inLive
inLive is a Jakarta-based Infrastructure-as-a-Service provider offering WebRTC-based real-time video communication and live streaming APIs and applications for developers and Indonesian businesses, with usage-based pricing, an open-source SFU library, and video conferencing tools.
- Company typePrivate
- Founded2022
- HeadquartersJakarta, Indonesia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What inLive does
inLive is a Jakarta-based Infrastructure-as-a-Service provider of real-time video communication and live streaming technology, operating as a subsidiary of Asumsi. The company builds on an in-house WebRTC stack, including a proprietary Golang-based Selective Forwarding Unit (inLive Hub SFU) built on Pion WebRTC. Its offering comprises two main product lines: inLive Room App, a web-based video conferencing and webinar platform with event management, registration, analytics, contact management, and paid webinar functionality; and inLive APIs, which include a Single Input Live Streaming API (WebRTC to HLS/DASH with sub-2-second latency, CDN-delivered to millions of viewers) and the Hub API (WebRTC SFU-based multi-participant real-time communication at sub-300ms latency). The company also open-sourced its Hub SFU library in August 2023 and maintains a JavaScript SDK distributed via npm.
The company sells primarily through a product-led growth model with a self-serve developer portal, a free tier for experimentation, and usage-based pricing tied to bandwidth and server consumption rather than per-viewer counts. Distribution channels include developer documentation, GitHub and npm, Product Hunt, and direct sales for custom enterprise pricing tailored to the Indonesian market. The company's go-to-market spans developers and startups building live or real-time features, Indonesian businesses seeking local infrastructure, and use cases across e-commerce live shopping, education, healthcare telemedicine, and enterprise communications. Revenue streams include pay-as-you-go infrastructure fees and custom enterprise contracts, with monetization of webinars enabled via a Xendit payment integration introduced in August 2024.
inLive was founded in 2022, is headquartered in Jakarta, Indonesia, and operates as a small fully remote team. The company's stated differentiation rests on a 54% cost reduction versus comparable services, local Indonesian server infrastructure delivering sub-10ms latency, and an extensible SFU architecture that supports pre/post processing for features such as AI object detection and live transcription. AI capabilities include a live AI assistant bot and AI-powered video hosting automation (thumbnail and trailer generation, scene detection, subtitle generation, and translation). A Video Hosting API for video-on-demand use cases is in planning.
inLive firmographics
Firmographics- Name
- inLive
- Legal name
- inLive
- Website
- https://inlive.app
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- inLive is a Jakarta-based Infrastructure-as-a-Service provider offering WebRTC-based real-time video communication and live streaming APIs and applications for developers and Indonesian businesses, with usage-based pricing, an open-source SFU library, and video conferencing tools.
- Ownership category
- akta.pro rank
inLive industry classification
Industry- Product category
- Real-time Video Communication Infrastructure
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- WebRTC & In-Browser Voice/Video (HDAIAHAH)
- akta.pro secondary industries
- Live Stream Processing (Ingest, ABR Packaging, Just-in-Time Packaging) (MPAHAHAD), Live Streaming Ingest & Contribution Networks (Encoder-to-Origin, Backhaul) (MPAHAIAI), Webhooks, Eventing & Message Streaming (BPAMAOAE), On-Demand Video Hosting & Content Repurposing (VOD Libraries, Highlights, Editing) (THAHAOAN)
Keywords
Where inLive is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
inLive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales
Revenue model
- Infrastructure as a Service (API Usage): Pay-as-you-go model based on actual cost factors like bandwidth and server usage, not based on number of users or viewers. No upfront commitment required. Free quota available for developers to experiment.
- Custom Enterprise Pricing: Tailored competitive pricing models for Indonesian market. Contact-based pricing for enterprise needs with custom plans.
- Free Tier: Free quota for developers to start developing and experimenting with live streaming features without worrying about expensive bills when no one watches their stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Trial - Free quota for developers |
| Usage-based | Pay-as-you-go | Custom pricing for Indonesian businesses |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
inLive product offering
Product offeringCore offering
inLive is an Infrastructure-as-a-Service platform that provides live video streaming and real-time communication infrastructure built on proprietary WebRTC SFU technology. It offers two developer APIs — a Live Stream API for one-to-many HLS/DASH streaming at up to 2-second latency and a Hub API for multi-participant real-time communication at sub-300ms latency — plus a ready-to-use web application, inLive Room, for hosting webinars, video conferencing, and virtual events with integrated event management, analytics, contact management, and paid webinar capability.
Product overview
inLive is an Infrastructure-as-a-Service platform for real-time video and live streaming. The company offers two main product lines: (1) inLive Room App - a ready-to-use video conferencing and webinar web application with event management, contact management, and paid webinar features; (2) inLive APIs - developer-facing APIs including Live Stream API (WebRTC to HLS/DASH for single-host streaming) and Hub API (WebRTC SFU for multi-participant real-time communication). A Video Hosting API for VOD is currently in planning phase. The platform uses in-house WebRTC technology and is optimized for the Indonesian market with local server infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- inLive Room App: Web-based video conferencing and webinar platform with features including event management, participant analytics, contact management, and smart scheduling.
- inLive APIs
- inLive Hub SFU
Products and services
- inLive Room App Web-based video conferencing and webinar platform enabling users to host webinars, interviews, and meetings with features including event page creation, automatic media bandwidth adjustment, analytics, contact management, and paid webinar support.
- inLive APIs Infrastructure-as-a-Service platform providing APIs for live video streaming and real-time communication, allowing developers to embed video capabilities into their own applications.
