Aramia

What Aramia does

Aramia is a Tehran-based Persian-language meditation and mindfulness mobile application founded around 2020 by Peyman Bahrampour and Fatemeh Mohammadi, who also operate the related Bishtarazyek.com personal development platform and Novin Ketab Gooya audiobook platform respectively. The company delivers a mobile-first product on Android (via Google Play and direct APK), iOS (distributed through four Persian app stores: Sibapp, iApps, Anardoni, Sibirani), and as a web app at m.aramia.me. Its core offering consists of more than 15 guided meditation courses, 5+ breathing exercise patterns, yoga and Pilates sessions, sleep stories, and relaxing audio sounds, all recorded in Persian by professional narrators in studio quality and produced under the supervision of clinical psychologist Nadia Entekhabi. Aramia also runs an educational blog at blog.aramia.me and offers specialized paid courses such as MBSR (Mindfulness-Based Stress Reduction), sleep improvement, nightmare freedom, intensive focus, addiction recovery, mindfulness-based slimming, and student meditation, with pricing denominated in Iranian Tomans and aggressive promotional discounting of 24%–68% off list prices. The business model is a hybrid of freemium (3-day trial plus permanent free content), recurring premium subscription for full course library access, and one-time individual course purchases, with a 160,000+ cumulative download base, a 4.8/5 Google Play rating, and Enamad e-trustmark certification (ID 396369) signaling regulatory compliance for Iranian e-commerce.

Name

Aramia

Legal name

آرامیا (Aramia)

Website

https://aramia.me

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Aramia is a Tehran-based Persian-language meditation and mindfulness mobile app founded in 2020 by Payam Bahrampour and Fatemeh Mohammadi, offering guided meditation, breathing exercises, yoga, sleep stories, and specialized paid courses to Farsi-speaking consumers in Iran.

Ownership category

akta.pro rank

Product category

Meditation and Mindfulness Mobile Application

NAICS

Information (51), Educational Support Services (61171)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Meditation Apps, Digital Courses & Online Communities (HSADAJAH)

akta.pro secondary industries

Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Restorative Yoga, Yin Yoga & Yoga Nidra (HSADACAF), Mindfulness, Meditation & Stress Management Education (EDAAAHAD)

Keywords

• Guided meditation app
• Mindfulness platform
• Persian wellness app
• Mental health content
• Meditation subscription

Headquarters

HQ city

Tehran

HQ country

Iran

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Premium subscription: Subscription-based access to full course library including all meditation, yoga, Pilates, relaxation, sleep stories, and educational content.
2. Individual course purchases: Individual paid courses available for one-time purchase at discounted prices (e.g., MBSR course: 2,490,000 Tomans, Sleep course: 990,000 Tomans, Student course: 99,000 Tomans).
3. Free tier: Limited free content including 15+ guided meditations, 10+ relaxation sounds, breathing exercises, and educational articles.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Aramia operates a Persian-language meditation and mindfulness mobile application (iOS, Android, and web) that delivers science-backed guided meditation courses, breathing exercises, yoga, Pilates, sleep stories, and relaxing audio content. The platform also offers a catalog of paid educational courses on topics such as stress reduction, sleep improvement, focus, and addiction recovery, taught under the supervision of a clinical psychologist. Revenue is generated through premium subscriptions, individual course purchases, and a freemium content tier.

Product overview

Aramia is a mobile-first wellness platform offering Persian-language meditation and mindfulness content, consisting of a core mobile application (available on Android, iOS, and as a web app), a complementary educational blog, and over 20 paid educational courses. The core app provides free and premium access to guided meditation sessions (15+ courses), muscle relaxation, breathing exercises (5+ patterns), yoga and Pilates, sleep stories, and relaxing audio sounds. The course catalog includes specialized programs such as the MBSR stress reduction course, comprehensive sleep course, nightmare freedom, mindfulness-based slimming, student meditation, and intensive focus training — all taught by Aramia's clinical psychologist and international yoga instructors. All content is produced under psychological supervision using scientific sources, recorded in professional studios, and regularly updated.

