Obimex
- Company typePrivate
- Founded1996
- HeadquartersAlmelo, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Obimex firmographics
Firmographics- Name
- Obimex
- Legal name
- Obimex b.v.
- Website
- https://obimex.nl
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Obimex industry classification
Industry- Product category
- Construction Finishing Materials Wholesale
- NAICS
- Drywall and Insulation Contractors (238310)
- akta.pro primary industry
- Painting, Decorating & Wallcoverings (IMAFANAI)
Keywords
Where Obimex is headquartered
LocationHeadquarters
- HQ city
- Almelo
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Obimex business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Sales: Wholesale distribution of construction finishing materials including ceiling panels, wall systems, metal stud profiles, lighting, flooring elements, fire protection materials, and jointing products. Sells complete systems with profiles, plates, and accessories from branded partners.
- Logistics and Delivery Services: Next-day delivery service for orders placed before 14:00. Free delivery (franco) for orders above €1,650. Revenue generated through delivery logistics as part of the wholesale service offering.
- Training and Education (Obimex College): Provides professional training programs for finishers on product installation and techniques, including courses on glass walls, Promat fire protection, Siniat technical plating, jointing, and Rockfon expert training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Account-based personal pricing for registered professional customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Obimex product offering
Product offeringCore offering
Obimex is a Dutch B2B wholesale distributor specializing in dry construction finishing materials (droge afbouw). It supplies complete ceiling, wall, metal stud, fire protection, floor element, wood/board, lighting, and taping/jointing product systems from leading manufacturers (Rockfon, Knauf, Siniat, Gyproc, Ecophon, OWA, Chicago Metallic, Promat, Fermacell, etc.) alongside its own Obi series of system walls. The company serves professional finishers (afbouwers) across the Netherlands through field sales, inside sales, and an account-based e-commerce platform with next-day site delivery.
Product overview
Obimex is a Dutch B2B wholesaler for the interior finishing (droge afbouw) industry, offering a comprehensive multi-brand portfolio organized around four core categories: ceilings (plafonds), walls (wanden), lighting (verlichting), and circular construction (circulaire afbouw). The offering spans multiple branded ceiling systems including Rockfon, Ecophon, Knauf, OWA, Chicago Metallic, API Quick-Lock, and its own Obi-series glass wall systems (Obi 100/300, Obi 600, Obi 600 Circulair, Obi 800 Pro). Metal stud wall and ceiling systems come from Siniat, Knauf, and Gyproc. The floor element range includes Fermacell, Knauf Brio, and Siniat Laflura dry floor systems. Supporting product lines cover fire prevention (Promat, Siniat, Gyproc), jointing and taping (Miller, Level 5 Tools, TapeTech, Gyproc Loopd, Knauf, Sudden Bond), and lighting (MAIA LED, Miller LED, Halo fixtures, downlighters). Obimex's own circular brand Circq provides demountable ceiling panels (Stone, Glass, Mineral), acoustic baffles, and circular gypsum boards with a deposit-box return system. The company supplements its product portfolio with training services (Obimex College), a technical knowledge base (Kennisbank), a ceiling calculator tool (Rekenschijf), and its own trade magazine (Typisch Obimex).
Differentiator
Problem solved
Functional benefit
Products and services
- Obi System Walls (Obi 100, Obi 300, Obi 600, Obi 600 Circulair, Obi 800 Pro)
Quantifiable outcome
- Orders placed before 14:00 delivered next working day to construction sites
- +1 more outcomes
Companies that use Obimex
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles2 records
Obimex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Obimex partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and major.
- RockfoncoreMajor brand partner supplying ceiling panels. Rockfon Color-All and partner brochure available through Obimex catalog. Rockfon Expert training course offered through Obimex College.
- Chicago MetalliccoreBrand partner for ceiling system profiles (T24 systems). Major supplier of suspension systems for system ceilings.
- KnaufcoreMajor brand partner providing ceiling panels (Topiq, Antaris), Metal Stud profiles, and related finishing products.
- SiniatcoreBrand partner supplying Metal Stud systems, gips panels, technical plating, Novlam fire-resistant panels, and Laflura floor elements. Technical plating training offered at Obimex College.
- Promat (Etex)coreBrand partner for fire protection materials including Promatect plates, fire-resistant collars, sealants, and coatings. Promat Masterclass training offered through Obimex College.
- API Quick Lock Ceiling SystemscoreBrand partner supplying Quick-Lock ceiling systems including Unipro main profiles, intermediate profiles, and corner profiles.
- Ecophon (Saint-Gobain)majorBrand partner providing ceiling panels under Ecophon brand for acoustic ceiling solutions.
- OWAmajorBrand partner supplying OWA ceiling systems including Sinfonia, Brillianto, and Cosmos panel series with corresponding profiles.
