Sandefjord Ballklubb

What Sandefjord Ballklubb does

Sandefjord Ballklubb is a Norwegian community football (soccer) club (idrettslag) headquartered at Sportsveien 25, Sandefjord, in the Vestfold og Telemark region. The club operates structured grassroots and youth development programs — notably the TINE Fotballskole (a full-day football school for children aged 6–12 with capacity for 280 participants) and SB Akademiet (an intensive training program for dedicated players aged 11–14, serving 120 participants across six groups) — along with competitive youth teams including a J12 girls' squad. Its core technology stack is the Spond club management platform, used for membership enrollment, communication, and event coordination; the club's website is also built on Spond. There is no proprietary technology, custom software, or AI/ML capability disclosed.

The club's business model is multi-stream: recurring membership fees collected through Spond, one-time fees from football school and academy enrollment (with optional 275 NOK/day breakfast add-ons), clubhouse and event-space rentals (priced 1,000–4,500 NOK per booking), sponsorship income (major partners Jotun, Puma, TINE, plus Grans, Fatland, Corners, and Passer Group), a revenue share from Norsk Tipping's Grasrotandelen program (up to 7% of player stakes), and donations/grants including a 2.9 million NOK capital grant from SpareBank 1 Stiftelsen BV for new artificial turf at Bugårdsparken. Its go-to-market is community-led and event-driven, anchored by the annual Jotun Sommercup tournament (130 teams, 297 matches in 2026) and grassroots digital outreach via Facebook and email. As a member-owned association under Norwegian law, the club is governed by a board and sports committee with significant volunteer engagement; it is not a venture- or equity-backed entity.

Name

Sandefjord Ballklubb

Legal name

Sandefjord Ballklubb

Website

https://ballklubben.no

Company type

Private

Founded year

1917

Operating status

Operating

Headcount range

11–50 employees

Short description

Sandefjord Ballklubb is a Norwegian community football club in Sandefjord offering youth football school (TINE Fotballskole), academy training, competitive teams, facility rentals, and the annual Jotun Sommercup tournament, serving children, youth, and local event organizers.

Ownership category

akta.pro rank

Product category

Community Youth Football Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)

Keywords

• Youth football programs
• Community sports club
• Football school
• Academy training
• Facility rental services

Headquarters

HQ city

Sandefjord

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees: Club membership fees collected through the Spond platform
2. Facility rentals: Rental income from clubhouse facilities including meeting rooms, event spaces, and banquet facilities for weddings, confirmations, birthdays, and corporate events
3. Football school fees: Fees from TINE Fotballskole and Academy programs, including optional breakfast add-ons at 275 NOK per day
4. Donations and grants: Donations from foundations such as SpareBank 1 Stiftelsen BV (2.9 million NOK for artificial turf) and Thorbjørn Hansens stiftelse
5. Grasrotandelen (Norsk Tipping): Revenue share from Norsk Tipping's Grasrotandelen program where players can designate up to 7% of their stake to the club

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Sandefjord Ballklubb is a community football (soccer) club based in Sandefjord, Norway, that delivers youth football development programs and related services. Its main offerings include TINE Fotballskole, a full-day football school for children aged 6-12, and SB Akademiet, an intensive academy program for dedicated players aged 11-14, along with clubhouse rental for events and the annual Jotun Sommercup tournament.

Product overview

Sandefjord Ballklubb is a football (soccer) club offering a range of programs and services centered around football activities. The club operates two main youth development programs: TINE Fotballskole for children ages 6-12, and SB Akademiet for dedicated players ages 11-14 seeking advanced training. Additional offerings include venue rental services for the clubhouse and meeting facilities, and the annual Jotun Sommercup tournament. The club fields various teams including the J12 girls' team, and supports its activities through sponsorship and the Grasrotandelen program with Norsk Tipping.

