Yunet International

What Yunet International does

Yunet International d.o.o. Beograd is a privately held Serbian telecommunications and managed IT services provider founded in 1996 and headquartered at Dubrovačka 35, Belgrade. It operates with 51-100 employees across a single-country footprint, serving residential and business customers primarily in Belgrade, Kruševac, Kragujevac, and Niš. The company delivers connectivity, television, cloud, hosting, and managed security services through a single-vendor stack.

The technical stack spans xDSL and GPON optical fiber internet (up to 1 Gb/s), delivered over Telekom Srbija's underlying network, alongside IPTV, the proprietary MOVE TV mobile application and Yunet TV Box set-top device, and Nokia Beacon 3.1 customer-premises WiFi hardware. Managed services encompass IoT platforms, IBM QRadar SIEM, Acronis backup, IPS/IDS and DDoS protection, VoIP, VPN, and cloud solutions reselling Microsoft 365 and IBM Maas360. Hosting and infrastructure offerings cover cPanel and CentOS WebPanel hosting, mail hosting, VPS, dedicated servers, telehousing, domain registration through RNIDS and OpenSRS/Tucows, and SSL certificates.

Yunet earns revenue predominantly through recurring monthly and annual subscriptions across internet, TV, BOX bundles, cloud/SaaS reselling, and managed services. Go-to-market is direct-to-consumer and direct-to-SMB via the yunet.rs site, the my.yunet.rs self-service portal, toll-free sales lines, and a network of authorized distributors across Serbia. Payments are processed through Banca Intesa. The company is ISO 27001-aligned and operates the YuniFi WiFi sub-brand alongside the MOVE TV and TV BOX consumer brands.

Name

Yunet International

Legal name

YUNET INTERNATIONAL d.o.o. Beograd

Website

https://yunet.rs

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Yunet International is a privately held Serbian ISP and managed IT services provider headquartered in Belgrade. It delivers GPON/xDSL internet, IPTV, cloud, hosting, IoT, and managed security to residential and business customers across Serbia via its network and authorized distributors.

Ownership category

akta.pro rank

Product category

Telecommunications and IT Services

NAICS

Wired and Wireless Telecommunications Carriers (except Satellite) (51711), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Telephone Communications (No Radiotelephone) (4813), Cable & Other Pay Television Services (4841), Services-Computer Programming, Data Processing, Etc. (7370), Services-Telephone Interconnect Systems (7385)

akta.pro industry

PRIMARYMPAHAJAC

Billing, Payments & Subscription Management

Media, Entertainment & Sports/Media Technology & Services (Post-Production, VFX, Animation, Streaming Infrastructure)/OTT/Streaming Platform Technology (CMS, Player SDKs, Apps)

SECONDARYHDAIAGAG

IoT Connectivity Management (Private APN, SIM/eSIM, Device Connectivity)

Hardware, Technology & Telecom/Telecommunications & Network Services/Private Networks & Managed Connectivity (Enterprise LTE/5G, Wi-Fi)

Keywords

• Internet services
• Cloud hosting
• IPTV services
• Managed security
• Fiber optic networks

Headquarters

HQ city

Belgrade

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Internet Services: Recurring subscription revenue from internet packages including xDSL and GPON optical fiber connections with various speed tiers.
2. TV Services: Subscription revenue from television packages including basic YUNET TV, MOVE TV application, TV Box, and channel packages (Arena, Eurosport, Euro Cinema).
3. BOX Bundles: Combined internet and TV packages offered as bundled subscriptions at discounted rates.
4. Cloud and Hosting Services: Revenue from cloud solutions, SaaS products (Microsoft 365, IBM Maas360), cPanel hosting, mail hosting, domains, SSL certificates, virtual private servers, dedicated servers, and telehousing.
5. Managed Services: Business solutions including IoT implementations, cloud business software, infrastructure optimization, IBM QRadar security, WiFi solutions (YuniFi), design and implementation services, and Acronis backup/security.
6. Security Services: Revenue from endpoint protection, IPS/IDS systems, and DDoS protection services.
7. VoIP Services: Voice over IP telephone services for residential and business customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Yunet International provides fiber-optic internet access (up to 1 Gb/s) and Yunet TV IPTV services to residential customers in Serbia. To business customers it provides cloud subscriptions (Microsoft 365, IBM MaaS360), cPanel web/mail hosting and domains, VPS and dedicated servers, telehousing (colocation), managed security built on IBM QRadar and Acronis plus endpoint, IPS/IDS, and DDoS controls, IoT, YuniFi managed Wi-Fi, and VoIP/VPN services, sold individually or combined in BOX Paketi bundles.

Product overview

Yunet International is a Serbian telecommunications company offering a comprehensive suite of connectivity and IT services. The core offerings include high-speed internet (xDSL and GPON fiber up to 1 Gb/s), IPTV/cable television with the MOVE TV streaming application, and bundled Internet+TV packages. The company provides cloud solutions through its platform hosting Microsoft 365 and IBM Maas360 SaaS products. Additional services include web hosting (cPanel, VPS, dedicated servers, telehousing), managed security services (IBM QRadar, Acronis, endpoint protection, IPS/IDS, DDoS protection), IoT solutions for business operations, VoIP telephony, and VPN services for multi-location business connectivity. The portfolio also includes domain registration, SSL certificates, and optical network infrastructure construction.

