The Kyle Pease Foundation

What The Kyle Pease Foundation does

The Kyle Pease Foundation (KPF) is a 501(c)(3) nonprofit organization founded in 2011 by brothers Brent and Kyle Pease, headquartered at 2566 Shallowford Rd, Ste 104, #319 in Atlanta, Georgia. Its purpose is to create awareness and raise funds to promote success for persons with disabilities by assisting them through sports and beyond — providing adaptive sports equipment (racing chairs, hand-crank bikes), race entries, travel support, and grants (Jake Vinson Family Grant, Lucye Caplan Broken Wheel Award, Arthur M. Blank Kyle Pease Kids Grant, Bethany Rutledge Courage Award, and Athlete Assistance Grant). Kyle Pease was born with cerebral palsy, and the foundation's programs are anchored in his lived experience and the brothers' status as the first push-assisted duo to complete the IRONMAN World Championship (2018, 2024).

KPF operates a portfolio of interconnected programs: the Kyle Pease Kids youth program (partnered with The Arthur M. Blank Family Foundation), the Inclusive Employment Program (8 employees with disabilities as of 2025), the Mentorship Program (Inspire, Equip, Connect), and signature events (The Jake Golf Tournament, For the Love of Inclusion Tennis Tournament, Green Hat Classic, Inclusion Celebration, Spark 5K, and 29029 Everesting teams). Regional chapters extend reach to Utah and North Georgia. Revenue derives from individual donations (including Kyle's VIPs tiered monthly program at $15/$100/$250/$500), corporate sponsorships (Hyundai, LocumTenens.com since 2012, Silverton Mortgage, Primis Bank, First Citizens Bank, Arthur M. Blank Family Foundation), special events, the KPF e-commerce store (apparel, books, accessories), and paid keynote speaking engagements (Together We Wheel, Find Your Finish, Invisible Wheelchair) booked via 6 Degrees Speaking Management.

In 2025, KPF served over 170 athletes and crossed 1,320 finish lines across multiple U.S. states, raised $3.1 million, and employed approximately 25-30 staff including 8 inclusive employees with disabilities. Operating infrastructure is standard nonprofit tooling (Network for Good, Givebutter, TrainingPeaks) with no proprietary technology stack. The foundation maintains national media visibility through coverage in CNN, USA Today, Men's Journal, NPR, CBS News, and Atlanta Magazine, and holds official charity partnerships with the TCS New York City Marathon (consecutive years), AJC Peachtree Road Race (since 2013), Marine Corps Marathon, and IRONMAN World Championship.

Name

The Kyle Pease Foundation

Legal name

The Kyle Pease Foundation, Inc.

Website

https://kylepeasefoundation.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

The Kyle Pease Foundation is a 501(c)(3) nonprofit that uses adaptive sports — including push-assist racing at IRONMAN and major marathons — to improve inclusion, employment, and quality of life for people with disabilities, serving 170+ athletes annually and operating the Inclusive Employment Program.

Ownership category

akta.pro rank

Product category

Adaptive Sports and Disability Inclusion Nonprofit Services

NAICS

Civic and Social Organizations (8134)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disability Services & Independent Living Support (BPAGACAG)

akta.pro secondary industries

Disability & Adaptive Sports Organizations (Paralympic, Special Olympics) (MPAKACAH), Special Education, Disability Support & Inclusive Education Nonprofits (BPAGADAH)

Keywords

• Adaptive sports programs
• Disability inclusion services
• Nonprofit fundraising events
• Adaptive equipment grants
• Inclusive employment programs

