Dia

What Dia does

Dia is an AI-native web browser built on the Chromium engine by The Browser Company of New York, a privately held company that is now part of Atlassian. The product integrates conversational AI directly into the browsing experience: it reads context across open tabs, browsing history, and a set of connected productivity tools (Slack, Notion, Google Calendar, Gmail, GitHub, Granola, GSuite) to power features such as contextual AI chat, a daily Morning Brief, Reports (AI-synthesized shareable documents), a persistent Memory layer, community-built Skills workflows, and built-in ad/tracker blocking. Dia runs on multiple frontier models from Anthropic (Claude), OpenAI via Azure (GPT), and Google via Vertex (Gemini), all under zero-data-retention agreements, and supports end-to-end encrypted device sync and SOC 2 Type II-attested privacy and security controls. Distribution is currently limited to macOS 14+ on Apple silicon, with a Windows build in development.

The company sells to three primary segments: individual knowledge workers, students, and enterprise teams. The consumer go-to-market is product-led, with a waitlist gating access and an Early Birds program for experimental features. Dia Pro, launched in August 2025 at $20/month, is the principal paid consumer tier, with unlimited AI chat and premium features; an enterprise edition (Dia for Work) provides SAML-based SSO (Google, Okta, Microsoft Entra ID), MDM controls, and admin tooling, while Dia for Students packages academic-focused Skills and study workflows. The Browser Company was founded in 2024, announced Dia in December 2024, opened public beta in June 2025, and has been acquired by Atlassian; the legal entity remains The Browser Company of New York Inc., headquartered in Brooklyn.

Name

Dia

Legal name

The Browser Company of New York Inc.

Website

https://diabrowser.com

Company type

Private

Founded year

2024

Operating status

Operating

Short description

Dia is an AI-native Chromium browser by The Browser Company of New York (now part of Atlassian) that fuses chat, daily briefings, and Reports across open tabs and connected productivity tools for knowledge workers, students, and enterprise teams.

Ownership category

akta.pro rank

Product category

AI Web Browser

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Intelligent Document Processing (IDP) & OCR Automation (HDAEAHAC)

akta.pro secondary industries

AI Tutoring Systems (Conversational Tutors, Homework Helpers) (EDAFAFAC), Document Capture, Scanning, OCR/ICR & Intelligent Document Processing (IDP) (HDAEAGAD)

Keywords

• AI web browser
• Browser AI assistant
• Conversational AI browsing
• Enterprise browser security
• Productivity browser tools

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Pro Subscription: Dia launched a $20/month Pro subscription tier offering unlimited chat and premium AI features. This represents the primary revenue-generating paid tier for individual consumers.
2. Dia for Work (Enterprise): Enterprise version with SSO, MDM controls, and admin tools for team deployment. Organizations can disable content sharing org-wide.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Dia is an AI-native web browser built on Chromium that integrates conversational AI directly into the browsing experience. It reads context from open tabs, connected productivity tools (Slack, Notion, Calendar, Gmail, GitHub), and user history to assist with research, writing, planning, and task automation. The browser ships with built-in ad blocking, cross-device encrypted sync, a Skills ecosystem for reusable AI workflows, and offers a $20/month Pro tier and a separate Dia for Work enterprise edition with SSO and MDM.

Product overview

Dia is an AI-native web browser built on Chromium by The Browser Company of New York, designed to integrate conversational AI directly into the browsing experience. The core Dia Browser product offers AI chat that reads context from open tabs, connected productivity tools, and user history to assist with research, writing, planning, and automation. Key integrated features include Reports (AI-generated structured documents), Morning Brief (daily briefing aggregation), Memory (activity tracking across sessions), Skills (community-built workflow shortcuts), Sync (end-to-end encrypted cross-device sync), and built-in ad blocking. Dia for Work provides enterprise-grade features including SAML-based SSO, MDM controls, and organization-wide AI governance. The ecosystem includes specialized offerings for students with study-focused AI tools and an Early Birds program for feature testing.

Differentiator

Problem solved

Functional benefit

Products and services

• Dia Browser An AI-native web browser built on Chromium that integrates conversational AI directly into the browsing experience. It reads context from open tabs, connected tools, and user history to provide intelligent assistance with research, writing, planning, and automation for individual consumers.
• Dia Pro A $20/month subscription tier of the Dia browser offering unlimited AI chat and premium AI features for individual consumers.
• Dia for Work Enterprise edition of the Dia browser with SAML-based SSO, MDM controls, admin tools, organization-wide content sharing controls, and zero data retention agreements with AI partners for organizations deploying AI-powered browsing at scale.
• Dia for Students A specialized version of the Dia browser for high school, college, and graduate students with AI-powered study tools including tutoring, flashcard generation, essay assistance, coding help, and a Student Pack of skills.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability7 records

Feature9 records

Partnerships

Eight partnerships are on record, tiered core.

