemble, Access Raise, and Access Charity Ad Grants).
Product overview
The Access Group's nonprofit product portfolio is built around Access Evo, a cloud-based platform hub that connects multiple charity software solutions. The core CRM products include Access Charity CRM (formerly ThankQ) for large alumni and membership-led charities requiring advanced customisation, and Donorfy (acquired November 2024) for general charity fundraising. Supporting modules include Access Assemble for volunteer management, Access Raise for digital fundraising with AI capabilities, and Access Charity Ad Grants for Google Ad Grants management. The Access Charity Suite combines all these tools into one unified platform with shared data, single sign-on, and integrated AI functionality.
Differentiator
Problem solved
Functional benefit
Brands
- Donorfy: One of the UK's most recommended CRM for nonprofits, consistently praised for ease of use, practical functionality, and deep understanding of the sector. Built for fundraisers, not just data specialists.
- Access Assemble
- Access Raise
- Access Charity Ad Grants
- Access Charity Suite
- Access Evo
Products and services
- Access Charity CRM (formerly thankQ) A configurable nonprofit CRM tailored to charities, universities, and membership-led organizations, offering donor and campaign management, Gift Aid claims, event booking, and workflow automation.
- Donorfy A CRM built around Microsoft 365, designed for small charities looking for an intuitive donor and fundraising management system.
- Access Assemble
Quantifiable outcome
- Dozens of hours saved per month through workflow automation and integrations
- +3 more outcomes
Companies that use thankQ
Customer profileNamed customers24 records
Segments8 records
Ideal customer profiles3 records
thankQ technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature6 records
thankQ partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Donorfy (Acquired)coreAccess Group acquired Donorfy in November 2024 to strengthen commitment to providing best-in-class solutions for charities. Donorfy is being integrated into Access Evo platform for greater connectivity.
- ThankQ (Acquired)coreThankQ joined The Access Group in 2012 and was upgraded to become Access Charity CRM. ThankQ customers continue to be fully supported with ongoing product development.
- Make (Integration Platform)coreIntegration capability via Make platform enabling Access Charity CRM users to connect with third-party systems including event booking platforms without custom API development. This integration has been described as game-changing for nonprofit teams.
- Google Ad GrantscoreAccess Charity Ad Grants helps nonprofits secure and manage up to $120,000 annually in free Google advertising. Access provides managed service for campaign setup, compliance, and ongoing performance monitoring.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
thankQ competitors and assessment
Company assessmentBroad incumbents
- Salesforce: Global CRM leader with a Nonprofit Cloud / Nonprofit Success Pack serving similar charity and university buyers. Competes in the same enterprise deals but as a broad CRM platform with a vertical overlay rather than a purpose-built nonprofit suite.
- Microsoft: Provides Dynamics 365 CRM plus Power Platform and Microsoft Cloud for Nonprofit. Competes indirectly with Access Evo/Access Charity CRM in university and large charity environments standardised on Microsoft.
Direct peers
- Blackbaud: The dominant US-listed provider of nonprofit CRM, fundraising, financial management and grantmaking software. Directly comparable as the incumbent vertical CRM suite serving charities, universities and foundations, and the primary competitor the Access portfolio positions against.
- Bonterra: Vertical software group combining Network for Good, Social Solutions, CyberGrants and others to serve nonprofits and grantmakers. Closely comparable as a multi-product nonprofit CRM/grantmaking platform competing for the same mid-market and enterprise charity customers.
- GivingData: Grantmaking and philanthropic management platform serving foundations and grantmakers. Comparable to the Access Charity CRM/grantmaking-adjacent workflows and to Bonterra's grantmaking suite.
- Neon One: Provider of nonprofit CRM, donor management and marketing tools (Neon CRM, Neon Pay, CharityAuctionsToday). Comparable vertical CRM vendor targeting similar small-to-mid charity segments.
- Bloomerang: US-based donor CRM focused on small and mid-sized nonprofits with strong retention and reporting features. Directly comparable to Donorfy in target segment and ease-of-use positioning.
- Raiser's Edge NXT (by Blackbaud): Blackbaud's flagship donor CRM and the most entrenched incumbent in UK and US large-charity fundraising. Directly comparable to Access Charity CRM and Donorfy on enterprise donor management and campaign workflows.
Emerging players
- Funraise: Modern cloud fundraising platform focused on donation forms, CRM and supporter engagement. Comparable to Access Raise and Donorfy on the digital fundraising layer, but lighter on legacy/alumni depth.
- Givebutter: Fast-growing nonprofit fundraising platform spanning donations, events, CRM and auctions. Comparable to Access Raise and Donorfy for small and mid-market charities adopting modern, digital-first fundraising tools.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
thankQ social profiles
Digital presencethankQ financial estimates
Financial estimateRevenue estimate
Valuation estimate
thankQ leadership team
Management profileNumber of profiles
Profiles1 record
thankQ subsidiaries and ownership
Company hierarchySubsidiaries5 records
thankQ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
thankQ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about thankQ
What does thankQ do?
thankQ is a nonprofit CRM software built specifically for charities, universities, and membership-led organizations, providing donor management, campaign management, Gift Aid claim handling, event booking, and automated workflow capabilities. It was acquired by The Access Group in 2012 and rebranded as Access Charity CRM, and today sits within a broader portfolio of charity-suite products (including Donorfy, Access Assemble, Access Raise, and Access Charity Ad Grants).
Is thankQ a public or private company?
thankQ is a private company. It is classified as corporate owned and is currently operating.
When was thankQ founded?
thankQ was founded in 1994. It employs 501 to 1,000 people.
Where is thankQ based?
thankQ is headquartered in Loughborough, United Kingdom, in the Europe region.
How does thankQ make money?
Five revenue lines are on record. CRM Software Subscriptions are the primary driver. The others are software Add-ons and Extensions, implementation and Onboarding Services, learning and Training Services and managed Services (Ad Grants).
Who are thankQ's main competitors?
Broad incumbents on record are Salesforce and Microsoft. Direct peers are Blackbaud, Bonterra, GivingData, Neon One, Bloomerang and Raiser's Edge NXT (by Blackbaud). Emerging players are Funraise and Givebutter.
Does thankQ have an API?
No public API is recorded for thankQ.
What industry is thankQ in?
thankQ's product category is Nonprofit CRM Software. Its primary akta.pro industry code is HDAEAFAH, Industry-Specific CRM (Vertical CRM Suites). Its NAICS code is 518210 and its SIC code is 7372.