Sunshine Coast Art and Framing Gallery

What Sunshine Coast Art and Framing Gallery does

Sunshine Coast Art and Framing Gallery is a custom framing and art retail business operating two physical gallery and workshop locations on the Sunshine Coast in Queensland, Australia — a flagship at Minyama and a second site at Noosaville. Founded in 1995, the business serves individual art collectors, sports memorabilia owners, local artists, and small commercial customers, providing bespoke framing, canvas stretching, large-format Giclee printing, custom mirrors, and sale of original artwork from approximately 18 represented Sunshine Coast artists. Under new ownership of Jeff and Lis McColl since 2024, the business also generates revenue from gift vouchers ($50–$250 denominations), an Events & Workshops program, an authenticated Beatles Collection, and a Wall Art Rental offering.

The underlying technical capability is centred on an in-house workshop producing handcrafted frames using acid-free mat boards, stretcher bars ranging from 18mm to 75mm, and glass options from standard through UV70 to museum-grade conservation glass. Canvas printing uses cotton-polyester blend canvas with a UV varnish rated for 75 years of fade protection. The business runs a Shopify-powered e-commerce front-end alongside the two physical retail locations, integrated with Google Analytics and supporting Shop Pay, Apple Pay, and Google Pay at checkout.

Revenue is generated primarily through one-time transactions across five streams: custom framing services, canvas products (printing, stretching, framing), art sales from represented local artists, memorabilia sales, and gift vouchers. Custom framing is quote-based with pricing starting from $69.95 for an A4 framed print and from $495 for jersey framing. The go-to-market motion is retail-first and community-led, supported by local artist exhibitions, workshops, Instagram presence for represented artists, email marketing, and a 4.8-star Google Reviews profile.

Name

Sunshine Coast Art and Framing Gallery

Legal name

Sunshine Coast Art and Framing Gallery Pty Ltd

Website

https://artframes.com.au

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Sunshine Coast Art and Framing Gallery is a regional Australian custom framing and art gallery operating two Sunshine Coast workshops, serving individual art collectors, sports memorabilia owners, and local artists with bespoke framing, canvas printing, and original artwork sales.

Ownership category

akta.pro rank

Product category

Custom Framing and Art Retail

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Sports Art, Prints & Photography Retail (CRAMAOAG)

akta.pro secondary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

Keywords

• Custom picture framing
• Art gallery retail
• Canvas stretching
• Photo printing services
• Memorabilia framing

Headquarters

HQ city

Minyama, Queensland

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Custom Framing Services: Bespoke custom framing for artwork, photos, memorabilia, mirrors, and jerseys. Handcrafted frames made on the Sunshine Coast. Revenue from framing materials, labor, and consultation services.
2. Canvas Products: Large format printing and stretching services. Customers can print photos onto canvas or paper and have them stretched or framed. All-in-one print, stretch, and frame service.
3. Art Sales: Sale of original artworks and prints from represented local artists including Donna Munro, JE Designs, Madeline Herbert, Sharon Hegarty, Shelley Harkness, Victoria Featon, Zoe Awen, Barbara Clarke, Leigh Sheridan, and Kayci Kayla Fine Art.
4. Memorabilia Sales: Sale of sports, music, and military memorabilia items. Relationships with memorabilia collectors on the Sunshine Coast.
5. Gift Vouchers: Gift vouchers sold in denominations of $50, $100, $150, and $250. Drives future revenue and customer acquisition.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

The company provides bespoke custom picture framing services, including canvas stretching, photo and art printing, memorabilia and sports jersey framing, and custom mirrors, sold through two physical galleries in Minyama and Noosaville. It also retails ready-made frames, wall art prints, local artwork, and gift vouchers via in-store and Shopify online channels.

