Proptech Chile

What Proptech Chile does

Proptech Chile (legal name: ASOCIACIÓN GREMIAL DE EMPRENDEDORES DEL SECTOR PROPTECH DE CHILE – PROPTECH CHILE A.G.) is a Santiago-based, non-profit industry association (Asociación Gremial) founded in 2017–2019 that operates as a two-sided market maker between Chilean PropTech startups and traditional real estate developers and construction firms. The gremial maintains a startup mapping platform (Mapeo Start-Up) and member directory covering 30+ partner companies across Legaltech, Construtech, Insurtech, and adjacent verticals, and claims to have catalogued over 120 PropTech startups in Chile—up from roughly 25 before the pandemic. Its core service portfolio includes Academia Proptech (diplomados and online courses co-delivered with Universidad Gabriela Mistral and ESE Business School), Proptech Datalab (data science analytics co-developed with MT2 for commercial, geomarketing, and territorial analysis), a Convenios member-discount program (Valoriza, VGroup, AD Corredores, Políglota, Estudio Flores Acevedo), recurring industry events such as Renting Inmobiliario and El Futuro de las Ventas Inmobiliarias, and an advisory board staffed by senior executives from CBRE, Falabella, Parque Arauco, Socovesa, Snap Providencia, Exxacon, and Echeverría Izquierdo alongside global partners including MIT Center for Real Estate and EY.

The organization's business model is membership-fee-driven (recurring dues) complemented by fee revenue from education programs and data services, plus partnership-driven value creation through discount networks and corporate sponsorship. It does not build proprietary technology products; instead, it leverages its position as the only PropTech-specific gremial in Chile to convene events, facilitate corporate-startup introductions, and advocate for sector-enabling regulation (e.g., blockchain contracts, real estate crowdfunding). Its operating geography is restricted to Chile (single-country scope), and it has no disclosed revenue, no API or SDK offerings, no patents or trademarks, and no parent company or institutional investors.

Governance is member-led: Proptech Chile is led by founder and president Carlo D'Agostino (also founder of SCapital and director of Asech) with executive director Cristián Martínez, and operates under a board composed of executives from member companies rather than external shareholders. Strategic positioning has evolved from a startup-ecosystem mapping body to a broader sector convener focused on sustainable cities, digital transformation, and PropTech-adjacent verticals (AI, green financing), as evidenced by its 2024 appearance at Expo Smart City 2024 and its 2023 launch of structured education and analytics service lines.

Name

Proptech Chile

Legal name

ASOCIACIÓN GREMIAL DE EMPRENDEDORES DEL SECTOR PROPTECH DE CHILE – PROPTECH CHILE A.G.

Website

https://proptechchile.cl

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Proptech Chile is a Santiago-based industry association (Asociación Gremial) that connects over 120 mapped PropTech startups with Chilean real estate developers and construction firms. It runs Academia Proptech education programs, a Datalab analytics service, networking events, and member benefits to accelerate real estate digital transformation.

Ownership category

akta.pro rank

Product category

Industry Trade Association (PropTech)

NAICS

Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Community Foundations (BPAGAKAB)

akta.pro secondary industry

International Grantmaking & Development Foundations (BPAGAKAH)

Keywords

• Proptech industry association
• Real estate technology
• Startup ecosystem networking
• Industry trade association
• Property technology network

Headquarters

HQ city

Santiago

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Proptech Chile operates as a guild association (Asociación Gremial) that collects membership fees from startups and real estate companies. Members receive benefits including discounts on services (languages, insurance, legal services, training, business valuation).

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Proptech Chile is a trade association (Asociación Gremial) that connects PropTech startups with real estate companies (inmobiliarias, constructoras) in Chile. It operates member services including Academia Proptech (educational programs), Proptech Datalab (data science services), a startup mapping platform, member benefits (Convenios), and industry events to drive digital transformation in the real estate sector.

Product overview

Proptech Chile is an industry trade association (Asociación Gremial) rather than a product company. It operates a portfolio of member services including Academia Proptech (educational programs with Universidad Gabriela Mistral), Proptech Datalab (data science services via MT2 partnership), a mapping/registration platform for startups, a member benefits program (Convenios) offering discounts on professional services, and an event program facilitating networking between PropTech startups and real estate companies. The organization connects over 120 mapped PropTech startups with established real estate companies like CBRE, Falabella, Parque Arauco, and Socovesa.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Over 120 PropTech startups mapped in Chile as of 2023, up from 25 before the pandemic
• +1 more outcomes

Named customers36 records

Segments4 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

24 partnerships are on record, tiered major, core and minor.

