ZEP Co., Ltd

What ZEP Co., Ltd does

ZEP Co., Ltd is a South Korea-based private company that operates a real-time 3D virtual space platform enabling avatar-based communication, collaboration, and event hosting in browser-based environments without installation. The company is led by Co-CEOs Sangyup Kim and Changwon Ko, headquartered in Gangnam-gu, Seoul, and co-developed in partnership with NAVER Z (the company behind the ZEPETO avatar platform) and SUPERCAT. Its product portfolio consists of three core offerings: ZEP (the underlying virtual space platform supporting up to 50,000 concurrent users with automatic channeling), ZEP QUIZ (an AI-powered quiz creation and participation tool for classrooms), and ZEP SCHOOL (a story-based interactive learning platform with teacher-verified content), along with a marketplace of games, event spaces, and an Asset Store for customization.

The platform serves three primary customer segments: enterprises (virtual offices, remote collaboration, large-scale events), education (K-12 and higher education institutions using ZEP QUIZ and ZEP SCHOOL for interactive learning), and events/entertainment (brand activations, fan meetings, and metaverse exhibitions). Notable enterprise customers include Samsung, Naver, LG, Hyundai, Louis Vuitton, Gucci, HYBE, Seoul Metropolitan Government, NH Bank, Woori Financial Group, MBC, and JTBC, alongside Korean universities such as Seoul National University, Yonsei University, and KAIST. The company reports 30M+ total registered users, 1.3M monthly active users, 800+ daily new Spaces created, and 40 minutes of average user retention time.

ZEP operates a hybrid go-to-market combining product-led growth (self-serve freemium signup with a free tier of up to 10 concurrent users) and enterprise field sales (Contact Sales for the Enterprise tier, supported by an Official Partners channel for custom Space production). Monetization is via tiered recurring subscriptions: Free (10 users), Basic ($4/user/month), Pro ($5/user/month, adding URL/logo customization, Google Analytics integration, AI chat, and data dashboards), and Enterprise (custom pricing with dedicated account managers, adjustable channeling, and enterprise-exclusive servers). The company's 2025 footprint expanded beyond Korea with the launch of ZEP QUIZ in Indonesia, and it has received multiple 2025 Korean government and industry awards spanning EdTech, product innovation, and AI in education.

Name

ZEP Co., Ltd

Legal name

ZEP Co., Ltd

Website

https://zep.us

Company type

Private

Operating status

Operating

Short description

ZEP Co., Ltd operates a real-time 3D virtual space platform with avatar-based communication serving enterprise, education, and event customers, offering tiered subscription products (ZEP, ZEP QUIZ, ZEP SCHOOL) and reporting 1.3M MAU and 30M+ total users.

Ownership category

akta.pro rank

Product category

Virtual Collaboration Platform

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Gaming Community, Chat & LFG Platforms (BPAMAKAK)

akta.pro secondary industries

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), Low-Code/No-Code Application Platforms (HDAEAKAA), On-Demand Video Hosting & Content Repurposing (VOD Libraries, Highlights, Editing) (THAHAOAN), Educational Live Streaming Platforms (Classes/Tutorials) (MPACACAH)

Keywords

• Virtual collaboration platform
• Metaverse workspace software
• Real-time avatar interaction
• Interactive learning platform
• AI quiz creation tool

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Subscription Plans (Free, Basic, Pro, Enterprise): Tiered subscription model based on concurrent user capacity and feature access. Free tier limited to 10 users. Paid tiers offer expanded capacity (11+ to unlimited concurrent users), customization options, analytics, and priority support.
2. Premium Plan Upgrades: Revenue generated from upgrading Spaces to Basic ($4/month/user), Pro ($5/month/user), and Enterprise tiers with additional features like URL customization, Google Analytics integration, data dashboards, and dedicated account management.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

ZEP Co., Ltd provides a real-time interactive 3D virtual space platform (ZEP) that enables avatar-based gatherings of up to 50,000 concurrent users for corporate offices, events, education, and community activities, accessed via browser without installation. Its product suite also includes ZEP QUIZ, an AI-powered quiz creation and participation tool for classrooms, and ZEP SCHOOL, a story-based interactive learning service with teacher-verified content. The platform supports no-code space customization via a Map Editor, Google Analytics integration, and tiered subscriptions from a free tier to a negotiated Enterprise plan with dedicated servers and account management.

