Bokadero Arena

What Bokadero Arena does

Bokadero Arena is a Swedish business networking platform operated by Bokadero AB, headquartered in Söderhamn and founded in 2017. The platform connects companies, entrepreneurs, and professionals through 18 regional networks across Sweden, each typically co-branded with a local sports club (bandy, basketball, ice hockey, football) or municipality. Its core product is a web-based platform enabling structured networking events, automated 1:1 business meeting matching through a mutual prioritization system, and regional member directories. The platform reports 2,000+ members, 647 events organized, and 18,985 total event attendees to date.

The company's product portfolio comprises three principal offerings: the Bokadero Arena networking platform (core product), Bokadero Academy (an on-demand video course library with 25 courses and 881 minutes of content from network speakers), and Bokadero Jobb (a recruitment/job board sub-brand). Underlying technology is a web-based platform with integrated event management, networking matchmaking, and Academy video streaming; integrations include Zigned (e-signing), Google Forms (event registration), and ReachMee (job postings).

Bokadero's revenue model is subscription-based with multiple tiers. Individual Academy membership is offered at 129 SEK/month. Business partnerships are sold on annual subscriptions in three tiers: BAS (4,000-5,000 SEK/year), BUSINESS (10,000 SEK/year), and PREMIUM (from 17,900 SEK/year), with features scaling from single-seat event access to employer branding, unlimited event participation, and full Academy access. Supplemental revenue comes from event participation fees (e.g., 1,495 SEK per non-member for Sirius Masters 2026). The go-to-market is event-driven, combining direct online membership sales with partner-led B2B sales through sports club sponsor networks. The company operates with a lean team of 5 employees and is led by founder and CEO Jonas Lööw.

Name

Bokadero Arena

Legal name

Bokadero AB

Website

https://arena.bokadero.se

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bokadero Arena is a Swedish business networking platform operating 18 regional networks across Sweden, partnering with sports clubs to connect SMBs and entrepreneurs through structured networking events, automated 1:1 meeting matching, and an Academy educational content platform.

Ownership category

akta.pro rank

Product category

Business Networking Platform

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)

Keywords

• Business networking platform
• Professional networking events
• Regional business networks
• Membership networking service
• Business education platform

GTM type

B2B and B2C

Offering type

Software

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Individual Membership Subscription: Monthly subscription at 129 kr/month for individual members providing access to Academy, webinars, and networking opportunities.
2. Business Partnership Tiers: Tiered annual partnerships (BAS, BUSINESS, PREMIUM) sold to businesses at 4,000-17,900+ SEK/year depending on network and tier, offering event participation, visibility, and matchmaking tools.
3. Academy Individual Access: Personal membership for Academy content access at 129 kr/month with direct activation.
4. Event Participation Fees: Revenue from event registrations such as Sirius Masters 2026 at 1,495 kr/person for non-members.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Bokadero Arena operates a subscription-based business networking platform that connects companies and professionals across 18 regional Swedish networks, most co-developed with local sports clubs. Members access structured 1:1 business meeting matchmaking, physical and virtual networking events, and the Bokadero Academy on-demand video course library. The company sells individual memberships (129 SEK/month) and tiered business partnerships (BAS, BUSINESS, PREMIUM) ranging from 4,000 to 17,900+ SEK annually.

Product overview

Bokadero Arena is a unified platform combining a business networking platform with an educational content library. The core Bokadero Arena product connects companies through regional networks (partnered with sports clubs and cities) and automated 1:1 business meeting matching, while the Bokadero Academy add-on provides recorded courses and webinars from network speakers. Membership is available as individual Academy subscriptions (129 SEK/month) or as corporate Partnership packages (BAS/Business/Premium tiers) offering team access to events, webinars, and Academy features.

Differentiator

Problem solved

Functional benefit

Brands

• Bokadero Arena: Events, networking, and business meeting platform that enables member matching, event registration, and local business network management across Swedish cities.
• Bokadero Academy

Products and services

• Bokadero Arena A web-based business networking platform that connects companies, professionals, and job seekers through 18 regional networks across Sweden, offering structured 1:1 business meeting matchmaking, event calendars, member directories, and automated calendar invitations for in-person lunch or online video meetings.
• Bokadero Academy An on-demand educational video streaming platform providing 25 courses totaling 881 minutes of content from curated speakers in Bokadero's network, covering leadership, sales, AI, communication, health, mindset, and inspiration topics. Available as part of membership.

