What RegioPlus does

RegioPlus (Coöperatie RegioPlus U.A.) is a Dutch non-profit cooperative based in Zoetermeer that functions as the national umbrella for 12 regional employer organizations in the healthcare and welfare sector. Through those members it reaches approximately 1,450 affiliated employers and a tracked workforce of roughly 1.5 million, and it positions itself as the sector's collective voice on labor market, training, and innovation policy.

Its core products and platforms are program-based rather than technology-based: it administers large VWS (Ministry of Health, Welfare and Sport) subsidy schemes — notably SectorplanPlus I (2017–2022, €264M distributed, ~258,000 participants) and SectorplanPlus II (2024–2025, €136M) — and runs sector-wide instruments including the Landelijk Uitstroomonderzoek (national exit research, continuous since 2019), the MIRA Innovatiescan (an innovation assessment developed with Maastricht University and made nationally available), the SIR ('Samenwerken en Innoveren in de Regio') regional innovation program launched in 2023, and Studio R+ talkshow 'De Eerste Maandag' launched in 2022. Supporting initiatives include 'Toekomstbanen' (future jobs), 'Samen Datagedreven Werken' (data-driven working), and national recruitment campaigns such as 'Ontdekdezorg' and 'Kom zorgen dan'.

The business model is a hybrid of (a) pass-through administration of government subsidies on behalf of VWS, (b) member contributions from the 12 regional employer organizations, and (c) project-level grants and convening income tied to specific programs. Revenue mechanics are non-commercial; the organization does not sell licenses or SaaS. Its most material strategic risk is concentration on a single ministry funder: 2025 VWS budget cuts (€130M removed from TAZ, regional labor market budget halved, SectorplanPlus scheduled to end after 2025) have triggered Director-level leadership transition (vacancy posted, Wardy Doosje interim) and public position papers defending continued funding.

Name

RegioPlus

Legal name

Coöperatie RegioPlus U.A.

Website

https://regioplus.nl

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

RegioPlus is a Dutch cooperative and national umbrella for 12 regional employer organizations in healthcare and welfare, administering VWS subsidy schemes (notably SectorplanPlus), running sector-wide labor market and innovation programs, and reaching roughly 1,450 affiliated employers and 1.5 million workers.

Ownership category

akta.pro rank

Headquarters

HQ city

Zoetermeer

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government Subsidies and Grants: RegioPlus receives multi-year subsidies from the Dutch Ministry of Health, Welfare and Sport (VWS). The most significant is the SectorplanPlus subsidy, a multi-year program totaling €136 million for 2024-2025, for training and education of healthcare professionals. Funding also comes from regional labor market policy budgets. RegioPlus acts as the implementing body for these government programs.
2. Membership Contributions: RegioPlus is a cooperative association of 12 regional employer organizations. The regional organizations represent over 1,450 affiliated healthcare and welfare organizations. Membership fees support the national coordination and knowledge-sharing functions.
3. Research and Advisory Services: RegioPlus conducts and publishes labor market research (exit research, labor market forecasts) and makes dashboards available to participating organizations. The national exit research is conducted by NetProve on behalf of RegioPlus. Additional revenue may come from commissioned research and policy advisory services to government bodies.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

RegioPlus is a Dutch national cooperative association (Coöperatie RegioPlus U.A.) that coordinates labor market initiatives for 12 regional employer organizations in healthcare and welfare, collectively representing over 1,450 affiliated organizations and approximately 1.5 million workers. It administers government subsidy programs such as SectorplanPlus (€136 million for 2024-2025), conducts national labor market and exit research, runs national recruitment campaigns (Ontdekdezorg, Kom zorgen dan), and provides knowledge platforms and innovation tools to address workforce shortages and transform the sector.

Product overview

RegioPlus is a cooperative association of 12 regional employer organizations representing approximately 1,450 affiliated healthcare and welfare organizations across the Netherlands. Rather than a single software product, RegioPlus operates as a national knowledge and coordination hub offering a portfolio of programs, research tools, campaigns, and platforms. The core offerings include the Arbeidsmarktplaat (labor market data dashboard), the Landelijk Uitstroomonderzoek (national turnover research with organizational dashboards), the SectorplanPlus subsidy program, national recruitment campaigns (Ontdekdezorg and Kom zorgen dan), knowledge platforms (Gezond & Zeker), innovation initiatives (MIRA, Actie Leer Netwerk, Samen Datagedreven Werken), career development tools (Sectorale Ontwikkelpaden), and the Studio R+ talkshow series. The organization also coordinates the Regionaal Werkgeverschap portal featuring concrete regional initiatives such as De Werkgeverij, WorkFlow, Flexpertise Zorg, and ZoZorgt Gelderse Vallei.

Differentiator

Problem solved

Functional benefit

Brands

• Studio R+: The journalistic channel of RegioPlus that organizes annual talkshows and produces interviews and content about the labor market in healthcare and welfare.
• Ontdekdezorg
• Kom zorgen dan
• SectorplanPlus
• Actie Leer Netwerk
• Gezond & Zeker

