211 Sacramento

What 211 Sacramento does

211 Sacramento is a free, confidential, 24/7 community information and referral service operated as a program of Community Link Capital Region, a 501(c)(3) nonprofit organization based in Sacramento County, California. The service connects residents to health, housing, food, disaster, and social-service resources by phone, web, and text, supported by a curated resource database of more than 1,600 nonprofit and public agency programs and a call volume exceeding 75,000 interactions in 2021. The program operates under the federally assigned 2-1-1 three-digit dialing code, and serves a multilingual population with direct support in English, Spanish, Thai, Lao, Mien, and Hmong plus 200+ additional languages via interpreter service.

The organization extends beyond passive referrals into active service coordination. It operates the Coordinated Access System (CAS) for housing and homeless services, delivers PSPS (Public Safety Power Shutoff) care coordination with the Sacramento County Office of Emergency Services, supports over-the-phone CalFresh application assistance in partnership with the Sacramento Food Bank, and integrates with Kick It California for tobacco-cessation referrals. It also runs the Aging and Disability Resource Connections (ADRC) for Sacramento and Yolo counties, and contributes to disaster-readiness initiatives including Listos California and the International Rescue Committee's refugee preparedness program. Operational infrastructure relies on the iCarol resource database platform across the national 2-1-1 network and a public Power BI dashboard at sac.211counts.org for transparency on call volume and unmet needs.

Funding is assembled from a diversified institutional base: government contracts and grants from the County of Sacramento, Sacramento County Office of Emergency Services, Agency on Aging/Area 4, California Department of Social Services, and Sacramento County Superior Court; corporate and community philanthropy from Kaiser Permanente Northern California Community Benefit Programs, United Way, and Goodwill Industries of Sacramento Valley & Northern Nevada; and the parent organization Community Link Capital Region. The service charges callers nothing, so the business model is grant- and contract-funded rather than transaction-based, with revenue predictability tied to annual appropriations and competitive renewals rather than per-call billing.

Name

211 Sacramento

Legal name

Community Link Capital Region

Website

https://211sacramento.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

211 Sacramento, a program of Community Link Capital Region, is a free 24/7 social and health services information and referral hotline operating under the federally assigned 2-1-1 short code for Sacramento County residents, connecting roughly 75,000+ annual callers to 1,600+ nonprofit and public programs.

Ownership category

akta.pro rank

Product category

Community Information and Referral Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190), Community Housing Services (62422), Emergency and Other Relief Services (62423)

SIC

Services-Social Services (8300)

akta.pro primary industry

Financial Assistance & Benefits Navigation Services (BPAGAEAK)

akta.pro secondary industries

Housing Assistance & Homeless Services (BPAGAEAB), Disability Services & Independent Living Support (BPAGAEAG)

Keywords

• Community information referral
• Human services navigation
• Social service helpline
• Nonprofit referral service
• Community resource database

Headquarters

HQ city

Sacramento

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Government Funding and Grants: Funded by County of Sacramento, Sacramento County Office of Emergency Services, Agency on Aging/Area 4, California Department of Social Services, Sacramento County Superior Court, and Kaiser Permanente Northern California Community Benefit Programs.
2. Private Sponsorships and Donations: Supported by United Way, Goodwill Industries of Sacramento Valley & Northern Nevada, INC., and generous contributions from the community. Community Link Capital Region is a 501(c)(3) nonprofit organization (Tax ID: 94-1201196) qualified to receive tax-deductible donations.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

211 Sacramento provides free, confidential 24/7 information and referral services connecting Sacramento County residents to health and human service programs via the 2-1-1 telephone helpline and an online searchable database of more than 1,600 nonprofit and public agency programs. Trained bilingual Information and Referral Specialists deliver personalized referrals in multiple languages (including Spanish, Thai, Lao, Mien, Hmong, English, and 200+ languages via telephone interpreting), with additional specialized services including CalFresh application assistance, Military & Veterans referrals, Coordinated Access System for homelessness services, disaster response coordination, and senior resource guides.

Product overview

211 Sacramento is a free, confidential information and referral service operated as a program of Community Link Capital Region. The core offering is a 24/7 telephone helpline (dial 2-1-1) staffed by trained Information and Referral Specialists who connect callers to over 1,600 health and human service programs. This is supported by an online searchable resource database, a guided search tool, and specialized sub-products including CalFresh application assistance, Military & Veterans Services, ACEs Stress Busters Resources, Kick It California tobacco cessation referrals, the Coordinated Access System for homelessness services, Data Services for agencies, and Public Safety Power Shutoff care coordination. All services are available in multiple languages with 24/7 accessibility.

Differentiator

Problem solved

Functional benefit

Brands

• Kick It California: A tobacco cessation program offering free phone coaching in six languages to help people quit tobacco, offered in partnership with 211 Sacramento.
• Coordinated Access System (CAS)

Products and services

• 2-1-1 Call Center Services
• Online Resource Database
• Guided Search
• CalFresh Application Assistance
• Military & Veterans Services
• ACEs Stress Busters Resources
• Kick It California Referral Program
• Coordinated Access System (CAS)
• Data Services
• Public Safety Power Shutoff (PSPS) Care Coordination
• Senior Resource Guide
• Listos California and IRC: Get Ready for Disaster

Quantifiable outcome

• Over 75,000 calls handled in 2021
• +3 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

13 partnerships are on record, tiered core and secondary.