Product overview

Sunshine Coast Art and Framing Gallery operates as a dual-location retail art gallery and custom framing business on Queensland's Sunshine Coast. The core offering consists of custom framing services (Custom Framing, Canvas Framing, Canvas Stretching, Memorabilia Framing, Custom Mirrors, Jersey Framing) combined with large format Photo & Art Printing. The company also sells Wall Art Prints, Ready-Made Frames, and Gift Vouchers. A supplementary Fresh Local Art Gallery showcases works from approximately 10 local artists, while the Beatles Collection and Events & Workshops provide additional revenue streams. Hanging Services are offered through a referral partner. All custom framing and stretching is performed on-site in their Minyama and Noosa workshops, with canvas and paper printing services also handled in-house.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Picture Framing Bespoke picture framing service where customers select mouldings, mats, glazing, and mounting for artworks, photographs, prints, and other items, with in-house workshop production. Targeted at Sunshine Coast consumers and small commercial clients who need tailored framing.
• Canvas Stretching and Framing Stretching of artist and photographic canvases onto wooden frames, typically followed by framing, suitable for local artists and consumer buyers of canvas prints.
• Photo and Art Printing Printing of photographs and artwork onto paper or canvas for customers who want framed prints produced in-store, removing the need to visit a separate print shop before framing.
• Memorabilia and Sports Jersey Framing Custom framing of sports jerseys, signed memorabilia, certificates, and other collectibles, designed to preserve and display sentimental items. Targeted at collectors, sports fans, and gift buyers.
• Custom Mirrors Bespoke mirrors cut to size with chosen frame mouldings, intended for residential interiors and small commercial fit-outs.
• Ready-Made Frames Pre-manufactured picture frames in common sizes and finishes, available for immediate purchase in-store and online, for customers who want a quick, off-the-shelf framing solution.
• Wall Art Prints Curated wall art prints available for direct retail purchase, often intended for pairing with the gallery's framing service.
• Local Artwork Retail Sale of original artworks and pieces by local Sunshine Coast artists through the gallery spaces, providing artists with a retail channel and buyers with regionally curated art.
• Gift Vouchers Monetary gift vouchers redeemable against framing services, ready-made frames, prints, and art, used by customers purchasing gifts for friends and family.

Quantifiable outcome

• 75 years of UV protection on canvas prints
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Hanging ToughminorChannel Partner/ Reseller/ DistributorRecommended professional hanging services provider for customers needing artwork installation. Gallery refers customers to Hanging Tough for quality picture hanging services.
• Local Sunshine Coast ArtistscoreStrategic or Co-development PartnerPartnership with local artists including True Colours Art Classes for exhibitions and workshops. Gallery provides exhibition space, print services, and sales platform for local artists.
• ShopifycoreTechnology or IntegrationE-commerce platform powering the online store at artframes.com.au. Handles order processing, payment processing, and inventory management.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Big W: Australian mass-market retailer selling affordable ready-made frames, prints, and wall decor. Comparable as a low-cost framing and wall art alternative competing for budget-conscious customers in the same category.
• Spotlight: Australia's largest specialty craft, fabric, and home decor retailer with extensive frame assortment. Comparable as a broader incumbent that competes for the same wall decor and framing budget, though it does not specialise in custom framing.
• IKEA Australia: Mass-market furniture and home goods retailer offering affordable ready-made frames across Australia. Adjacent comparator as the dominant mass-market framing option competing for the same customers' wall decor spending, but at a different price point.
• Kmart Australia: Mass-market Australian discount retailer with a wide assortment of low-cost ready-made frames and wall art. Comparable as a budget framing alternative competing for price-sensitive customers in the wall decor category.

Regional players

• Framebridge: US-based online custom framing service. Comparable in custom framing offering and premium consumer positioning, but operates primarily in a different geography through an online-only model without retail galleries.
• Frame It Easy: US-based online custom framing platform. Comparable in custom framing offering and consumer targeting, but operates primarily in North America through a fully online model rather than physical galleries.

Others

• National Gallery of Australia: Australia's premier public art institution with extensive museum framing and conservation standards. Adjacent comparator that sets the quality benchmark for conservation framing and represents the upper bound of museum-quality practices in the Australian market.

Direct peers

• EasyFrame: Australian online custom framing retailer offering made-to-order frames and prints. Comparable in custom framing service and target customers (home decor and art reproduction), and serves the same Australian market through e-commerce.
• Mitchell Fine Art: Australian art gallery representing contemporary artists with framing services. Directly comparable in gallery operations, local artist representation model, and premium custom framing for serious collectors.
• Aarons Art & Framing: Multi-location Australian custom framing and art retail chain with Queensland presence. Directly comparable to Sunshine Coast Art and Framing Gallery in bespoke framing service, art retail, and target customer base of art collectors and memorabilia owners.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sunshine-coast-art-and-framing-gallery

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sunshine Coast Art and Framing Gallery