Differentiator

Problem solved

Functional benefit

Products and services

• Aramia Mobile Application (Android) The primary Persian-language mobile meditation and mindfulness application for Android, providing guided meditation courses, breathing exercises, sleep stories, yoga, and Pilates content. Features over 15 meditation courses, 5+ breathing patterns, and studio-quality audio/video recordings by professional voice actors.
• Aramia Mobile Application (iOS) The iOS version of the Aramia meditation app, available through multiple Iranian app stores including Sibapp, iApps, Anardoni, and Sibirani, offering the same meditation, mindfulness, yoga, and relaxation content in Persian.
• Aramia Web Application

Quantifiable outcome

• 160,000+ app downloads across all platforms
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Bishtarazyek.com (بیشتر از یک)coreStrategic or Co-development PartnerPersonal development platform founded by پیام بهرام پور (also co-founder of Aramia). Provides self-development courses and shares co-founder resources with Aramia. Both companies are part of the same ecosystem under the shared founder.
• Novin Ketab Gooya (نوین کتاب گویا)coreStrategic or Co-development PartnerAudiobook platform founded and managed by فاطمه محمدی (co-founder of Aramia). Provides high-quality audio content production expertise and shared leadership with Aramia.
• Karazma (کارازما)minorGTM or Marketing PartnerSkill development and employment platform featured in Aramia's partner collection section, suggesting mutual referral or marketing collaboration.
• Poltalk (پل)minorGTM or Marketing PartnerOnline psychology consultation platform featured in Aramia's partner collection, suggesting cross-referral relationship for mental wellness services.
• Dane (دانه)minorGTM or Marketing PartnerParent and child education platform featured in Aramia's partner collection, suggesting content or referral collaboration in the parenting/wellness space.
• Brain.ceo (رهبری مغز محور)minorGTM or Marketing PartnerBrain-based leadership training platform featured in Aramia's partner collection, suggesting cross-promotional relationship in the personal development ecosystem.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Breethe: Breethe is a meditation and wellness app providing guided meditations, sleep stories, and masterclasses. It overlaps with Aramia's content mix (meditation, sleep, focus) and subscription model.
• Waking Up: Waking Up is a meditation and mindfulness app with intellectually rigorous, science-and-philosophy-based content. It is comparable to Aramia in emphasizing science-backed, non-superficial content over generic wellness, and a similar premium positioning.
• Meditopia: Meditopia is a meditation and mental wellness app that localizes content into many languages including Turkish and Arabic, serving the MENA and emerging markets. It is comparable to Aramia as a regionally-focused, multilingual meditation app with similar content categories (sleep, stress, focus).
• Sanvello: Sanvello combines meditation, CBT techniques, and peer community support for stress, anxiety, and sleep. It is comparable to Aramia where both integrate clinically-informed content (Aramia uses clinical psychologist supervision, Sanvello uses clinical techniques).
• Simple Habit: Simple Habit offers 5-minute guided meditations, sleep content, and on-demand wellness sessions from experts. It is comparable to Aramia in offering a freemium + premium meditation model with course-like content from professionals.
• Down Dog: Down Dog is a yoga and fitness app that dynamically generates personalized yoga, HIIT, and meditation sessions. It overlaps with Aramia's yoga/Pilates course offering and studio-quality video production approach.

Direct peers

• Calm: Calm is the leading global meditation and sleep app and the direct inspiration for Aramia's founder (who used Calm before creating Aramia). Both offer guided meditation, sleep stories, breathing exercises, and masterclasses on a subscription basis.
• Insight Timer: Insight Timer is the largest free meditation app globally with a large library of guided meditations from independent teachers. It competes with Aramia on content breadth and freemium access, and serves a global user base across many languages.
• Headspace: Headspace is a major global meditation and mindfulness app with guided sessions, sleep content, and focus exercises. It is the second of the two dominant global meditation apps and competes directly with Aramia in the meditation/mindfulness category.

Regional players

• BetterMe: BetterMe is a health and wellness app originating from Eastern Europe that has expanded across multiple non-English markets. It is comparable to Aramia in pursuing non-English-speaking wellness markets with freemium + subscription models and broad content (mindfulness, fitness, sleep, nutrition).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/aramia_me
• YouTubeyoutube.com/@aramia_me
• Facebookfacebook.com/Aramiame-100063507339602
• LinkedInlinkedin.com/company/aramia
• Instagraminstagram.com/aramia.me

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aramia