Trackit

What Trackit does

TrackIt, LLC is a Puerto Rico-based geospatial technology firm headquartered in San Juan and founded in 1994. The company designs and operates the TrackIt GIS Suite, a modular platform of nine products spanning address management (Address Finder™, Address Vault™), geospatial data collection and analysis (GERRIS™, GIS Forms™), real-time multi-layer data visualization (Layer Box™, aggregating over 100 data layer sources), trail and wayfinding (Accu-Trail™), tsunami evacuation routing (Tsunami Escape™), and emergency-management decision support (PREMAS™, SAT™). TrackIt also offers professional services — GIS consulting, mapping optimization, routing, and map validation — built on proprietary Puerto Rico-specific geo-address data sets that the company claims are unmatched in the local market.

TrackIt serves primarily government clients in Puerto Rico, with named deployments at the Federal Emergency Management Agency (FEMA), the Telecommunications Regulatory Board of Puerto Rico, the Municipal Revenue Collection Center (CRIM), and the Puerto Rico Aqueduct and Sewer Authority (PRASA). The firm's most prominent engagement was supporting Puerto Rico's post-Hurricane Maria recovery in 2017. It is a women-owned and minority-owned business, an attribute that is part of its stated positioning for public-sector procurement.

The business model combines professional services (consulting, mapping optimization, routing, map validation) with subscription/recurring revenue from its modular GIS software products. Distribution is consultative and direct-sales-led, with custom solutions quoted on a per-engagement basis — pricing is not publicly disclosed. The company operates exclusively within Puerto Rico with no public claim of a global footprint, and its scale indicators (1-10 employees, no disclosed funding or revenue) point to a small, services-anchored firm whose growth is tightly coupled to ongoing Puerto Rico government contract activity.

Name

Trackit

Legal name

TrackIt, LLC

Website

https://trackitpr.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

TrackIt, LLC is a Puerto Rico-based GIS and geospatial technology firm that provides location intelligence, emergency-management platforms, and proprietary geo-data services primarily to government agencies in Puerto Rico.

Ownership category

akta.pro rank

Product category

Geospatial Analytics Software

NAICS

Surveying and Mapping (except Geophysical) Services (541370), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

GIS & Spatial Data Management Platforms (BPAMANAK)

akta.pro secondary industries

Geospatial Data Management & Enterprise GIS (Geodatabases, Web GIS, Spatial Analytics) (EUAHAKAC), Environmental Reporting, Dashboards & Regulatory Submittals (Automated Reports, e-Reporting) (EUAHAKAL), POI, Local Listings & Business Directory Platforms (BPAMANAD)

Keywords

• Geospatial GIS software
• Location intelligence
• Emergency management GIS
• Address verification
• Geospatial consulting

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. GIS Consulting Services: Technical consulting for GIS projects including design, construction, operation, database design, system architecture, and web mapping integration.
2. Mapping Optimization Services: Optimization of open-sourced maps by updating them against proprietary data sets.
3. Routing Services: Digital routing solutions powered by GIS Data Suite modules in real-time.
4. Map Validation Services: Validation of unverified maps using the most accurate Puerto Rico-specific GIS data sets.
5. GIS Software Solutions: Modular GIS software products including Address Finder™, Address Vault™, GERRIS™, GIS Forms™, Layer Box™, Tsunami Escape™, Accu-Trail™, PREMAS™, and SAT™.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

TrackIt, LLC is a Puerto Rico-based geospatial analysis firm that develops and sells the TrackIt GIS Suite, a modular set of GIS software solutions (including Address Finder, Address Vault, GERRIS, GIS Forms, Layer Box, Tsunami Escape, Accu-Trail, PREMAS, and SAT). The suite is built on proprietary Puerto Rico-specific geo-data sets curated over decades and supported by proprietary AI GIS algorithms. The company also provides professional services including GIS consulting, mapping optimization, digital routing, and map validation.

Product overview

TrackIt offers a unified platform architecture centered on the TrackIt GIS Suite, a modular suite of geospatial solutions designed and developed in Puerto Rico. The suite includes nine distinct products: Address Finder™ and Address Vault™ for address management; GERRIS™ and GIS Forms™ for geospatial data collection and analysis; Layer Box™ for multi-layer data visualization aggregating over 100 data sources; Tsunami Escape™ for emergency evacuation routing; Accu-Trail™ for trail mapping; and PREMAS™ and SAT™ for emergency management and damage reporting. Supporting services include GIS Consulting, Mapping Optimization, Routing Services, and Map Validation. The proprietary data sets are described as surpassing any other Puerto Rico geo-address repository in existence, curated over decades and supported by proprietary AI GIS algorithms.

