The Evidence Based Chiropractor

What The Evidence Based Chiropractor does

The Evidence Based Chiropractor is a privately held, founder-owned B2B marketing and practice-automation platform serving solo and small chiropractic practices. Founded in 2014 by Dr. Jeff Langmaid and operating as an LLC in Tampa, Florida, the company bundles subscription-based marketing tools, AI-powered automation, and educational content into an offering aimed at chiropractors who want to grow patient volume and physician referrals without paid advertising. Its core portfolio centers on six products: MD Connection (a membership program with research briefs, referral training, and 24/7 AI coaching that helps chiropractors build MD referral pipelines), Patient Pilot (an automated patient reactivation messaging system), Vello AI Call Agent (an autonomous AI agent that handles inbound practice calls), Avatar DC (a generative AI service that produces 100+ scripted videos using a digital avatar of the practitioner), Care Plan Pro AI (an AI-powered care planning tool), and VITALS (an AI coaching/KPI dashboard). Supporting offerings include one-time-purchase courses (MRI Essentials at $199, Patient Reactivation, HSA/FSA), free lead-magnet tools, books on Amazon, and branded merchandise.

The company's underlying technology stack is a mix of vertical SaaS (Patient Pilot, VITALS), generative AI (Avatar DC video synthesis, Vello speech/voice AI for call handling), and marketing automation (MD Connection outreach cadences). Distribution is content-led: a podcast with 500+ episodes and claimed "millions of downloads" across 100+ countries, an 8,000+ subscriber YouTube channel, a 6,000+ email newsletter, and an owned Squarespace storefront act as the primary acquisition channels. Revenue is generated through a diversified mix including recurring subscriptions (MD Connection, Vello), one-time course and book purchases, physical merchandise, annual/quarterly partnership sponsorships from vendors targeting the chiropractic vertical, and Amazon Associates affiliate commissions. Pricing is USD, all sales are final and non-refundable, and physical products carry separate shipping. The company is bootstrapped with 1-10 employees and has no disclosed institutional funding, M&A history, or external ownership.

Name

The Evidence Based Chiropractor

Legal name

The Evidence Based Chiropractor, LLC

Website

https://theevidencebasedchiropractor.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

The Evidence Based Chiropractor is a bootstrapped, founder-owned marketing and AI-powered automation platform that sells subscriptions (MD Connection, Patient Pilot, Vello AI, Avatar DC) and educational content to independent chiropractic practices seeking MD referrals and patient reactivation.

Ownership category

akta.pro rank

Product category

Chiropractic Practice Marketing Software

NAICS

Marketing Consulting Services (541613)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Adherence, Reminders & Engagement Automation (Medication/Follow-up) (HLACAEAJ)

Keywords

• Chiropractic marketing software
• Practice growth platform
• Patient reactivation tools
• Physician referral programs
• Healthcare AI automation

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Memberships: Monthly and annual subscription memberships for MD Connection providing access to referral-building tools, research briefs, and training. Month-to-month and annual paid-in-advance options available.
2. Digital Courses: One-time purchase courses including MRI Essentials for the Practicing Chiropractor ($199) with lifetime access. Patient Reactivation Course and HSA/FSA Course.
3. Physical Products: Physical merchandise including chiropractic office prints ($70 for set of 3), branded apparel ($26 for t-shirts). Shipped to address provided at checkout.
4. Partnership/Sponsorship: Annual and quarterly partnership packages allowing brands to promote to the chiropractic audience. Billed monthly for annual partnerships.
5. Affiliate Revenue: Amazon Associate program where they earn commissions from qualifying purchases through affiliate links. Material relationships disclosed with various products and services recommended.
6. AI Tool Subscriptions: Vello AI Call Agent offered on month-to-month subscription with all payments final, no refunds policy.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

The Evidence Based Chiropractor sells subscription-based marketing and practice-growth software to chiropractors, including the MD Connection referral membership, the Patient Pilot reactivation automation, the Vello AI Call Agent, the Avatar DC AI video service, and the Care Plan Pro AI care-plan platform. Offerings are bundled with educational content (courses, podcast, research briefs, books) and supported by free lead-magnet tools that feed a sales funnel into the paid subscriptions and AI products.

