Developer docs
API playgroundTry for free, no card

Search company profiles

Vectron

Full company profile

uuid003kc2i

Namestring
Vectron
Legal namestring
Vectron Systems (Vic) Pty Ltd
Websiteurl
vectron.com.au
Company typeenum
Private
Founded yearint
1983
Descriptiontext

Vectron Systems (Vic) Pty Ltd, trading as Vectron, is an Australian privately held hospitality point-of-sale vendor founded in 1983 and headquartered in North Melbourne. The company sells a modular POS platform that combines front-of-house touch-screen and tablet terminals, integrated stock control, loyalty and marketing tools, member database management, and reporting/analytics. It targets Australian hospitality operators across pubs, clubs, gaming venues, restaurants, cafes, QSR, bakeries, multi-venue groups, and grocery stores, claiming 3,000+ installed venues and 40 years of industry experience.

The product portfolio centers on a core POS system extended by add-on modules — Online Ordering, Self Ordering at Table, Visitor Registration, the Snapshots sales reporting app, the MyPlace customer engagement and loyalty app, TheKiosk in-venue loyalty kiosk, Website Marketing Tools, the Join membership sign-up app, and proprietary hardware. Distribution is direct-to-customer via a national sales hotline (1300 832 876), website lead capture, and four regional offices in Melbourne, Adelaide, Brisbane, and Sydney.

Vectron's commercial model combines one-time POS hardware and software sales with recurring software licensing, 24/7/365 support, and subscription-style add-on modules, though no public pricing is disclosed. Go-to-market is sales-led with vertical-specific brochures and content marketing, and customer references include enterprise venues such as Grossi Florentino, GV Hotel, Melbourne Pub Group, Breadtop, and Sandown Racing alongside mid-market independents. The company operates with 51-100 employees and shows no disclosed external funding, parent entity, or M&A activity.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersNorth Melbourne, Australia
HQ citystring
North Melbourne
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
hospitality point of sale, POS systems, stock control software, loyalty marketing tools, online ordering solutions
Industry3 codes
1Point-of-Sale (POS) & On-Property Commerce
CodeTHALACAIPrimaryYes
2Integrated POS Payments (ISVs & Vertical POS Platforms)
CodeFSAMADADPrimaryNo
3POS Terminals & All-in-One Retail Computers
CodeHDACAKAAPrimaryNo
NAICS code2 codes
  • Electronics and Appliance Retailers4492
  • Electronics and Appliance Retailers44921
SIC code1 code
  • Retail-Computer & Computer Software Stores5734
Product category
Hospitality Point of Sale Systems
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1POS System Sales
TypeHardware Sales
Description

Sale of Point of Sale hardware and software systems to hospitality venues

bepoz.com.au
2Software Licensing
TypeOne Time License
Description

Modular software licensing with features scalable to venue size and needs

bepoz.com.au
3Support and Maintenance
TypeSubscription Recurring
Description

24/7/365 support and complete product training services

bepoz.com.au
4Additional Modules
TypeSubscription Recurring
Description

Optional add-on features including loyalty apps, online ordering, visitor registration

bepoz.com.au
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Vectron sells modular hospitality point-of-sale (POS) systems that combine front-of-house operations, integrated and automated stock control, loyalty programs, marketing tools, and reporting into a single platform deployed on touchscreens and tablets. The offering is bundled with proprietary POS hardware and optional add-on modules such as online ordering, self-ordering at table, visitor registration, sales reporting apps, and in-venue loyalty kiosks, targeted at Australian pubs, clubs, gaming venues, restaurants, cafes, QSR operators, bakeries, and grocery stores.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Staff transformation from 'waiters to sellers' through mobile POS devices
+2 more records
Product overview1 text field

Vectron offers a modular hospitality POS platform with a core Point of Sale system that integrates with various add-on modules including Online Ordering, Self Ordering at Table, Visitor Registration, Sales Reporting (Snapshots), customer loyalty solutions (MyPlace, TheKiosk), marketing tools (Website Marketing Tools, Membership Sign-Up App), and hardware. The system is designed to be scalable and modular, allowing venues to customize based on their needs, with integrated stock control, loyalty programs, and reporting capabilities across the hospitality industry.