Product overview

ZEP is a metaverse platform developed by NAVER Z (ZEPETO) and SUPERCAT, offering a suite of interconnected virtual space products. The core offerings include ZEP (real-time interactive spaces for up to 50,000 users), ZEP QUIZ (AI-powered quiz creation for education), and ZEP SCHOOL (story-based interactive learning with teacher-verified content). The platform serves education, corporate, and entertainment sectors with customizable virtual spaces, games, and event venues. Notable products include ZEP Boxing, ZEP Running Track, Bonbon School Detectives, and themed spaces like King Sejong Institute Campus and various corporate offices. The platform also features an Asset Store marketplace and supports partnerships with official Space production partners.

Differentiator

Problem solved

Functional benefit

Products and services

• ZEP Real-time interactive 3D virtual space platform where users connect as avatars for offices, bootcamps, events, and community gatherings. Supports up to 50,000 concurrent users per Space with automatic channeling, video, reactions, chat, free templates, and a no-code Map Editor. Sold to enterprises, educational institutions, event organizers, and individual users via Free, Basic, Pro, and Enterprise subscriptions.
• ZEP QUIZ AI-powered quiz creation and participation platform where students join as avatars to solve quizzes and teachers view real-time results. Features QUIZ AI for instant question generation matched to student level, monthly new quiz maps, and one-click copy of question sets. Targets teachers, schools, and educational institutions.
• ZEP SCHOOL Story-based interactive learning platform with ready-to-use lesson plans, worksheets, and activities, all teacher-verified for quality and reliability. Provides private Spaces for each school for a safe learning environment. Targets schools and educational institutions for use up to 50 people per Space, with downloadable worksheets and copyable learning material.

Quantifiable outcome

• 30,000,000+ total users worldwide
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core, major and minor.

• NAVER Z (ZEPETO)coreStrategic or Co-development PartnerNAVER Z, the company behind ZEPETO, co-develops ZEP as a real-time virtual space platform. NAVER Z brings expertise in avatar technology and virtual world development from the ZEPETO platform.
• SUPERCATcoreStrategic or Co-development PartnerSUPERCAT is a co-development partner for ZEP, contributing to the platform's development alongside NAVER Z.
• ZEP Official PartnersmajorChannel Partner/ Reseller/ DistributorOfficial Partners are certified providers specializing in custom Space production for enterprise clients. They assist companies in creating professional Spaces when expert help is needed.
• Samsung (Jetbot Collaboration)minorStrategic or Co-development PartnerSamsung collaborated with ZEP to create Jet Land space where users can interact with Samsung Jetbot AI in the ZEP metaverse environment.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• ZEPETO (NAVER Z): ZEPETO, operated by NAVER Z, is the consumer-focused avatar and virtual-world platform that shares technology, IP, and engineering with ZEP — closely related as both co-developer and adjacent competitor in avatar-based virtual experiences.
• Manticore Games (Core): Manticore Games' Core platform enables no-code creation of 3D virtual worlds and games with multiplayer/avatar support, comparable to ZEP's Map Editor and customizable Spaces value proposition.

Broad incumbents

• Meta Horizon Workrooms: Meta's Horizon Workrooms and Horizon Worlds target virtual meetings and social VR experiences; competes with ZEP across enterprise meetings and consumer-facing virtual worlds, with massively larger distribution and capital.
• Roblox: Roblox is a user-generated 3D virtual world platform with massive scale among younger users; competes with ZEP for the same creator-and-avatar-based virtual experience mindshare, especially in education and entertainment.
• Microsoft Mesh: Microsoft Mesh is a broad incumbent platform for avatar-based 3D collaboration integrated with Teams and Azure — competes with ZEP for enterprise virtual-event and meeting budgets as part of a much larger Microsoft productivity portfolio.

Direct peers

• Gather: Gather is a direct competitor offering 2D virtual office and event spaces with avatar-based interaction, video chat, and customizable maps — virtually identical core use cases to ZEP across corporate, education, and events.
• Rec Room: Rec Room offers cross-platform avatar-based virtual spaces, social activities, and user-generated games; competes with ZEP in social/entertainment and increasingly in education virtual spaces.
• Kumospace: Kumospace offers immersive 2D/3D virtual offices and event venues for hybrid teams and conferences; competes head-to-head with ZEP in the corporate virtual-meetings and events segment.
• Spatial: Spatial provides avatar-based 3D collaboration and meeting spaces for enterprise, education, and events, including NFT galleries and metaverse experiences — directly comparable to ZEP's core virtual-space product.
• VRChat: VRChat is a long-established avatar-based virtual world platform with strong community and creator ecosystems; competes with ZEP for community-driven virtual gathering and event use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ZEP_global
• YouTubeyoutube.com/watch?v=MMnn78lBs9Y
• Instagraminstagram.com/zep.us_official
• LinkedInlinkedin.com/company/zep-us

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZEP Co., Ltd