Products and services

• Arbeidsmarktplaat zorg en welzijn

Quantifiable outcome

• 258,000 participants trained via SectorplanPlus 2017-2022 with €264 million distributed to employers
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Ministerie van Volksgezondheid, Welzijn en Sport (Ministry of VWS)coreOthersRegioPlus has a primary strategic partnership with the Dutch Ministry of VWS as the designated implementing body for the SectorplanPlus subsidy (€136M for 2024-2025). It also provides policy recommendations and labor market research to inform VWS labor market policy. The relationship is ongoing but strained due to budget cuts: VWS cut €130M from TAZ and halved regional labor market policy budget from €20M to €10M per year, ending SectorplanPlus December 2025.
• Ministerie van Sociale Zaken en Werkgelegenheid (Ministry of SZW)coreOthersMinistry of SZW is a key government partner for RegioPlus, particularly on labor market regulation issues including the Wet DBA (freelance/self-employment law), VAT regulations for staff sharing between healthcare organizations, and competition law (ACM guidance) for regional collaboration. RegioPlus co-hosted a November 2024 webinar with VWS, SZW, and the Belastingdienst on ZZP legislation and enforcement.
• Universiteit Maastricht / Academische Werkplaats Ouderenzorg LimburgcoreStrategic or Co-development PartnerRegioPlus partnered with Maastricht University (representing the Academische Werkplaats Ouderenzorg Limburg) to develop and launch the MIRA (Maastricht Innovation Readiness Approach) innovation scan, now made nationally available for healthcare and welfare organizations. This partnership enables the assessment of innovation readiness across the sector.
• ABF ResearchcoreStrategic or Co-development PartnerABF Research conducted labor market projections for RegioPlus, calculating a projected shortage of 288,600 healthcare and welfare workers by 2034 and translating these into concrete impacts (unmet care needs). The research has been widely cited to make the abstract staffing crisis tangible for policymakers.
• NetProve (research bureau)coreStrategic or Co-development PartnerNetProve conducts the Landelijk Uitstroomonderzoek (National Exit Research) on behalf of RegioPlus. Since 2019, this continuous survey tracks why healthcare and welfare employees leave their employers. Results are made accessible through organization-level dashboards.
• Bureau BartelsminorStrategic or Co-development PartnerBureau Bartels conducted the final evaluation of SectorplanPlus 2017-2022, assessing realization, reach, impact, and the added value of the organizational structure. Findings: €264M distributed, 258,000 participants trained.
• Ontdekdezorg ConsortiumminorStrategic or Co-development PartnerRegioPlus supports and coordinates the Ontdekdezorg national campaign to attract lateral entrants and re-entrants to healthcare and welfare, operating the platform Ontdekdezorg.nu and the youth variant 'Kom zorgen dan'. Regional career platforms are linked to the national campaign.
• Actie Leer Netwerk (Action Learning Network)minorStrategic or Co-development PartnerThe Actie Leer Netwerk operates in partnership with RegioPlus, providing a platform for the most impactful labor market innovations in healthcare and welfare and stimulating action learning in change processes. It connects practitioners across regions to jointly address complex problems.
• Belastingdienst (Dutch Tax Authority)minorOthersThe Belastingdienst partnered with RegioPlus and the Ministries of VWS and SZW to clarify VAT regulations for staff sharing between healthcare organizations. In November 2024, the Belastingdienst participated in a joint webinar explaining enforcement changes to the Wet DBA from January 2025.
• Autoriteit Consument & Markt (ACM)minorOthersACM has worked with RegioPlus and regional initiatives to develop guidance on competition law for regional collaboration in healthcare labor markets. ACM issued specific guidance clarifying that employers may collectively announce compliance with Wet DBA but may not coordinate to eliminate ZZP usage.
• 12 Regionale WerkgeversorganisatiescoreStrategic or Co-development PartnerRegioPlus is a cooperative whose members are 12 regional employer organizations: deRotterdamseZorg, Flever, Sigra, Transvorm, Utrechtzorg, Viazorg, WGV Zorg en Welzijn, WGV Zorg en Welzijn ZHZ, WZW, Zorg aan Zet, ZorgpleinNoord, and ZWconnect. Together they reach over 1,450 affiliated healthcare and welfare organizations. These organizations are both members/governance participants and key distribution partners.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• UWV (Uitvoeringsinstituut Werknemersverzekeringen): Dutch national employee insurance agency and public employment service. Comparable as a broader public-sector organization managing labor market data, workforce matching, and employer services at national scale.
• VNG (Vereniging van Nederlandse Gemeenten): Association of Dutch municipalities. Comparable as a member-driven association coordinating public-sector workforce, policy advocacy to national government, and shared service infrastructure.
• Sociaal-Economisch Raad (SER): Dutch Social and Economic Council advising government on labor market and economic policy. Comparable at a higher level as a tripartite advisory body influencing Dutch healthcare labor policy.
• AWVN (Algemene Werkgeversvereniging VNO-NCW): General Dutch employers' association providing labor market advisory, collective bargaining support, and HR services. Comparable as a broader, cross-sector employer body with overlapping advisory and policy functions.

Direct peers

• Vilans: National knowledge center for long-term care in the Netherlands. Comparable as a healthcare knowledge and innovation platform that conducts research, develops tools, and supports organizational improvement in the sector.
• Divosa: Association of managers in the social domain (municipal social services). Comparable as an association coordinating workforce, policy advocacy, and knowledge sharing for a Dutch social-sector employer constituency.
• Cedris: Dutch association of social development and reintegration organizations. Comparable as a sector association supporting workforce participation and labor market programs with member-driven governance.
• VGN (Vereniging Gehandicaptenzorg Nederland): Sector association for disability care employers in the Netherlands. Comparable in function as a sector-specific employer body engaged in collective bargaining, labor market policy, and member services in the welfare domain.
• ActiZ: Dutch trade association for employers in the healthcare sector. Directly comparable as another national employer body representing healthcare providers, with overlapping membership and parallel policy advocacy to the Ministry of VWS.

Emerging players

• MBO Raad: Dutch association for vocational education and training (MBO) institutions. Comparable as a sector association addressing workforce development, training subsidies, and education-to-employment pathways relevant to healthcare training programs like SectorplanPlus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/regioplus

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RegioPlus