Reaktif Dijital

What Reaktif Dijital does

Reaktif Dijital is a privately held Turkish digital advertising agency founded in 2016 and headquartered in Konak, İzmir. The firm operates as a Google Premier Partner (Agency ID 4565481931) and delivers managed media-buying services across paid search, paid social, video, native, and programmatic channels — covering Google Ads (search, display, shopping), Meta (Facebook and Instagram), LinkedIn, Twitter, YouTube, TripAdvisor, Yandex, Criteo, and Taboola — alongside SEO, e-commerce consulting, and bundled map registration services across Google Maps, WhatsApp, Yandex Maps, Apple Maps, Instagram, and Huawei Patel Maps. The company self-reports 70+ professionals and 690+ served clients with a 96% retention rate, though third-party firmographic data place headcount in the 11–50 range and no revenue figures are disclosed.

The underlying technology stack is platform-mediated rather than proprietary: campaign execution sits within Google Ads, Meta Ads Manager, Criteo, Taboola, and Yandex direct interfaces, with analytics and reporting surfaced through an internal client login panel (panel.reaktifdijital.com). No public API, SDK, or developer-facing product exists; Criteo dynamic retargeting is the only AI-adjacent capability, and it is a third-party platform resale rather than an in-house model.

Commercially, the agency runs a professional services model with a pay-as-you-go billing cadence, requiring a minimum 5,000 TL ad-spend threshold (settled via 3D Secure credit card payment through paytr.reaktifdijital.com) plus management fees. SEO services are sold in tiered packages (Personal $49.99, Webmaster $99.99, Professional $169.99). The go-to-market is sales-led and direct, with application forms, online consultation, and direct outreach to Turkish SMB and mid-market e-commerce and local-business clients. There is no disclosed external funding, no parent company, and no geographic footprint beyond Turkey.

Name

Reaktif Dijital

Legal name

Reaktif Dijital Yazılım Sanayi ve Ticaret Limited Şirketi

Website

https://reaktifdijital.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Reaktif Dijital is a Turkish Google Premier Partner digital advertising agency, founded 2016 in İzmir, that manages paid media campaigns across Google, Meta, LinkedIn, YouTube, Yandex, Criteo, and Taboola for primarily SMB and e-commerce clients in Turkey, complemented by SEO and map registration services.

Ownership category

akta.pro rank

Headquarters

HQ city

Konak

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Digital Advertising Management Services: Professional services for managing digital advertising campaigns across Google Ads, social media platforms, and programmatic networks. Manages client advertising budgets with minimum ad spend of 5,000 TL.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Reaktif Dijital is a Google Premier Partner digital advertising agency that manages paid media campaigns on behalf of clients across Google Ads (search, display, shopping), YouTube, Meta (Facebook, Instagram), LinkedIn, Twitter, Tripadvisor, Yandex, Criteo, and Taboola. The agency also provides SEO services, e-commerce consulting with cart-abandonment and remarketing analysis, multi-platform map registration (Google Maps, WhatsApp, Yandex, Apple, Instagram), and processes client ad payments via credit card through its own portal.

