Cruise Norway
- Company typePrivate
- Founded1998
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Cruise Norway firmographics
Firmographics- Name
- Cruise Norway
- Legal name
- Cruisemon Inc.
- Website
- https://cruisenorway.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Cruise Norway industry classification
Industry- Product category
- Expedition Cruise Booking Services
- NAICS
- Tour Operators (561520), Tour Operators (56152)
- akta.pro primary industry
- Online Cruise Agencies & Cruise Booking Platforms (THAKAKAB)
- akta.pro secondary industries
- Cruise Travel Agencies & Specialist Cruise Consultants (THAEAFAB), Cruise Retail Travel Agencies (THAKABAF), Luxury Yacht & Small-Ship Expedition Cruises (THAEABAF), Small-Ship Expedition Cruises (Under ~500 Guests) (THAEADAC), Cruise Planning & Booking (HSACAKAE)
Keywords
Where Cruise Norway is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cruise Norway business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Travel Agency Commissions: Cruise Norway operates as a travel agency and earns commissions from cruise line partners when customers book expeditions through their platform. They have buying power from focusing on small-ship, expedition cruises and access to discounted rates that they pass on to customers while retaining a margin.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Variable pricing by cruise line, destination, ship, and cabin category |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Cruise Norway product offering
Product offeringCore offering
Cruise Norway is a travel agency that books small-ship and expedition cruise vacations for individual travelers. It sells curated expedition, coastal, river, ocean, and world cruise itineraries from more than 30 partner cruise lines to destinations including Antarctica, the Arctic, the North Pole, Norway, Africa, Alaska, Asia-Pacific, Europe, and the Americas. The company earns commissions from cruise line partners while offering expert advisor guidance and a Best Price Promise guarantee.
Product overview
Cruise Norway - Worldwide Expeditions is a travel agency specializing in small-ship and expedition cruise vacations. The company operates as a booking platform and advisory service, connecting travelers with curated luxury, river, and ocean voyages. Their portfolio spans multiple product categories: expedition cruises to Antarctica, Arctic, and North Pole regions; Norway coastal voyages featuring Hurtigruten and Havila Voyages; World Cruises; and river cruises in Europe and Southeast Asia. The company represents partner cruise lines including Antarctica21 (air-cruises), Scenic (river cruises), National Geographic - Lindblad Expeditions, and numerous other expedition cruise operators. Their service offerings include the Best Price Promise guarantee, expert travel advisor consultation, and access to discounted rates. The core offering is the booking service for these diverse cruise itineraries rather than a single unified software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Expedition Cruise Booking Services Core booking and advisory service for small-ship and expedition cruise vacations, offering curated luxury, river, and ocean voyages from the North Pole to Antarctica with expert travel advisor guidance and access to discounted partner rates.
- Antarctica Expeditions Expedition cruises to Antarctica featuring small-ship experiences, air-cruises, and Zodiac landings, including Classic Antarctica, Polar Circle Air-Cruise, and combined Antarctica/South Georgia itineraries.
- Arctic Expeditions Arctic region cruise expeditions including Svalbard, Greenland, Norway coastal voyages, and Arctic Norway Frontier itineraries featuring polar bear sightings, icebergs, and pristine Arctic landscapes.
- Norway Coastal Voyages Norwegian coastal cruise expeditions showcasing fjords, mountains, and coastal towns, including Hurtigruten Coastal Express and Havila Voyages itineraries.
- North Pole Expeditions Luxury voyages to the Geographic North Pole aboard icebreakers such as Le Commandant Charcot, including Transarctic expeditions and polar ice edge experiences, with prices starting from $36,199 per person.
- World Cruises Extended world cruise itineraries including Arctic to Antarctic Explorer, Viking World Cruise, Longitudinal World Cruises, and Grand World Voyages spanning multiple continents, with prices reaching $108,292+ per person for ultra-luxury options.
- Antarctica21 Air-Cruises Pioneering Antarctic air-cruise expeditions combining flights over the Drake Passage with cruise ships, featuring the Magellan Explorer and Magellan Discoverer vessels, with Punta Arenas departures.