Differentiator

Problem solved

Functional benefit

Brands

• TINE Fotballskole: A full-day football school program for boys and girls aged 6-12, run in partnership with TINE.
• SB Akademiet

Products and services

• TINE Fotballskole A full-day football school program for all football-interested boys and girls aged 6-12 (born 2014-2020), held in Bugårdsparken, Sandefjord. Includes lunch, fruit, t-shirt, bag, and football. Optional breakfast add-on available. Focus on fair play, physical activity, nutrition, social development, and optional goalkeeper training.
• SB Akademiet An intensive academy program for dedicated girls and boys aged 11-14 (born 2012-2015) with prior football experience who want higher intensity training. Features UEFA B-licensed coaches and trainers from Manchester, hot meals Tue-Fri, fruit, t-shirt, water bottle, and 1v1 skill development sessions. Optional breakfast and pre-season training add-ons available.
• Clubhouse Rental (Utleie) Rental of the club's clubhouse and meeting/event spaces located at Sportsveien 25, Sandefjord. Includes meeting rooms, a club lounge, the full second-floor clubhouse with kitchen, seating, and audiovisual equipment. Available for meetings, birthdays, confirmations, weddings, and corporate events. Priced at 4500 NOK for a full weekend, 3500 NOK for two weekend days, 2500 NOK for full clubhouse on weekdays, and 1000 NOK for club lounge on weekdays.
• Jotun Sommercup An annual summer football tournament organized by the club, co-hosted with title sponsor Jotun, hosting 130 teams with 297 matches played over the weekend. Open to children, youth, coaches, parents, and volunteers, and serving as a primary community engagement and customer acquisition event.

Quantifiable outcome

• 280 children participate in TINE Fotballskole annually
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered major, minor and core.

• JotunmajorStrategic or Co-development PartnerMajor sponsor and co-host of Jotun Sommercup annual tournament. Jotun provides sponsorship support and the tournament is named after their brand. Logo displayed prominently on club website.
• PumamajorOthersEquipment sponsor providing official sportswear and equipment for the club.
• Norsk TippingminorGTM or Marketing PartnerGrasrotandelen partnership - players can designate up to 7% of their stake to the club without affecting their own chances or stakes.
• Sandefjord FotballminorStrategic or Co-development PartnerSold gently used artificial turf (only 2 seasons old) to Sandefjord Ballklubb for reuse, supporting environmental sustainability.
• TINEmajorStrategic or Co-development PartnerTINE Fotballskole - branded football school program. TINE provides national branding, t-shirts, bags, and support for the children's football camp.
• GransminorOthersSponsor with logo displayed on club website.
• FatlandminorOthersSponsor with logo displayed on club website.
• CornersminorOthersSponsor with logo displayed on club website.
• Passer GroupminorOthersSponsor with logo displayed on club website.
• SpondcoreTechnology or IntegrationClub management platform used for membership administration, event registration, and communication. Club website built on Spond platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Skeid Fotball: Oslo-based community football club with a similar grassroots, inclusive philosophy, offering comparable youth football school and academy structures but operating in a larger metropolitan market.
• KFUM Oslo Fotball: Oslo community football club with branded football school programs and youth academy offerings that share a similar member-owned, volunteer-driven operating model.

Regional players

• Stokke IL: Community sports club in Stokke (now part of Sandefjord municipality) that historically serves the same wider Vestfold catchment area for youth football and recreational activities.
• Mjøndalen IF: Community football club in the Drammen area with youth development programs and academy structures comparable to Sandefjord Ballklubb, though operating in a different sub-region.
• Tønsberg FK: Community football club in nearby Tønsberg (Vestfold region) offering comparable youth development programs and competing for regional tournament participation and local sponsorship attention.
• Eik IF Tønsberg: Community football club in Tønsberg operating youth teams and football schools with similar grassroots development focus in the Vestfold region.
• Larvik Turn & IF: Multi-sport community club in Larvik (Vestfold) with football sections running youth development programs comparable in scale and structure to Sandefjord Ballklubb's offerings.
• Åssiden IF: Community sports club in Drammen offering youth football programs and academy development comparable in scale to Sandefjord Ballklubb, but operating in the Drammen sub-region.

Direct peers

• IF Fløya: Local community football club also based in Sandefjord, operating youth teams and community programs in direct competition for the same local youth player pool and family memberships within the city.
• Sandefjord Fotball: Professional football club based in Sandefjord sharing the Bugården/Sportsveien area and competing for local football talent; while operating at a different level, it shapes the same local football market that Sandefjord Ballklubb serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Ballklubben
• Xx.com/BallklubbenA
• LinkedInlinkedin.com/company/sandefjord-ballklubb

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sandefjord Ballklubb