Differentiator

Problem solved

Functional benefit

Brands

• MOVE TV: Television service application allowing users to watch TV content on various devices
• YuniFi
• TV BOX

Products and services

• Yunet Broadband Internet Fixed broadband internet access delivered over Yunet's GPON optical-fiber infrastructure for residential and business subscribers in Serbia, available at speeds up to 1 Gb/s and sold as a recurring subscription.
• Yunet TV IPTV subscription service for residential customers, including TV Box set-top device access and the MOVE TV mobile/streaming companion application, distributed as part of Yunet TV and BOX Paketi bundles.
• BOX Paketi Bundled subscription packages that combine Yunet broadband internet, Yunet TV IPTV, and fixed/mobile telephony for residential customers at a discounted bundled price.
• Cloud Solutions Authorized-reseller subscriptions to Microsoft 365 productivity and cloud services and IBM MaaS360 mobile device management, packaged as managed cloud services for business customers in Serbia.
• Web Hosting cPanel-based Linux web hosting and mail hosting service, paired with domain registration and SSL certificate products, targeted at SMBs, developers, and resellers in Serbia.
• Server Infrastructure Virtual Private Server (VPS) and dedicated physical server products leased to business customers for hosting applications, websites, and infrastructure workloads.
• Telehousing Colocation service enabling business customers to house their own servers and networking equipment in Yunet's data-center facilities with power, cooling, and connectivity included.
• Managed Security Services Managed cybersecurity offering for business customers that combines IBM QRadar SIEM, Acronis backup, endpoint protection, IPS/IDS, and DDoS mitigation, delivered as a managed security service.
• IoT Solutions Custom IoT deployments with associated connectivity and managed services, including a vineyard-monitoring use case for Serbian agricultural and viticulture customers.
• YuniFi Managed Wi-Fi service providing business customers with centrally administered wireless networking across one or multiple sites.
• VoIP and VPN Business telephony over IP (VoIP) and IPsec/VPN services that carry voice and data traffic over Yunet's optical-fiber network.
• Optical Network Services Dedicated optical-fiber capacity and dark-fiber services for carriers and large enterprises that require direct point-to-point connectivity over Yunet's network.

Quantifiable outcome

• Internet speeds up to 1 Gb/s for optical fiber customers
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MicrosoftcoreTechnology or IntegrationMicrosoft 365 SaaS services offered through Yunet's cloud solutions platform, providing productivity software to business customers.
• IBMcoreTechnology or IntegrationIBM Maas360 (mobile device management) and IBM QRadar (security information and event management) offered as part of Yunet's managed security and business solutions portfolio.
• NokiacoreTechnology or IntegrationNokia Beacon 3.1 WiFi routers provided to customers subscribing to GPON optical internet services, offering high-performance wireless connectivity.
• Telekom SrbijacoreTechnology or IntegrationNetwork infrastructure provider for xDSL and GPON services. Yunet operates on Telekom Srbija's telecommunications network for delivering internet services to customers.
• RegularminorStrategic or Co-development PartnerJoint development of FUK (Financial Management Platform) platform, a video presentation platform for financial management and operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Makedonski Telekom: Incumbent fixed and mobile operator in North Macedonia (Deutsche Telekom group), offering broadband, IPTV, and managed IT. Comparable to Yunet in bundled service mix and small-market Balkan dynamics.
• Telemach Slovenia (formerly Tušmobil/Telemach): Slovenian quad-play operator in the United Group family, offering fixed broadband, cable TV, and mobile across Slovenia. Comparable to Yunet as a small-market bundled connectivity provider in a neighboring ex-Yu telecom market with similar customer dynamics.
• BH Telecom: Incumbent telecom operator in Bosnia and Herzegovina providing fixed broadband, IPTV, mobile, and cloud/managed IT services. Comparable to Yunet in product breadth (telco + IT) and target segment (residential + SMB) within a similar Balkan regulatory and competitive environment.

Direct peers

• Beotel: Belgrade-based independent ISP and telecom operator serving residential and business customers with broadband, voice, and managed IT. Comparable to Yunet because both are mid-sized Serbian ISPs bundling connectivity and IT services for local residential and SMB segments.
• SBB Serbia (United Group): Serbia's largest cable operator and quad-play provider under United Group, offering cable internet, IPTV, and mobile. Comparable to Yunet because they compete directly for residential broadband/TV bundles in the same Serbian cities using a similar subscription-based model.
• Orion Telekom: Serbian alternative fixed-line operator providing xDSL/fiber internet, IPTV, and voice. Comparable to Yunet as a directly competing independent ISP/quad-play challenger in Serbia.

Broad incumbents

• Telekom Srbija (mts): Serbia's incumbent state-owned telco offering xDSL, GPON fiber, IPTV, mobile, and cloud services. Comparable to Yunet because they are the dominant provider of the same bundled connectivity/TV/IT services Yunet competes against; Yunet's xDSL service actually runs over Telekom Srbija's network.
• Yettel Serbia: Major Serbian mobile network operator that has expanded into fixed/home broadband and TV. Comparable to Yunet because both sell consumer broadband and TV subscriptions in Serbia and increasingly compete for the same quad-play wallet.
• A1 Serbia: Telekom Austria Group's Serbian subsidiary providing fixed broadband, mobile, and TV services. Comparable to Yunet as a competing fixed-line ISP/quad-play provider in the same Serbian market.

Emerging players

• Radijus Vektor (NetTV Plus): Smaller Serbian alternative operator offering fiber broadband, IPTV, and voice in select regions. Comparable to Yunet as a similarly sized Serbian independent ISP/quad-play challenger serving regional residential and SMB markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/YunetMojNet
• Facebookfacebook.com/yunetadsl
• LinkedInlinkedin.com/company/yunet-international

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yunet International