Crisp
Crisp is a French-founded, bootstrapped AI-first customer support platform that unifies chat, email, and messaging channels into a shared inbox for SMBs and enterprises. Its autonomous AI agent Hugo, multilingual translation, and 100+ integrations serve 600,000 companies globally.
- Company typePrivate
- Founded2015
- HeadquartersNantes, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Crisp does
Crisp (legal entity Crisp IM SAS) is a French-headquartered software company that operates an AI-first customer messaging and support platform. Founded in 2015 and headquartered in Nantes, Crisp has been bootstrapped throughout its 10+ year history and serves what it describes as 600,000 companies globally with 250 million monthly customer interactions. The platform unifies chat, email, WhatsApp, Instagram, Messenger, SMS, Telegram, Line, Viber, Twitter/X, and voice into a shared inbox, augmented by an integrated CRM, knowledge base, campaigns module, ticketing system, status page, and analytics.
The product is built around AI capabilities branded together as Crisp AI and anchored by Hugo, an autonomous support agent trained on customer-specific content (websites, knowledge bases, PDFs, conversation history). Supporting AI features include MagicReply (generative responses with confidence-based hallucination controls), an AI Copilot for agents, multilingual translation across 50+ languages, AI-powered site search, voice transcription, and anomaly detection for spam. A no-code chatbot builder extends the same workflows to non-technical operators across all supported channels.
Crisp monetizes via SaaS subscriptions on a flat-rate per-workspace basis, with public tiers at $0 (Free), $45 (Mini), $95 (Essentials), and $295 (Plus) per month, plus a custom-priced enterprise tier. Go-to-market combines a product-led motion (14-day free trial, no credit card required, freemium tier) for SMBs and solopreneurs with a sales-assisted motion for enterprise accounts featuring dedicated onboarding and personalized SLAs. Distribution is anchored by 100+ native integrations (Shopify, HubSpot, Salesforce, Slack, WhatsApp Business, Zapier, Stripe, etc.), a public REST API, JavaScript SDK, and an MCP server for AI infrastructure.
Crisp firmographics
Firmographics- Name
- Crisp
- Legal name
- Crisp IM SAS
- Website
- https://crisp.chat
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Crisp is a French-founded, bootstrapped AI-first customer support platform that unifies chat, email, and messaging channels into a shared inbox for SMBs and enterprises. Its autonomous AI agent Hugo, multilingual translation, and 100+ integrations serve 600,000 companies globally.
- Ownership category
- akta.pro rank
Crisp industry classification
Industry- Product category
- Customer Support Software
- NAICS
- Software Publishers (513210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- VIP/White-Glove & Executive Support (BPAAABAL)
- akta.pro secondary industries
- Contact Center (CCaaS) & Customer Engagement Voice (HDAIAHAF), Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)
Keywords
Where Crisp is headquartered
LocationHeadquarters
- HQ city
- Nantes
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Crisp business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Flat-rate subscription model per workspace with four tiers (Free, Mini, Essentials, Plus). Predictable pricing regardless of conversation volume. Additional seats available at $10/month per agent beyond included limits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for solopreneurs with basic chat widget and 2 seats |
| Subscription | Monthly | Early-stage companies with email inbox and 4 seats |
| Subscription | Monthly | Small companies with full-featured customer support platform and 10 seats |
| Subscription | Monthly | Medium-sized businesses with AI-first suite and 20+ seats |
| Subscription | Multi-year contract | Custom enterprise solution with dedicated onboarding and SLAs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Crisp product offering
Product offeringCore offering
Crisp sells a cloud-based, AI-first customer support platform that unifies a shared omnichannel inbox, a no-code AI chatbot and autonomous AI agent (Hugo), built-in CRM, knowledge base, marketing campaigns, ticketing, and analytics. The product is delivered as a flat-rate per-workspace SaaS subscription targeting customer support, inbound sales, and marketing teams across SMBs through large enterprises.
Product overview
Crisp is an AI-first customer support platform offering a unified suite of products including Chat Widget, AI Chatbot, Support CRM, Shared Inbox, Crisp AI (with autonomous agent Hugo), Campaigns, Knowledge Base, Analytics, Ticketing System, and Status Page. The platform operates on a flat-rate pricing model ($0-$295/month) and serves customer support, inbound sales, and marketing teams with omnichannel capabilities across chat, email, messaging apps, and voice. Additional offerings include Chat SDK for developers, Mobile & Desktop Apps, MagicBrowse for co-browsing, MagicType for typing assistance, and LiveTranslate for real-time translation.