Product overview

Reaktif Dijital is a Google Premier Partner digital advertising agency offering a portfolio of paid advertising and digital marketing services. The core offering centers on managing multi-platform advertising campaigns across Google Ads (search, display, shopping, YouTube), Meta platforms (Facebook and Instagram Ads), LinkedIn, Twitter, YouTube, Tripadvisor, and specialized networks like Criteo and Taboola. These advertising services are complemented by SEO services, e-commerce consulting for online retailers, and map registration services that help businesses establish local presence across Google Maps, WhatsApp, Yandex Maps, Apple Maps, and Instagram. The agency also offers a client login panel for ad tracking and reporting, and payment processing through credit card. Services are delivered as consulting and management offerings rather than self-service software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Google Reklamları (Google Ads Management) Managed Google Ads service covering search, display, and shopping campaigns on a pay-per-click basis. Targeted at Turkish businesses seeking qualified website traffic and inbound phone leads through Google Search and Display Network.
• Facebook Reklamları (Facebook Ads Management) Social media advertising service on Facebook, leveraging advanced audience targeting to drive website traffic, grow page followers, and promote brands or services. Targeted at businesses running direct-response and brand campaigns on Facebook.
• Instagram Reklamları (Instagram Ads Management) Visual-first advertising on Instagram to promote products and websites to targeted audiences at optimal times with cost-effective pricing. Targeted at retail, e-commerce, and brand-led businesses.
• YouTube Reklamları (YouTube Ads Management) Video advertising on YouTube including TrueView, in-stream, bumper, and discovery ads with varying cost models. Targeted at brands seeking broad reach and video-led awareness or performance campaigns.
• LinkedIn Reklamları (LinkedIn Ads Management) Professional social media advertising on LinkedIn (over 7 million users in Turkey), including sponsored content, dynamic ads, sponsored InMail, text ads, and carousel ads. Targeted at B2B advertisers and recruiters.
• Twitter Reklamları (Twitter Ads Management) Twitter advertising including promoted tweets, follower ads, and trending takeover ads to increase brand visibility among Twitter users. Targeted at brands seeking conversation-led reach.
• TripAdvisor Reklamları (TripAdvisor Ads Management) Advertising on Tripadvisor via sponsored placements and service ads to reach travelers and improve online reputation. Targeted at hotels, restaurants, and travel businesses.
• Yandex Reklamları (Yandex Ads Management) Digital advertising on the Yandex search engine and display network, including search network ads and retargeting campaigns. Targeted at advertisers seeking Russian-speaking audience reach in Turkey.
• SEO Hizmeti (SEO Services) Search engine optimization to improve organic visibility, including keyword research, content optimization, link building, and technical SEO. Targeted at Turkish businesses seeking long-term organic search traffic.
• E-Ticaret Danışmanlığı (E-Commerce Consulting) E-commerce-focused digital marketing solutions including shopping ads, comprehensive cart abandonment analysis, product-specific remarketing, and revenue/profit analysis. Targeted at online retailers seeking measurable sales lift.
• Criteo Reklamları (Criteo Ads Management) Dynamic retargeting using Criteo's AI-powered platform to reach users across the Criteo Premium Network, Facebook, Instagram, and Google on mobile, desktop, and tablet. Targeted at e-commerce businesses seeking dynamic product retargeting.
• Taboola Reklamları (Taboola Ads Management) Native advertising via Taboola's premium publisher network displaying recommendations as editorial content to drive awareness and performance across news sites, mobile formats, Skype, and Outlook. Targeted at advertisers seeking top-of-funnel native reach.
• Google Alışveriş Reklamları (Google Shopping Ads Management) E-commerce-focused advertising through Google Shopping, displaying product images, prices, and merchant information directly in search results. Targeted at online retailers seeking product-level visibility.
• Google Görsel Reklamlar (Google Display Ads Management) Visual advertising across Google's Display Network of websites and apps, utilizing banner ads and rich media formats. Targeted at brands seeking broad display reach.
• Harita Konum Ekleme Danışmanlığı (Multi-Platform Map Location Registration) Bundled map registration service covering Google Maps, WhatsApp, Yandex Maps, Apple Maps, Huawei Patel Maps, and Instagram locations. Targeted at local businesses needing consistent presence across all major mapping and messaging platforms.

Quantifiable outcome

• 96% client retention rate
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GooglecoreTechnology or IntegrationOfficial Google Premier Partner agency with certified expertise in Google Ads, Google Merchant Center, and Google marketing tools. Receives priority support and can help clients avoid policy violations more effectively.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Brainlabs: Independent digital media agency built on data-driven paid search, paid social and programmatic. Shares Reaktif's heavy reliance on Google Ads and platform-buying expertise.
• Tinuiti: Large independent U.S. performance marketing agency spanning Google, Meta, Amazon and programmatic. Mirrors Reaktif's multi-platform paid media and e-commerce focus, though at substantially larger scale.
• Wpromote: U.S. digital marketing agency offering Google Ads, paid social, SEO and e-commerce media buying as a Google Premier Partner. Closely comparable to Reaktif in offering mix, agency model and platform specializations.
• WebFX: Full-service digital agency delivering Google Ads, SEO, social media and e-commerce marketing to SMB and mid-market clients. Comparable in customer-segment focus and bundled service model.
• Smartsites: Google Premier Partner agency offering paid search, paid social, SEO and web design. Closely analogue on the SMB-to-mid-market Google Premier Partner positioning.
• Croud: Global digital marketing agency with strong Google and paid social capabilities delivered via a hybrid in-house + crowdsourced model. Comparable in multi-platform paid media scope.

Emerging players

• Hallam: Mid-sized UK digital agency offering paid media, SEO and e-commerce marketing. Comparable in service mix and SMB/mid-market focus, though smaller scale than Reaktif's.
• Semetrical: Performance-led agency offering paid search, SEO and digital PR. Overlaps with Reaktif on Google Ads management and SEO services for B2C and e-commerce clients.

Broad incumbents

• VMLY&R Turkey: Global advertising network's Turkish operation, offering brand, digital and media services in-market. Represents a broader incumbent competitive threat to Reaktif's enterprise clients.
• Publicis Groupe Turkey: Holding company presence in Turkey offering full-funnel advertising, media buying and digital marketing. Relevant as a larger competitor that can win enterprise clients at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/reaktifdijital
• LinkedInlinkedin.com/company/reaktif-dijital
• Instagraminstagram.com/reaktifdijital
• Xx.com/reaktifdijital

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reaktif Dijital