Place Vendôme

What Place Vendôme does

Place Vendôme is a luxury shopping mall complex located in Lusail, Doha, Qatar, operated by the legal entity Place Vendôme Mall W.L.L. (Qatari LLC) and developed by its strategic operating parent United Developers. The 200,000 square meter property comprises over 500 premium retail stores, including a 20,000 sqm exclusive luxury wing anchored by 60+ of the world's most coveted luxury brands (Louis Vuitton, Gucci, Prada, Cartier, Audemars Piguet, Vacheron Constantin, Fendi, Rimowa), a curated St. Germain district with Parisian Street and Italian Street theming, and a four-floor layout (Canal Floor, Ground Floor, First Floor, Second Floor). The mall operates daily from 10 AM to 11 PM and is supported by 7,500 parking spaces and six dedicated Welcome Courts.

The complex is mixed-use: in addition to retail, it integrates a five-star Le Royal Méridien Place Vendôme Lusail hotel (377 rooms, suites, and residences) operated by Marriott International, which opened in May 2022 with Malin+Goetz bath amenities; entertainment venues including Novo Cinemas, Trocadero Theme Park, Jumpino trampoline park, 50/90 Studio, Caboodle, and The Dancing Fountains; and a diverse F&B portfolio spanning fine dining, cafés, fast food, and specialty eateries such as Wagamama, The Butcher Shop & Grill, and Sushi Library. The underlying technology is physical retail mall infrastructure rather than a software platform, with no proprietary AI, API, or developer-facing systems disclosed.

Place Vendôme's business model is B2B retail space leasing, generating revenue through multi-year contracts negotiated individually by a dedicated leasing team (two Senior Leasing Managers, a Specialty Leasing Manager, and a St. Germain Manager) on terms that vary by floor level, size, and tenant profile. Pricing is not publicly disclosed and is quoted on inquiry via [email protected] and [email protected]. End-customer demand is split between high-income luxury shoppers (with above-average dwell times of 158 minutes and outsized spend per visit) and families/tourists drawn by entertainment and F&B. The asset's competitive position is anchored on internationally recognized design (Prix Versailles 'Most Beautiful Shopping Mall in the World'), Tripadvisor's 2025 'Best Mall in Doha' certificate, and the integrated Luxomall-hotel-entertainment model.

Name

Place Vendôme

Legal name

Place Vendôme Mall W.L.L.

Website

https://placevendomeqatar.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Place Vendôme is a luxury shopping mall in Lusail, Doha, Qatar, developed by United Developers, operating 200,000 sqm of premium retail space with 500+ stores and 60+ luxury brands. The destination integrates retail, a 377-key Marriott hotel, dining, cinema, and family entertainment to serve affluent shoppers, families, and tourists.

Ownership category

akta.pro rank

Product category

Luxury Shopping Mall Operations

NAICS

General Merchandise Retailers (455)

SIC

Retail-Department Stores (5311)

akta.pro primary industry

Downtown/Urban Flagship Traditional Department Stores (CRAGAAAG)

akta.pro secondary industry

Travel Retail Luxury Department Stores (Airport / Duty-Free Format) (CRAGADAJ)

Keywords

• Luxury shopping mall
• Retail space leasing
• Luxury retail destination
• Mall entertainment venue
• Hospitality retail complex

Headquarters

HQ city

Lusail

HQ country

Qatar

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Retail Space Leasing: Place Vendôme generates revenue primarily through leasing prime retail space to retailers and luxury brands. The mall offers various floor levels (Canal Floor, Ground Floor, First Floor, Second Floor) and specializes in attracting premium and luxury tenants seeking high-income shopper demographics.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Place Vendôme is a luxury shopping mall in Lusail, Doha, that leases prime retail space to over 500 retail tenants, including more than 60 coveted luxury brands such as Louis Vuitton, Gucci, Prada, Cartier, Audemars Piguet, Vacheron Constantin, and Fendi. The 200,000 sqm property integrates retail, dining, entertainment attractions (cinema, theme park, trampoline park, fountains), and the five-star Le Royal Méridien hotel into a single destination for high-income shoppers. The mall also operates themed districts such as St. Germain with French and Italian street aesthetics, drawing on architectural awards to position itself as a premium leisure destination.

Product overview

Place Vendôme is a single luxury shopping mall destination located in Lusail, Doha, Qatar, developed by United Developers since 1994. The integrated complex comprises the core Place Vendôme Mall with over 500 retail stores including 60+ luxury brands, a diverse food and beverage portfolio of restaurants and cafés, entertainment attractions including Novo Cinemas, Trocadero Theme Park, Jumpino trampoline park, 50/90 Studio, Caboodle, and The Dancing Fountains, plus the five-star Le Royal Méridien Place Vendôme Lusail hotel with 377 rooms and residences. The ST. Germain district within the mall provides a refined dining and retail experience themed after Parisian and Italian streets. The 200,000 square meter property includes 7,500 parking spaces and a 20,000 square meter luxury wing, operating from 10 AM to 11 PM daily.

