The Commercial Avenue

What The Commercial Avenue does

The Commercial Avenue is an 8.5km mixed-use real estate development in Umm Al Seneem, Doha, Qatar, comprising five architecturally distinct zones — Jeera, Safwa, Joud, Arkan, and Sayer — with 1,000,000 sqm of built-up area and 500,000 sqm of leasable space. The development combines 460 residential apartments, 475 offices, 117 showrooms, and 10 landmark/plaza units, plus an outlet mall (Joud) featuring six 90-seat cinemas, hotel apartments, F&B, and health/business centers. It is wholly owned and operated by Qatari Diar Real Estate Company, a state-owned entity established in 2005 by the Qatar Investment Authority, which reported US$8.1 billion in shared capital as of 2022 and a US$35 billion investment portfolio across 50 projects in 20 countries.

The company generates revenue through recurring lease income from three streams: commercial unit leasing (showrooms, offices, retail spaces sized 130–4,500 sqm), residential unit leasing (studios through three-bedroom units), and landmark/plaza leasing across the five zones. Pricing is quote-based and not publicly disclosed; inquiries are handled via email ([email protected]), a dedicated phone line (800-0090), and walk-in visits to the Doha headquarters, with a "One Year Free Offer" promotional incentive currently featured. Tenant acquisition is direct, supported by a bilingual (English/Arabic) website and active social channels on Facebook, Instagram, X, LinkedIn, and Snapchat. Distribution is single-country and direct-to-tenant with no intermediaries or resellers.

The competitive positioning rests on physical scale (the company claims this is the longest single-phase development in the world at 8.5km), strategic connectivity linking four Doha neighborhoods (Ain Khalid, Abu Hamour, Rawdat Alkhail, Industrial Area), 11,700 parking spaces, 24/7 security, and sovereign-grade capital backing via Qatari Diar/QIA. The customer base is diversified across retail, hospitality/F&B, and healthcare, with tenant logos including Nahdi (pharmacy), Comfort, Suhail, Wajba, Roots, IECO, and Desco visible on the corporate site. Operationally, the asset functions as a long-tenure landlord portfolio whose build-out is complete and whose commercial focus is lease-up and tenant diversification.

Name

The Commercial Avenue

Legal name

The Commercial Avenue

Website

https://thecommercialavenue.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

The Commercial Avenue is an 8.5km mixed-use real estate development in Doha, Qatar, offering 500,000 sqm of leasable residential, office, showroom, and retail space across five zones. Owned by Qatari Diar (a QIA entity), it serves retail, corporate, and residential tenants via direct leasing.

Ownership category

akta.pro rank

Product category

Mixed-Use Commercial Real Estate

NAICS

Lessors of Residential Buildings and Dwellings (53111), Lessors of Nonresidential Buildings (except Miniwarehouses) (53112), New Multifamily Housing Construction (except For-Sale Builders) (236116)

SIC

Lessors Of Real Property, Nec (6519), Operators Of Apartment Buildings (6513), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Retail & Mixed-Use Commercial Construction (IMAFACAB)

akta.pro secondary industries

Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL), Condo & Apartment Rentals (Urban/Resort) (THAGANAB)

Keywords

• Mixed-use real estate
• Commercial property leasing
• Residential apartment leasing
• Office space leasing
• Retail showroom leasing

Headquarters

HQ city

Doha

HQ country

Qatar

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Others, Personnel, Marketing or Sales

Revenue model

1. Commercial Unit Leasing: Revenue generated from leasing commercial units including showrooms, offices, and retail spaces across five distinct zones (Jeera, Safwa, Joud, Arkan, Sayer). Units available in various sizes from 130 sqm to 4,500 sqm.
2. Residential Unit Leasing: Revenue from leasing residential apartments including studios, 1-bedroom, 2-bedroom, and 3-bedroom units across the development.
3. Landmark and Plaza Leasing: Revenue from leasing landmark and plaza commercial spaces with basement, ground, mezzanine, and typical floor configurations.