Differentiator

Problem solved

Functional benefit

Brands

• TrackIt GIS Suite: A next-generation suite of modular solutions designed and developed locally in Puerto Rico by veteran specialists.
• Address Finder™
• Address Vault™
• GERRIS™
• GIS Forms™
• Layer Box™
• Tsunami Escape™
• Accu-Trail™
• PREMAS™
• SAT™

Products and services

• TrackIt GIS Suite A next-generation suite of modular GIS solutions designed and developed locally in Puerto Rico by veteran specialists, delivering precise and current geo-address data from GIS specialists to non-GIS experts for easy analysis and data processing.
• Address Finder™

Quantifiable outcome

• Over 100 data layer sources aggregated in real-time for emergency response analysis
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• Federal Emergency Management Agency (FEMA)coreStrategic or Co-development Partner · 1 January 2017TrackIt's contributions to FEMA in the aftermath of Hurricane Maria played a pivotal role in kick-starting Puerto Rico's recovery efforts. This partnership provided critical geospatial support for disaster response and reconstruction planning.
• Telecommunications Regulatory Board of Puerto RicocoreStrategic or Co-development Partner · 1 January 2017Collaborated with the Telecommunications Regulatory Board of Puerto Rico following Hurricane Maria to support recovery efforts, providing critical telecommunications infrastructure mapping and geospatial data.
• Municipal Revenue Collection CentercoreStrategic or Co-development Partner · 1 January 2017Work with the Municipal Revenue Collection Center has been instrumental in some of the most significant reconstruction and infrastructure projects in Puerto Rican history.
• Puerto Rico Aqueduct and Sewer AuthoritycoreStrategic or Co-development Partner · 1 January 2017Partnership with Puerto Rico Aqueduct and Sewer Authority has been instrumental in major reconstruction and infrastructure projects in Puerto Rico.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• GeoDecisions: GeoDecisions is a GIS consulting and technology firm serving government, transportation, and emergency management clients with geospatial solutions. It is directly comparable to TrackIt's GIS consulting, mapping optimization, and emergency management support offerings.
• Mapbox: Mapbox provides a developer-focused mapping and location platform used for visualization, routing, and geospatial applications. Like TrackIt, it powers custom location intelligence and routing solutions, though Mapbox serves global developers while TrackIt focuses on Puerto Rico-specific use cases.
• CARTO: CARTO is a location intelligence platform enabling organizations to visualize and analyze geospatial data for use cases including government, infrastructure, and emergency response. It is comparable to TrackIt's LayerBox multi-layer visualization and consulting-driven GIS deployment model.

Emerging players

• Azimap: Azimap is a web-based GIS platform focused on making spatial analysis accessible to non-GIS users, with municipal and government use cases. It overlaps with TrackIt's modular, non-GIS-expert-friendly TrackIt GIS Suite positioning.

Broad incumbents

• HERE Technologies: HERE provides location data and mapping platforms used for routing, logistics, and enterprise geospatial workflows. TrackIt's Routing Services and Address Finder/Vault overlap with HERE's core capabilities, though HERE is a global incumbent while TrackIt focuses on Puerto Rico.
• Hexagon Geospatial: Hexagon Geospatial offers enterprise GIS, remote sensing, and spatial analytics platforms for government, defense, and infrastructure customers. It competes with TrackIt's GIS Suite and LayerBox-style multi-layer visualization, particularly in emergency management and infrastructure workflows.
• Trimble: Trimble provides geospatial, surveying, and infrastructure solutions to government and enterprise clients, including utilities and emergency response. It is comparable to TrackIt's infrastructure-mapping and asset-management use cases but operates at a much broader global scale.
• Google Cloud (Maps Platform / Earth Engine): Google's Maps Platform and Earth Engine provide enterprise mapping, geospatial analytics, and visualization capabilities used by governments and emergency response organizations. It competes broadly with TrackIt's mapping and visualization stack, though it is far more general-purpose.
• Esri: Esri is the dominant global GIS platform with ArcGIS, used by governments and enterprises for spatial analysis, emergency management, and infrastructure mapping. It is the broadest incumbent peer to TrackIt's TrackIt GIS Suite, though TrackIt differentiates through deep Puerto Rico-specific data and a modular, locally-developed stack.
• Pitney Bowes: Pitney Bowes offers location intelligence, address verification, and data quality solutions to government and enterprise clients. Its address verification and geo-data capabilities overlap directly with TrackIt's Address Finder and Address Vault products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/trackitpr
• YouTubeyoutube.com/BlocsMaster
• Facebookfacebook.com/TRackitPR
• LinkedInlinkedin.com/company/trackitpr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trackit