Differentiator
Problem solved
Functional benefit
Brands
- Hugo: AI-powered support agent - the brand new AI-powered support agent teammate for customer support teams.
Products and services
- Crisp Platform All-in-one AI-first customer support platform combining omnichannel inbox, AI agents, chatbot, CRM, knowledge base, campaigns, ticketing, and analytics for businesses of all sizes.
- Chat Widget Real-time live chat widget for websites, desktop, mobile, and web apps with proactive triggers and customization.
- AI Chatbot No-code AI-powered chatbot builder for automated customer conversations across WhatsApp, Instagram, Messenger, email, SMS, Telegram, web chat, and other channels.
- Shared Inbox Team shared inbox centralizing conversations from chat, email, WhatsApp, Messenger, Instagram, SMS, Telegram, Line, Viber, Twitter, and phone with routing and collaboration features.
- Support CRM Built-in CRM for organizing customer profiles, segments, custom attributes, lifecycle tracking, and integration with HubSpot, Salesforce, Pipedrive, and other CRMs.
- Crisp AI AI suite including autonomous AI agents, internal copilot, writing assistant, conversation summarization, auto-tagging, multilingual translation, and knowledge training from internal data.
- Hugo AI Agent Autonomous AI-powered support agent teammate that handles customer conversations end-to-end, trained on company websites, knowledge bases, PDFs, and conversation history.
- Campaigns Multi-channel marketing automation and customer engagement platform with a drag-and-drop journey builder, WYSIWYG email editor, WhatsApp Business campaigns, and dynamic personalization.
- Knowledge Base Self-service help center with articles, categories, multilingual support, customization, search, article feedback, custom domain, and SEO optimization.
- Analytics Support analytics dashboard measuring conversational activity, customer satisfaction, and operator performance with prebuilt dashboards and API access.
- Ticketing System Customer-facing portal for opening and tracking support tickets with status tracking and SLA management for Plus plan subscribers.
- Status Page Infrastructure monitoring with node monitoring, status page customization, incident notifications, and announcements for communicating service status to customers.
- Chat SDK JavaScript SDK for embedding the Crisp chat widget, with user data enrichment, session events, helpdesk integration, and multi-language support.
- Chatbot API API libraries for building custom AI chatbot workflows that connect external LLM tools such as Dialogflow, OpenAI, Llama, or Claude to the Crisp customer service platform.
- Mobile & Desktop Apps Native applications for Windows, macOS, iOS, and Android enabling customer support management from desktop and mobile devices.
- Crisp Unleash AI-powered website search widget that delivers site search functionality, a JavaScript SDK for embedding, and analytics on search queries.
Quantifiable outcome
- 50% of inquiries automated with AI
- +3 more outcomes
Companies that use Crisp
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles3 records
Crisp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration52 records
AI capability13 records
Feature7 records
Crisp partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- ShopifycoreNative Shopify integration allowing e-commerce merchants to sync orders and customer data with Crisp for dedicated support features. Enables faster shopper support and improved customer experience.
- HubSpotcoreBidirectional synchronization between Crisp and HubSpot CRM, allowing teams to leverage HubSpot data within Crisp's support workflow and vice versa.
- SalesforcecoreSalesforce CRM synchronization enabling contact data to flow between Crisp and Salesforce for unified customer view across sales and support.
- ZapiercoreIntegration with Zapier allowing connection to 2000+ applications without code. Enables automated workflows between Crisp and business tools.
- SlackcoreReply to incoming Crisp messages directly from Slack workspace, enabling support teams to work within their preferred communication tool.
- WhatsApp BusinesscoreNative WhatsApp Business Platform integration enabling shared inbox for WhatsApp messages within Crisp dashboard.
- StripecoreRevenue data synchronization from Stripe directly into Crisp inbox, enabling support teams to see subscription and payment information during conversations.
- Make (formerly Integromat)coreNo-code workflow automation connecting Crisp with hundreds of other apps through Make's visual workflow builder.
- WooCommercecoreWordPress/WooCommerce integration for e-commerce help desk functionality, syncing orders and customer data.
- PipedrivecoreLive chat and CRM integration for Pipedrive users, enabling support and sales alignment.
- Zoho CRMcoreAutomatic contact synchronization between Zoho CRM and Crisp for unified customer data.
- SegmentcoreConnect Crisp as a data source and collect customer data from 200 platforms through Segment's CDP.
- n8ncoreIntegration with n8n's no-code automation workflows, enabling users to connect Crisp to various applications.
- WordPresscoreOfficial WordPress plugin for easy live chat installation on WordPress websites.
