BaaDigi
BaaDigi is a bootstrapped Huntington Beach digital marketing agency selling the trademarked Predictable Work Engine™ — a tiered subscription stack of local SEO, Google Ads, AI Search Optimization, and Next.js websites — to U.S. residential contractors and local service businesses doing $250K-$10M+ in revenue.
- Company typePrivate
- Founded2010
- HeadquartersHuntington Beach, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What BaaDigi does
BaaDigi (legal entity BaaDigi Digital Marketing) is a privately held, bootstrapped digital marketing agency headquartered in Huntington Beach, California, founded in 2010 by Marine Corps veteran Ryan Goering. The company sells integrated marketing services and a proprietary platform to U.S. residential contractors and local service businesses (roofing, HVAC, plumbing, remodeling, plus adjacent trades like pool & spa, tree service, restaurants, and auto detailing), with stated scale of 5,000+ projects, 400+ clients, and $30M+ in client revenue generated since inception.
The core offering is the trademarked Predictable Work Engine™, a turnkey system combining local SEO, Google Ads, AI Search Optimization, automated lead follow-up, and call tracking, delivered through a four-tier Growth Engine subscription stack (Foundation $169-$297/mo, Stability $497/mo, Predictability $1,397/mo, Market Control $3,997/mo). Underlying technology is built on Next.js for sub-2-second client websites, with GoHighLevel as the CRM, Supabase for backend, Vercel for hosting, and integrations to contractor field-service platforms including ServiceTitan, JobNimbus, AccuLynx, Housecall Pro, Jobber, CompanyCam, and EagleView. AI capabilities are applied at the optimization and content-generation layer rather than as proprietary models.
The go-to-market is sales-led and direct, initiating relationships through a free 30-minute Growth Diagnostic audit with no contract requirements, then moving prospects through Prove-It-First campaigns before upselling into higher subscription tiers. Distribution is nationwide U.S. with no channel partners, and pricing is publicly disclosed on the website. The company operates with 1-10 employees, has no institutional funding, and is founder-owned.
BaaDigi firmographics
Firmographics- Name
- BaaDigi
- Legal name
- BaaDigi Digital Marketing
- Website
- https://baadigi.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BaaDigi is a bootstrapped Huntington Beach digital marketing agency selling the trademarked Predictable Work Engine™ — a tiered subscription stack of local SEO, Google Ads, AI Search Optimization, and Next.js websites — to U.S. residential contractors and local service businesses doing $250K-$10M+ in revenue.
- Ownership category
- akta.pro rank
BaaDigi industry classification
Industry- Product category
- Digital Marketing Services for Contractors
- NAICS
- Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Influencer Campaign Operations & Managed Services (BPAFAHAF)
Keywords
Where BaaDigi is headquartered
LocationHeadquarters
- HQ city
- Huntington Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BaaDigi business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Monthly Subscription Services (Growth Engines): Four-tier subscription model offering digital marketing services at different price points: Foundation Engine (DIY or done-for-you), Stability Engine, Predictability Engine, and Market Control Engine. Each level builds on the previous, adding more services like SEO, PPC, content marketing, and AI automation. All levels include the Predictable Work Dashboard and proprietary AI tools.
- One-time Website Builds: Custom Next.js website design offered as one-time builds separate from monthly subscriptions. Clients own the website outright after completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Level 0: Foundation Engine - DIY Dashboard Access |
| Subscription | Monthly | Level 0: Foundation Engine - Done-For-You |
| Subscription | Monthly | Level 1: Stability Engine |
| Subscription | Monthly | Level 2: Predictability Engine |
| Subscription | Monthly | Level 3: Market Control Engine |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
BaaDigi product offering
Product offeringCore offering
BaaDigi is a digital marketing agency that sells the proprietary Predictable Work Engine™, an integrated turnkey system combining Google Ads, local SEO, AI Search Optimization, automated follow-up, call tracking, and a revenue dashboard for residential contractors and local service businesses. It is delivered through four tiered subscription Growth Engines (Foundation, Stability, Predictability, Market Control) ranging from $169 to $3,997 per month, plus one-time custom Next.js website builds for clients in roofing, HVAC, plumbing, remodeling, and other home service trades.
Product overview
BaaDigi is a digital marketing agency and platform serving home service contractors and local service businesses. The core offering is The Predictable Work Engine™ — a proprietary methodology and integrated marketing system built across four tiered Growth Engine levels (Foundation at $169–$297/mo, Stability at $497/mo, Predictability at $1,397/mo, and Market Control at $3,997/mo). Each tier builds on the last, combining local SEO, Google Ads, AI Search Optimization, Next.js web design, and CRM into one connected machine with a Revenue Scorecard dashboard. Free tools include a Growth Calculator, Contractor Growth Benchmarks, and Website Audit. The platform specializes in contractor verticals including roofing, HVAC, plumbing, tree service, pool & spa, restaurants, and general contractors, with a stated track record of 5,000+ projects and $30M+ revenue generated for clients since 2010.
Differentiator
Problem solved
Functional benefit
Products and services
- Predictable Work Engine™ Turnkey proprietary digital marketing system integrating Google Ads, local SEO, automated follow-up, and call tracking, designed to help residential contractors generate exclusive leads and forecast booked jobs 30–90 days out.
- The Foundation Engine™ (Level 0) Entry-level Growth Engine tier offering DIY dashboard access at $169/month or done-for-you at $297/month, including proprietary AI tools, CRM, and the Predictable Work Dashboard.