Quantifiable outcome

• Over 2,000 members across 18 networks with 647 events and 18,985 total attendees
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

23 partnerships are on record, tiered core and minor.

• BollnäscoreStrategic or Co-development PartnerLocal business network partnership in Bollnäs municipality. Combines Bokadero's structured networking approach with local business community for events, business meetings, and educational content. Network includes 23 member companies including AnKaHa, Aspia, Bok&Tryck, Bokadero AB, Bollnas CNC, Bruks AB, Clockwork, and others.
• Borås BasketcoreStrategic or Co-development PartnerBasketball club partnership creating business network leveraging the club's local pride and tradition. The network combines Bokadero's structured business meetings with the club's strong local anchoring. Over 85 member companies including 609 Studios, Assemblin, Borås Bil Gruppen, Ernst & Young, SEB, and Telia.
• Brynäs IFcoreStrategic or Co-development PartnerIce hockey club partnership for Gävle region. Network combines Bokadero's networking platform with Brynäs IF's strong local brand and venue access (Monitor ERP Arena). Includes 41 companies such as Aspia, Bokadero AB, Cedra, Fastighetsbyrån, Grant Thornton, Nordea, Scandic, and SEB.
• HuFF x House BecoreStrategic or Co-development PartnerJoint partnership in Hudiksvall combining Hudiksvalls FF football club with House Be business venue. Creates local business network for the region. Members include ALMi Gävle, Dala AB, Clockwork, Elgiganten, Hedströms Bil, Monitor ERP System AB, and 18 others.
• IBF Falun Business ClubcoreStrategic or Co-development PartnerBandy club partnership in Falun creating business relations and development network. Partnership reunites Bokadero and IBF Falun with clear ambition. Members include 55Plus, Borlänge Energi, discaid.se, Grab And Eat, Handelsbanken, Ludvig & Co, Samhall AB, and Swedbank.
• Klubb 1971 Njurunda SKcoreStrategic or Co-development PartnerFootball club partnership transforming sponsors into business partners. Network focuses on business creation, relationship building, and local community benefit in Njurunda and Sundsvall municipality.
• Mölndal BandycoreStrategic or Co-development PartnerBandy club partnership for Göteborg/Mölndal region. One of Sweden's largest bandy clubs professionalizing partner network with Bokadero. Over 40 member companies including Algebro VVS, Craft, Cramo, Grant Thornton, Mölndal Energi, and Paulig.
• ÖSK Bandy x GF ÖrebrocoreStrategic or Co-development PartnerCombined bandy partnership in Örebro with ÖSK Bandy and GF Örebro. Creates business network for region with pride and tradition. Members include Behrn Fastigheter, Handelsbanken, Nyfosa, Örebro SK Bandy, Samhall AB, and Würth.
• SAIK BandycoreStrategic or Co-development PartnerBandy club partnership in Sandviken. Network combines Bokadero's structured meetings with SAIK's strong local presence. Members include Almab/Bauder Folkets hus, Clockwork, Handelsbanken, Ludvig & Co, Sandvik, Sandviken Energi, and Sandvikens AIK.
• Sirius BandycoreStrategic or Co-development PartnerBandy club partnership in Uppsala. Includes Sirius Masters 2026 golf and networking event. Over 70 member companies including Advokatfirman Lindahl, Ernst & Young, IK Sirius Bandy, Nordea, Ramirent AB, and Uppsala GK.
• VSK BandycoreStrategic or Co-development PartnerBandy club partnership in Västerås. Members include ACC Meetings & Events, Adsum Revision, Bokadero AB, Danske Bank, Ecit, Fibra, Hemfrid, ICA Kvantum, Mälarenergi, and 26 others.
• Vita HästencoreStrategic or Co-development PartnerBandy club partnership in Norrköping. One of the largest member networks with over 100 companies including A-GOLVAACA, Actemium, Assemblin, Canon, Grant Thornton, Holmen Paper, Lantmännen, Scandic, Stadium, and Systemair.
• Täby FCcoreStrategic or Co-development PartnerFootball club partnership in Täby area. Members include 2Motiv8, Affärsakademien, Cedergrenska Tornet, Nordic Wellness, OBOS, SAP, Scandic, and Technopolis.
• TrestadminorStrategic or Co-development PartnerRegional network in Vänersborg area covering Trestad region. Members include Åse Viste Sparbank, Assemblin, ICA, Länsförsäkringar, Ragn-Sells, Vänersborgs kommun, and Vänersnäs Rörservice.
• StockholmminorStrategic or Co-development PartnerRegional network covering Stockholm metropolitan area. Smaller network with members including byBrick, Eden & Co Redovisning, Ellénius Buss, Eson Communications, Higher, ICA Nära Järvastaden, and Meriti Capital.
• SundsvallminorStrategic or Co-development PartnerRegional network covering Sundsvall area. Network combined with Klubb 1971 Njurunda SK for joint events. Members access webinars and networking opportunities.
• SöderhamnminorStrategic or Co-development PartnerLocal business network in Söderhamn. Over 50 member companies including Alectron Elteknik, Aspia, Fastighetsbyrån, Handelsbanken, Ludvig & Co, Maserfrakt, Samhall AB, Swedbank, and Söderhamns kommun.
• LjusdalminorStrategic or Co-development PartnerLocal business network in Ljusdal municipality. Network combines Bokadero's structured approach with local business community for regional development.
• Elite Grand HotelminorGTM or Marketing PartnerMember benefit partner offering 15% discount on bookings for Bokadero members.
• FactoringgruppenminorGTM or Marketing PartnerMember benefit partner offering free first invoice purchase trial for Bokadero members.
• Kiwih Creations ABminorGTM or Marketing PartnerMember benefit partner offering free coaching session plus 15% discount on services. Also provides Escape Box team building activity with 10% discount.
• Bollnäs CoworkminorGTM or Marketing PartnerMember benefit partner offering 2 weeks free co-working space for Bokadero members in Bollnäs.
• VildmarkshotelletminorGTM or Marketing PartnerMember benefit partner in Norrköping offering 10% conference discount plus free spa access, promoting their new Vildmarkskällan spa facility.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Connect Sverige: Sweden-based business networking organization with regional chapters and structured meetings, directly competing in the same Swedish SMB networking market. Comparable membership model, regional network structure, and target audience, making it the most direct Swedish-market competitor.
• STING (Stockholm Innovation & Growth): Swedish business network supporting entrepreneurs and growth companies with events, education, and networking. Overlaps in Swedish-market B2B networking and educational content (Bokadero Academy similarity), though STING focuses more on startup/growth-stage ventures rather than regional SMB communities.

