Asia Plus Group Holdings
- Company typePublic
- Founded1974
- HeadquartersBangkok, Thailand
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
Asia Plus Group Holdings firmographics
Firmographics- Name
- Asia Plus Group Holdings
- Legal name
- Asia Plus Group Holdings Public Company Limited
- Website
- https://asiaplusgroup.co.th
- Company type
- Public
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Asia Plus Group Holdings industry classification
Industry- Product category
- Securities Brokerage & Investment Banking
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Investment Banking and Securities Intermediation (523150), Portfolio Management and Investment Advice (523940)
- SIC
- Security Brokers, Dealers & Flotation Companies (6211), Investment Advice (6282)
- akta.pro primary industry
- Private Banking Advisory & Discretionary Portfolio Management (FSABADAD)
- akta.pro secondary industries
- AML/KYC, Investor Onboarding & Compliance Services (FSAAAMAE), Securities & Custody Operations (Safekeeping, Corporate Actions, Settlement Support) (FSABALAG)
Keywords
Where Asia Plus Group Holdings is headquartered
LocationHeadquarters
- HQ city
- Bangkok
- HQ country
- Thailand
- HQ region
- Asia
Offices1 record
Markets served
Asia Plus Group Holdings business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Brokerage Commission Income: Commission fees earned from securities brokerage services including buy/sell order execution for retail and institutional clients on the Stock Exchange of Thailand.
- Securities Underwriting and Distribution: Revenue from acting as underwriter and bookrunner for debt and equity securities offerings in the Thai capital markets.
- Fund Management Fees: Fees collected from asset management and mutual fund operations conducted through subsidiary Asset Plus Fund Management.
- Financial Advisory Services: Advisory fee income from corporate finance and investment advisory engagements through Asia Plus Advisory.
- Investment Holding Returns: Income from proprietary investments and holdings in group subsidiaries and other securities.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Asia Plus Group Holdings product offering
Product offeringCore offering
Asia Plus Group Holdings is a Thai-listed holding company operating through three wholly-owned subsidiaries: Asia Plus Securities (securities brokerage, equity/derivatives/fixed income trading, securities underwriting and investment advisory), Asset Plus Fund Management (mutual fund and asset management services), and Asia Plus Advisory (corporate finance, M&A advisory, and IPO underwriting). The group delivers integrated investment and capital markets services to retail, high-net-worth, institutional, and corporate clients across Thailand.
Product overview
Asia Plus Group Holdings Public Company Limited (ASP) is a comprehensive financial services group headquartered in Thailand, comprising three main subsidiaries: Asia Plus Securities (securities brokerage and trading), Asset Plus Fund Management (mutual fund and asset management), and Asia Plus Advisory (financial advisory and consulting). The group provides integrated investment and wealth management services, serving retail and institutional clients across Thailand's capital markets. Beyond its core financial services, ASP operates social responsibility programs including regular blood donation drives and annual art competitions, positioning itself as a full-service financial institution with ESG commitments.
Differentiator
Problem solved
Functional benefit
Products and services
- Asia Plus Securities
- Asset Plus Fund Management
- Asia Plus Advisory
Quantifiable outcome
- SET ESG Ratings: AA (2024/2025)
- +3 more outcomes
Companies that use Asia Plus Group Holdings
Customer profileSegments3 records
Ideal customer profiles3 records
Asia Plus Group Holdings technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Asia Plus Group Holdings partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- SET ESG RatingsminorAsia Plus Group Holdings was assessed SET ESG Ratings for 2024 with a result of AA level, reflecting high standards of sustainability performance and ESG disclosure practices.
- BVLGARI ThailandminorAsia Plus Group co-hosted 'The Art of Timeless Value' event with BVLGARI Thailand, combining art appreciation and luxury brand engagement for clients and guests.
- Mission Earth and CUD4S (Chulalongkorn University Design Center for Society)minorAsia Plus Group partnered with Mission Earth and CUD4S at Chulalongkorn University to co-create a design platform for 'City of Life' urban development initiative, combining financial sector expertise with social design innovation.
- CAC (Collective Action Against Corruption)minorAsia Plus Group Holdings and its three subsidiaries were certified as members of the Thai Private Sector Collective Action Against Corruption (CAC) for the 3rd consecutive time, demonstrating the company's commitment to anti-corruption practices and good governance.
- Fitch Ratings (Thailand)minorFitch Ratings Thailand assigned Asia Plus Group Holdings a long-term domestic credit rating of A (tha) and short-term domestic credit rating of F1 (tha) with stable outlook, reflecting the company's strong securities brokerage network and robust business structure through its subsidiaries.