• Centro de Estudios Inmobiliarios (ESE Business School)majorStrategic or Co-development Partner · 1 June 2023Collaborated on the 'Creando valor futuro' event focused on digital acceleration and transformation of the real estate industry. Director Verónica Niklitschek participated in the event.
• Parque AraucocoreGTM or Marketing PartnerMajor sponsor of Proptech Chile and active participant in industry events. Parque Arauco presented on multifamily strategy at the Renting Inmobiliario event. Represents one of Chile's largest real estate developers in the association.
• FalabellacoreGTM or Marketing PartnerCorporate sponsor represented on Proptech Chile's board by Diego Vergara (GM Infraestructura Falabella). Active participant in association activities and events.
• CBREcoreGTM or Marketing PartnerBoard member Nicolás Cox (President CBRE Chile & Argentina) represents CBRE. CBRE hosted a focus group for Proptech Chile members at their offices.
• SocovesacoreGTM or Marketing PartnerMauricio Varela (GM Corp Socovesa and President ADI) on the board. Macarena Camus from Empresas Socovesa moderates Proptech Chile events.
• Snap ProvidenciacoreGTM or Marketing PartnerJosé Miguel Núñez (GM Snap) on the board. Snap Providencia hosted a conversatorio with former Proptech Chile members at their offices (Pedro de Valdivia 273).
• MIT Center for Real EstatemajorStrategic or Co-development PartnerGlobal academic partnership for education and knowledge sharing in real estate technology. Part of Proptech Chile's strategy to bring international expertise to Chilean PropTech ecosystem.
• EY (Ernst & Young)majorStrategic or Co-development PartnerInternational consultancy that helped develop Proptech Chile's strategic plan. Macarena Navarrete (Country Manager EY) participated in events. EY provides expertise in digital transformation for the real estate sector.
• ESE Business School (Universidad de los Andes)majorStrategic or Co-development PartnerStrategic partnership to create Datalab and Academia Proptech with educational programs and open data for better business decisions. Centro de Estudios Inmobiliarios collaborates on events like 'Creando valor futuro'.
• Universidad Gabriela Mistral (UGM)majorStrategic or Co-development PartnerPartnership to deliver Diplomados Academia Proptech with courses and diplomados for real estate professionals, including 'Gestión ambiental para proyectos de edificación' and 'Introducción al mundo Proptech'.
• MT2 (Data Science Company)coreTechnology or IntegrationStrategic partnership to create Proptech Datalab, providing data science services to transform large data volumes into strategic information for better decision-making in real estate.
• WeWorkminorGTM or Marketing PartnerGlobal workspace partner mentioned in Proptech Chile's strategic alliances for ecosystem development.
• Mercado LibreminorGTM or Marketing PartnerNicolás Izquierdo from Mercado Libre serves on Proptech Chile's advisory council.
• Metro de SantiagominorGTM or Marketing PartnerNicole Keller from Metro de Santiago serves on Proptech Chile's advisory council.
• ExxaconminorGTM or Marketing PartnerNicole Solé (Gerente General) served on Proptech Chile's directory as a real estate company representative.
• Echeverría IzquierdominorGTM or Marketing PartnerSofía Delpero (Gerente de Proyectos) served on Proptech Chile's directory representing construction company interests.
• ValorizaminorGTM or Marketing PartnerBusiness valuation services partner offering 10% discount to Proptech Chile members for company valuation and financial advisory.
• VGroupminorGTM or Marketing PartnerTraining organization (OTEC) providing 'Liderazgo inmobiliario en un contexto digital' and 'Nueva fuerza de venta inmobiliaria' courses with 30% discount to members.
• AD Corredores de SegurosminorGTM or Marketing PartnerInsurance broker offering 20% discount on vehicle insurance and up to 3% for construction companies on all-risk and liability policies.
• PolíglotaminorGTM or Marketing PartnerLanguage learning partner offering 50% discounts on language courses to Proptech Chile members (plans from $220,000 to $355,000 CLP).
• Estudio Flores Acevedo SpAminorGTM or Marketing PartnerLegal services partner providing preferential rates on corporate law, innovation, and intellectual property matters for Proptech Chile members.
• Hotel W SantiagominorGTM or Marketing PartnerEvent venue sponsor for Proptech Chile events (September 22-23, location specified).
• PMGminorGTM or Marketing PartnerPresented on the impact of digital transformation in rental asset management at the Renting Inmobiliario event.
• GreystarminorGTM or Marketing PartnerShared international experience in Build to Rent model at the Renting Inmobiliario event.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• PropTech Association Spain (Aspainc): Spain's national PropTech industry association, connecting proptech startups with real estate corporations and investors via events, working groups, and advocacy. Direct analog to Proptech Chile in a different (more mature) European market.
• CREtech: CREtech is the largest PropTech-focused community and events platform globally, connecting startups with real estate companies via conferences, content, and a startup directory. Highly comparable to Proptech Chile's mission and operating model, but at global scale.
• UK PropTech Association (UKPA): UK's PropTech industry body, serving as a bridge between proptech startups and traditional real estate through events, research, and policy advocacy. Highly comparable in mission and structure, but operating in a much larger market.
• German PropTech Initiative / ZIA PropTech Hub: Germany's PropTech-focused industry initiative, embedded within ZIA (the German real estate industry association). Comparable as an organized industry body linking proptech innovation with established real estate players.

Others

• CoreNet Global: Global association for corporate real estate professionals, focusing on enterprise occupiers and innovation. Comparable as a membership-driven industry body linking real estate demand-side innovation to corporate members.

Broad incumbents

• FIABCI: International federation of real estate industry associations spanning 70+ countries. Overlaps as an industry-body model but at a much wider, multi-jurisdictional scale.
• NAIOP: North America's leading commercial real estate development association, providing research, networking, and advocacy. Broader incumbent that addresses many of the same corporate-developer audiences Proptech Chile serves in Chile.
• Urban Land Institute (ULI): A global, established real estate research and education organization covering land use, development, and investment. Overlaps with Proptech Chile's mission of connecting innovation to real estate at a much larger scale.

Regional players

• Asoc.PropTech Latam (regional PropTech associations in LatAm): Regional PropTech associations and communities operating across Latin America. Comparable as a peer ecosystem builder with a different geographic footprint (multi-country LatAm vs. Chile-only), and potential future competitor for cross-border PropTech programs.

Emerging players

• Metaprop: PropTech-focused venture fund and accelerator running a global startup community and programs for PropTech founders. Comparable as a PropTech ecosystem builder, though more investor-driven than association-driven.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ProptechChile
• LinkedInlinkedin.com/company/proptech-chile

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proptech Chile