- Scenic River & Ocean Cruises Ultra-luxury river cruises on European waterways (Rhine, Main, Danube, Douro, Seine) and Mekong expeditions in Southeast Asia, featuring Scenic's Space-Ship vessels with all-inclusive experiences across 60+ countries.
- National Geographic - Lindblad Expeditions Expedition cruising partnership featuring ice-class ships (National Geographic Endurance, Resolution), Galápagos exploration, and expert-led voyages across all seven continents.
Quantifiable outcome
- 4.6/5 customer satisfaction rating on Google Reviews
- +1 more outcomes
Companies that use Cruise Norway
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Cruise Norway technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cruise Norway partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core.
- HurtigrutencoreMajor Norwegian coastal and expedition cruise operator. Cruise Norway offers Hurtigruten's Original Coastal Express voyages, Arctic Norway expeditions, and Svalbard adventures. Featured with land tour extensions and exclusive promotional offers.
- Hurtigruten SvalbardcoreSvalbard-focused expedition operator offering Arctic adventures in the Norwegian archipelago.
- HX Expeditions (Hurtigruten Expeditions)corePremium expedition cruise line offering Antarctica and Greenland expeditions. Featured with solo traveler offers including no single supplement promotions.
- Atlas Ocean VoyagescoreBoutique expedition cruise line with yacht-style ships (World Navigator, World Voyager, World Traveller). Exclusive partnership offering reduced fares on 2026 and 2027 voyages.
- PonantcoreFrench luxury expedition cruise line featuring polar-class ships including Le Commandant Charcot for North Pole expeditions. Offers exclusive pricing on Geographic North Pole voyages.
- Antarctica21corePioneer in Antarctic air-cruises combining flights with expedition vessels. Operates Magellan Explorer and new Magellan Discoverer. Specializes in Punta Arenas departures with unique air-cruise experiences.
- Swan HelleniccoreBoutique cruise line offering cultural expeditions worldwide. Features solo traveler offers with reduced/waived single supplements and balcony upgrades.
- Viking Ocean CruisescoreAward-winning ocean cruise line offering world cruises and expedition voyages including Arctic to Antarctic Explorer and Viking World Cruise itineraries.
- National Geographic - Lindblad ExpeditionscorePioneer of expedition cruising since 1966. Partnership combines National Geographic expertise with Lindblad's expedition fleet for voyages across all seven continents.
- Scenic (Scenic Tours Operator)coreAustralian-founded ultra-luxury river and ocean cruise line established in 1986. Offers Space-Ships for European rivers, Mekong expeditions, and land journeys across 60+ countries.
- SilverseacoreLuxury expedition cruise line offering ultra-inclusive voyages worldwide including world cruises.
- SeabourncoreUltra-luxury expedition cruise line featuring purpose-built expedition ships for polar and exotic destinations.
- Oceanwide ExpeditionscoreSpecialized expedition cruise operator offering Arctic and Antarctic voyages with focus on wildlife viewing and Zodiac landings.
- Quark ExpeditionscoreSpecialist polar expedition cruise operator offering icebreaker voyages, Arctic expeditions, and Antarctic adventures.
- Aurora ExpeditionscoreAustralian expedition cruise company offering authentic small-ship adventures to remote destinations including the Arctic and Antarctic.
- Havila VoyagescoreNorwegian coastal cruise operator with modern ships featuring sustainable design for Norway coastal voyages from Bergen to Kirkenes.
- Viking River CruisescoreAward-winning river cruise line offering voyages on European rivers including Rhine, Main, Danube, and Douro.
- Holland America LinecoreTraditional cruise line offering Grand World Voyages and premium cruise experiences.
- CLIA (Cruise Lines International Association)coreCruise Norway is a member of CLIA, the cruise industry's trade association, demonstrating industry credibility and adherence to standards.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Cruise Norway competitors and assessment
Company assessmentDirect peers
- iCruise.com: Online cruise-only travel agency offering fares across multiple cruise lines with a digital-first booking experience — competes head-to-head with Cruise Norway in the online cruise booking platform category.