• AnthropiccoreTechnology or Integration · 29 August 2025Anthropic provides Claude AI models powering Dia's conversational AI capabilities. Dia has zero data retention (ZDR) agreements with Anthropic, meaning data is not retained or used for model training. One of three primary AI model providers.
• OpenAI (Azure)coreTechnology or Integration · 29 August 2025OpenAI provides GPT models via Azure platform for Dia's AI features. Zero data retention agreements ensure user data is not used for model training. One of three primary AI model providers.
• Google (Vertex/Gemini)coreTechnology or Integration · 29 August 2025Google provides Gemini models via Vertex platform for Dia's AI capabilities. Zero data retention agreements in place. One of three primary AI model providers.
• AWScoreTechnology or Integration · 29 August 2025Amazon Web Services provides cloud infrastructure and Vertex AI services supporting Dia's AI features. ZDR agreements in place. Part of AI partner ecosystem.
• AzurecoreTechnology or Integration · 29 August 2025Microsoft Azure provides cloud infrastructure and AI services for Dia. Part of the multi-provider AI architecture with ZDR agreements.
• StripecoreTechnology or Integration · 29 August 2025Stripe Inc. is the payment processor used for Dia's paid features, handling subscription billing and payment processing according to Stripe's terms of service.
• HackerOne (BCNY)coreTechnology or Integration · 29 August 2025Browser Company's bug bounty program hosted on HackerOne, allowing security researchers to report vulnerabilities. Multiple CVEs have been credited to researchers through this program.
• AtlassiancoreTechnology or Integration · 29 August 2025The Browser Company is part of Atlassian, and Dia uses Atlassian for account sign-in and identity management. Users see a Dia-branded sign-in screen using Atlassian's identity system. Organization accounts governed by Atlassian settings.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Google (Chrome): Chrome is the dominant desktop browser and now integrates Gemini AI features. As both the Chromium upstream and a direct AI-browser competitor, Chrome defines Dia's baseline compatibility ceiling and competitive floor.
• Microsoft (Edge): Microsoft Edge ships Copilot natively with hundreds of millions of Windows-installed users and enterprise distribution via Microsoft 365. It is a broad incumbent that competes head-on with Dia in AI-browsing, especially for enterprise IT.

Emerging players

• Vivaldi: Vivaldi is a customizable Chromium browser with built-in productivity tools, tab management, and now AI features. Comparable thesis of giving power users a more configurable, productivity-rich browsing experience.
• SigmaOS: SigmaOS is a productivity-focused browser with workspace organization, split-viewing, and AI features. Targets the same knowledge-worker persona Dia pursues, especially on macOS.
• OpenAI (ChatGPT Atlas): OpenAI has launched Atlas, an AI-native browser built around ChatGPT agentic browsing. As a well-capitalized emerging entrant, Atlas is the most strategically threatening peer given OpenAI controls one of Dia's core model providers.

Direct peers

• Opera: Opera has integrated Aria, an AI assistant built into its flagship browser, and targets power users with built-in messengers and productivity tools. Comparable AI-browser thesis and cross-tool feature bundling.
• Brave Software: Brave is a privacy-focused Chromium browser that has layered in Leo, its AI assistant, and competes for the same security-and-AI-conscious user base Dia targets. Direct overlap on privacy architecture, ad blocking, and AI integration.
• Perplexity: Perplexity ships Comet, an AI-native browser with conversational search and answer-first browsing. It is the closest direct competitor to Dia in product positioning, target user (knowledge workers), and AI-first browsing paradigm.

Others

• Granola: Granola is an AI meeting-notes product that is integrated into Dia. It competes in adjacent productivity workflows (meeting prep, notes) and represents both a partner and a potential substitute feature set for Dia's meeting-related AI capabilities.
• Notion: Notion is both a Dia integration partner and a competing surface for AI-augmented knowledge work, with Notion AI embedded in docs and databases. Overlaps with Dia's synthesis and Reports use cases.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/diabrowser
• LinkedInlinkedin.com/company/the-browser-company/posts/?feedView=all
• Instagraminstagram.com/diabrowser

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dia