What The McMullen Group does

The McMullen Group is a single-branch residential mortgage origination operation based in Hanover, Massachusetts, operating as a loan origination team of PrimeLending, a PlainsCapital Company ultimately owned by Hilltop Holdings Inc. (NYSE: HTH). Founded in 2014 and led by Senior Loan Officer and Production Manager Brian McMullen (NMLS#441856), the branch originates purchase and refinance mortgages across conventional, FHA, VA, USDA, jumbo, renovation, investment property, and new construction loan programs, serving first-time home buyers, military and veteran borrowers, renovation borrowers, real estate investors, and rural property buyers in the Boston and Hanover, MA market (with New York explicitly excluded from the service area).

The branch has no proprietary technology platform and operates entirely through PrimeLending's loan origination systems and online application portal at loan.primelending.com, complemented by its own SEO-optimized website, mortgage calculators, and educational content. The team has combined experience of over 30 years in the mortgage industry, and Brian McMullen has been recognized by Mortgage Executive Magazine as a top 1% mortgage originator nationwide in 2014, 2015, and 2016 while being a consistent President's Club member. The operation is sales-led, with direct phone outreach (781-361-2625; branch 781-709-3456), website inquiry forms, online applications, and partner referrals via Homes for Heroes and MassHousing as the primary go-to-market motions.

Revenue is generated on a transaction-fee basis through mortgage origination commissions on closed loans; no public pricing disclosure exists, and customer acquisition relies heavily on referrals, 26 verified 5-star testimonials, and a 97% PrimeLending-wide satisfaction rating. The branch markets 24/7 response availability, same-day pre-qualifications, options with as little as 3% down, and specialization in condo and renovation loan products, with marketing and distribution channels centered on the company website, the PrimeLending portal, and direct phone-based consultation.

Name

The McMullen Group

Legal name

The McMullen Group (PrimeLending Branch)

Website

https://mcmullen-group.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

The McMullen Group is a Hanover, Massachusetts-based residential mortgage origination branch operating under PrimeLending, serving individual home buyers and refinancers in the Boston and South Shore MA market through conventional, FHA, VA, USDA, jumbo, and renovation loan programs.

Ownership category

akta.pro rank

Product category

Residential Mortgage Lending

NAICS

Real Estate Credit (522292)

SIC

Mortgage Bankers & Loan Correspondents (6162)

akta.pro primary industry

Renovation Mortgage Origination (FHA 203(k), HomeStyle, CHOICERenovation) (FSALAAAL)

Keywords

• Residential mortgage lending
• Home purchase financing
• Mortgage refinancing services
• Home renovation loans
• First-time homebuyer loans

Headquarters

HQ city

Hanover

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Mortgage Origination Fees: The McMullen Group earns revenue through origination fees on mortgage loans closed through their office. As a PrimeLending loan officer, they earn commissions based on loan volume originated. Revenue is transaction-based, derived from mortgage loans for home purchases, refinances, and renovation projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

The McMullen Group originates residential mortgage loans for individual home buyers and homeowners in the Boston and Hanover, MA market, operating as a loan officer branch under PrimeLending. Core offerings span purchase mortgages (conventional, FHA, VA, USDA, jumbo, fixed-rate, adjustable-rate), refinancing (rate-and-term and cash-out), renovation loans (FHA 203K, HomeStyle, EZ Conventional, HUD REO, Jumbo Renovation, USDA Escrow Holdback), investment property financing, and new construction loans.

Product overview

The McMullen Group is a mortgage lending operation affiliated with PrimeLending, offering a comprehensive suite of home financing products. The core offerings center on purchase mortgages and refinancing, supported by specialized loan programs. Purchase financing includes conventional, FHA, VA, USDA, and jumbo loans in both fixed and adjustable rate structures. A significant portion of their portfolio consists of renovation lending products including FHA 203K, HomeStyle, EZ Conventional Repair Escrow, HUD REO with Repair Escrow, Jumbo Renovation, USDA Escrow Holdback, and general repair escrows. Additional offerings include investment property financing, first-time homebuyer programs, down payment assistance (NeighborhoodEdge, Conventional 97, HomeReady, Home Possible, MassHousing), new construction loans, interest rate protection via the Float Down Option, mortgage pre-qualification/pre-approval services, and home loan review capabilities. The company serves the Boston and Hanover, MA market area.