- Cruise.com (World Travel Holdings): Long-established online cruise-only agency owned by World Travel Holdings, selling mainstream and luxury cruises across multiple lines — a direct competitor with similar commission-based model but broader mainstream and deeper marketing budget.
- Adventure Life: Online small-ship and expedition cruise specialist with curated itineraries to Antarctica, Arctic, and Patagonia and a high-touch advisor model — directly comparable to Cruise Norway's niche, customer base, and commission-based travel agency economics.
- Wild Earth Travel: Specialist online travel agency focused on small-ship expedition cruises to polar and remote regions, including Antarctica, Arctic, and Galápagos — a close peer in product focus, customer persona (affluent experiential travelers), and high-touch booking model.
- Vacations To Go: Large online cruise-only travel agency offering discounted fares across mainstream and luxury cruise lines — a direct competitor to Cruise Norway in the online cruise agency category, though with broader mainstream and less expedition focus.
Broad incumbents
- Avoya Travel / Dream Vacations: Network of independent cruise travel advisors affiliated with a larger parent platform — competes with Cruise Norway's advisor-led model but serves a broader mainstream and luxury cruise mix rather than expedition focus.
- Expedia Cruises: Franchise-based cruise travel agency network owned by Expedia Group — operates in the same cruise-booking category as Cruise Norway but with vastly larger scale, broader mainstream product mix, and a franchised storefront distribution model.
Others
- Hurtigruten (direct): One of Cruise Norway's largest cruise line partners — relevant as both a supplier and a disintermediation threat via Hurtigruten's direct booking channel, which competes with Cruise Norway for the same expedition customers.
- Viking Ocean Cruises (direct): Core partner of Cruise Norway with award-winning ocean and world cruise itineraries — relevant as both a supply source and a competitor through its own direct booking channel targeting the same premium expedition-adjacent customer.
Emerging players
- TourRadar: Online marketplace for multi-day guided tours and small-group adventure travel with cruise-adjacent offerings — comparable as an OTA for experiential travel, though with a younger, more tech-led model and less expedition-cruise specialization.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Cruise Norway social profiles
Digital presenceCruise Norway financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cruise Norway leadership team
Management profileNumber of profiles
Cruise Norway funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cruise Norway M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cruise Norway
What does Cruise Norway do?
Cruise Norway is a travel agency that books small-ship and expedition cruise vacations for individual travelers. It sells curated expedition, coastal, river, ocean, and world cruise itineraries from more than 30 partner cruise lines to destinations including Antarctica, the Arctic, the North Pole, Norway, Africa, Alaska, Asia-Pacific, Europe, and the Americas. The company earns commissions from cruise line partners while offering expert advisor guidance and a Best Price Promise guarantee.
Is Cruise Norway a public or private company?
Cruise Norway is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cruise Norway founded?
Cruise Norway was founded in 1998. It employs 1 to 10 people.
Where is Cruise Norway based?
Cruise Norway is headquartered in New York, United States, in the North America region.
How does Cruise Norway make money?
One revenue line is on record: travel Agency Commissions.
Who are Cruise Norway's main competitors?
Direct peers on record are iCruise.com, Cruise.com (World Travel Holdings), Adventure Life, Wild Earth Travel and Vacations To Go. Broad incumbents are Avoya Travel / Dream Vacations and Expedia Cruises. Others are Hurtigruten (direct) and Viking Ocean Cruises (direct). TourRadar is listed as an emerging player.
Does Cruise Norway have an API?
No public API is recorded for Cruise Norway.
What industry is Cruise Norway in?
Cruise Norway's product category is Expedition Cruise Booking Services. Its primary akta.pro industry code is THAKAKAB, Online Cruise Agencies & Cruise Booking Platforms, with a secondary code of THAEAFAB, Cruise Travel Agencies & Specialist Cruise Consultants. Its NAICS code is 561520.