Tout Terrain
Tout Terrain is a German premium bicycle and child trailer manufacturer founded in 2005, handcrafting customizable steel bicycles across expedition, gravel, trekking, urban, and e-bike categories at its Gundelfingen manufactory and selling through DTC e-commerce, a flagship Experience Center, 160 dealers across 20 countries, and JobRad employer leasing.
- Company typePrivate
- Founded2005
- HeadquartersGundelfingen, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Tout Terrain does
Tout Terrain (legal entity: tout terrain GmbH) is a German manufacturer of premium handcrafted bicycles and child trailers, founded in 2005 by Stephanie and Oliver Römer. The company designs, develops, and builds its products at its own manufactory in Gundelfingen near Freiburg, with frames and many components engineered in-house. Core products span five bicycle categories — Expedition, X.Over (Gravel/MTB), Trekking, Urban, and E-Bikes — together with the Singletrailer II series of single-wheel, suspended child trailers and accessories. The portfolio includes model lines such as Silkroad, Blueridge, Tanami, Outback, Scrambler, Ceres, Vasco, Amber Road, Metropolitan, Nolita, Shopper, Tribeca, and Chiyoda. Bikes are sold either as pre-configured Select variants or as fully customized builds delivered in 8 to 12 weeks.
The technical core rests on proprietary Stratocrom and Thermocrom CrMo 4130 steel tubing, seamlessly welded integrated cargo racks, the 3in1 modular dropout for chain/belt/hub gearing conversions, and drivetrain integrations with Pinion gearboxes (via the TBA III swing link and co-developed Shift:R shifting with TRP), Gates Carbon Drive belts, and Rohloff hubs. In-house powder coating enables any color, and a single dedicated mechanic builds each bicycle from start to finish.
Revenue is generated through hardware sales of bicycles (€2,499-€5,799), child trailers (€1,290), and accessories, distributed via a hybrid model: direct-to-consumer e-commerce on tout-terrain.de (powered by Shopware and Mollie), a flagship Experience Center in Gundelfingen offering test rides and professional fitting, approximately 160 partner dealers across 20 countries providing assembly and after-sale support, Click & Collect at dealers, and employer bike leasing through JobRad. Customer segments include off-road and gravel enthusiasts, touring and expedition cyclists, urban commuters, trekking and leisure riders, and families purchasing child trailers. The company is founder-owned with no external investment disclosed and has remained privately held since inception.
Tout Terrain firmographics
Firmographics- Name
- Tout Terrain
- Legal name
- tout terrain GmbH
- Website
- https://tout-terrain.de
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tout Terrain is a German premium bicycle and child trailer manufacturer founded in 2005, handcrafting customizable steel bicycles across expedition, gravel, trekking, urban, and e-bike categories at its Gundelfingen manufactory and selling through DTC e-commerce, a flagship Experience Center, 160 dealers across 20 countries, and JobRad employer leasing.
- Ownership category
- akta.pro rank
Tout Terrain industry classification
Industry- Product category
- Premium Bicycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)
- akta.pro secondary industry
- E-Bikes & Electric Bicycles (CRACASAA)
Keywords
Where Tout Terrain is headquartered
LocationHeadquarters
- HQ city
- Gundelfingen
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Tout Terrain business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Bicycle Sales: Revenue from handcrafted bicycles sold directly through online shop and through dealer partners. Products span multiple categories: Urban, Trekking, X.Over (Gravel/MTB), Expedition, E-Bikes. Customers can choose from pre-configured models (Select variants) or fully custom builds with personalized color and component selection.
- Trailer/Child Carrier Sales: Revenue from Singletrailer II series (Sport, Touring, TT Signature Edition) and cargo trailers, along with accessories including coupling systems, reduction sleeves, cargo bags, fenders, and safety flags.
- Accessories and Spare Parts: Revenue from accessories including Ortlieb panniers, Cinq power/USB accessories, Thule child seat supports, Spurs cycle bells, TT touring pedals, and proprietary components. Also spare parts and replacement components for existing customers.
