RoboGroup
RoboGroup T.E.K. Ltd. is an Israeli robotics and motion-control technology company, founded in 1982, that sells engineering training products, e-learning systems, and the CoderZ online coding platform to schools, universities, and training institutions globally through its Intelitek, Robotec, and CoderZ sub-brands.
- Company typePrivate
- Founded1982
- HeadquartersRosh Ha'ayin, Israel
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What RoboGroup does
RoboGroup T.E.K. Ltd. is an Israeli technology company, founded in 1982 (originally as Eshed Robotec (1982) Ltd.) and headquartered in Rosh Ha'Ayin, that develops proprietary technologies in robotics, motion control, and algorithmic functions, applied across automation and technology education. The company operates as a global, diversified enterprise structured around three wholly-owned sub-brands: Intelitek, a US-based educational company that develops, manufactures, and markets training products and e-learning systems for engineering and manufacturing technology and is positioned by the company as a world leader in that domain; Robotec, which develops robotics and motion-control technologies; and CoderZ, an online platform for learning robotics and programming. Together these brands target schools, universities, and training institutions seeking hands-on STEM and engineering training solutions, as well as industrial customers needing automation and motion-control technology.
The underlying technology stack combines physical engineering training hardware, e-learning content delivery systems, and a cloud-accessible coding/robotics education platform, with RoboGroup retaining proprietary know-how in motion control and algorithmic functions developed since the company's founding. The company was previously listed on the NASDAQ SmallCap Market before delisting and deregistering from the US in September 2005 in order to reduce the regulatory and compliance burden imposed by the Sarbanes-Oxley Act, and currently trades on the Tel Aviv Stock Exchange (TASE) as a small public Israeli entity, with shares also quoted on otcpink under the symbol ROBOF. RoboGroup reports between 51 and 100 employees and is led by CEO Ido Yerushalmi.
Pricing is not publicly disclosed; revenue is not disclosed in the available source data; and the company has not announced any recent funding rounds, acquisitions, or new product launches. The business model appears to combine sales of physical engineering training products, licensing or subscription arrangements for e-learning systems, and online access for the CoderZ platform, all directed at a global education and training institution customer base.
RoboGroup firmographics
Firmographics- Name
- RoboGroup
- Legal name
- RoboGroup T.E.K. Ltd.
- Website
- https://robo-group.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RoboGroup T.E.K. Ltd. is an Israeli robotics and motion-control technology company, founded in 1982, that sells engineering training products, e-learning systems, and the CoderZ online coding platform to schools, universities, and training institutions globally through its Intelitek, Robotec, and CoderZ sub-brands.
- Ownership category
- akta.pro rank
RoboGroup industry classification
Industry- Product category
- Educational Technology / Robotics Training
- NAICS
- Technical and Trade Schools (61151), Technical and Trade Schools (6115), Computer Training (611420)
- SIC
- Electronic Components & Accessories (3670)
- akta.pro primary industry
- Robotics Learning Platforms (EDAFANAB)
- akta.pro secondary industry
- Robotics Kits, Parts & Lab Equipment Providers (Education-Focused) (EDAMADAN)
Keywords
Where RoboGroup is headquartered
LocationHeadquarters
- HQ city
- Rosh Ha'ayin
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
RoboGroup business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain
RoboGroup product offering
Product offeringCore offering
RoboGroup develops, manufactures, and markets training products and e-learning systems for engineering and manufacturing technology education. Through its three brands — Intelitek (training products and e-learning for engineering and manufacturing technology education), Robotec (robotics and motion control technologies), and CoderZ (online platform for learning robotics and programming) — the company serves schools, universities, and training institutions globally. The portfolio is grounded in proprietary technologies in robotics, motion control, and algorithmic functions developed since 1982.
Product overview
RoboGroup T.E.K. Ltd. is a diversified enterprise with proprietary technologies in robotics, motion control, and technology education. The company develops its products through three primary brands: Intelitek (world leader in engineering and manufacturing technology training systems), Robotec (robotics and motion control technologies), and CoderZ (online platform for robotics and programming education). The company was formerly known as Eshed Robotec (1982) Ltd. and leverages its engineering and management expertise in automation, motion control, and algorithmic functions to serve the technology education market.
Differentiator
Problem solved
Functional benefit
Brands
- Intelitek: World leader in engineering and manufacturing technology training systems, based in the US.
- Robotec
- CoderZ
Products and services
- Intelitek Training Products and e-Learning Systems US-based educational offering that develops, manufactures, and markets training products and e-learning systems for engineering and manufacturing technology training. Recognized as a world leader in engineering and manufacturing technology training systems.
- Robotec Robotics and Motion Control Technologies Robotics and motion control technology brand within the RoboGroup portfolio, leveraging proprietary technologies developed from the company's engineering and management expertise.
