UBS

What UBS does

UBS is a Russian cybersecurity awareness consulting firm founded in 2015 and headquartered in Moscow. The company operates the UBS Cybersecurity Awareness Platform, an integrated SaaS/on-premise offering composed of three sub-products: UBS LMS (a distance-learning system with 35+ interactive courses, tests, screen savers, posters, and digests with branding and content adaptation, supporting LDAP/AD/IDM/SIEM/SOC/SSO integration), UBS PhisherKiller (a social-engineering penetration testing service using purpose-acquired spoofing domains for phishing simulation, USB tests, and phone-based provocation), and UBS Awareness Managed Services (custom development of corporate awareness programs, multimedia courses, gamified content, and offline training events). Adjacent service lines cover regulatory compliance (Russian 152-FZ, 187-FZ, 98-FZ; GDPR; Bank of Russia; GOST R 57580.1-2017; ISO 27001; IMO cyber risk management), computer forensics and eDiscovery, technical penetration testing, data protection engineering, e-learning platform deployment (Moodle, WebSoft WebTutor, iSpring Learn), and translation/localization.

UBS targets large enterprises across highly regulated Russian verticals — banking and finance (SMBC, SDM-Bank, Renaissance Capital, Volkswagen Bank RUS, Modulbank, SK Renaissance Zhizn, Surgunneftegazbank), metallurgy (Severstal, TMK, OMK), pharmaceuticals (AstraZeneca, Dr. Reddy's), insurance, telecom (Orange Business Services, Stream/MTS), consumer electronics (Samsung Electronics Russia), and luxury/tourism/construction — selling through direct enterprise engagement supplemented by a regional channel partner program (Axoft in Russia, CBS in Kazakhstan, Laboratoriya IB). The company expanded internationally in 2018 with multilingual SaaS offerings in English, German, Italian, and Polish, and was recognized in Forrester's Now Tech: Security Awareness and Training Solutions Q1 2019 report among 20 global vendors.

Revenue is generated through a mix of professional cybersecurity consulting projects (compliance, forensics, penetration testing), recurring SaaS subscriptions with floating licenses on UBS servers in Russia or on-premise deployment, custom e-learning and content development engagements, and translation/localization services. Pricing is opaque and handled via direct inquiry; technical support is 24x7 in Russian and English. UBS holds FSTEC Russia License #3838 (November 2020) and is a privately held, founder/management-led firm with CEO Igor Dolotin, operating from a 11-50 employee base in Moscow without disclosed external institutional funding.

Name

UBS

Legal name

UBS

Website

https://ubs.ru

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

UBS is a Moscow-based cybersecurity awareness consulting firm that sells an integrated SaaS platform (LMS, phishing simulation, and managed awareness services) plus adjacent compliance, forensics, pentesting, and localization services to large regulated Russian enterprises in banking, metallurgy, pharmaceuticals, and other verticals.

Ownership category

akta.pro rank

Product category

Cybersecurity Awareness & Training

NAICS

Other Computer Related Services (541519), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYBPAEABAG

Cybersecurity Management for SMB (Managed Security Add‑ons)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Managed IT Services (MSP)

SECONDARYHDADAKAB

Email Phishing & BEC Protection

Hardware, Technology & Telecom/Cybersecurity/Email & Collaboration Security

Keywords

• Cybersecurity awareness training
• Security awareness platform
• Penetration testing services
• Computer forensics consulting
• Information security compliance

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional Cybersecurity Consulting Services: UBS generates revenue through professional consulting services including compliance assurance, security awareness training, computer forensics and eDiscovery, penetration testing, and data protection services. Services are delivered as project-based engagements or managed service contracts.
2. SaaS Platform Subscriptions (UBS Cybersecurity Awareness Platform): The UBS Cybersecurity Awareness Platform is delivered as a SaaS solution on UBS servers in the Russian Federation or on client premises (on-premise), generating recurring subscription revenue through floating licenses.
3. Custom e-Learning and Content Development: Revenue generated from bespoke development of interactive multimedia educational materials, courses, videos, games, and localized content for clients, delivered as one-time or project-based engagements.
4. Translation and Localization Services: Technical, marketing, and legal translation and localization services across English, Chinese, German, Italian, Spanish, and Portuguese languages, including transcreation and culturalization for software, games, websites, and multimedia.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