- Bike Leasing (JobRad): Employer-based bike leasing program through JobRad offering tax-advantaged bicycle financing, contributing to revenue from employees whose employers partner with JobRad.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Custom Build (Individuelle Konfiguration) |
| One time/ perpetual license | Pay-as-you-go | Select Pre-Configured Models |
| One time/ perpetual license | Pay-as-you-go | Singletrailer II Series |
| Subscription | Monthly | JobRad Bike Leasing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Tout Terrain product offering
Product offeringCore offering
Tout Terrain is a German manufacturer of premium, handcrafted bicycles and child trailers, building steel-frame bikes in five categories — Expedition, X.Over (Gravel/MTB), Trekking, Urban, and E-Bikes — plus the Singletrailer child-trailer series. Each bicycle is built to customer specification using proprietary Stratocrom/Thermocrom CrMo 4130 steel tubing with integrated cargo racks, modular 3in1 dropouts, and Pinion/Rohloff/Gates Carbon Drive drivetrain options, sold direct online and through ~160 partner dealers.
Product overview
Tout Terrain is a German manufacturer of premium handcrafted bicycles and trailers based in Gundelfingen near Freiburg. The product portfolio comprises multiple bike categories (Expedition, X.Over/Gravel-MTB, Trekking, Urban, E-Bikes) and child trailers (Singletrailer series), all featuring customizable components and powder coating options. The bikes utilize proprietary technologies including Stratocrom and Thermocrom steel frames, integrated gear racks, 3in1 dropout systems for flexible drivetrain options (chain, belt, or hub), and compatibility with Pinion, Rohloff, and Gates Carbon Drive systems. Accessories include child trailer components, USB charging solutions, lighting systems, and Ortlieb/Racktime-compatible luggage. Products are available through custom configuration, dealer assembly (Click & Collect), direct online purchase, or employer bike leasing via Jobrad.
Differentiator
Problem solved
Functional benefit
Products and services
- Expedition Bikes Premium touring and expedition bicycles built for long-distance travel and adventure cycling, featuring robust frames, integrated gear racks, and compatibility with Pinion, Rohloff, and Gates Carbon Drive systems. Models include Silkroad (180 kg capacity), Tanami, and Blueridge.
- X.Over Bikes (Gravel / MTB) Gravel and mountain bikes designed for rough roads and singletrails, combining off-road capability with touring functionality for adventurous cyclists. Models include Ceres, Outback, Vasco, and Scrambler.
- Trekking Bikes Comfortable trekking bicycles for relaxed leisure touring and everyday riding, featuring integrated racks and optional Pinion shifting. Models include Amber Road and Metropolitan.
- Urban Bikes City and commuter bicycles designed for daily urban riding, featuring low-maintenance components and stylish designs for navigating metropolitan areas. Models include Nolita, Shopper (160 kg cargo), Tribeca, and Chiyoda.
- E-Bikes Electrically assisted bicycles offering extended range and power for unlimited mobility, designed for expedition and touring use across the brand's categories.
- Kinderanhänger (Child Trailers) Robust and versatile single-wheel bicycle child trailers for travel, everyday use, and adventure, featuring suspension systems and accessories for road and trail use.
Quantifiable outcome
- Up to 180 kg load capacity on Expedition models (Silkroad)
- +4 more outcomes
Companies that use Tout Terrain
Customer profileSegments5 records
Ideal customer profiles5 records
Tout Terrain technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature6 records
Tout Terrain partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- JobRadminorJobRad is a bike leasing platform enabling Tout Terrain customers to lease bicycles through their employer with tax-advantaged monthly payments. Tout Terrain products are available through the JobRad program as an alternative financing option.
- Shopware AGcoreShopware AG provides the e-commerce platform powering tout-terrain.de. Data processing occurs as joint controllers between Tout Terrain and Shopware, with Shopware handling implementation of data subject rights and cookie consent management. Analytics data is processed by Shopware's analytics service.
- Meta Platforms (Facebook/Instagram)minorMeta Pixel tracking technology is used on tout-terrain.de for conversion tracking and retargeting. Meta/Instagram pages are used for social media marketing and customer engagement. Joint controller arrangement applies for Facebook page insights.
- Mollie B.V.coreMollie B.V. (Netherlands) processes all online payments on tout-terrain.de including credit card, Klarna, SOFORT, Giropay, and bank transfer. Payment data flows through Mollie's platform for transaction processing.
- PinioncorePinion Getriebe GmbH supplies gear shift systems (C1.9, C1.12) used across multiple Tout Terrain models. Tout Terrain's TBA III system and Shift:R are specifically designed to integrate with Pinion gearboxes. Pinion Smart.Shift electronic shifting is offered as an option.
