Nenko
Nenko BV is a Netherlands-based specialty distributor, founded c. 1990, of Snoezelen (multisensory stimulation) products and adapted play materials serving care institutions, healthcare facilities, schools, therapy centers, and individuals across the Netherlands, Belgium, France, and Germany via country-specific e-commerce storefronts and B2B project sales.
- Company typePrivate
- Founded1990
- HeadquartersZaltbommel, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Nenko does
Nenko BV is a privately held Dutch specialty distributor and product developer founded c. 1990 and headquartered in Kerkdriel, Netherlands, with a wholly-owned Belgian subsidiary (Nenko BVBA). The company supplies Snoezelen (multisensory stimulation) materials and adapted play products for vulnerable populations, including people with dementia, individuals with autism or sensory processing differences, people with physical and intellectual disabilities, and children with developmental needs. Its core technology centers on sensory stimulation hardware, including interactive LED panels, bubble units, fiber optic systems, projection equipment, aromatherapy diffusers, music therapy instruments, weighted and pressure products, therapeutic swings, and soft-play furniture, plus integrated room solutions such as the Sense System, Nenko Modules, and mobile Snoezelkarren carts.
The company operates four country-specific e-commerce storefronts (Netherlands, Belgium/France, Germany, and an English dealer site), selling both to individual consumers (B2C) and to care institutions, healthcare facilities, schools, and therapy centers (B2B) across the Netherlands, Belgium (Flanders), Germany, and French-speaking markets. Revenue is generated primarily through one-time product sales (price points €2.95 to €5,360.30), custom snoezel room project installations, volume discounts of up to 25% on bulk institutional orders, and gift vouchers. Nenko also distributes Southpaw sensory-integration therapy equipment under a reseller partnership and exhibits at sector trade fairs such as Rehacare Düsseldorf.
Nenko firmographics
Firmographics- Name
- Nenko
- Legal name
- Nenko BV
- Website
- https://nenko.nl
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nenko BV is a Netherlands-based specialty distributor, founded c. 1990, of Snoezelen (multisensory stimulation) products and adapted play materials serving care institutions, healthcare facilities, schools, therapy centers, and individuals across the Netherlands, Belgium, France, and Germany via country-specific e-commerce storefronts and B2B project sales.
- Ownership category
- akta.pro rank
Nenko industry classification
Industry- Product category
- Sensory Stimulation Equipment
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Surgical Appliance and Supplies Manufacturing (339113), Electronics and Appliance Retailers (4492)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Accessibility & Special Needs Equipment (Assistive Devices, Adaptive Furniture, Sensory Rooms) (EDAEAIAM)
- akta.pro secondary industry
- Occupational Therapy & Fine-Motor / Sensory Integration Instructional Materials (EDAGAMAG)
Keywords
Where Nenko is headquartered
LocationHeadquarters
- HQ city
- Zaltbommel
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Nenko business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales: Direct sales of snoezel materials, sensory products, adapted toys, furniture, and therapy equipment through e-commerce. One-time product purchases with various price points from €2.95 to €5,360.30. Includes product configurators for customizable items.
- Project Sales: Custom snoezel room installations and sensory space projects for care institutions, schools, and healthcare facilities. Project inquiry system available for bespoke room designs.
- Bulk/Volume Sales: Stapelkorting (volume discounts) program offering up to 25% discount on bulk orders, particularly for interactive pets and other specified products.
- Gift Vouchers: Gift cards (wensbonnen) available in denominations of €10, €25, €50, and €100, valid for one year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Budget sensory products under €15 |
| Unit Pricing | Pay-as-you-go | Mid-range sensory equipment €15-€100 |
| Unit Pricing | Pay-as-you-go | Premium sensory systems €100-€500 |
| Unit Pricing | Pay-as-you-go | Professional/Institutional equipment €500+ |
| Transaction based/ take rate | Pay-as-you-go | Volume discounts (Stapelkorting) |
| Unit Pricing | Pay-as-you-go | Gift Vouchers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Nenko product offering
Product offeringCore offering
Nenko sells Snoezelen (multisensory stimulation) materials, adapted play equipment, and therapy tools through its e-commerce webshop. The assortment covers sensory categories including LED lighting, bubble units, aromatherapy, fiber optics, weighted blankets, sensory swings, soft play furniture, music therapy instruments, and tactile materials. The company also designs and delivers custom sensory room installations for care institutions, schools, and rehabilitation centers across the Netherlands, Belgium, France, and Germany.
Product overview
Nenko is a specialized provider of Snoezelen (sensory stimulation) and adapted play materials for individuals with care needs, operating for over 35 years. The company offers a comprehensive portfolio organized into product lines including: Nenko Interactive (interactive sensory panels and displays), Nenko Modules (configurable sensory room components), Snoezelkarren (mobile sensory carts), Sense Systeem (multi-sensory room systems), and dedicated categories for therapeutic equipment such as sensorische schommels (sensory swings including Southpaw therapy equipment), gewichtendekens (weighted blankets), and therapy mats. Their assortment encompasses aromatherapy products, LED light installations, music therapy instruments, tactile materials, soft play furniture, and complete room installations for Time Out, Comfort, and sensory environments. Products serve diverse target groups including children, elderly/dementia patients, and people with disabilities across care institutions, schools, and home settings. The company also offers project-based room design services and operates dealer networks across multiple European countries.