UBS provides enterprise cybersecurity consulting and a SaaS-based Cybersecurity Awareness Platform (UBS LMS, UBS PhisherKiller™ social engineering pen testing, and UBS Awareness Managed Services) for security training, phishing simulations, and custom awareness content. Complementary services include regulatory compliance advisory (152-FZ, 187-FZ, GDPR, Bank of Russia, ISO 27001), computer forensics and eDiscovery, technical penetration testing, data protection systems, e-learning system implementation, and translation/localization.

Product overview

UBS offers a comprehensive portfolio of information security consulting services in Russia. The core offering is the UBS Cybersecurity Awareness Platform — a unified SaaS platform comprising three interconnected products: UBS LMS (distance learning system with 35+ courses), UBS PhisherKiller™ (social engineering penetration testing), and UBS Awareness Managed Services (custom awareness program development). These are complemented by six specialized service lines covering compliance advisory (Russian personal data law, GDPR, Bank of Russia requirements, ISO 27001), computer forensics and eDiscovery, technical penetration testing, data protection systems, e-learning system development, and translation/localization services.

Differentiator

Problem solved

Functional benefit

Brands

• UBS Cybersecurity Awareness Platform: Comprehensive platform for effective security awareness training in organizations of any scale and industry.
• UBS LMS
• UBS PhisherKiller
• UBS Awareness Managed Services

Products and services

• UBS Cybersecurity Awareness Platform Comprehensive SaaS platform for cybersecurity awareness and training, encompassing LMS capabilities, phishing simulation services, and managed awareness programs for organizations of any scale and industry.
• UBS LMS Distance learning system for information security providing 35 interactive courses with tests, screen savers, posters, and digests. Supports cloud deployment on UBS servers in Russia or on-premise installation with SSL encryption, LDAP/AD/IDM/SIEM/SOC integration, SSO support, and 365x24x7 technical support.
• UBS PhisherKiller™ Penetration testing service using social engineering methods, including simulated phishing attacks on purpose-acquired spoofing domains, USB penetration tests, phone-based provocation, and other social engineering tests. Offered as fully outsourced turnkey service with a dedicated UBS team.
• UBS Awareness Managed Services Comprehensive corporate security awareness program development service including custom training material creation, interactive multimedia courses, graphic materials (posters, screen savers, videos, games), methodological documentation, offline trainings, and cybersecurity days.
• Compliance Services Regulatory compliance services covering Russian personal data legislation (152-FZ), GDPR, Bank of Russia requirements, critical information infrastructure protection (187-FZ), commercial secrets law (98-FZ), maritime cybersecurity, and ISO/IEC 27001 standard implementation.
• Computer Forensics and eDiscovery Cybercrime investigation services including data theft analysis, financial crime forensics, critical infrastructure incident investigation, and eDiscovery services for legal proceedings and corporate investigations.
• Penetration Testing Services Technical penetration testing and social engineering penetration testing services including phishing simulations, USB tests, phone-based compromise testing, and social media compromise assessments.
• Data Protection Services Comprehensive data protection system development including vulnerability management, intrusion detection/prevention, encryption, secure remote access, network security, DLP, IDM/IAM, and SIEM systems implementation.
• E-learning Systems and Materials Creation of distance learning systems based on Moodle, WebSoft WebTutor, and iSpring Learn platforms, along with custom interactive multimedia training material development including SCORM courses, video tutorials, and educational games.
• Translation and Localization Professional translation services for technical, marketing, and legal documentation, plus comprehensive localization including transculturation, culturalization, and LQA testing for software, games, and multimedia content across English, Chinese, German, Italian, Spanish, and Portuguese.