- FermacellmajorBrand partner for floor elements including 2E14, honeycomb elements, and related accessories for dry floor construction.
- Hunter DouglasmajorBrand partner for ceiling systems and architectural solutions.
- GyproccoreBrand partner supplying gypsum panels, Metal Stud systems, and jointing products including Loopd tape and jointing compounds.
- CircqcoreCircular construction brand partner providing demountable ceiling panels (Stone, Glass, Mineral series), acoustic baffles, and circular gypsum panels with take-back guarantee system.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Obimex competitors and assessment
Company assessmentBroad incumbents
- Rockfon: Major global manufacturer of stone wool acoustic ceiling systems owned by ROCKWOOL, selling through distribution and direct channels. A core Obimex brand partner whose commercial decisions directly shape Obimex's assortment and pricing.
- SIG plc: UK and Ireland-focused specialist building materials distributor with strong positioning in interior fit-out and roofing products. Comparable to Obimex as a specialist distribution model focused on interior finishing categories, but at substantially larger scale.
- Stark Group: Nordic and Northern European building materials distribution group serving professional contractors across multiple countries. Comparable to Obimex as a professional-focused distributor, but with significantly broader geographic footprint and aggregated buying power across national markets.
- Travis Perkins: UK-listed builders' merchant serving trade professionals with a broad range including interior finishing materials. Comparable to Obimex in serving the professional finisher segment with technical products and project support, but at much larger scale across the UK.
- Ecophon (Saint-Gobain): Leading European acoustic ceiling panel manufacturer owned by Saint-Gobain, serving offices, healthcare, and education projects. An Obimex brand partner that also competes via Saint-Gobain Distribution channels and direct sales to large contractors.
- Raab Karcher: Major German and European building materials distribution subsidiary of Saint-Gobain, serving professional contractors across a broader assortment including interior finishing. Comparable to Obimex as a specialist B2B distributor but at materially larger scale and with Saint-Gobain's vertically integrated supply.
- Knauf: Global manufacturer of drywall, plasterboard, ceiling systems, and insulation that also operates direct distribution channels in many markets. A key Obimex brand partner that is also a structural competitor when selling direct or via selected national distributors.
- Saint-Gobain Distribution (La Plateforme du Bâtiment): Saint-Gobain's French professional building materials distribution arm serving trade contractors with a comprehensive finishing assortment. Comparable to Obimex as a specialist pro-channel distributor but backed by Saint-Gobain's own-brand portfolio (including Ecophon, which Obimex also resells).
Direct peers
- BMN (Bouwmaterialen Nederland): Network of Dutch building materials merchants serving professional builders and finishers. Closely comparable to Obimex as a multi-branch, professional-focused building materials distributor with national coverage in the Netherlands.
- Bouwmaat: Dutch B2B building materials wholesaler serving professional contractors across multiple product categories. Most direct Dutch competitor to Obimex in the professional finisher channel, with overlapping assortment in drywall, ceiling, and insulation materials.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Obimex social profiles
Digital presenceObimex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Obimex leadership team
Management profileNumber of profiles
Profiles10 records
Obimex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Obimex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Obimex
What does Obimex do?
Obimex is a Dutch B2B wholesale distributor specializing in dry construction finishing materials (droge afbouw). It supplies complete ceiling, wall, metal stud, fire protection, floor element, wood/board, lighting, and taping/jointing product systems from leading manufacturers (Rockfon, Knauf, Siniat, Gyproc, Ecophon, OWA, Chicago Metallic, Promat, Fermacell, etc.) alongside its own Obi series of system walls. The company serves professional finishers (afbouwers) across the Netherlands through field sales, inside sales, and an account-based e-commerce platform with next-day site delivery.
Is Obimex a public or private company?
Obimex is a private company. It is classified as unknown and is currently operating.
When was Obimex founded?
Obimex was founded in 1996. It employs 11 to 50 people.
Where is Obimex based?
Obimex is headquartered in Almelo, Netherlands, in the Europe region.
How does Obimex make money?
Three revenue lines are on record. Product Sales are the primary driver. The others are logistics and Delivery Services and training and Education (Obimex College).
Who are Obimex's main competitors?
Broad incumbents on record are Rockfon, SIG plc, Stark Group, Travis Perkins, Ecophon (Saint-Gobain), Raab Karcher, Knauf and Saint-Gobain Distribution (La Plateforme du Bâtiment). Direct peers are BMN (Bouwmaterialen Nederland) and Bouwmaat.
Does Obimex have an API?
No public API is recorded for Obimex.
What industry is Obimex in?
Obimex's product category is Construction Finishing Materials Wholesale. Its primary akta.pro industry code is IMAFANAI, Painting, Decorating & Wallcoverings. Its NAICS code is 238310.