Tech Tactics
Tech Tactics is a family-owned IT services firm in Sarasota, Florida, founded in 2011, providing computer repair, managed IT, cybersecurity, and home theater installation to residential and small business customers via remote and on-site support.
- Company typePrivate
- Founded2011
- HeadquartersSarasota, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Tech Tactics does
Tech Tactics is a privately held, family-owned IT services company headquartered in Sarasota, Florida, founded in 2011 by Matthew Wilson. The firm serves two primary customer segments: residential homeowners and small businesses in the greater Sarasota area. Its service catalog spans computer installation, repair, and training, smart home and mobile device support, home theater installation, and a full business IT services suite including managed IT, CIO/IT consulting, cybersecurity, cloud integration, network setup, disaster recovery, and VoIP/internet solutions.
The company's core technology is a BeyondTrust-powered secure remote support platform (support.techtactics.us) that enables technicians to view, control, and resolve software issues on customer devices via session-key authenticated screen-sharing. All services are delivered either remotely through this portal or on-site at customer locations. There is no proprietary technology stack beyond the integration of this third-party remote access tool; the company's value delivery rests on the founder's technical expertise and direct customer relationships rather than on a software product platform.
Tech Tactics operates on a sales-led, direct outreach GTM model with services priced via custom quote-based pricing. Revenue is generated through a mix of one-time service fees for residential and break-fix work and recurring managed IT service contracts for small business clients. The company is bootstrapped with no external funding, no parent company, and no subsidiaries. Marketing is conducted primarily through the company website, phone-based outreach, and limited social media presence, with the founder serving as the primary customer-facing contact. Operations are confined to a single domestic market (Sarasota County and surrounding regions), and the business is not pursuing geographic expansion, external capital, or a defined exit event.
Tech Tactics firmographics
Firmographics- Name
- Tech Tactics
- Legal name
- Tech Tactics
- Website
- https://techtactics.us
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tech Tactics is a family-owned IT services firm in Sarasota, Florida, founded in 2011, providing computer repair, managed IT, cybersecurity, and home theater installation to residential and small business customers via remote and on-site support.
- Ownership category
- akta.pro rank
Tech Tactics industry classification
Industry- Product category
- IT Services and Computer Repair
- NAICS
- Computer Systems Design and Related Services (54151), Management Consulting Services (54161)
- SIC
- Services-Facilities Support Management Services (8744), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Hardware & Device Support (PC, Mobile, Peripherals) (BPAAACAB)
- akta.pro secondary industry
- Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)
Keywords
Where Tech Tactics is headquartered
LocationHeadquarters
- HQ city
- Sarasota
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tech Tactics business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- IT Services and Repair: One-time and recurring fees for computer repair, installation, training, and technology support services for both residential and business customers.
- Managed IT Services: Ongoing managed IT services providing businesses with continuous IT infrastructure support, monitoring, and consulting. Generates recurring revenue through service contracts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom service pricing based on individual needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Tech Tactics product offering
Product offeringCore offering
Tech Tactics is a family-owned technology services provider in Sarasota, Florida, offering computer installation, repair, training, and managed IT services to small businesses, alongside residential services such as smart home setup, mobile device support, and home theater installation. Services are delivered both on-site and via secure remote support using BeyondTrust screen-sharing technology. The company has been operating since 2011 under founder Matthew Wilson, serving the greater Sarasota area with concierge-style personalized support.
Product overview
Tech Tactics is a family-owned computer repair and training company serving Sarasota, Florida since 2011, offering both business and residential technology services. The company provides two primary service tracks: Business Services (Managed IT, CIO/IT Consulting, Cybersecurity, Cloud Integration, Remote/Onsite Support, Network Setup, Disaster Recovery, and Internet/VoIP) and Residential/Home Services (Computers, Smart Home, Smart Phones/Tablets, and Home Theater). Remote support is delivered via BeyondTrust screen-sharing technology. The business model combines managed services with a la carte support offerings, with all services delivered by trained technicians either remotely or on-site.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed IT Services Ongoing managed IT services providing businesses with continuous IT infrastructure monitoring, maintenance, and support, allowing business owners to focus on core operations. Generates recurring revenue through service contracts.
- CIO Services and IT Consulting Strategic IT advisory services helping small businesses evaluate tools, services, and overall IT strategy aligned with business goals and budget.
- Cybersecurity Services Protection services for small business IT networks against online security threats, addressing the fact that most small and medium-sized businesses do not prioritize online security improvements.
- Cloud Integration and Support Assistance with selecting and implementing the right cloud provider and services to meet small business needs, separating marketing claims from practical fit.
- Network Setup and Support Installation, configuration, and ongoing maintenance of small business networks, ensuring connectivity and providing a dedicated support team to resolve issues.
- Disaster Recovery Data protection and business continuity planning services designed to prevent data loss and minimize business interruption for small businesses.
- Internet and VoIP Solutions Voice and data communication solutions providing cost-efficiency and connectivity improvements for small businesses.