Product and service8 records
1Vectron POS (Point of Sale)
CategoryHospitality POS Software
2Online Ordering
CategoryHospitality Software Add-on
3Self Ordering at Table
CategoryHospitality Software Add-on
4Visitor Registration
CategoryHospitality Software Add-on
5Snapshots (Sales Reporting App)
CategoryBusiness Intelligence Software
6MyPlace Customer Engagement & Loyalty App
CategoryLoyalty & Marketing Software
7TheKiosk (In-Venue Customer Loyalty)
CategoryLoyalty & Marketing Software
8Vectron POS Hardware
CategoryPOS Hardware
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Impos
TypeDirect peer
Description

Australian hospitality POS vendor serving restaurants, cafes, bars, clubs and hotels with integrated POS, reporting and loyalty. Directly comparable customer base and product positioning to Vectron within Australia.

TypeEmerging player
Description

Digital ordering and guest engagement platform for restaurant brands, overlapping with Vectron's Online Ordering, Self Ordering at Table and loyalty modules. More relevant as a benchmark for Vectron's order-ahead and loyalty roadmap than as a direct POS competitor.

TypeDirect peer
Description

iPad-based POS built specifically for restaurants, cafes and bars, with integrated payments, loyalty and floor management. Directly comparable to Vectron's touch/tablet hospitality POS across SMB restaurants and bars.

TypeDirect peer
Description

US-based, restaurant-specialised POS platform combining hardware, software, payments and loyalty — the closest international analogue to Vectron's integrated hospitality model and a likely reference point for Australian multi-venue groups.

TypeBroad incumbent
Description

Long-standing enterprise hospitality technology suite (PMS + POS) used by large hotel and gaming groups globally. Competes with Vectron at the upper end of the Australian hospitality market, particularly hotels and large venues.

TypeBroad incumbent
Description

Global cloud-based POS with strong Australian restaurant/hospitality presence after acquiring Kounta. Overlaps with Vectron on full-service restaurants, cafes, and multi-venue groups but operates at much larger scale with broader retail verticals.

TypeRegional player
Description

Hospitality POS originating in New Zealand and expanding into Australia, targeting cafes, restaurants and bars with iPad-based POS and integrated payments. Comparable product offering to Vectron in the trans-Tasman SMB hospitality segment.

TypeDirect peer
Description

Australian hospitality POS brand cross-linked from Vectron's own site (same parent/related entity), targeting the same venues (bars, pubs, clubs, restaurants, cafes) with a similar modular POS + loyalty + online ordering stack. Most directly comparable peer.

TypeDirect peer
Description

Hospitality-focused POS provider with deep restaurant, bar and hotel coverage in Australia/New Zealand. Closely comparable feature set (POS, stock, loyalty, reporting) and similar mid-market positioning to Vectron.

TypeBroad incumbent
Description

Square's hospitality POS offering in Australia, bundling payments, online ordering and POS hardware at low entry price. Competes with Vectron across cafes, QSR and small-to-mid restaurants on price and ease of onboarding.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers14 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment9 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Vectron

Hospitality Point of Sale Systemsvectron.com.au

What Vectron does

Vectron Systems (Vic) Pty Ltd, trading as Vectron, is an Australian privately held hospitality point-of-sale vendor founded in 1983 and headquartered in North Melbourne. The company sells a modular POS platform that combines front-of-house touch-screen and tablet terminals, integrated stock control, loyalty and marketing tools, member database management, and reporting/analytics. It targets Australian hospitality operators across pubs, clubs, gaming venues, restaurants, cafes, QSR, bakeries, multi-venue groups, and grocery stores, claiming 3,000+ installed venues and 40 years of industry experience.