Differentiator

Problem solved

Functional benefit

Products and services

• New Home Purchase Loans
• Mortgage Refinancing
• FHA Home Loans
• VA Home Loans
• USDA Home Loans
• Conventional Home Loans
• Jumbo Home Loans
• Fixed-Rate Mortgages
• Adjustable Rate Mortgages (ARMs)
• Investment Property Loans
• First Time Homebuyer Programs
• Down Payment Assistance Programs
• New Construction Loans
• Mortgage Pre-qualification and Pre-approval
• Home Loan Review No-cost review service analyzing existing mortgages to identify opportunities for rate reduction, payment cuts, term reduction, PMI elimination, or equity access for existing homeowners.
• FHA 203K Renovation Loan FHA-insured renovation loan combining purchase or refinance with repair costs in a single mortgage; Standard 203K handles projects exceeding $5,000; Limited 203K covers improvements up to $35,000; minimum 3.5% down payment, renovation costs capped at 50% of as-completed value, for individual home buyers and homeowners.
• HomeStyle Renovation Mortgage Fannie Mae renovation loan allowing borrowers to finance purchase or refinance plus repair costs in one loan; renovation costs limited to 75% of as-completed value, available with 5% down for qualified borrowers, targeted at individual homeowners.
• Jumbo Renovation Loan Renovation financing for higher-value homes exceeding conforming loan limits; maximum renovation amount is lesser of $250,000 or 30% of renovation completed value, for individual owners of higher-value properties.
• USDA Escrow Holdback Rehab Loan USDA-eligible renovation loan allowing 102% financing for first-time and repeating homebuyers with 30-year fixed rate, no mortgage insurance, and no maximum loan amount, targeted at rural property buyers.

Quantifiable outcome

• 97% customer satisfaction rating based on independent third-party survey
• +2 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• MassHousingminorGTM or Marketing Partner · 25 June 2018MassHousing is a quasi-public state agency offering down payment assistance programs. The McMullen Group promotes MassHousing programs to first-time home buyers in Massachusetts, offering up to 3% down payment assistance for eligible borrowers.
• PrimeLending (PlainsCapital Company)coreChannel Partner/ Reseller/ DistributorThe McMullen Group operates as a loan officer under PrimeLending, a PlainsCapital Company. PrimeLending provides the lending infrastructure, loan products (400+ options), compliance framework, and online application systems. McMullen Group represents PrimeLending in the Boston/Hanover, MA market.
• Homes for HeroesminorGTM or Marketing PartnerAffiliation with Homes for Heroes program to serve military personnel and first responders with specialized mortgage options. PrimeLending and Homes for Heroes are affiliated organizations.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Movement Mortgage: Movement Mortgage is a retail and partner-channel residential lender with strong originator culture and a comparable product menu. Its local-loan-officer franchise model directly parallels McMullen Group's go-to-market, particularly in suburban East Coast markets.
• CrossCountry Mortgage: CrossCountry Mortgage is a fast-growing retail mortgage lender with a national branch network, broad product menu, and a local-loan-officer-led origination model. Its branch economics, product breadth, and target customer overlap directly with McMullen Group's PrimeLending branch model.
• Guild Mortgage: Guild Mortgage is a retail-focused residential mortgage lender with a comparable product menu including FHA, VA, USDA, jumbo, and renovation loans, and a branch-driven local originator model similar to McMullen Group's PrimeLending-branch structure.
• Fairway Independent Mortgage Corporation: Fairway operates a national branch network of retail mortgage originators offering a wide product shelf (conventional, government, jumbo, renovation). Its branch-based local loan officer model is structurally very similar to McMullen Group's, making it one of the closest direct comparisons.

Broad incumbents

• NewRez (formerly Caliber Home Loans): NewRez is a major nonbank mortgage originator and servicer with retail, wholesale, and correspondent channels covering conventional and government products. Comparable to McMullen Group in product breadth, with substantially more scale and a national servicing platform.
• LoanDepot: LoanDepot operates a large retail and wholesale mortgage platform with a broad product menu including renovation and government loans. It directly overlaps McMullen Group's purchase/refinance offering but competes primarily through digital channels and centralized retail branches.
• United Wholesale Mortgage (UWM): UWM is the largest U.S. wholesale mortgage lender, supplying brokers and correspondent originators with a broad product shelf. While UWM does not compete retail directly with McMullen Group, it is comparable as the wholesale engine that powers many similar loan-officer-led operations.
• Rocket Mortgage: Rocket Mortgage is the largest U.S. retail mortgage lender, offering conventional, FHA, VA, USDA, and jumbo loans through a direct-to-consumer digital platform. It competes with McMullen Group for the same residential purchase and refinance borrowers, but at massive scale and with proprietary technology rather than local relationship-driven distribution.

Emerging players

• Better.com: Better.com is a digital-first mortgage lender offering purchase and refinance loans directly to consumers with no in-person relationship layer. It targets the same first-time buyer and refinance customer that McMullen Group serves, but competes on speed and rate transparency rather than local advisory service.
• SoFi: SoFi offers home purchase and refinance mortgages as part of a broader consumer finance platform targeting younger, digitally native borrowers. It competes with McMullen Group for the same first-time buyer segment but with a fully digital experience and no local advisory layer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/McMullenGroupMA

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The McMullen Group