- Gates Carbon DrivecoreGates Corporation supplies the Carbon Drive belt system paired with Pinion gearboxes in Tout Terrain's expedition and urban bikes. Tout Terrain's 3in1 dropout is designed to accommodate belt drive configuration.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Tout Terrain competitors and assessment
Company assessmentDirect peers
- Surly Bikes: US steel-framed touring, bikepacking, and cargo bike brand with strong adventure cyclist identity. Comparable positioning in durable, customizable steel frames for loaded touring and off-road riding.
- Santos Bikes: Dutch premium manufacturer of trekking, expedition, and urban bikes with custom builds and Rohloff/Pinion integration. Closest geographic and product peer to Tout Terrain in the European premium touring space.
- Riese & Müller: German premium manufacturer specializing in high-end e-bikes (full suspension, cargo, touring). Comparable in German premium manufacturing heritage, premium pricing (€3,000-€10,000+), and selective dealer-based distribution model.
- Salsa Cycles: US-based premium adventure and touring bicycle brand focused on bikepacking, expedition, and gravel riding. Directly comparable to Tout Terrain in target customer (adventure cyclists) and product categories (loaded touring, off-road, gravel).
- Kona Bikes: Canadian adventure, touring, and gravel bicycle brand with strong expedition heritage (Kona Sutra, Libre, Dew). Comparable in product mix (touring, adventure, gravel, urban) and target customer profile.
- Thorn Cycles: UK handcrafted touring and expedition bicycle manufacturer with strong heritage in Rohloff hub gear, belt drive, and custom builds. Most direct boutique competitor to Tout Terrain's expedition/Nepal-heritage positioning.
Broad incumbents
- Canyon Bicycles: German direct-to-consumer premium bicycle brand (road, mountain, gravel, e-bikes, touring). Adjacent competitor in German premium segment with much larger scale and broader product portfolio as a broad incumbent.
- Trek Bicycle Corporation: Global bicycle giant with extensive touring, gravel, and e-bike lines (Domane, All-road, Rail). Competitor at premium end with vast dealer network, but broader portfolio and lower specialization in expedition/long-distance touring.
- Specialized Bicycle Components: Global premium bicycle and e-bike brand with touring, gravel, and adventure models (Diverge, Turbo, Creo). Broad incumbent competitor at premium price points with much larger R&D and marketing budgets.
Regional players
- Velobike: German custom-built steel touring and expedition bicycle manufacturer. Comparable niche player in German handcrafted steel touring segment, but smaller and more localized than Tout Terrain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
Tout Terrain social profiles
Digital presenceTout Terrain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tout Terrain leadership team
Management profileNumber of profiles
Profiles2 records
Tout Terrain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tout Terrain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tout Terrain
What does Tout Terrain do?
Tout Terrain is a German manufacturer of premium, handcrafted bicycles and child trailers, building steel-frame bikes in five categories — Expedition, X.Over (Gravel/MTB), Trekking, Urban, and E-Bikes — plus the Singletrailer child-trailer series. Each bicycle is built to customer specification using proprietary Stratocrom/Thermocrom CrMo 4130 steel tubing with integrated cargo racks, modular 3in1 dropouts, and Pinion/Rohloff/Gates Carbon Drive drivetrain options, sold direct online and through ~160 partner dealers.
Is Tout Terrain a public or private company?
Tout Terrain is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tout Terrain founded?
Tout Terrain was founded in 2005. It employs 11 to 50 people.
Where is Tout Terrain based?
Tout Terrain is headquartered in Gundelfingen, Germany, in the Europe region.
How does Tout Terrain make money?
Four revenue lines are on record. Bicycle Sales are the primary driver. The others are trailer/Child Carrier Sales, accessories and Spare Parts and bike Leasing (JobRad).
Who are Tout Terrain's main competitors?
Direct peers on record are Surly Bikes, Santos Bikes, Riese & Müller, Salsa Cycles, Kona Bikes and Thorn Cycles. Broad incumbents are Canyon Bicycles, Trek Bicycle Corporation and Specialized Bicycle Components. Velobike is listed as a regional player.
Does Tout Terrain have an API?
No public API is recorded for Tout Terrain.
What industry is Tout Terrain in?
Tout Terrain's product category is Premium Bicycles. Its primary akta.pro industry code is CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories), with a secondary code of CRACASAA, E-Bikes & Electric Bicycles. Its NAICS code is 336991 and its SIC code is 3751.