- Computer Services Installation, support, repair, and training services for residential customers' computers, WiFi networks, and printers.
- Smart Home Services Setup and support for smart home devices including voice-powered personal assistants, connected doorbells, and cameras for residential customers.
- Smart Phone and Tablet Services Support and training for mobile devices to help residential users capture experiences, discover places, and stay connected.
- Home Theater Installation TV mounting and home theater installation services ranging from kitchen TVs to dedicated home theater setups for residential customers.
- Remote Support (BeyondTrust) Secure screen-sharing technology service allowing technicians to view, control, and resolve software issues remotely with customer permission. Customers receive a unique session key before any screen access is granted.
Companies that use Tech Tactics
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Tech Tactics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Tech Tactics partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BeyondTrustcoreTech Tactics uses BeyondTrust Remote Support technology for secure screen-sharing sessions. This enables technicians to remotely access customer devices to diagnose and resolve software issues. Customers receive a unique session key and must grant permission before any screen access is permitted.
Scale indicators2 records
Recent moves2 records
Expansion highlights2 records
Tech Tactics competitors and assessment
Company assessmentDirect peers
- HelloTech: On-demand in-home and remote tech support for consumers, covering smart home setup, computer repair, Wi-Fi, and device training — nearly identical residential service profile to Tech Tactics, just at national scale.
- CMIT Solutions: Franchise MSP focused on managed IT, cybersecurity and IT consulting for small and mid-sized businesses — same managed-IT-plus-cybersecurity offering Tech Tactics markets to its SMB clients.
- NerdsToGo: Franchise-based IT services brand serving residential and small-business customers with computer repair, network setup, smart home and managed IT — directly comparable in offering mix and SMB/residential segmentation.
- Geeks On Site: National on-site and remote IT support network for homes and small businesses; offers computer repair, virus removal, network setup and smart-home installation that closely mirror Tech Tactics' residential and SMB lineup.
Broad incumbents
- Office Depot / OfficeMax Tech Services: Retailer-adjacent IT services arm providing in-store tech support, device setup and repair for consumers and small businesses; overlaps with Tech Tactics' consumer/computer services track at national scale.
- Geek Squad (Best Buy): National retail IT support brand offering in-store, in-home and remote services for PCs, mobile, smart home and networking — competes head-to-head with Tech Tactics for residential and prosumer customers, with far greater scale.
- CompuCom: Large managed IT services and workplace support provider offering end-user support, device lifecycle and managed services — competes with Tech Tactics for SMB and mid-market managed IT contracts but at enterprise scale.
- Buchanan Technologies: Mid-market managed IT services and IT consulting provider covering managed services, cybersecurity and cloud — competes with Tech Tactics in the SMB managed-IT/CIO consulting segment but at larger scale and broader geography.
Emerging players
- JumpCloud: Cloud directory and device management platform purpose-built for SMBs; an emerging alternative whose self-service model could substitute for some of Tech Tactics' identity, network and device management work over time.
- Pax8: Cloud commerce and enablement platform built for MSPs serving small businesses; relevant because it powers the modern managed-IT stack that small MSPs like Tech Tactics rely on for cloud, security and backup delivery.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Tech Tactics social profiles
Digital presenceTech Tactics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tech Tactics leadership team
Management profileNumber of profiles
Profiles1 record
Tech Tactics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tech Tactics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tech Tactics
What does Tech Tactics do?
Tech Tactics is a family-owned technology services provider in Sarasota, Florida, offering computer installation, repair, training, and managed IT services to small businesses, alongside residential services such as smart home setup, mobile device support, and home theater installation. Services are delivered both on-site and via secure remote support using BeyondTrust screen-sharing technology. The company has been operating since 2011 under founder Matthew Wilson, serving the greater Sarasota area with concierge-style personalized support.
Is Tech Tactics a public or private company?
Tech Tactics is a private company. It is classified as family owned and is currently operating.
When was Tech Tactics founded?
Tech Tactics was founded in 2011. It employs 1 to 10 people.
Where is Tech Tactics based?
Tech Tactics is headquartered in Sarasota, United States, in the North America region.
How does Tech Tactics make money?
Two revenue lines are on record. IT Services and Repair is the primary driver. The others are managed IT Services.
Who are Tech Tactics's main competitors?
Direct peers on record are HelloTech, CMIT Solutions, NerdsToGo and Geeks On Site. Broad incumbents are Office Depot / OfficeMax Tech Services, Geek Squad (Best Buy), CompuCom and Buchanan Technologies. Emerging players are JumpCloud and Pax8.
Does Tech Tactics have an API?
No public API is recorded for Tech Tactics.
What industry is Tech Tactics in?
Tech Tactics's product category is IT Services and Computer Repair. Its primary akta.pro industry code is BPAAACAB, Hardware & Device Support (PC, Mobile, Peripherals), with a secondary code of BPAEANAC, Technical Enablement & Adoption Services (Change Management, Adoption, Champions). Its NAICS code is 54151 and its SIC code is 8744.