• Community Link Capital RegioncoreOthers2-1-1 Sacramento is a program of Community Link Capital Region. Community Link is a multi-service, community-based organization that provides health and human services information for the public, conducts research and policy analysis on health and social issues, and mobilizes people to improve the health and welfare of individuals and communities. Tax ID: 94-1201196.
• Goodwill Industries of Sacramento Valley & Northern NevadacoreStrategic or Co-development PartnerGoodwill Industries of Sacramento Valley & Northern Nevada, INC. is a sponsor and member of the Goodwill Family of Nonprofits. 2-1-1 Sacramento shares hiring resources with Goodwill and volunteers are referred through Goodwill's volunteer program.
• County of SacramentocoreGTM or Marketing PartnerMajor sponsor and funding partner providing support through Sacramento County Office of Emergency Services and Sacramento County Superior Court.
• United WaycoreGTM or Marketing PartnerMajor sponsor and funding partner supporting 2-1-1 Sacramento operations.
• California Department of Social ServicescoreGTM or Marketing PartnerState-level sponsor providing funding and programmatic support for social services information and referral.
• Agency on Aging/Area 4coreGTM or Marketing PartnerSponsor providing support for senior services information and referral, including the Senior Resource Guide.
• Kaiser Permanente Northern California Community Benefit ProgramssecondaryGTM or Marketing PartnerHealthcare sponsor providing community benefit funding support.
• Kick It CaliforniasecondaryStrategic or Co-development Partner2-1-1 Sacramento collaborates with Kick It California to screen and refer eligible callers to tobacco cessation phone counseling. Kick It California provides free phone coaching in six languages (English, Spanish, Cantonese, Mandarin, Korean, and Vietnamese) to help people quit tobacco.
• Sacramento County Office of Emergency ServicescoreStrategic or Co-development PartnerWorks with Sacramento County Office of Emergency Services and Sacramento Regional Office of Homeland Security as a public information partner in disaster preparedness and response.
• Sacramento County Office of EducationsecondaryStrategic or Co-development PartnerPartnership with Sacramento County Office of Education and Sacramento County ACEs Network of Care to maintain the ACEs Stress Busters resource list.
• Sacramento Food Bank & Family ServicessecondaryChannel Partner/ Reseller/ DistributorCalFresh partner whose CalFresh team can help qualified individuals apply to the CalFresh program over the phone or through text.
• County of Sacramento Department of Human AssistancesecondaryChannel Partner/ Reseller/ DistributorCounty department providing in-person application assistance for CalFresh and other benefits programs.
• Inform USAcoreStrategic or Co-development Partner2-1-1 Sacramento is accredited with Inform USA, the professional membership association for community navigation or Information and Referral (I&R).

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• One Degree: A free online platform that helps users find and access nonprofit and public services, providing a digital alternative to 2-1-1 directories that is beginning to compete for the same low-income and multilingual user base.

Direct peers

• Healthify (now WellSky Social Care): A social-determinants-of-health platform with searchable resource directories, closed-loop referrals, and analytics — directly competitive with the data and referral functionality that 211 Sacramento delivers via iCarol.
• Unite Us: Coordinates social-care referrals across health, government, and community organizations via a shared technology platform, overlapping with 211 Sacramento's role as a referral hub and increasingly its data and closed-loop capabilities.
• 211 LA County: Another 2-1-1 franchise providing free, confidential 24/7 information and referral services across a major California county, with a comparable mix of helpline, online database, and benefits-navigation features.
• Sacramento Steps Forward (Coordinated Access System): The lead agency for Sacramento's homeless Continuum of Care, which 211 Sacramento helps coordinate through the Coordinated Access System — a closely-linked peer in housing and homelessness referral services.
• 211 San Diego: Operates the same 2-1-1 information and referral service model in San Diego County, providing comparable 24/7 multilingual helpline, resource database, and specialized programs (including veteran and military services — the same focus area of 211 Sacramento's current Executive Director).
• findhelp (formerly Aunt Bertha): A technology-forward social-care network that lets users search for and connect to free or reduced-cost social services online, increasingly competing with 2-1-1 directories for both end-user attention and healthcare-payer contracts.

Broad incumbents

• United Way: A national sponsor and convener of many 2-1-1 franchises and a broader human-services funding umbrella, functionally comparable as a community-funder and referrer while operating at a much larger scale.
• Health Leads: A national nonprofit connecting people to essential resources such as food, housing, and utility assistance through healthcare partnerships — a broader institutional peer in the social-needs navigation space that 211 Sacramento also participates in.

Regional players

• Aging and Disability Resource Connection (ADRC) of Sacramento County: A regional single-entry point for long-term services and supports for seniors and people with disabilities, operating in Sacramento County alongside 211 Sacramento and frequently cross-referenced in its senior resource guides.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/211Sacramento
• Facebookfacebook.com/569494283171043
• LinkedInlinkedin.com/company/211sacramento

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 211 Sacramento