Rudo Company

What Rudo Company does

Rudo Company (also operating as Rudo Co.) is a Buenos Aires-based animation studio founded in 2015 by directors Pablo Rafael Roldán and Ezequiel Torres. The studio produces traditional 2D hand-drawn frame-by-frame animation for global brand advertising, music videos, and short films. Its commercial client roster includes Apple, Nike, Adidas, McDonald's, Cartoon Network, Adult Swim, Absolut, and Deliveroo, often working through international agencies such as Wieden+Kennedy Shanghai and Watts/Stink. The studio gained cultural visibility through its 2017 independent production of 'The Wolf' music video for Argentine band SIAMÉS, which accumulated over 200 million YouTube views, and has since released 10 short films with more than 250 official festival selections worldwide. The studio's stated international footprint spans North America, China, and Japan, supported by dedicated representation in US/EU/UK (strangebeast.tv) and Asia.

Rudo's service offering spans the full 2D animation production pipeline, including art direction, character design, storyboarding, cel animation, clean-up, and digital composition. The studio's underlying production model is handcrafted: every frame is individually produced, which positions the work as a premium craft offering rather than a scaled animation service. Geographic reach is global despite a single Buenos Aires base, enabled by remote collaboration and agency partnerships; recent campaigns have included Apple Japan's New Year App Store work, McDonald's China's Beef Lover Festival collaboration with Wieden+Kennedy Shanghai, Nike's Women's World Cup campaign featuring Chinese footballer Wang Shuang, and a Pokétoon episode co-produced with Japan's Studio Colorido and Studio Mimoid.

Commercially, Rudo operates on a project-based commissioned model with custom quotes per engagement; pricing is not publicly disclosed and there is no software-as-a-service or retainer product. The studio has no external funding, no parent company, and no subsidiaries, with ownership concentrated in the two founding directors. Distribution is driven by a portfolio website plus Instagram, Vimeo, and Behance channels, and by international sales representatives rather than an internal sales team. The studio has publicly signaled a strategic pivot toward developing original content beyond commissioned work, with the 2024 short film 'Fue Hoy' (directed by Malena Medel) marking its first externally directed production credit and the 2025 Pixelatl festival collaboration signaling continued expansion into the animation festival ecosystem.

Name

Rudo Company

Legal name

Rudo Company

Website

https://rudocompany.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Rudo Company is a Buenos Aires-based animation studio founded in 2015 that produces traditional 2D hand-drawn frame-by-frame animation for global brand advertising (Apple, Nike, McDonald's, Adidas), music videos, and short films, and is now expanding into original content development.

Ownership category

akta.pro rank

Product category

Animation Services

NAICS

Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

2D Character Animation (MPAHACAA)

akta.pro secondary industry

Short-Form Animation (Shorts, Web Series) (MPADACAI)

Keywords

• 2D animation services
• Commercial animation production
• Music video animation
• Animated short films
• Advertising animation

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Distribution channels1 record

Marketing channels4 records

Core offering

Rudo Company is an animation studio that produces traditional 2D hand-drawn frame-by-frame animation for advertising, music videos, and short films. The studio delivers end-to-end animation production services — including art direction, character design, storyboard, animation, clean up, and digital composition — for global brands such as Apple, Nike, Adidas, McDonald's, Cartoon Network, and Adult Swim, as well as for musicians including SIAMES, and is now developing its own original content.

Product overview

Rudo Company is a multi-award-winning animation studio founded in 2015 in Buenos Aires, Argentina, directed by Pablo Rafael Roldán and Ezequiel Torres. The studio specializes in traditional 2D frame-by-frame animation for advertising (TV commercials for Apple, Nike, Adidas, McDonald's, Cartoon Network, Adult Swim), music videos (producing videos for bands like SIAMÉS, Usted Señalemelo, STÖLTZ), and short films (having released 10 films with over 250 official festival selections worldwide). Their core service offerings span the entire animation production pipeline including art direction, character design, storyboard, cel animation, clean up, and digital composition. The studio collaborates with various international agencies and production companies on client projects and is developing original content.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Animation Services End-to-end animated TV commercial production service for global brands, covering art direction, character design, storyboard, animation, clean up, and digital composition. Delivered for clients including Apple, Nike, Adidas, Cartoon Network, Adult Swim, and McDonald's.
• Music Video Animation Production Production of animated music videos using traditional 2D frame-by-frame hand-drawn animation, delivered for recording artists and bands. Notable work includes videos for SIAMES ('The Wolf' with 200+ million YouTube views), Usted Señalemelo, and STÖLTZ.
• Animated Short Film Production Production of animated short films for the international festival circuit and original content development. Rudo has released 10 short films, including 'The Wolf' (2017), 'Esther', 'Gorrionetas', and 'Fue Hoy' (2024), with more than 250 official selections at festivals worldwide.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Buck: Buck is a Los Angeles-based design and animation studio producing commercials, music videos, and brand content for global clients. Like Rudo, it is a boutique creative studio competing for premium advertising and music-video briefs.
• Oddfellows: Oddfellows is a boutique animation and design studio producing commercials and short-form content with a distinctive creative voice. It is comparable in size, output mix, and premium-brand positioning to Rudo.
• Psyop: Psyop is a globally recognized animation and visual effects studio producing commercials, music videos, and content for leading brands. It overlaps with Rudo in the high-end advertising animation category and similar boutique-to-mid scale operating model.
• Hornet Inc. Hornet is a New York-based animation and production company producing commercials, music videos, and short films with a distinctive auteur-led approach. Its craft-driven, director-led structure parallels Rudo's operating model.
• Nexus Studios: Nexus Studios is a London-based animation and film studio producing commercials, music videos, and short films for global brands. It competes with Rudo for premium advertising briefs and festival-circuit short-film credibility.
• Giant Ant: Giant Ant is a Canadian animation studio specializing in character-driven 2D and mixed-media animation for advertising and entertainment. Its project mix, premium-client focus, and small creative team closely mirror Rudo's model.
• Not To Scale: Not To Scale is a London-based animation production company working across commercials, music videos, and branded content. It directly competes with Rudo for advertising and music-video commissions from global brands.
• Golden Wolf: Golden Wolf is a London/New York animation studio producing bold 2D work for advertising, music videos, and entertainment brands. Its output style, premium-client roster, and short-form focus make it a direct stylistic and operational peer.

Regional players

• Blok: Blok is a Buenos Aires-based design and animation studio. It shares Rudo's city, talent pool, and regional creative ecosystem, providing the closest geographic and labor-market peer comparison.
• Lobo: Lobo is a São Paulo-based animation and design studio producing commercials and music videos with a handcrafted aesthetic. As a leading Latin American boutique animation studio, it is the most regionally and culturally comparable peer to Rudo.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/rudo.co
• Xx.com/rudo_company
• Facebookfacebook.com/rudocompany
• LinkedInlinkedin.com/company/rudo-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rudo Company