- inLive Hub (Real-time Communication API) Multi-participant real-time communication platform built on WebRTC SFU technology enabling sub-500ms latency video, audio, and data interactions. Designed for telemedicine, online classes, call centers, and AI assistant integration.
- Live Stream API Single-input live streaming API that converts WebRTC to HLS/DASH format for scalable video delivery to millions of viewers with up to 2-second latency. Uses CDN infrastructure for cost-efficient distribution.
- inLive Hub SFU Library Open source Golang WebRTC SFU library built on Pion WebRTC for developers who want to build custom SFU servers or self-host real-time communication infrastructure.
- JavaScript SDK (inLive JS SDK) JavaScript SDK for building WebRTC broadcasting client integrations, available via npm as @inlivedev/inlive-js-sdk, enabling developers to integrate live streaming capabilities into web projects.
Quantifiable outcome
- 54% cost reduction compared to similar live streaming services
- +4 more outcomes
Companies that use inLive
Customer profileSegments6 records
Ideal customer profiles4 records
inLive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature10 records
inLive partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- XenditcoreXendit is integrated as the payment gateway for inLive Room's paid webinar feature. Handles payment processing with a small platform fee per transaction. Allows hosts to monetize webinars with registration and payment collected directly on event pages.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
inLive competitors and assessment
Company assessmentDirect peers
- 100ms: 100ms provides infrastructure SDKs for video, audio, and live streaming built on WebRTC. Competes directly with inLive's Hub SFU and Live Stream APIs for developers building real-time applications.
- LiveKit: LiveKit is an open-source WebRTC SFU with a managed cloud offering for real-time video and audio. Highly comparable to inLive's open-source inLive Hub SFU and managed API model.
- Daily.co: Daily.co offers a WebRTC-based video calling API and prebuilt UI components for video conferencing and live streaming. Competes directly with inLive's WebRTC SFU product and developer-friendly positioning.
- Agora: Agora provides real-time engagement APIs for voice, video, and live streaming built on WebRTC and SD-RTN. Direct competitor to inLive's Hub API and Live Stream API, serving developers embedding RTC and live streaming into apps.
Broad incumbents
- Mux: Mux provides video infrastructure APIs for live streaming and on-demand video with analytics. A broad incumbent overlapping with inLive's Live Stream API and Video Hosting roadmap.
- Vonage Video API: Vonage Video API (formerly TokBox/OpenTok) provides WebRTC video APIs for conferencing and interactive broadcasts. A broad incumbent with overlapping capabilities to inLive's real-time communication APIs.
- Twilio (Programmable Video): Twilio Programmable Video provides WebRTC-based video rooms and recording at scale as part of a broader communications platform. A larger incumbent overlapping with inLive's conferencing and live streaming APIs.
- AWS IVS (Interactive Video Service): AWS Interactive Video Service provides managed low-latency live streaming as part of the AWS cloud ecosystem. A broad incumbent competing with inLive's single-input live streaming offering, particularly for customers already on AWS.
Emerging players
- Whereby Embedded: Whereby provides embeddable video calling and meeting components via WebRTC. An emerging player with overlapping use cases to inLive's inLive Room App and Hub API for browser-based real-time communication.
- Jitsi (8x8): Jitsi is an open-source WebRTC video conferencing platform now maintained by 8x8. Comparable to inLive in offering free, self-hostable real-time video infrastructure with developer-friendly APIs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
inLive social profiles
Digital presenceinLive financial estimates
Financial estimateRevenue estimate
Valuation estimate
inLive leadership team
Management profileNumber of profiles
Profiles5 records
inLive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
inLive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about inLive
What does inLive do?
inLive is an Infrastructure-as-a-Service platform that provides live video streaming and real-time communication infrastructure built on proprietary WebRTC SFU technology. It offers two developer APIs — a Live Stream API for one-to-many HLS/DASH streaming at up to 2-second latency and a Hub API for multi-participant real-time communication at sub-300ms latency — plus a ready-to-use web application, inLive Room, for hosting webinars, video conferencing, and virtual events with integrated event management, analytics, contact management, and paid webinar capability.
Is inLive a public or private company?
inLive is a private company. It is classified as corporate owned and is currently operating.
When was inLive founded?
inLive was founded in 2022. It employs 1 to 10 people.
Where is inLive based?
inLive is headquartered in Jakarta, Indonesia, in the Asia region.
How does inLive make money?
Three revenue lines are on record. Infrastructure as a Service (API Usage) is the primary driver. The others are custom Enterprise Pricing and free Tier.
Who are inLive's main competitors?
Direct peers on record are 100ms, LiveKit, Daily.co and Agora. Broad incumbents are Mux, Vonage Video API, Twilio (Programmable Video) and AWS IVS (Interactive Video Service). Emerging players are Whereby Embedded and Jitsi (8x8).
Does inLive have an API?
Yes. inLive offers REST APIs for live streaming and real-time communication. Two primary APIs: (1) Live Stream API - Single input live streaming with up to 2-second latency based on HLS/DASH technology, utilizing CDN infrastructure for scalable delivery to millions of viewers; (2) Hub API - Multi-input real-time communication API built on WebRTC SFU technology for less than 500ms latency, enabling video conferencing apps similar to Google Meet or Zoom. Authentication uses API keys and access tokens (with 1-hour default expiration). Client SDK available in JavaScript. Developer documentation is at api.inlive.app/apidocs/index.html.
What industry is inLive in?
inLive's product category is Real-time Video Communication Infrastructure. Its primary akta.pro industry code is HDAIAHAH, WebRTC & In-Browser Voice/Video, with a secondary code of MPAHAHAD, Live Stream Processing (Ingest, ABR Packaging, Just-in-Time Packaging). Its NAICS code is 518210 and its SIC code is 7370.