Streamflow
- Company typePrivate
- Founded2003
- HeadquartersEdmonton, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Streamflow firmographics
Firmographics- Name
- Streamflow
- Legal name
- Streamflow Application Systems Ltd.
- Website
- https://streamflow.ca
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Streamflow industry classification
Industry- Product category
- B2B Ecommerce Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)
- akta.pro secondary industry
- Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)
Keywords
Where Streamflow is headquartered
LocationHeadquarters
- HQ city
- Edmonton
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Streamflow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- B2B Ecommerce Platform Subscription/SaaS: Custom B2B ecommerce software and shopping cart platform delivered as a cloud-based service, tailored to parts distributors, wholesalers, and manufacturers. Revenue is generated through platform licensing/subscription, implementation, and ongoing managed services.
- Professional Services: Full-service ecommerce services including platform setup, migration/replatforming, digital marketing, SEO, and ongoing management. Provided as add-on or outsourced managed services to platform customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom Quote-Based Pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Streamflow product offering
Product offeringCore offering
Streamflow provides custom cloud-based B2B and B2C ecommerce software and shopping cart platforms purpose-built for parts wholesalers, distributors, and manufacturers. The offering includes custom parts lookup tools, ERP backend integrations (Infor, Epicor, Syntax, NetSuite), online bill payment and credit management, multi-channel store management, and complementary professional services including ecommerce SEO, digital marketing, migration/replatforming, and full-service managed ecommerce operations.
Product overview
Streamflow is a full-service ecommerce platform offering a modular portfolio of solutions for the parts industry. The core platform consists of B2B Ecommerce (custom software and inventory management for wholesalers, parts distributors, and manufacturers integrated with ERP systems), Enterprise Ecommerce (scalable solutions for large distributors with advanced merchandising and multi-channel management), Model Lookups (custom parts finder tools enabling search by part number, model, or description), and Online Bill Payments (B2B payment processing via credit card or ACH). Supporting these core products are three service modules: Ecommerce SEO (keyword strategies and optimized product content), Digital Marketing (PPC campaigns and landing page optimization), and Full-Service Ecommerce (platform management, migration support, and ongoing operations). Together, these products form an integrated ecosystem designed specifically for parts wholesalers and distributors to sell effectively online.
Differentiator
Problem solved
Functional benefit
Products and services
- B2B Ecommerce Custom B2B ecommerce software and inventory management solution for wholesalers, parts distributors, and manufacturers. Built to work with existing ERP systems.
- Enterprise Ecommerce Custom solutions for large parts distributors and manufacturers seeking to become agile. Offers scalability, customer personalization, advanced merchandising, big data capabilities, and multi-channel management.
- Model Lookups Custom model parts lookup tools that help wholesalers, parts distributors, and manufacturers sell products online. Enables customers to search by part number, year, model, or description.
- Online Bill Payments Allows B2B customers to pay bills and process payments online via credit card or ACH. Features flexible payment options, streamlined processing, and secure transactions.
- Ecommerce SEO Search engine optimization services tailored for parts wholesalers, distributors, and manufacturers. Includes data-driven keyword strategies, optimized product descriptions, and high-performing landing pages.
- Digital Marketing Digital marketing services including targeted PPC campaigns, high-impact landing pages, and comprehensive market analysis for wholesalers, parts distributors, and manufacturers.
- Full-Service Ecommerce Comprehensive ecommerce management including platform setup, daily maintenance, seamless ERP integration, migration and replatforming support, and ongoing operational management.
Quantifiable outcome
- Streamflow helped Amre Supply with custom tools unique to their customer base
Companies that use Streamflow
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles2 records
Streamflow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature5 records
Streamflow partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core.
- InforcoreStreamflow integrates with Infor ERP backend software, enabling parts distributors and wholesalers to connect their ecommerce platform seamlessly with their existing Infor ERP system for enhanced operational efficiency and data accuracy.
- EpicorcoreStreamflow integrates with Epicor ERP systems, allowing customers to connect their ecommerce platform with Epicor for streamlined data flow between online sales and backend operations.
- SyntaxcoreStreamflow integrates with Syntax ERP backend software, enabling customers to connect their ecommerce platform with Syntax for data synchronization and operational efficiency.
- NetSuite (Oracle)coreStreamflow integrates with NetSuite ERP systems, allowing customers to connect their ecommerce platform with NetSuite for real-time data synchronization and unified business management.
- CybersourcecoreCybersource is integrated as a payment gateway option within the Streamflow ecommerce platform, providing secure payment processing for B2B transactions including credit card processing.
- MoneriscoreMoneris is offered as a payment gateway within the Streamflow platform, enabling secure credit card payment processing primarily for Canadian merchants.
- Authorize.netcoreAuthorize.net is integrated as a payment gateway option on the Streamflow platform, providing secure payment processing for B2B customers.
- PayPalcorePayPal is offered as a payment gateway option within the Streamflow ecommerce platform, enabling secure payment processing for B2B transactions.
- AvalaracoreAvalara is integrated for tax automation within the Streamflow platform, enabling accurate tax calculation across multiple jurisdictions for ecommerce transactions.
- VertexcoreVertex is integrated for tax automation and management within the Streamflow platform, providing robust tax tracking for one or more locations.
- FedExcoreFedEx is integrated for shipping rate calculation and label printing within the Streamflow ecommerce platform, enabling seamless fulfillment for B2B customers.
- UPScoreUPS is integrated as a shipping provider within the Streamflow platform, offering rate calculation and shipping label capabilities.