The product portfolio centers on a core POS system extended by add-on modules — Online Ordering, Self Ordering at Table, Visitor Registration, the Snapshots sales reporting app, the MyPlace customer engagement and loyalty app, TheKiosk in-venue loyalty kiosk, Website Marketing Tools, the Join membership sign-up app, and proprietary hardware. Distribution is direct-to-customer via a national sales hotline (1300 832 876), website lead capture, and four regional offices in Melbourne, Adelaide, Brisbane, and Sydney.

Vectron's commercial model combines one-time POS hardware and software sales with recurring software licensing, 24/7/365 support, and subscription-style add-on modules, though no public pricing is disclosed. Go-to-market is sales-led with vertical-specific brochures and content marketing, and customer references include enterprise venues such as Grossi Florentino, GV Hotel, Melbourne Pub Group, Breadtop, and Sandown Racing alongside mid-market independents. The company operates with 51-100 employees and shows no disclosed external funding, parent entity, or M&A activity.

Vectron firmographics

Firmographics
Name
Vectron
Legal name
Vectron Systems (Vic) Pty Ltd
Website
https://vectron.com.au
Company type
Private
Founded year
1983
Operating status
Operating
Headcount range
51–100 employees
Ownership category
akta.pro rank

Vectron industry classification

Industry
Product category
Hospitality Point of Sale Systems
NAICS
Electronics and Appliance Retailers (4492), Electronics and Appliance Retailers (44921)
SIC
Retail-Computer & Computer Software Stores (5734)
akta.pro primary industry
Point-of-Sale (POS) & On-Property Commerce (THALACAI)
akta.pro secondary industries
Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD), POS Terminals & All-in-One Retail Computers (HDACAKAA)

Keywords

  • Hospitality point of sale
  • POS systems
  • Stock control software
  • Loyalty marketing tools
  • Online ordering solutions

Where Vectron is headquartered

Location

Headquarters

HQ city
North Melbourne
HQ country
Australia
HQ region
Oceania

Offices4 records

Markets served

Vectron business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

  1. POS System Sales: Sale of Point of Sale hardware and software systems to hospitality venues
  2. Software Licensing: Modular software licensing with features scalable to venue size and needs
  3. Support and Maintenance: 24/7/365 support and complete product training services
  4. Additional Modules: Optional add-on features including loyalty apps, online ordering, visitor registration

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Vectron product offering

Product offering

Core offering

Vectron sells modular hospitality point-of-sale (POS) systems that combine front-of-house operations, integrated and automated stock control, loyalty programs, marketing tools, and reporting into a single platform deployed on touchscreens and tablets. The offering is bundled with proprietary POS hardware and optional add-on modules such as online ordering, self-ordering at table, visitor registration, sales reporting apps, and in-venue loyalty kiosks, targeted at Australian pubs, clubs, gaming venues, restaurants, cafes, QSR operators, bakeries, and grocery stores.

Product overview

Vectron offers a modular hospitality POS platform with a core Point of Sale system that integrates with various add-on modules including Online Ordering, Self Ordering at Table, Visitor Registration, Sales Reporting (Snapshots), customer loyalty solutions (MyPlace, TheKiosk), marketing tools (Website Marketing Tools, Membership Sign-Up App), and hardware. The system is designed to be scalable and modular, allowing venues to customize based on their needs, with integrated stock control, loyalty programs, and reporting capabilities across the hospitality industry.

Differentiator

Problem solved

Functional benefit

Products and services

  • Vectron POS (Point of Sale)
  • Online Ordering
  • Self Ordering at Table
  • Visitor Registration
  • Snapshots (Sales Reporting App)
  • MyPlace Customer Engagement & Loyalty App
  • TheKiosk (In-Venue Customer Loyalty)
  • Vectron POS Hardware

Quantifiable outcome

  • Staff transformation from 'waiters to sellers' through mobile POS devices
  • +2 more outcomes

Companies that use Vectron

Customer profile

Named customers14 records

Segments9 records

Ideal customer profiles2 records

Vectron technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

Vectron partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Vectron competitors and assessment