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: The foundation raises funds through individual donations via its Network for Good donation page, everyday giving program, and the Kyle's VIPs monthly recurring donor program with Bronze ($15/month), Silver ($100/month), Gold ($250/month), and Platinum ($500/month) tiers. One-time and recurring donation options are available.
2. Corporate Sponsorships and Partnerships: Annual partners and event-specific sponsors (Hyundai, Silverton Mortgage, LocumTenens.com, Live Forever Golf, Primis Bank, First Citizens Bank, Georgia Hemp Company, Crisp, Thornton Wealth Management, and others) provide financial support, in-kind donations, and product donations in exchange for brand visibility at events and across marketing channels.
3. E-commerce Store (KPF Store): The foundation operates an e-commerce storefront selling branded merchandise including apparel (sweatshirts $55-$175, t-shirts $25-$40, hats $20-$38), accessories (stickers $3-$5, magnets $5, umbrellas $30, wet bags $25), books ($11.25-$40), and event-specific items. Revenue supports KPF programs.
4. Special Events and Fundraising Races: Signature fundraising events include The Jake Golf Tournament, For the Love of Inclusion Tennis Tournament, Green Hat Classic Golf Tournament, Spark 5K, and race-specific fundraising (Peachtree Road Race, Marine Corps Marathon, NYC Marathon, Disney Marathon). Events generate direct donations and sponsorship revenue.
5. Speaking Engagements: Brent and Kyle Pease generate revenue through paid keynote speaking engagements at corporate events, conferences, and sales meetings. They are represented by 6 Degrees Speaking Management. Keynotes include 'Together We Wheel,' 'Find Your Finish,' and 'Invisible Wheelchair.'

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

The Kyle Pease Foundation is a 501(c)(3) nonprofit that creates awareness and raises funds to promote success for persons with disabilities by assisting them through sports and beyond. It delivers adaptive sports programming (push-assist racing at IRONMAN, marathons, half marathons, 5Ks/10Ks), provides adaptive sports equipment and athlete grants, operates the Inclusive Employment Program employing individuals with disabilities, and runs youth, mentorship, and grant initiatives. The foundation also generates revenue through paid speaking engagements, branded merchandise, and a tiered monthly membership program.

Product overview

The Kyle Pease Foundation is a 501(c)(3) nonprofit organization that operates as a platform of programs and services focused on improving the lives of people with disabilities through sports and beyond. The organization offers multiple interconnected programs: the core Kyle Pease Kids Program (youth initiative in partnership with The Arthur M. Blank Family Foundation), the Inclusive Employment Program (providing jobs for disabled individuals since 2017), and the Mentorship Program. Financial support is facilitated through various grant programs including the Jake Vinson Family Grant, Lucye Caplan Broken Wheel Award, Arthur M. Blank Kyle Pease Kids Grant, Bethany Rutledge Courage Award, and Athlete Assistance Grant. The foundation also generates revenue and awareness through speaking engagements (offering three keynote programs: Together We Wheel, Find Your Finish, and Invisible Wheelchair), the Kyle's VIPs monthly membership program with tiered benefits, the In My Wheels vlog series, an online merchandise store, and published books. The foundation organizes and participates in racing events including IRONMAN competitions, marathons, and the AJC Peachtree Road Race. The organization serves as both a direct service provider and an advocacy platform, with the Pease brothers also serving as motivational speakers.

Differentiator

Problem solved

Functional benefit

Brands

• Kyle Pease Kids (KPK): A program that empowers young athletes with disabilities and youth volunteers to experience the transformative power of sports, introduced in partnership with The Arthur M. Blank Family Foundation.
• Inclusive Employment Program
• KPF Utah
• KPF North Georgia
• Kyle's VIPs (Very Inclusive Persons)
• Camp Wheel-A-Way KIDS

