Catch 31 Fishhouse and Bar

What Catch 31 Fishhouse and Bar does

Catch 31 Fishhouse and Bar is an independent, full-service seafood restaurant operating from a single oceanfront location at 3001 Atlantic Avenue in Virginia Beach, Virginia. Founded circa 2005, the restaurant has operated at the same address for nearly 20 years and has positioned itself as a coastal-heritage dining destination anchored by what it claims to be one of the largest raw bars at the Virginia Beach oceanfront, including a signature Atlantic Tower seafood presentation. The venue operates extended hours across breakfast (7am-11am), lunch (11am-5pm), dinner (5pm-10pm), and a late-night service window, with bar hours extending to 11pm on weeknights and midnight on Thursday through Saturday. Happy Hour is offered daily from 3pm-6pm, and nightly live music is featured on the 31st Street Stage and Gazebo, including a summer concert series. The menu spans breakfast items ($3-$19), lunch entrees ($12-$32), dinner entrees ($30-$50), an extensive raw bar (up to $85 for the Atlantic Tower), craft cocktails ($12-$16), and curated wine and beer lists.

The business operates a single-storefront, direct-to-consumer model with revenue generated primarily from dine-in food and beverage sales, supplemented by office catering (24-hour notice), private events for up to 40 guests, DoorDash delivery, OpenTable reservations, gift cards redeemable across affiliated beach venues (Sky Bar, Lager Heads) via eatatthebeach.com, and a Locals Only loyalty program that mails exclusive-deal cards to Hampton Roads residents. There are 23 employees and no disclosed parent company, funding history, or management team information. Catch 31 markets primarily through Instagram and Facebook, its website's Happenings page, and the Locals Only email-driven loyalty program. Geographic exposure is concentrated entirely in Virginia Beach, with no announced expansion to additional locations.

Name

Catch 31 Fishhouse and Bar

Legal name

Catch 31 Fishhouse and Bar

Website

https://catch31.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Catch 31 Fishhouse and Bar is an independent, full-service seafood restaurant in Virginia Beach, Virginia, operating a single oceanfront location serving tourists, Hampton Roads locals, corporate catering clients, and private event guests with dine-in, delivery, and live entertainment.

Ownership category

akta.pro rank

Headquarters

HQ city

Virginia Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Dine-in Food and Beverage Sales: Full-service restaurant generating revenue from breakfast, lunch, dinner, and late-night food service along with alcoholic beverages including cocktails, wine, beer, and specialty drinks.
2. Catering Services: Office catering service for business events including office lunches, training sessions, meetings, and celebrations. Requires 24-hour advance notice.
3. Private Events: Private dining space rental for celebrations, corporate dinners, and family gatherings up to 40 guests.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Catch 31 Fishhouse and Bar is an independent oceanfront seafood restaurant in Virginia Beach that serves breakfast (7am-11am), lunch (11am-5pm), dinner (5pm-10pm), and late-night menus alongside an extensive raw bar, full beverage program (beer, wine, cocktails), daily happy hour (3pm-6pm), private event hosting for up to 40 guests, office catering, nightly live music, a Locals Only loyalty program, and gift cards redeemable at affiliated beach venues.

Product overview

Catch 31 Fishhouse and Bar is an oceanfront seafood restaurant in Virginia Beach offering a comprehensive dining experience through multiple menu categories. The restaurant operates a unified full-service offering comprising breakfast (7am-11am), lunch (11am-5pm), and dinner (5pm-10pm) services, complemented by a dedicated Raw Bar, Dessert Menu, and extensive beverage programs including Beer, Wine, and Cocktails menus. Additional revenue streams include Happy Hour promotions (3pm-6pm), Private Events hosting (up to 40 guests), Office Catering Services, Live Entertainment with nightly music, and a Locals Only loyalty program. The restaurant also offers Gift Cards and operates a DoorDash delivery integration alongside OpenTable reservations. The Raw Bar and Atlantic Tower are signature offerings that differentiate the restaurant as having one of the largest raw bars at the oceanfront.