Distribution channels2 records

Marketing channels7 records

Core offering

The Commercial Avenue is a massive 8.5km mixed-use real estate development in Umm Al Seneem, Doha, Qatar, consisting of five architecturally distinct zones (Jeera, Safwa, Joud, Arkan, and Sayer) with 1,000,000 sqm built-up area and 500,000 sqm leasable area. The company leases residential apartments (studios to 3-bedroom units), commercial showrooms, office spaces, and landmark/plaza units directly to tenants across these zones.

Product overview

The Commercial Avenue is a single, unified mixed-use real estate development project rather than a modular software platform. It consists of 5 distinct zones (Jeera, Safwa, Joud, Arkan, and Sayer) that collectively offer residential apartments, office spaces, retail showrooms, and landmark/plaza units across approximately 1,000,000 ㎡ of built-up area. Each zone has its own architectural identity and target market—from Jeera's luxury residential community to Joud's retail and entertainment destination to Safwa and Sayer's business/office hubs. The development is owned and developed by Qatari Diar Real Estate Company.

Differentiator

Problem solved

Functional benefit

Brands

• Jeera: Residential community with contemporary low-rise buildings offering 460 luxury apartments (1, 2, and 3 bedrooms). Built-up area 187,000 sqm, Leasable area 109,000 sqm.
• Safwa
• Joud
• Arkan
• Sayer

Products and services

• Jeera Zone

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Mall of Qatar: Major retail and entertainment destination in Doha operated by Al Mana Group. Comparable as a Qatar-based retail-anchored mixed-use destination competing for the same retail and F&B tenants as TCA's Joud zone.
• Mabanee Company: Kuwait-listed developer of The Avenues and other mixed-use retail-anchored destinations. Comparable as a GCC mixed-use developer focused on large-scale retail plus office and hospitality integration.
• Dar Al Arkan Real Estate Development: Saudi-listed developer of large-scale mixed-use and residential masterplans. Comparable as a GCC mixed-use developer with diversified residential, commercial, and retail product lines.
• Aldar Properties: Abu Dhabi-based developer of mixed-use communities and commercial assets. Comparable as a Gulf sovereign-backed mixed-use developer with diversified residential, retail, and office portfolios.
• DAMAC Properties: Dubai-listed luxury mixed-use developer with residential, hospitality, and commercial assets across the GCC. Comparable business model and product mix, though serving a different primary metro market.
• Msheireb Properties: Doha-based mixed-use developer of Msheireb Downtown, combining residential, commercial, retail, and cultural assets. Most direct in-market peer sharing Doha tenant pool, sovereign backing, and similar mixed-use positioning.
• Place Vendôme Qatar: Luxury mixed-use destination in Lusail, Qatar, featuring retail, F&B, hotels, and residences. Comparable as a Qatar-based mixed-use retail-anchored development competing for similar premium retail tenants.
• Emaar Properties: UAE-listed master developer of large-scale mixed-use destinations (e.g., Downtown Dubai, Dubai Marina). Directly comparable as a GCC mixed-use developer building integrated residential, retail, office, and hospitality components at scale.

Emerging players

• Arada Developments: Sharjah-based developer of master-planned mixed-use communities (Aljada, Masaar) with residential, retail, and office components. Comparable as a Gulf mixed-use developer at a comparable or earlier stage of community build-out.

Broad incumbents

• Majid Al Futtaim Properties: UAE-based developer and operator of regional malls, mixed-use communities, and hospitality assets (e.g., Mall of the Emirates, City Centre). Comparable as a larger diversified mixed-use retail-anchored operator with regional scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/tcaqatar
• Facebookfacebook.com/TheCommercialAvenue
• LinkedInlinkedin.com/company/tcaqatar
• Instagraminstagram.com/tcaqatar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Commercial Avenue