Quantifiable outcome

• Severstal project: 15-module training course, educational videos, games, and screen savers developed in 3.5 months
• +3 more outcomes

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• FBK (ФБК)minorOthersFBK is listed as a business partner of UBS. FBK is a major audit and consulting group in Russia.
• AxoftcoreChannel Partner/ Reseller/ DistributorAxoft is a partner in the UBS Cybersecurity Awareness Platform partner program, distributing and reselling UBS's security awareness solutions in Russia.
• CBS (Казахстан)coreChannel Partner/ Reseller/ DistributorCBS is a partner in the UBS Cybersecurity Awareness Platform partner program, distributing and reselling UBS's security awareness solutions in Kazakhstan.
• Laboratoriya IB (Лаборатория ИБ)coreChannel Partner/ Reseller/ DistributorLaboratoriya IB is a partner in the UBS Cybersecurity Awareness Platform partner program, distributing and reselling UBS's security awareness solutions.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Proofpoint Security Awareness: Proofpoint (which acquired Wombat Security) sells a security awareness training and phishing simulation suite as part of a much broader enterprise security portfolio. UBS overlaps directly with Proofpoint's SA&T product line on LMS, phishing, and compliance content for large regulated enterprises.
• SANS Institute: SANS Institute delivers security training, certifications, and awareness content globally through the SANS Security Awareness program. While much larger and broader than UBS, SANS competes in the same enterprise awareness-training category and overlaps with UBS's content-and-training business model.

Direct peers

• Phished: Phished is a Belgian-headquartered SaaS platform for phishing simulation and security awareness training serving European enterprises. It competes head-to-head with UBS's PhisherKiller and the broader UBS Cybersecurity Awareness Platform on phishing-driven employee training use cases.
• Inspired eLearning (VIPRE Security): Inspired eLearning, now part of VIPRE Security, provides security awareness training, phishing simulation, and compliance courses to enterprises and MSPs. Its bundled LMS-plus-phishing offering closely mirrors the UBS Cybersecurity Awareness Platform structure.
• Terranova Security: Terranova Security is a security awareness training vendor offering multilingual content, phishing simulations, and managed awareness programs to global enterprises. It overlaps with UBS's LMS, phishing simulation, and managed services on cross-border, multilingual customer engagements.
• KnowBe4: KnowBe4 is the global market leader in security awareness training and simulated phishing, the exact product category UBS operates in. Both companies sell integrated LMS-plus-phishing-simulation platforms to enterprise customers with managed services, making it the closest comparable vendor.
• Hoxhunt: Hoxhunt is an enterprise security awareness and phishing-simulation platform with strong presence in Europe. Its category-leading gamified phishing simulations and behavioral analytics map closely to UBS's PhisherKiller and Awareness Managed Services offerings for enterprise buyers.

Regional players

• InfoWatch: InfoWatch is a major Russian-headquartered cybersecurity vendor specializing in data leak protection, enterprise content security, and awareness — comparable to UBS as a Russian enterprise cybersecurity services provider serving regulated industries in the same region.

Emerging players

• NINJIO: NINJIO delivers short, episodic security awareness training content and phishing simulations targeting enterprise employees. Its content-and-simulation-led model overlaps with UBS's LMS course library and PhisherKiller simulation service for enterprise awareness buyers.
• Kaspersky Automated Security Awareness Platform: Kaspersky's Automated Security Awareness Platform (ASAP) offers online training courses, interactive modules, and simulated attacks for SMBs and enterprises worldwide. It is a directly comparable security awareness training product — particularly relevant given both vendors have meaningful Russian roots and enterprise ambition.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/UBSChannel
• LinkedInlinkedin.com/company/ubs-ru

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UBS