Products and services

• Kyle Pease Kids Program Youth program that empowers young athletes with disabilities and youth volunteers to experience the transformative power of sports through collaboration, community, and lifelong commitment to inclusivity. Provides youth-sized racing chairs and is supported by The Arthur M. Blank Family Foundation.
• Inclusive Employment Program Employment program launched in 2017 that provides meaningful jobs for individuals with disabilities. Employees work across Communications, Operations, Recruitment, Engagement, Volunteer Coordination, and Stewardship, embedding lived experience into the foundation's operations.
• Mentorship Program Program pairs experienced athletes, professionals, and volunteers with individuals with disabilities to promote personal growth, build confidence, and foster meaningful relationships across three pillars: Inspire, Equip, and Connect.
• Jake Vinson Family Grant Annual grant renamed in 2015 in memory of Jake Vinson, KPF's first athlete. Supports individuals and families experiencing disability to enhance quality of life through resources that may not be readily available.
• Lucye Caplan Broken Wheel Award Ongoing award and grant created in honor of Lucye Caplan to celebrate her will and spirit. Supports athletes who demonstrate perseverance and resilience by continuing to push forward despite significant challenges.
• Arthur M. Blank Kyle Pease Kids Grant Annual grant awarded to a young athlete who embodies the spirit of inclusion and inspires others through courage, joy, resilience, and unwavering belief that anything is possible.
• Bethany Rutledge Courage Award Award established in 2019 to honor Bethany Rutledge, a beloved KPF supporter. Presented to an individual who demonstrates extraordinary bravery in the face of adversity.
• Athlete Assistance Grant Ongoing grant program launched in 2020 during the pandemic to provide temporary financial assistance for groceries, rent relief, and other necessities for KPF In-Chair Athletes and their families. Provides over $1,000 annually per recipient.
• Kyle's VIPs (Very Inclusive Person) Membership Monthly recurring giving community with four tiers: Bronze ($15/month), Silver ($100/month), Gold ($250/month), and Platinum ($500/month). Each tier provides progressive benefits including virtual badges, merchandise, handwritten postcards, personalized videos, and exclusive experiences.
• Together We Wheel Keynote Paid keynote presentation sharing the story of brotherhood, belonging, and what can be achieved when moving forward together. IRONMAN World Championship finishers Brent and Kyle Pease share their journey of inclusion, overcoming obstacles, and redefining teamwork.
• Find Your Finish Keynote Paid inspirational keynote on resilience, goal-setting, and presence; Brent and Kyle walk audiences through their 2014 IRONMAN Florida race and how staying mentally strong led them to Kona, challenging attendees to define their own finish line.
• Invisible Wheelchair Keynote Paid keynote exploring the universal truth that everyone carries something — an invisible challenge, personal limitation, or quiet struggle. Through stories of adversity and brotherhood, audiences discover how empathy, inclusion, and action help everyone cross the finish line together.
• KPF Store Online store selling branded merchandise including apparel (sweatshirts $55-$175, t-shirts $25-$40, hats $20-$38), accessories (stickers $3-$5, magnets $5, umbrellas $30, wet bags $25), books ($11.25-$40), and event-specific items. Revenue supports KPF programs.
• Competitive Push-Assist Racing Program Endurance racing program placing athlete-teammate push-assist duos in the Competitive Push-Assist Division at premier races (AJC Peachtree Road Race, TCS NYC Marathon, Marine Corps Marathon, IRONMAN World Championship). Athletes must meet performance, fundraising, and training benchmarks.
• "Keeping Up with Kam" Book Inspirational true story about courage, teamwork, and believing in possibility. Tells the story of Kam, diagnosed with cerebral palsy at age two, who discovers racing through KPF and learns that champions are defined by how they finish, not how they begin.
• "Beyond the Finish" Book Memoir by Brent and Kyle Pease documenting their journey as brothers and endurance athletes. Tells the story of how Kyle, born with cerebral palsy, and Brent became the first push-assisted brother duo to complete the IRONMAN World Championship.

Quantifiable outcome

• Over 170 athletes served in 2025, crossing 1,320 finish lines
• +5 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and minor.