Company assessment

Direct peers

  • Impos: Australian hospitality POS vendor serving restaurants, cafes, bars, clubs and hotels with integrated POS, reporting and loyalty. Directly comparable customer base and product positioning to Vectron within Australia.
  • TouchBistro: iPad-based POS built specifically for restaurants, cafes and bars, with integrated payments, loyalty and floor management. Directly comparable to Vectron's touch/tablet hospitality POS across SMB restaurants and bars.
  • Toast: US-based, restaurant-specialised POS platform combining hardware, software, payments and loyalty — the closest international analogue to Vectron's integrated hospitality model and a likely reference point for Australian multi-venue groups.
  • Bepoz: Australian hospitality POS brand cross-linked from Vectron's own site (same parent/related entity), targeting the same venues (bars, pubs, clubs, restaurants, cafes) with a similar modular POS + loyalty + online ordering stack. Most directly comparable peer.
  • Squirrel Systems: Hospitality-focused POS provider with deep restaurant, bar and hotel coverage in Australia/New Zealand. Closely comparable feature set (POS, stock, loyalty, reporting) and similar mid-market positioning to Vectron.

Emerging players

  • Olo: Digital ordering and guest engagement platform for restaurant brands, overlapping with Vectron's Online Ordering, Self Ordering at Table and loyalty modules. More relevant as a benchmark for Vectron's order-ahead and loyalty roadmap than as a direct POS competitor.

Broad incumbents

  • Oracle Micros: Long-standing enterprise hospitality technology suite (PMS + POS) used by large hotel and gaming groups globally. Competes with Vectron at the upper end of the Australian hospitality market, particularly hotels and large venues.
  • Lightspeed Restaurant: Global cloud-based POS with strong Australian restaurant/hospitality presence after acquiring Kounta. Overlaps with Vectron on full-service restaurants, cafes, and multi-venue groups but operates at much larger scale with broader retail verticals.
  • Square for Restaurants: Square's hospitality POS offering in Australia, bundling payments, online ordering and POS hardware at low entry price. Competes with Vectron across cafes, QSR and small-to-mid restaurants on price and ease of onboarding.

Regional players

  • PosBoss: Hospitality POS originating in New Zealand and expanding into Australia, targeting cafes, restaurants and bars with iPad-based POS and integrated payments. Comparable product offering to Vectron in the trans-Tasman SMB hospitality segment.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Vectron social profiles

Digital presence

Vectron financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Vectron leadership team

Management profile

Number of profiles

Vectron funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Vectron M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vectron

What does Vectron do?

Vectron sells modular hospitality point-of-sale (POS) systems that combine front-of-house operations, integrated and automated stock control, loyalty programs, marketing tools, and reporting into a single platform deployed on touchscreens and tablets. The offering is bundled with proprietary POS hardware and optional add-on modules such as online ordering, self-ordering at table, visitor registration, sales reporting apps, and in-venue loyalty kiosks, targeted at Australian pubs, clubs, gaming venues, restaurants, cafes, QSR operators, bakeries, and grocery stores.

Is Vectron a public or private company?

Vectron is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Vectron founded?

Vectron was founded in 1983. It employs 51 to 100 people.

Where is Vectron based?

Vectron is headquartered in North Melbourne, Australia, in the Oceania region.

How does Vectron make money?

Four revenue lines are on record. POS System Sales are the primary driver. The others are software Licensing, support and Maintenance and additional Modules.

Who are Vectron's main competitors?

Direct peers on record are Impos, TouchBistro, Toast, Bepoz and Squirrel Systems. Olo is listed as an emerging player. Broad incumbents are Oracle Micros, Lightspeed Restaurant and Square for Restaurants. PosBoss is listed as a regional player.

Does Vectron have an API?

No public API is recorded for Vectron.

What industry is Vectron in?

Vectron's product category is Hospitality Point of Sale Systems. Its primary akta.pro industry code is THALACAI, Point-of-Sale (POS) & On-Property Commerce, with a secondary code of FSAMADAD, Integrated POS Payments (ISVs & Vertical POS Platforms). Its NAICS code is 4492 and its SIC code is 5734.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales