StandUnited

What StandUnited does

StandUnited is a privately held online petition platform that serves center-right citizens and conservative-aligned organizations, enabling users to create, sign, and share petitions across categories including election integrity, immigration, energy, healthcare, government reform, and constitutional rights. The company is a service mark of Intermarkets, Inc. — a network of conservative websites and services — and operates from Reston, Virginia, with a 1-10 person team. Since launching in 2015, the platform has hosted more than 1,000 petitions and accumulated over 2 million signatures, with recurring engagement from marquee organizational clients including the Republican National Committee, Judicial Watch, and the American Medical Association.

The underlying technology is a WordPress-based petition hosting system deployed on standard cloud infrastructure. StandUnited shifted to a sponsored-petitions-only model in July 2020, meaning organizations now pay to host and promote petitions on the platform, with no public pricing disclosed. Distribution is entirely digital: a self-serve website at standunited.org, supported by social channels (Facebook, X, YouTube), email updates, earned media in conservative outlets (Daily Caller, Townhall, Washington Times, American Spectator), and partnerships with advocacy organizations that act as both sponsors and content co-creators. The company has no mobile app, no public API, and no disclosed AI/ML capabilities; its competitive position is built on brand association with the conservative movement, the size of its signer community, and the cross-promotional reach of the Intermarkets portfolio.

Name

StandUnited

Legal name

StandUnited (service mark of Intermarkets, Inc.)

Website

https://standunited.org

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

StandUnited is a WordPress-based online petition platform serving center-right citizens and conservative organizations, operated as a service mark of Intermarkets, Inc. from Reston, Virginia. Since 2015 it has hosted 1,000+ petitions, collected 2M+ signatures, and shifted to a B2B sponsored-petitions model.

Ownership category

akta.pro rank

Product category

Civic Engagement and Advocacy Platform

NAICS

Social Advocacy Organizations (8133), Civic and Social Organizations (8134)

SIC

Services-Social Services (8300), Services-Prepackaged Software (7372)

akta.pro primary industry

Civil Liberties & Constitutional Rights Advocacy (BPAGAFAA)

akta.pro secondary industry

Consumer Rights & Public Interest Advocacy (BPAGAFAK)

Keywords

• Online petition platform
• Civic engagement
• Conservative advocacy
• Grassroots mobilization
• Digital petitions

Headquarters

HQ city

Reston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Petition Hosting Services: StandUnited provides petition hosting services primarily to conservative organizations and causes. The platform shifted to sponsored petitions only starting July 2020, meaning organizations pay to create and promote petitions on the platform.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

StandUnited provides an online petition platform that enables citizens to create, sign, and share petitions on conservative and free enterprise issues, with categories spanning Constitution, Election, Immigration, Energy, Government Reform, and more. The platform shifted to sponsored petitions only in July 2020, serving organizational clients such as the Republican National Committee, Judicial Watch, and the American Medical Association who pay to host petitions that reach StandUnited's engaged center-right audience.

Product overview

StandUnited is a single, unified online petition platform for users who share conservative values. The core offering is the StandUnited Petition Platform, which allows citizens to create, sign, browse, and share petitions on a wide variety of political and civic issues. Launched in 2015, the platform has hosted over 1,000 petitions and accumulated over one million signatures, with support from organizations such as the Republican National Committee, Judicial Watch, and the American Medical Association.

Differentiator

Problem solved

Functional benefit

Products and services

• StandUnited Petition Platform Web-based online petition platform that enables individuals to create, sign, browse, and share petitions on conservative political issues across categories including Constitution, Consumer Rights, Criminal Justice, Economy, Education, Election, Energy, Environment, Government Reform, Health, Immigration, Insurance, National Security, Natural Resources, Politics, and Technology. The platform also serves organizational clients through sponsored petition hosting, allowing conservative organizations to amplify their causes to StandUnited's engaged audience.

Quantifiable outcome

• Over 2 million total signatures collected across platform petitions
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• Intermarkets, Inc.coreOthersStandUnited is a member of the Intermarkets, Inc. portfolio. Intermarkets is a network of conservative websites and services, with StandUnited operating as one of their platforms. StandUnited is a service mark of Intermarkets, Inc.
• Republican National CommitteemajorGTM or Marketing PartnerThe Republican National Committee has adopted the StandUnited platform for hosting their petitions, representing one of the platform's major organizational clients.
• Judicial WatchmajorGTM or Marketing PartnerJudicial Watch uses StandUnited for petitions related to election integrity and government accountability, including campaigns on voter roll maintenance and holding government officials accountable.
• American Medical AssociationmajorGTM or Marketing PartnerThe American Medical Association has used the StandUnited platform for healthcare-related petitions and advocacy campaigns.
• The Beacon Center of TennesseeminorGTM or Marketing PartnerCollaborated with StandUnited on the Tennessee Education Freedom Act petition campaign, thanking lawmakers for supporting school choice legislation.
• Americans for Responsible InnovationminorGTM or Marketing PartnerPartnered with StandUnited on petition to end AI-generated deepfakes and revenge porn, advocating for DEFIANCE Act and TAKE IT DOWN Act legislation.
• National Retail FederationminorGTM or Marketing PartnerPartnered on petition to protect swipe fee reform and oppose Durbin Amendment repeal, advocating for consumer and merchant interests.
• The Pew Charitable TrustsminorGTM or Marketing PartnerPartnered on petition supporting Federal Flood Risk Management Standard and opposing repeal of commonsense flood-resilient infrastructure standards.
• California Life Sciences AssociationminorGTM or Marketing PartnerPartnered on California Assembly Bill 2863 petition to protect patients from prescription drug overpayment through elimination of clawbacks.
• Alzheimer's Impact MovementminorGTM or Marketing PartnerPartnered on NIH funding for Alzheimer's research petition, advocating for $425 million increase in research funding.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• MoveOn.org: MoveOn is a long-established progressive advocacy organization that runs petition campaigns alongside other civic engagement tools. It competes for organizational advocacy budgets from the opposite end of the political spectrum, serving as the dominant liberal counterpart to StandUnited.
• Care2: Care2 is a long-running petition and advocacy platform for progressive causes. It represents another liberal-leaning incumbent peer, offering similar petition hosting tools to advocacy organizations in a competing ideological niche.
• Townhall.com: Townhall is a leading conservative news and opinion site that also runs petition and activism features. It overlaps ideologically with StandUnited and is part of the same conservative media ecosystem, making it both a partner and potential competitor.
• The Daily Caller: The Daily Caller is a conservative media outlet that has covered StandUnited's petitions and is part of the same media ecosystem. While primarily a news platform, it competes for conservative audience attention and could extend into petition-based activism.

Direct peers

• Change.org: Change.org is the largest online petition platform globally, hosting petitions across all political orientations. StandUnited positions itself as a conservative-values counterpart to Change.org, making it a direct competitor for organizational petition hosting and civic mobilization.
• NationBuilder: NationBuilder is a community organizing and civic engagement software platform used by political campaigns, advocacy groups, and nonprofits. It offers petition functionality alongside CRM, fundraising, and voter tools, representing a broader productization of what StandUnited offers as a niche petition platform.
• iPetitions: iPetitions is a hosted petition platform enabling organizations and individuals to create, sign, and share petitions. It overlaps directly with StandUnited's core offering, though it does not have the same ideological positioning.
• Quorum (formerly Phone2Action): Quorum is a civic engagement and advocacy platform that provides petition, email, and constituent communication tools to advocacy organizations. It competes with StandUnited for organizational advocacy budgets but at a more enterprise scale with broader functionality.

Emerging players

• RumbleUp: RumbleUp is a peer-to-peer texting and advocacy platform widely used by Republican and conservative organizations. It represents a more enterprise-focused, multi-channel advocacy solution that competes with StandUnited for the same organizational advocacy budgets.
• ActionKit (by Upland): ActionKit is a nonprofit advocacy CRM and email/petition platform used by large progressive organizations. While focused on the left-of-center segment, it competes for the same organizational advocacy spend that StandUnited pursues on the right.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/standunitedorg
• YouTubeyoutube.com/channel/UC2sCj3c0I7SHr69iszhrU0w
• Facebookfacebook.com/standunitedpetition
• LinkedInlinkedin.com/company/standunited

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StandUnited