- USPScoreUSPS is integrated as a shipping provider within the Streamflow platform for domestic shipping rate calculation and fulfillment.
- DHLcoreDHL is integrated as a shipping provider within the Streamflow platform for international shipping fulfillment.
- Canada PostcoreCanada Post is integrated as a shipping provider within the Streamflow platform, serving Canadian ecommerce fulfillment needs.
- ShipStationcoreShipStation is integrated for multi-carrier shipping management within the Streamflow platform, enabling efficient fulfillment across multiple shipping providers.
- MailChimpcoreMailChimp is integrated as an email marketing platform within the Streamflow ecosystem, enabling automated email campaigns, newsletters, and promotional communications to customers.
- HubSpotcoreHubSpot is integrated for email marketing and marketing automation within the Streamflow platform, enabling customer engagement and marketing workflows.
- MailguncoreMailgun is integrated as an email service provider for transactional and marketing emails within the Streamflow platform.
- Constant ContactcoreConstant Contact is integrated as an email marketing platform within the Streamflow ecosystem for customer communication and marketing campaigns.
- Google (Analytics, Merchant Center, Ads, Search Console)coreGoogle ecosystem tools including Google Analytics, Google Merchant Center, Google Ads, and Google Search Console are integrated for traffic analysis, product listing ads, paid advertising, and SEO performance tracking.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Streamflow competitors and assessment
Company assessmentDirect peers
- Pepperi: Pepperi provides a B2B sales platform with ecommerce, ordering, and catalog management for distributors and manufacturers. Comparable to Streamflow as a mobile-first B2B commerce solution for the wholesale/distribution vertical.
- OrderEase: OrderEase is a B2B ecommerce platform specifically built for distributors and wholesalers, with EDI and ERP integration capabilities. Directly comparable to Streamflow in serving the wholesale/distribution vertical with similar B2B-focused functionality.
- InsiteCommerce: InsiteCommerce (now Insite Software, part of Velaro) provides B2B ecommerce platforms focused on manufacturers and distributors with deep ERP integration. Comparable to Streamflow in serving the B2B commerce needs of industrial and distribution companies.
- Elastic Path: Elastic Path is an enterprise B2B and B2C commerce platform with strong API-led architecture and customization capabilities. Comparable to Streamflow in serving large B2B commerce implementations with complex catalog and pricing requirements.
- Kibo Commerce: Kibo Commerce offers a unified B2B and B2C ecommerce platform with capabilities for distributors and manufacturers. Directly comparable to Streamflow in targeting B2B commerce use cases with enterprise-grade functionality.
- Zoey Commerce: Zoey is a B2B and wholesale ecommerce platform serving distributors, wholesalers, and manufacturers with features like custom pricing, customer-specific catalogs, and quote management. Directly comparable to Streamflow in targeting B2B ecommerce use cases for the wholesale/distribution vertical.
- Sana Commerce: Sana Commerce provides B2B ecommerce platforms tightly integrated with ERP systems (SAP, Microsoft Dynamics, etc.). Highly comparable to Streamflow as a vertical B2B ecommerce SaaS focused on distributors and manufacturers with deep ERP integration as the core differentiator.
Broad incumbents
- Magento (Adobe Commerce): Adobe Commerce (formerly Magento) is a major enterprise ecommerce platform used by many large distributors and manufacturers. Competes with Streamflow for B2B ecommerce implementations but as part of a much broader portfolio of products.
- BigCommerce: BigCommerce is a leading enterprise ecommerce platform with B2B-specific features (price lists, customer groups, quote management). Competes with Streamflow in B2B ecommerce for distributors and wholesalers but serves a much broader market including B2C and D2C brands.
- Shopify Plus: Shopify Plus is Shopify's enterprise tier targeting high-volume merchants. While not purpose-built for parts distribution like Streamflow, it competes for the same enterprise B2B ecommerce deals with vastly greater resources and broader feature set.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Streamflow social profiles
Digital presenceStreamflow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Streamflow leadership team
Management profileNumber of profiles
Profiles5 records
Streamflow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Streamflow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Streamflow
What does Streamflow do?
Streamflow provides custom cloud-based B2B and B2C ecommerce software and shopping cart platforms purpose-built for parts wholesalers, distributors, and manufacturers. The offering includes custom parts lookup tools, ERP backend integrations (Infor, Epicor, Syntax, NetSuite), online bill payment and credit management, multi-channel store management, and complementary professional services including ecommerce SEO, digital marketing, migration/replatforming, and full-service managed ecommerce operations.
Is Streamflow a public or private company?
Streamflow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Streamflow founded?
Streamflow was founded in 2003. It employs 1 to 10 people.
Where is Streamflow based?
Streamflow is headquartered in Edmonton, Canada, in the North America region.
How does Streamflow make money?
Two revenue lines are on record. B2B Ecommerce Platform Subscription/SaaS are the primary driver. The others are professional Services.
Who are Streamflow's main competitors?
Direct peers on record are Pepperi, OrderEase, InsiteCommerce, Elastic Path, Kibo Commerce, Zoey Commerce and Sana Commerce. Broad incumbents are Magento (Adobe Commerce), BigCommerce and Shopify Plus.
Does Streamflow have an API?
No public API is recorded for Streamflow.
What industry is Streamflow in?
Streamflow's product category is B2B Ecommerce Software. Its primary akta.pro industry code is HDAEAEAO, ERP Extensions & Add-ons (CPQ, Billing, Revenue Management), with a secondary code of CRAFAHAF, Office Supplies, IT & Workplace Procurement Marketplaces. Its NAICS code is 518210 and its SIC code is 7370.