• Hyundai Motor AmericacoreGTM or Marketing PartnerHyundai Motor America launched an exclusive six-part video series documenting Brent and Kyle Pease's journey to the IRONMAN World Championship in Kona, Hawaii. The partnership supports KPF's mission to change the national narrative on disability inclusion in sports, the workforce, and society. Filmed as part of Hyundai's 'Progress For Humanity' vision, the series captures the behind-the-scenes challenges and emotional impact of endurance racing for athletes with disabilities.
• LocumTenens.comcoreStrategic or Co-development PartnerLocumTenens.com, a healthcare staffing and recruiting agency, has been an integral partner of KPF since 2012 (over 10 years). They sponsor key events, races, and triathlons hosted by KPF. Their contribution assists in the purchase of specialized equipment and funds KPF programs that promote inclusion and accessibility in sports for athletes with disabilities.
• Silverton MortgagecoreGTM or Marketing PartnerSilverton Mortgage enables KPF push-assist duos at major marathons (TCS NYC Marathon, Marine Corps Marathon) through their sponsorship. The partnership includes a 'bucket list races' program sponsoring athletes, caregivers, and families to attend large races. Silverton also piloted a mentorship program connecting KPF Inclusive Employees with Silverton team members. Founded by Josh Moffitt, who was inspired after volunteering as a push-assist runner at the Atlanta Half Marathon.
• The Arthur M. Blank Family FoundationcoreStrategic or Co-development PartnerThe Arthur M. Blank Family Foundation supports the Kyle Pease Kids (KPK) program, which empowers young athletes with disabilities and youth volunteers to experience the transformative power of sports. The foundation's funding has provided youth-sized racing chairs and strengthened the program's sustainability, making it more community-driven and accessible to families. KPK introduces children with disabilities to inclusive sports from an early age.
• Live Forever GolfcoreGTM or Marketing PartnerLive Forever Golf has been the Presenting Sponsor of The Jake Golf Tournament for 5 consecutive years (since 2020). The tournament, held at Berkeley Hills Country Club, honors Jake Vinson, KPF's first athlete. Proceeds from The Jake fund the Jake Vinson Family Grant and KPF programs. Over 120 golfers participated in the 11th Annual Jake Golf Tournament in 2025.
• Primis BankminorGTM or Marketing PartnerPrimis Bank served as the Presenting Sponsor of KPF's annual Inclusion Celebration in 2025, held at the Distillery of Modern Art in Atlanta. CEO Dennis Zember reminded attendees to keep talking about and spreading the inclusion message.
• First Citizens BankminorGTM or Marketing PartnerFirst Citizens Bank served as the Presenting Sponsor of the 4th Annual Green Hat Classic Golf Tournament benefiting KPF. The event raised funds for adaptive sports equipment, race entry fees, and inclusive employment opportunities.
• CrispminorGTM or Marketing PartnerCrisp, an award-winning video production and law firm growth company, produced a video highlighting the Competitive Push-Assist Division at the AJC Peachtree Road Race. The video features elite athlete-teammate teams who meet performance, fundraising, and training benchmarks. CEO Michael Mogill described the partnership as a way to amplify an important story.
• Thornton Wealth ManagementcoreStrategic or Co-development PartnerThornton Wealth Management (TWM), founded by Braelin Thornton, partners with KPF to support the 29029 Everesting team. The team grew from 5 members in 2022 to 55 in 2025. TWM's partnership extends beyond sponsorship to include 29029 event coaching by Brent Pease and expansion to additional events. TWM is a six-time Red Hat finisher of the 29029 Everesting event.
• Georgia Hemp Company / Sympleaf Sport CBDminorGTM or Marketing PartnerGeorgia Hemp Company and Sympleaf Sport CBD hosted the 4th Annual Green Hat Classic Golf Tournament benefiting KPF. The event brought together 150 golfers and raised funds for KPF's adaptive sports equipment, race entries, and inclusive employment programs.
• SilvertonminorGTM or Marketing PartnerSilverton is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• BIOLYTEminorGTM or Marketing PartnerBIOLYTE is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• RXOminorGTM or Marketing PartnerRXO is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• StankoniaminorGTM or Marketing PartnerStankonia is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• LululemonminorGTM or Marketing PartnerLululemon is a sponsor of the AJC Peachtree Road Race as listed on KPF's website. Lululemon collaborated with KPF on a limited edition 29029 Lululemon Crewneck Sweatshirt ($175) sold through the KPF Store.
• 6 Degrees Speaking ManagementminorChannel Partner/ Reseller/ Distributor6 Degrees Speaking Management represents Brent and Kyle Pease for speaking engagements. They book the brothers for corporate events, conferences, and sales meetings across the nation. Contact: [email protected].
• 29029 EverestingcoreStrategic or Co-development Partner29029 Everesting is an endurance challenge where participants hike the vertical equivalent of Mount Everest in 36 hours. KPF builds teams to participate ('KPF + 29029'). Brent Pease serves as the event's head coach. The event naturally fits KPF's mission of changing lives through sports. KPF teams at 29029 grew from 5 members (2022) to 55 (2025).
• Northside HospitalminorGTM or Marketing PartnerNorthside Hospital is a sponsor of the Peachtree Road Race as listed in KPF's events calendar, supporting athlete participation in this major annual race.
• WahoominorGTM or Marketing PartnerWahoo is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• GunnisonminorGTM or Marketing PartnerGunnison is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.
• Primis BankminorGTM or Marketing PartnerPrimis Bank is listed as an Annual Partner on KPF's website, supporting the foundation's ongoing programs and events.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• Dream Adaptive Recreation: Winter Park, CO-based adaptive recreation nonprofit serving individuals with disabilities through outdoor sports. Smaller, emerging player with partial overlap in adaptive sports equipment grants and athlete services.
• Best Buddies International: Disability-focused nonprofit creating opportunities for one-to-one friendships, integrated employment, and leadership development for people with intellectual and developmental disabilities. The integrated employment program is a relevant comparable to KPF's Inclusive Employment Program.

Broad incumbents

• Move United (formerly Disabled Sports USA): National umbrella organization for adaptive sports with 150+ member organizations delivering programming across the U.S. Larger and more established than KPF, with broader scope but less community-rooted identity.
• Special Olympics: Largest global organization serving individuals with intellectual disabilities through sports training and competition. Massively larger and broader; relevant because KPF's mission intersects disability + sport + youth + employment.

Direct peers

• Challenged Athletes Foundation: Provides adaptive sports equipment, training grants, and competition entry support to individuals with physical disabilities nationwide. Operates a similar donor + corporate sponsorship + community event model at significantly larger scale, making it the closest direct peer to KPF.
• Achilles International: Volunteer-driven adaptive running and triathlon nonprofit pairing able-bodied guides with athletes with disabilities. Directly comparable push-assist model used in marathons and triathlons.
• Angel City Sports: Adaptive sports nonprofit serving youth and adults with physical disabilities through grants, equipment, and competition events. Operates a similar athlete-services, grants, and adaptive sports competition model.
• National Ability Center: Park City, UT-based adaptive sports and recreation nonprofit serving individuals with disabilities through skiing, cycling, and outdoor adventure. Comparable program model and overlap with KPF Utah chapter.
• Team Hoyt (Hoyt Foundation): Iconic father-son push-assist duo in endurance sports, foundational inspiration for the broader push-assist racing community. KPF's Brent & Kyle are frequently compared to Team Hoyt in media coverage, making them a thematic reference peer.

Others

• DSUSA / United Spinal Association: Disability advocacy nonprofit serving individuals with spinal cord injuries and disorders. Adjacent thematically through disability advocacy, with overlap in adaptive sports and accessible community programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/KylePeaseFdn
• YouTubeyoutube.com/@thekylepeasefoundation
• Facebookfacebook.com/TheKylePeaseFoundation
• Instagraminstagram.com/thekylepeasefoundation
• LinkedInlinkedin.com/company/kyle-pease-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Kyle Pease Foundation