Broad incumbents

• Meetup: Global platform for organizing local interest-based groups and events with membership functionality. Comparable in event-driven community/networking model and SMB-targeted local groups, though Meetup is broader (not business-specific) and lacks Bokadero's structured 1:1 matching and partnership tiers.
• BNI (Business Network International): Global membership-based business referral and networking organization with structured 1:1 meeting formats, weekly chapter meetings, and tiered membership models. Directly comparable to Bokadero's structured business meeting model and partnership/subscription revenue approach, though at vastly larger global scale and without Bokadero's sports-club anchoring.
• Svenskt Näringsliv: Confederation of Swedish Enterprise, a major membership organization representing businesses with regional networks, events, and policy advocacy. Comparable Swedish membership-based business association model, though it operates as an advocacy body rather than an event/networking platform.

Direct peers

• LeTip International: Membership-based business networking organization running structured weekly chapter meetings where members pass referrals, similar to Bokadero's mutual-matching 1:1 business meetings. Comparable business model (membership dues, exclusive one-per-category chapters) and SMB target audience, though US-focused and not tied to sports clubs.

Emerging players

• Lunchclub: AI-driven 1:1 networking platform that matches professionals for virtual meetings, similar to Bokadero's mutual-matching system for online video meetings. Comparable technology-led matching approach and individual subscription model, though Lunchclub is broader/more virtual and lacks Bokadero's sports-club local network layer.
• Shapr: Professional networking app using swipe-based matching and 1:1 meeting scheduling. Comparable technology-forward approach to business networking meetings, overlapping individual subscriber segment, but Shaper focuses on broader professional networking without local-club anchoring or event-driven experiences.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bokadero-arena

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bokadero Arena