Differentiator

Problem solved

Functional benefit

Products and services

• Place Vendôme Mall A 200,000 sqm luxury shopping mall in Lusail, Doha, Qatar, offering over 500 premium retail stores, 60+ world-class luxury brands, dining options, entertainment venues, and hotel accommodations to shoppers and tourists.
• Luxury Retail Stores (500+) Over 500 premium retail storefronts hosted within the mall, including 60+ world-class luxury brands such as Louis Vuitton, Gucci, Prada, Cartier, Audemars Piguet, Vacheron Constantin, Fendi, and Rimowa.
• Dining & Restaurants Diverse dining offering within the mall including fine-dining restaurants, cafés, fast food, and specialty eateries such as Lunch Room, Wagamama, The Butcher Shop & Grill, and Sushi Library.
• Novo Cinemas A luxury cinema experience offering film screenings within the mall, providing premium cinematic entertainment as part of the overall visitor experience.
• Le Royal Méridien Place Vendôme Lusail A five-star neo-classical hotel with European influence offering luxury accommodations, featuring 377 rooms, suites, and residences with Malin+Goetz bath amenities, operated under the Marriott brand.
• St. Germain A refined dining and retail area within the mall featuring French-inspired architecture with Parisian Street, Italian Street, and indoor boulevard experiences.
• The Dancing Fountains A water, music, and light show spectacle operating every hour from 1 PM to 11 PM, providing entertainment for visitors inside the mall.
• Trocadero Theme Park A family-friendly theme park and entertainment venue featuring attractions such as swing carousels within the mall.
• Jumpino A family trampoline park featuring 100+ interconnected trampolines, ninja courses, ball pits, slam-dunk hoops, and climbing walls for all ages.
• 50/90 Studio A retro-themed restaurant and entertainment venue featuring 1950s and 1990s aesthetics with vintage decor and colorful settings.
• Caboodle A dining and entertainment venue offering creative meals and a lively atmosphere within the mall.

Named customers12 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and supporting.

• United DeveloperscoreStrategic or Co-development PartnerUnited Developers is the developer and parent company behind Place Vendôme Qatar. They are a Qatari real estate development company responsible for the conception, construction, and operation of the Place Vendôme mall in Lusail, Doha.
• Marriott International (Le Royal Méridien)coreStrategic or Co-development PartnerLe Royal Méridien Place Vendôme Lusail is a five-star hotel operated by Marriott International. The hotel is integrated into the Place Vendôme complex, offering 377 rooms, suites, and residences. The property features signature Malin+Goetz bath amenities and is designed with neo-classical European influence.
• Novo CinemascoreChannel Partner/ Reseller/ DistributorNovo Cinemas operates the cinema experience at Place Vendôme, offering luxury cinema viewing within the mall. The partnership provides entertainment services to mall visitors, enhancing the overall destination experience.
• TrocaderosupportingChannel Partner/ Reseller/ DistributorTrocadero Theme Park operates entertainment attractions at Place Vendôme, providing family-friendly theme park experiences within the mall environment.
• St. GermaincoreStrategic or Co-development PartnerSt. Germain is a dedicated district within Place Vendôme featuring French-inspired architecture including Parisian Street and Italian Street themes. Managed by Sanda Rezgui (Manager, St. Germain), it represents a key differentiator in the mall's design and tenant mix.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Doha Festival City: Doha Festival City is a major shopping and entertainment complex in Qatar featuring 500+ retail stores, a luxury offering, and entertainment attractions. It is the most direct domestic competitor to Place Vendôme, targeting similar high-income shoppers and tourist flows in the same city.
• Mall of Qatar: Mall of Qatar is one of the country's flagship retail and entertainment destinations, housing luxury brands, international dining, and family entertainment. It directly competes with Place Vendôme for premium retail tenants and affluent Qatar-based shoppers.
• Villaggio Mall: Villaggio Mall is a Doha-based luxury and lifestyle shopping mall with a hotel, cinema, and entertainment attractions. It competes head-to-head with Place Vendôme in Doha's premium retail segment.

Regional players

• The Avenues: The Avenues is Kuwait's flagship luxury shopping and entertainment mall, operated by Mabanee. Comparable in scale and luxury positioning, it serves a high-income GCC catchment in a different geography.

Broad incumbents

• Westfield (URW) Malls: Unibail-Rodamco-Westfield operates premier luxury shopping destinations globally (e.g., Westfield London, Westfield Forum des Halles). It represents the global best-in-class operator of luxury retail properties comparable to Place Vendôme's positioning.
• Mall of the Emirates: Operated by Majid Al Futtaim, Mall of the Emirates is a major UAE luxury and lifestyle shopping destination with integrated hotel (Sheraton) and entertainment (Ski Dubai). It is a comparable integrated retail-hospitality-entertainment model in the region.
• City Centre Mirdif: Operated by Majid Al Futtaim, City Centre Mirdif is a major UAE super-regional mall combining retail, dining, and entertainment. It is a regional comparable in the integrated retail-entertainment model.
• The Dubai Mall: The Dubai Mall (Emaar) is the largest luxury shopping destination in the Middle East, with 1,200+ retailers including 200+ luxury brands and integrated entertainment. It is the dominant regional luxury mall that Place Vendôme must position against for global brand allocations and tourist traffic.

Others

• Marriott International (Le Royal Méridien flag): Marriott International operates the integrated Le Royal Méridien Place Vendôme Lusail hotel within the complex. While not a direct peer, Marriott is a critical partner whose luxury hospitality brand amplifies Place Vendôme's destination value and is a comparable global luxury hospitality operator.
• Galeries Lafayette Haussmann: Galeries Lafayette is an iconic luxury department store operator, particularly relevant given the Place Vendôme name and Paris-inspired positioning. While not a direct mall competitor, it informs the luxury department-store-format benchmarking for flagship retail destinations.

Market position

Strengths5 records

Weaknesses6 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PlaceVendomeQa
• Facebookfacebook.com/PlaceVendomeQa
• LinkedInlinkedin.com/company/place-vendome-qa

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Place Vendôme