- CoderZ Online Robotics and Programming Education Platform Online platform for learning robotics and programming, part of the RoboGroup educational technology ecosystem.
Companies that use RoboGroup
Customer profileSegments2 records
Ideal customer profiles1 record
RoboGroup technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
RoboGroup partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
RoboGroup competitors and assessment
Company assessmentDirect peers
- VEX Robotics: VEX Robotics designs and sells educational robotics kits, curriculum, and competition platforms (VEX IQ, VEX V5) for K–12 and post-secondary institutions. It is directly comparable to RoboGroup's Intelitek and CoderZ offerings in engineering and robotics training systems for schools.
- Makeblock: Makeblock produces the mBot and STEAM robotics kits used in K–12 STEM classrooms globally. It overlaps with RoboGroup's robotics kit and curriculum offerings for schools and coding learners.
- iRobot Education (Create / Root): iRobot's education division produces the Create and Root programmable robots for K–12 STEM classrooms. It competes with CoderZ and Intelitek for the same school-based robotics programming and engineering learning budget.
- Ozobot: Ozobot makes compact programmable robots and accompanying STEM lesson plans for K–12 classrooms. It competes with CoderZ and Intelitek for the same school district STEAM and coding-programming dollars.
- Sphero: Sphero produces educational robots (BOLT, indi, RVR) and STEM curricula used in K–12 coding and computer science classes. It overlaps directly with RoboGroup's robotics-and-coding education products across both hardware and software learning layers.
- LEGO Education: LEGO Education delivers STEM and robotics learning solutions (SPIKE Prime, WeDo, Mindstorms successor platforms) to schools worldwide. It competes head-to-head with Intelitek and CoderZ for K–12 engineering and computer-science training budgets.
- Parallax Inc. Parallax manufactures the Boe-Bot, Propeller, and BASIC Stamp educational robotics and embedded systems kits used in schools and hobbyist STEM programs. It is comparable to Intelitek's hands-on robotics kits for engineering education.
- Wonder Workshop: Wonder Workshop sells Dash, Dot, and Cue educational robots paired with coding curricula for elementary and middle schools. It targets the same K–12 STEM/robotics coding niche as CoderZ and Intelitek's curriculum products.
Emerging players
- Arduino (in education): Arduino provides hardware kits, IDE, and curriculum used in STEM and coding education at secondary and tertiary levels. It is an adjacent competitor to CoderZ's online coding/robotics platform and Intelitek's hands-on electronics-and-microcontroller training kits.
Broad incumbents
- Festo Didactic: Festo Didactic is the education arm of Festo, delivering industrial automation, pneumatics, and mechatronics training systems to vocational schools and universities worldwide. It overlaps with RoboGroup's Intelitek and Robotec lines in industrial/automation training equipment for technical institutions.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
RoboGroup social profiles
Digital presenceRoboGroup financial estimates
Financial estimateRevenue estimate
Valuation estimate
RoboGroup leadership team
Management profileNumber of profiles
Profiles3 records
RoboGroup subsidiaries and ownership
Company hierarchySubsidiaries3 records
RoboGroup funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RoboGroup M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RoboGroup
What does RoboGroup do?
RoboGroup develops, manufactures, and markets training products and e-learning systems for engineering and manufacturing technology education. Through its three brands — Intelitek (training products and e-learning for engineering and manufacturing technology education), Robotec (robotics and motion control technologies), and CoderZ (online platform for learning robotics and programming) — the company serves schools, universities, and training institutions globally. The portfolio is grounded in proprietary technologies in robotics, motion control, and algorithmic functions developed since 1982.
Is RoboGroup a public or private company?
RoboGroup is a private company. It is classified as public and is currently operating.
When was RoboGroup founded?
RoboGroup was founded in 1982. It employs 51 to 100 people.
Where is RoboGroup based?
RoboGroup is headquartered in Rosh Ha'ayin, Israel, in the Middle East region.
Who are RoboGroup's main competitors?
Direct peers on record are VEX Robotics, Makeblock, iRobot Education (Create / Root), Ozobot, Sphero, LEGO Education, Parallax Inc. and Wonder Workshop. Arduino (in education) is listed as an emerging player. Festo Didactic is listed as a broad incumbent.
Does RoboGroup have an API?
No public API is recorded for RoboGroup.
What industry is RoboGroup in?
RoboGroup's product category is Educational Technology / Robotics Training. Its primary akta.pro industry code is EDAFANAB, Robotics Learning Platforms, with a secondary code of EDAMADAN, Robotics Kits, Parts & Lab Equipment Providers (Education-Focused). Its NAICS code is 61151 and its SIC code is 3670.