Differentiator
Problem solved
Functional benefit
Brands
- Nenko Modules: Modular snoezelen products
- Nenko Interactive
- Nenko Snoezelmaterialenkar
Products and services
- Nenko Interactive
Companies that use Nenko
Customer profileSegments5 records
Ideal customer profiles4 records
Nenko technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Nenko partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SouthpawminorNenko distributes Southpaw brand products including platform swings, swing hangers, height adjusters, and therapy ropes. Southpaw products are specifically designed for sensory integration environments and are offered as accessories and therapeutic equipment in the Nenko catalog.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Nenko competitors and assessment
Company assessmentDirect peers
- Rompa: Rompa is one of the world's largest manufacturers and suppliers of snoezelen and multisensory stimulation equipment, based in the UK with global distribution. It offers a near-identical product mix (snoezel rooms, bubble tubes, fiber optics, sensory swings, weighted products) to institutional buyers, making it Nenko's most direct head-to-head competitor in the European market.
- Flaghouse: Flaghouse is a US distributor of adaptive and special needs equipment, including sensory integration, therapeutic, and recreation products for schools, therapy clinics, and care facilities. Its institutional sales motion and sensory catalog overlap directly with Nenko's B2B project sales.
- Ability Superstore: Ability Superstore is a UK-based online retailer of disability and special needs equipment, including mobility, daily living aids, and sensory products. It competes with Nenko for the same end-customer base of caregivers and institutions across the broader special needs equipment category.
- Sensory Direct: Sensory Direct is a UK retailer specializing in sensory toys, equipment, and sensory room installations for special needs, autism, and dementia care. Its multi-channel e-commerce model and broad SKU range make it a close comparable to Nenko's webshop-plus-project-installation approach.
- Fun and Function: Fun and Function is a US-based retailer of sensory and therapeutic products for children with special needs, including weighted products, swings, tactile items, and sensory room equipment. Its e-commerce-led B2C/B2B model and broad sensory catalog mirror Nenko's structure across the Atlantic.
- TFH Special Needs Toys: TFH (formerly Toys for Health/Hands On Concepts) supplies adapted toys, sensory products, and special needs equipment globally to therapy, education, and home settings. Its deep adapted-play and sensory integration range overlaps heavily with Nenko's 'Spel & Ontwikkeling' and sensory integration categories.
- Commotion: Commotion supplies sensory equipment, soft play, and inclusive play solutions to special schools, nurseries, and therapy providers in the UK and internationally. Its multi-sensory room and sensory integration product lines are directly comparable to Nenko's modular and interactive offerings.
- Experia: Experia Innovations is a UK-based designer and manufacturer of sensory equipment, lighting, and interactive products for special needs, education, and healthcare settings. Its Snoezelen range and sensory rooms directly overlap with Nenko's Nenko Interactive, Modules, and Sense System lines.
Others
- Southpaw: Southpaw is a US-based manufacturer of sensory integration therapy equipment (platform swings, therapy ropes, suspension equipment) and is already a distribution partner of Nenko. It is included as an OTHERS peer because Nenko is also a channel partner for Southpaw, so the relationship is symbiotic rather than purely competitive.
Emerging players
- Sensory Edu: Sensory Edu supplies sensory equipment and complete sensory rooms to UK and international special needs schools and care settings. Its narrower institutional focus and growing catalog make it an emerging comparable rather than a direct large-scale competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Nenko social profiles
Digital presenceNenko financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nenko leadership team
Management profileNumber of profiles
Nenko subsidiaries and ownership
Company hierarchySubsidiaries1 record
Nenko funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nenko M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nenko
What does Nenko do?
Nenko sells Snoezelen (multisensory stimulation) materials, adapted play equipment, and therapy tools through its e-commerce webshop. The assortment covers sensory categories including LED lighting, bubble units, aromatherapy, fiber optics, weighted blankets, sensory swings, soft play furniture, music therapy instruments, and tactile materials. The company also designs and delivers custom sensory room installations for care institutions, schools, and rehabilitation centers across the Netherlands, Belgium, France, and Germany.
Is Nenko a public or private company?
Nenko is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nenko founded?
Nenko was founded in 1990. It employs 11 to 50 people.
Where is Nenko based?
Nenko is headquartered in Zaltbommel, Netherlands, in the Europe region.
How does Nenko make money?
Four revenue lines are on record. Product Sales are the primary driver. The others are project Sales, bulk/Volume Sales and gift Vouchers.
Who are Nenko's main competitors?
Direct peers on record are Rompa, Flaghouse, Ability Superstore, Sensory Direct, Fun and Function, TFH Special Needs Toys, Commotion and Experia. Southpaw is listed as an others. Sensory Edu is listed as an emerging player.
Does Nenko have an API?
No public API is recorded for Nenko.
What industry is Nenko in?
Nenko's product category is Sensory Stimulation Equipment. Its primary akta.pro industry code is EDAEAIAM, Accessibility & Special Needs Equipment (Assistive Devices, Adaptive Furniture, Sensory Rooms), with a secondary code of EDAGAMAG, Occupational Therapy & Fine-Motor / Sensory Integration Instructional Materials. Its NAICS code is 334510 and its SIC code is 3845.