- Adobe Commerce (Magento)coreMagento Help Desk and Chat Extension for Adobe Commerce merchants, integrating e-commerce data with support.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Crisp competitors and assessment
Company assessmentDirect peers
- Freshdesk (Freshworks): Freshdesk is a direct competitor in the omnichannel helpdesk space, offering shared inbox, AI agents (Freddy AI), chatbots, and tiered SaaS pricing aimed squarely at the same SMB and mid-market segment Crisp serves.
- Intercom: Intercom is the closest direct competitor — an AI-first customer support platform with Fin AI agent, shared inbox, omnichannel messaging, and a comparable PLG motion. Crisp explicitly comparison-pages against Intercom, signaling head-to-head competition for the same mid-market and SMB customer base.
- Zendesk: Zendesk is a direct peer offering omnichannel customer support, ticketing, AI-powered bots, and a comparable suite of products. Crisp targets Zendesk's SMB/mid-market segment with simpler, flat-rate pricing against Zendesk's per-agent model.
- Tidio: Tidio is a direct competitor offering AI-powered live chat, chatbots, and helpdesk functionality for SMBs and e-commerce merchants — overlapping Crisp's SMB and Shopify/WooCommerce customer segments with a similar PLG motion.
- LiveChat (Text, Inc.): LiveChat is a direct peer offering live chat, helpdesk, and AI chatbot functionality for SMBs and mid-market — overlapping Crisp's chat widget, shared inbox, and chatbot product surface area.
- Help Scout: Help Scout is a direct peer focused on SMB customer support with email-centric shared inbox, knowledge base, and AI features — competing for the same low-touch, PLG customer that Crisp targets.
Broad incumbents
- Salesforce Service Cloud: Salesforce Service Cloud is a broad incumbent offering enterprise-grade customer service with Einstein AI, omnichannel routing, and deep CRM integration. Crisp already integrates with Salesforce but competes against it for larger enterprise deals.
- HubSpot Service Hub: HubSpot Service Hub is a broader incumbent CRM-and-service suite that includes omnichannel support, ticketing, knowledge base, and AI features. It bundles service with marketing/sales CRM, presenting an upsell threat to Crisp's CRM-light positioning.
Regional players
- Olark: Olark is a US-based live chat and chatbot platform for SMBs. It overlaps Crisp's chat widget and basic chatbot functionality but with less omnichannel breadth and a primarily North American customer base.
Emerging players
- Kustomer: Kustomer is an emerging CRM-first customer support platform with omnichannel capabilities and AI features, focused on mid-market. It overlaps Crisp's CRM and shared inbox positioning with a stronger CRM-centric narrative.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Crisp social profiles
Digital presenceCrisp compliance and trust
Trust signalCompliance3 records
Crisp financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crisp leadership team
Management profileNumber of profiles
Profiles2 records
Crisp funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crisp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crisp
What does Crisp do?
Crisp sells a cloud-based, AI-first customer support platform that unifies a shared omnichannel inbox, a no-code AI chatbot and autonomous AI agent (Hugo), built-in CRM, knowledge base, marketing campaigns, ticketing, and analytics. The product is delivered as a flat-rate per-workspace SaaS subscription targeting customer support, inbound sales, and marketing teams across SMBs through large enterprises.
Is Crisp a public or private company?
Crisp is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Crisp founded?
Crisp was founded in 2015. It employs 11 to 50 people.
Where is Crisp based?
Crisp is headquartered in Nantes, France, in the Europe region.
How does Crisp make money?
One revenue line is on record: saaS Subscription.
Who are Crisp's main competitors?
Direct peers on record are Freshdesk (Freshworks), Intercom, Zendesk, Tidio, LiveChat (Text, Inc.) and Help Scout. Broad incumbents are Salesforce Service Cloud and HubSpot Service Hub. Olark is listed as a regional player. Kustomer is listed as an emerging player.
Does Crisp have an API?
Yes. Crisp offers a public REST API and JavaScript SDK for developers to build custom integrations and automate workflows. The API allows accessing conversation data, managing customer profiles, sending messages, and integrating with third-party services. Developer documentation is available at docs.crisp.chat. MCP (Model Context Protocol) server is available as part of the AI infrastructure for high-performance and privacy. Developer documentation is at docs.crisp.chat.
What industry is Crisp in?
Crisp's product category is Customer Support Software. Its primary akta.pro industry code is BPAAABAL, VIP/White-Glove & Executive Support, with a secondary code of HDAIAHAF, Contact Center (CCaaS) & Customer Engagement Voice. Its NAICS code is 513210 and its SIC code is 7372.