- The Stability Engine™ (Level 1) Growth Engine tier at $497/month including custom Next.js website, local SEO and Google Business Profile, AI Search Optimization, Google Local Service Ads, technical SEO, 30-second speed-to-lead auto-text, and the Predictable Work Dashboard.
- The Predictability Engine™ (Level 2) Growth Engine tier at $1,397/month adding Google Ads (PPC), expansion SEO across new zip codes, AI nurture sequences, and content marketing on top of Level 1 features.
- Market Control Engine™ (Level 3) Full-service top Growth Engine tier at $3,997/month adding omnichannel ads, database reactivation, reputation management, and a dedicated account manager on top of Level 2 features.
- Next.js Web Design Services Custom website design and development built on the Next.js framework for sub-2-second load times, targeted at contractors and local service businesses as a one-time build separate from monthly subscriptions.
- Roofing SEO Services SEO service targeting roof repair, storm damage, and insurance restoration keywords for roofing contractors, including storm-season playbook, location pages, and Google Business Profile optimization.
- Plumbing SEO Services SEO service targeting emergency plumber searches, high-value service keywords, and commercial plumbing contracts for plumbing businesses.
- Pool & Spa SEO Services SEO service targeting pool opening, emergency green-pool searches, service contracts, and renovation leads for pool and spa companies.
- Tree Service SEO Services SEO service targeting tree removal, trimming, stump grinding, and emergency storm work searches for arborist and tree care companies.
- Restaurant SEO Services SEO service targeting restaurant discovery searches, cuisine and neighborhood keywords, and AI search visibility for restaurants and hospitality businesses.
Quantifiable outcome
- 350% increase in local leads for contractors using programmatic SEO strategy in 2025
- +7 more outcomes
Companies that use BaaDigi
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
BaaDigi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability3 records
Feature4 records
BaaDigi partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights5 records
BaaDigi competitors and assessment
Company assessmentDirect peers
- RGN Marketing: Digital marketing agency focused on franchises and home service businesses with SEO, web design, and paid media offerings. Directly competes for residential contractor accounts.
- Marketing 360: Full-stack digital marketing platform aimed at SMBs, including contractors and home services, offering websites, SEO, PPC, and CRM workflows. Similar subscription-tier SaaS-plus-services model targeting the same contractor profile.
- Disruptive Advertising: PPC and digital marketing agency specializing in Google Ads, paid search, and conversion-driven campaigns for SMBs across verticals, with comparable paid-media execution model.
- Blue Corona: Digital marketing agency explicitly focused on home services contractors (HVAC, plumbing, roofing, electrical) with SEO, PPC, and web design offerings. Directly competes with BaaDigi in the same vertical and service mix.
- Scorpion: Major digital marketing platform serving home service businesses, law firms, and franchises with marketing, websites, and AI-driven lead conversion. Competes directly with BaaDigi for residential contractor customers with significantly greater scale.
Broad incumbents
- SmartSites: Long-running digital marketing agency serving SMBs with web design, SEO, and PPC; comparable subscription offerings and SMB contractor clientele.
- LYFE Marketing: Full-service social media and digital marketing agency for SMBs including contractors, with comparable subscription model and end-to-end campaign execution.
- Thrive Internet Marketing Agency: Established full-service digital marketing agency with SEO, PPC, web design, and social media. Competes in the same category but with much broader vertical coverage beyond contractors.
Others
- Go High Level: CRM/automation platform BaaDigi uses internally. Ecosystem participant — its expanding white-label agency features and AI tools could enable competing agencies to replicate BaaDigi's Predictable Work Dashboard with low effort.
- HomeAdvisor (Angi Leads): Lead-generation marketplace explicitly referenced by BaaDigi in comparison content. Not a direct marketing-services peer but an adjacent channel contractor clients often evaluate and switch away from to exclusive-lead systems like the Predictable Work Engine.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BaaDigi social profiles
Digital presenceBaaDigi financial estimates
Financial estimateRevenue estimate
Valuation estimate
BaaDigi leadership team
Management profileNumber of profiles
Profiles1 record
BaaDigi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BaaDigi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BaaDigi
What does BaaDigi do?
BaaDigi is a digital marketing agency that sells the proprietary Predictable Work Engine™, an integrated turnkey system combining Google Ads, local SEO, AI Search Optimization, automated follow-up, call tracking, and a revenue dashboard for residential contractors and local service businesses. It is delivered through four tiered subscription Growth Engines (Foundation, Stability, Predictability, Market Control) ranging from $169 to $3,997 per month, plus one-time custom Next.js website builds for clients in roofing, HVAC, plumbing, remodeling, and other home service trades.
Is BaaDigi a public or private company?
BaaDigi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BaaDigi founded?
BaaDigi was founded in 2010. It employs 1 to 10 people.
Where is BaaDigi based?
BaaDigi is headquartered in Huntington Beach, United States, in the North America region.
How does BaaDigi make money?
Two revenue lines are on record. Monthly Subscription Services (Growth Engines) is the primary driver. The others are one-time Website Builds.
Who are BaaDigi's main competitors?
Direct peers on record are RGN Marketing, Marketing 360, Disruptive Advertising, Blue Corona and Scorpion. Broad incumbents are SmartSites, LYFE Marketing and Thrive Internet Marketing Agency. Others are Go High Level and HomeAdvisor (Angi Leads).
Does BaaDigi have an API?
No public API is recorded for BaaDigi.
What industry is BaaDigi in?
BaaDigi's product category is Digital Marketing Services for Contractors. Its primary akta.pro industry code is BPAFAHAF, Influencer Campaign Operations & Managed Services. Its NAICS code is 54183 and its SIC code is 7311.