Product overview

The Evidence Based Chiropractor operates as a chiropractic marketing and research company offering a portfolio of products and services designed to help chiropractors grow their practices through evidence-based marketing strategies and practice management tools. The core product offerings include MD Connection (physician referral program), Patient Pilot (patient reactivation system), Vello AI Call Agent (AI-powered phone handling), and Avatar DC (AI video content generation). Supporting offerings include the MRI Essentials Course, educational courses, a podcast with 500+ episodes, free marketing tools (MD Referral Blueprint, Patient Recall Scripts, Case Notes Template), books, and branded merchandise. The company positions itself at the intersection of research and results, helping chiropractors build referral networks without relying on paid advertising.

Differentiator

Problem solved

Functional benefit

Brands

• MD Connection: Physician referral program helping chiropractors build relationships with medical doctors for patient referrals.
• Patient Pilot
• Vello
• Avatar DC
• Care Plan Pro
• VITALS

Products and services

• MD Connection

Quantifiable outcome

• 30 referrals per month from local providers
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Partnerships

Four partnerships are on record, tiered minor.

• RockTapeminorGTM or Marketing PartnerPodcast sponsor appearing on multiple episodes. RockTape is a kinesiology tape and soft tissue tool company for athletes and practitioners. Dr. Jeff interviewed Dr. Steve Capobianco, RockTape Medical Director, on an episode about RockBlades research.
• ChiroHDminorGTM or Marketing PartnerCloud-based chiropractic EHR recommended to audience. The Evidence Based Chiropractor receives $500 discount offer for startup fee to promote to followers.
• Amazon AssociatesminorGTM or Marketing PartnerAffiliate program where company earns commissions from qualifying purchases through Amazon product links shared on website, emails, and social platforms.
• Various Healthcare Product PartnersminorGTM or Marketing PartnerMultiple product partners mentioned in podcast episodes including PowerStep (orthotics), Zingit (review management), ChiroSpring (practice management), StemWave (shockwave technology), Jane (practice management), Stopain Clinical (topical analgesics), NeckCare (cervical assessment), Meditrac (spinal traction).

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ChiroTouch: One of the leading chiropractic practice management and EHR platforms serving thousands of DC practices with charting, scheduling, and patient engagement—directly competing with EBC for the chiropractor's tech stack budget.
• Jane App: Practice management software used by chiropractors and allied health practitioners for scheduling, charting, and patient communication—competing for the practice-software wallet share of the same chiropractor customer.
• ChiroHD: Cloud-based chiropractic EHR explicitly recommended by EBC to its audience as a partner—serves the same chiropractor buyer with charting and practice management, representing both a partner and adjacent competitor.
• Zingit: Patient communication and review management platform purpose-built for chiropractors, covering texting, recall, and reputation—overlapping directly with Patient Pilot's reactivation use case.
• The Smart Chiropractor: Patient Pilot (an EBC product) is hosted at thesmartchiropractor.com, indicating a tightly aligned or sister brand providing marketing automation and patient reactivation specifically for chiropractors—overlapping audience, products, and likely founder.
• ChiroSpring: Cloud-based chiropractic practice management software with EHR, scheduling, billing, and patient communication features—named as a partner on EBC's podcast and competing for the same chiropractor buyer.

Broad incumbents

• Kareo (Tebra): End-to-end practice management, EHR, billing, and patient experience platform used by independent practices including chiropractors; a broader incumbent offering patient communication features comparable to EBC's Patient Pilot.
• Birdeye: Multi-location customer experience and reviews platform for healthcare and local businesses; provides patient messaging, surveys, and listings management that overlap with EBC's patient engagement offerings.
• WebPT: Larger rehab-focused practice management and EMR platform with growing presence in the chiropractic market; offers patient engagement, outcomes tracking, and marketing tools at broader scale than EBC.
• PatientPop (by Tebra): Healthcare marketing and patient acquisition platform providing websites, SEO, reputation, and scheduling automation for private practices—a broader, larger-scale competitor to EBC's MD-referral and patient-growth systems.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/TheEvidenceBasedChiropractor
• Facebookfacebook.com/theevidencebasedchiropractor
• LinkedInlinkedin.com/company/the-evidence-based-chiropractor
• Instagraminstagram.com/evidencebasedchiropractor

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Evidence Based Chiropractor