Scale indicators5 records
Recent moves2 records
Expansion highlights5 records
Asia Plus Group Holdings competitors and assessment
Company assessmentDirect peers
- Bualuang Securities: Wholly-owned securities arm of Bangkok Bank (Asia Plus's second-largest shareholder), directly competing in Thai retail brokerage and institutional research — closest peer given shared banking-securities ecosystem in Thailand.
- Finansia Syrus Securities: Active Thai securities firm offering online and offline brokerage, investment banking, and proprietary trading; comparable to Asia Plus in retail-heavy brokerage mix and SET market share.
- Phillip Securities (Thailand): Thai securities subsidiary of Singapore-based PhillipCapital, providing multi-channel brokerage and wealth management; competes with Asia Plus in retail brokerage and HNWI advisory.
- Yuanta Securities (Thailand): Thai subsidiary of Taiwan's Yuanta Group, offering brokerage, investment banking, and proprietary trading; comparable full-service securities model serving retail and institutional clients.
- KGI Securities (Thailand): Thailand subsidiary of a regional Asian brokerage group, offering retail and institutional brokerage, derivatives, and investment banking services; comparable on full-service securities product range.
- KKP Securities (Kiatnakin Phatra): Securities arm of Kiatnakin Phatra Financial Group, offering brokerage, investment banking, and wealth management in Thailand; similar integrated financial services structure with retail and institutional focus.
- Country Group Securities: Thai securities firm providing brokerage, derivatives, and investment banking services; competes directly with Asia Plus for mid-cap corporate finance mandates and institutional execution.
- Phatra Securities: Thai mid-market securities broker offering brokerage, investment banking, and research; comparable in size and product mix to Asia Plus Securities, including corporate finance advisory and equity research.
Broad incumbents
- CGS-CIMB Securities (Thailand): Thai arm of regional broker CGS-CIMB with deep institutional reach; a broader incumbent competing with Asia Plus in mid-cap corporate finance and institutional equity execution.
- Maybank Securities (Thailand): Thailand securities arm of Maybank Group with broader regional investment banking footprint; competes with Asia Plus Advisory in M&A and underwriting, but benefits from larger regional balance sheet.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Asia Plus Group Holdings social profiles
Digital presenceAsia Plus Group Holdings financial estimates
Financial estimateRevenue estimate
Valuation estimate
Asia Plus Group Holdings leadership team
Management profileNumber of profiles
Profiles10 records
Asia Plus Group Holdings subsidiaries and ownership
Company hierarchySubsidiaries3 records
Asia Plus Group Holdings funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Asia Plus Group Holdings M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Asia Plus Group Holdings
What does Asia Plus Group Holdings do?
Asia Plus Group Holdings is a Thai-listed holding company operating through three wholly-owned subsidiaries: Asia Plus Securities (securities brokerage, equity/derivatives/fixed income trading, securities underwriting and investment advisory), Asset Plus Fund Management (mutual fund and asset management services), and Asia Plus Advisory (corporate finance, M&A advisory, and IPO underwriting). The group delivers integrated investment and capital markets services to retail, high-net-worth, institutional, and corporate clients across Thailand.
Is Asia Plus Group Holdings a public or private company?
Asia Plus Group Holdings is a public company. It is classified as public and is currently operating.
When was Asia Plus Group Holdings founded?
Asia Plus Group Holdings was founded in 1974. It employs 501 to 1,000 people.
Where is Asia Plus Group Holdings based?
Asia Plus Group Holdings is headquartered in Bangkok, Thailand, in the Asia region.
How does Asia Plus Group Holdings make money?
Five revenue lines are on record. Brokerage Commission Income is the primary driver. The others are securities Underwriting and Distribution, fund Management Fees, financial Advisory Services and investment Holding Returns.
Who are Asia Plus Group Holdings's main competitors?
Direct peers on record are Bualuang Securities, Finansia Syrus Securities, Phillip Securities (Thailand), Yuanta Securities (Thailand), KGI Securities (Thailand), KKP Securities (Kiatnakin Phatra), Country Group Securities and Phatra Securities. Broad incumbents are CGS-CIMB Securities (Thailand) and Maybank Securities (Thailand).
Does Asia Plus Group Holdings have an API?
No public API is recorded for Asia Plus Group Holdings.
What industry is Asia Plus Group Holdings in?
Asia Plus Group Holdings's product category is Securities Brokerage & Investment Banking. Its primary akta.pro industry code is FSABADAD, Private Banking Advisory & Discretionary Portfolio Management, with a secondary code of FSAAAMAE, AML/KYC, Investor Onboarding & Compliance Services. Its NAICS code is 5231 and its SIC code is 6211.