Differentiator

Problem solved

Functional benefit

Products and services

• Breakfast Menu Morning dining service featuring breakfast items such as Silver Dollar Pancakes, French Toast, Omelettes, Smoked Salmon Platter, and a Complete Buffet, served from 7am to 11am.
• Lunch Menu Midday dining service with handhelds including Lobster Roll, Burgers, Sandwiches, Salads, and Raw Bar items, served from 11am to 5pm.
• Dinner Menu Evening dining featuring upscale seafood and steak entrees including Shrimp and Polenta, Prime Angus Beef, Bourbon Maple Glazed Salmon, Lobster Primavera, and Signature Crab Cakes, served from 5pm to 10pm.
• Raw Bar Extensive raw bar selection featuring Fresh Shucked Oysters, Shucked Clams, Peel & Eat Shrimp, Snow Crab Legs, Shrimp Cocktail, and the Atlantic Tower seafood tower.
• Dessert Menu Dessert offerings including Key Lime Pie, Tiramisu, Crème Brûlée Cheesecake, Molten Chocolate Cake, and dessert cocktails, dessert wines, scotch, bourbon, cognac, and cordials.
• Beer Menu Selection of bottled/canned beers including Corona, Heineken, Guinness, Dogfish Head, Michelob Ultra, Bud Light, and draft beers from local Virginia breweries and national brands.
• Wine Menu Curated wine selection by the glass and bottle featuring wines from California, France, Italy, Argentina, Oregon, and Virginia, including Sparkling, Chardonnay, Pinot Noir, Cabernet, and Rosé options.
• Cocktails Menu Craft cocktail program featuring Classic cocktails (Margarita, Mojito, Old Fashioned), signature drinks, and seasonal libations served from 11am to 11pm.
• Happy Hour Menu Afternoon specials from 3pm to 6pm featuring discounted appetizers, domestic beers, wine, and signature cocktails at reduced prices, available in bar areas only.
• Catering Services Office catering for business events including lunch meetings, training sessions, off-site meetings, and office celebrations with 24-hour advance notice required.
• Private Events Private dining space for celebrations, corporate dinners, and family gatherings accommodating up to 40 guests with panoramic Atlantic ocean views.
• Live Entertainment Live music nightly featuring performances on the 31st Street Stage and Gazebo, including summer concert series and late-night music on weekends from 8pm to 12am.
• Locals Only Program Exclusive membership program for Hampton Roads locals providing access to special deals and discounts, with a physical Locals Only card mailed upon sign-up.
• Gift Cards Gift cards available for purchase with promotional bonus offers (e.g., $25 bonus for every $50 spent), valid at Catch 31, Sky Bar, and Lager Heads locations.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

Five partnerships are on record, tiered minor.

• DoorDashminorChannel Partner/ Reseller/ DistributorThird-party food delivery partnership allowing customers to order Catch 31 menu items for pickup or delivery through the DoorDash platform.
• OpenTableminorChannel Partner/ Reseller/ DistributorThird-party restaurant reservation platform partnership enabling online table bookings for dine-in customers at Catch 31.
• Sky Bar and Lager HeadsminorGTM or Marketing PartnerAffiliated beach bar venues operating under the same eatatthebeach.com gift card program, allowing Catch 31 gift cards to be redeemed at these partner locations.
• Job AlignminorOthersJob posting platform where Catch 31 advertises open positions including Line Cook, Dishwasher, Food Runner, Server Assistant, Cocktail Server, and Server roles.
• IndeedminorOthersJob posting platform where Catch 31 advertises open positions alongside Job Align listings.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Legal Sea Foods: National upscale-casual seafood chain with similar full-service menus, raw bar offerings, and broad lunch/dinner service comparable to Catch 31's positioning.
• Waterman's Surfside Grille: Direct oceanfront seafood restaurant competitor on the Virginia Beach boardwalk, serving a similar mix of locals and tourists with raw bar, casual seafood, and live music programming.
• Bonefish Grill: Casual-upscale seafood chain competing in the same fresh-seafood, full-bar, full-service category as Catch 31, often co-located in tourist markets.
• The Oceanaire Seafood Room: Upscale fresh-seafood concept with a strong raw bar emphasis, directly comparable to Catch 31's signature Atlantic Tower and fresh-shucked oyster offering.
• Chart House: Waterfront-located upscale seafood and steakhouse chain with experiential dining and panoramic views, comparable to Catch 31's oceanfront premium positioning.
• Captain George's Seafood Restaurant: Established Virginia Beach seafood destination serving locals and tourists with a comparable full-service, family-oriented seafood dining experience.
• Rudee's Restaurant & Cabana Bar: Virginia Beach oceanfront restaurant competing head-to-head with Catch 31 for the same tourist and local diner base, with a similar seafood-forward menu and on-the-boardwalk location.
• McCormick & Schmick's Seafood & Steaks: Upscale seafood and steakhouse chain mirroring Catch 31's premium dinner positioning, with comparable menu price points and full-bar service.

Broad incumbents

• Darden Restaurants: Large multi-brand full-service restaurant operator (LongHorn Steakhouse, Olive Garden, Capital Grille, Eddie V's) competing broadly with Catch 31 across full-service seafood, steak, and bar occasions.
• Landry's Inc. Multi-concept restaurant and hospitality operator (parent of Chart House, Mitchell's, Bubba Gump, Rainforest Cafe) competing in the same premium casual seafood and oceanfront experiential dining segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Catch31
• Instagraminstagram.com/catch31vb
• LinkedInlinkedin.com/company/catch-31-fishhouse-and-bar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catch 31 Fishhouse and Bar