Heights Wellness Retreat

Name

Heights Wellness Retreat

Legal name

Elevated Brands Franchising, LLC

Website

https://massageheightsfranchise.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Wellness and Massage Services

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Health Services (8000)

akta.pro primary industry

Holistic & Alternative Therapy Retreats (Naturopathy, Energy Work) (THAGAMAI)

akta.pro secondary industries

Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB), Luxury Wellness & Spa Resorts (THAGACAG)

Keywords

• Wellness franchise
• Massage therapy services
• Cryotherapy treatments
• Membership wellness retreats
• Therapeutic recovery services

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership Dues: Recurring monthly membership fees providing access to wellness technologies, massage services, and social club amenities. Multiple membership paths allow guests to engage through wellness technologies, massage and skincare, or combined premium membership. Average membership dues of $156 per month.
2. Individual Service Revenue: Per-visit revenue from cryotherapy, red light therapy, salt therapy, lymphatic drainage, full spectrum sauna, massage, facials, and other wellness services for non-members or members purchasing additional services.
3. Franchise Fees: Initial franchise investment ranging from $935,895 to $1,466,168 plus ongoing royalty fees from franchisees operating Heights Wellness Retreat locations.
4. Average Unit Volume: 120 franchise locations generating an average of $1.2 million in annual revenue per location.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Heights Wellness Retreat operates a membership-first wellness franchise combining wellness technology (cryotherapy, red light therapy, salt therapy, lymphatic drainage, full spectrum sauna), hands-on care (massage and facials on vibroacoustic tables), and a social club community layer under one roof. Revenue is generated through recurring monthly memberships, individual service visits, and franchise licensing across 120+ North American locations.

Product overview

Heights Wellness Retreat is a membership-first wellness franchise brand that combines three complementary revenue streams into a single membership-driven concept: Wellness Technology, Hands-On Care, and Social Club. The integrated model includes cryotherapy, red light therapy, full spectrum sauna, salt therapy, lymphatic drainage, massage therapy, facials, and guided meditation. Originally founded as Massage Heights in 2004, the company rebranded to Heights Wellness Retreat in October 2024, expanding beyond traditional massage to position itself as a full-stack longevity ecosystem. The multi-path membership model allows members to engage through wellness technologies only, massage and skincare only, or a combined premium membership integrating both service categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Wellness Technology Services Technology-led wellness services including cryotherapy, red light therapy, full spectrum sauna, salt therapy, and lymphatic drainage, designed for individual consumers seeking recurring recovery and wellness treatments.
• Hands-On Care Services Professional massage and skin therapy delivered by trained therapists on vibroacoustic tables, available to individual members and walk-in consumers.
• Cryotherapy Whole-body or targeted cryotherapy sessions offered to individual consumers for recovery and wellness benefits.
• Red Light Therapy Therapeutic light treatment sessions for individual consumers focused on skin health, recovery, and overall wellness.
• Lymphatic Drainage Specialized massage technique supporting lymphatic system function and detoxification for individual consumers.
• Infrared Saunas Full spectrum infrared sauna sessions for individual consumers targeting relaxation and health benefits.
• Salt Therapy Halotherapy environment offering respiratory health and skin wellness benefits to individual consumers.
• Meditation Guided meditation sessions integrated into the wellness experience for individual consumers.
• Facials Professional skincare treatments delivered by trained therapists as part of the hands-on care service line for individual consumers.
• Heights Wellness Retreat Franchise

Quantifiable outcome

• 93% monthly member retention rate at a single location in its fourth month of operation
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Elevated Brands Franchising, LLCcoreOthersParent company and franchisor of Heights Wellness Retreat. Privately held, founder-led company with headquarters at 13750 US Hwy 281 North, Suite 925, San Antonio, Texas 78232. Responsible for franchise development, support, training, and brand management across the North American franchise network.

Scale indicators7 records

Recent moves8 records

Expansion highlights7 records

Emerging players

• CorePower Yoga: CorePower Yoga operates a membership-driven yoga and mindfulness franchise with a strong wellness community component, overlapping with Heights on subscription economics, mind-body programming, and Millennial consumer focus.
• The NOW Massage: The NOW is a boutique membership- and walk-in-based massage concept with a growing franchise footprint, competing in the same Gen Z/Millennial membership-massage category as Heights with a more design-forward, single-modality offering.

Broad incumbents

• Planet Fitness: Planet Fitness is the dominant low-priced fitness membership franchise, comparable to Heights on subscription-driven recurring revenue, location-level unit economics, and franchise-driven national expansion, though anchored in fitness rather than wellness.
• Equinox: Equinox operates a premium membership-based fitness and recovery platform (including Equinox Spa and related wellness services) that overlaps with Heights on affluent, performance-focused consumers seeking integrated wellness and recovery offerings.
• European Wax Center: European Wax Center is a large publicly listed membership-style personal services franchise, broadly comparable to Heights on recurring-revenue franchise model and multi-unit consumer services category even though the core service differs.

Direct peers

• Massage Envy: Massage Envy is the largest membership-based massage and skincare franchise in the U.S. and is the closest direct peer to Heights' legacy Massage Heights positioning, with comparable subscription economics, franchisor structure, and service mix.
• Hand & Stone Massage and Facial Spa: Hand & Stone operates a membership-driven massage and facial franchise model with a national footprint, directly comparable to Heights on pricing, recurring-revenue structure, and target consumer profile.
• Elements Massage: Elements Massage is a franchise-based membership massage concept directly comparable to Heights' legacy Massage Heights positioning, with similar recurring-revenue mechanics and target consumer.
• Restore Hyper Wellness: Restore is a rapidly scaling membership-based franchise combining cryotherapy, IV drip, red light therapy, and recovery services, directly competing with Heights' technology-led service line and shared Gen Z/Millennial wellness consumer.
• Woodhouse Spas: Woodhouse operates a franchise system of full-service day spas with massage, skincare, and body treatments, overlapping with Heights on hands-on care and skincare services at a comparable price point and consumer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/heightswellnessretreat
• LinkedInlinkedin.com/company/heightswellnessretreat

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heights Wellness Retreat