camaraderie

Women's Apparel & Accessoriescamaraderiestyle.com

Company typePrivate
Founded-
HeadquartersNashua, New Hampshire, United States
Headcount11–50
GTM typeB2C
OfferingDigital Commerce or Content

camaraderie firmographics

Firmographics

Name: camaraderie
Legal name: camaraderie style
Website: https://camaraderiestyle.com
Company type: Private
Operating status: Operating
Headcount range: 11–50 employees
Ownership category
akta.pro rank

camaraderie industry classification

Industry

Product category: Women's Apparel & Accessories
NAICS: Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (45811)
SIC: Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)
akta.pro primary industry: Luxury Denim & Premium Casualwear (CRAAAFAK)
akta.pro secondary industries: Luxury Intimates, Loungewear & Sleepwear (CRAAAFAJ), Intimates, Lingerie, Swimwear & Sleepwear Brands (CRAAAAAF)

Keywords

Women's fashion boutique
Online clothing store
Fashion accessories retail
Handcrafted leather sandals
Jewelry and handbags

Where camaraderie is headquartered

Location

Headquarters

HQ city: Nashua, New Hampshire
HQ country: United States
HQ region: North America

Offices1 record

Markets served

camaraderie business model

Business model

GTM type: B2C
Offering type: Digital Commerce or Content
Cost components: Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

Product Sales: One-time retail sales of clothing, accessories, jewelry, and footwear through their e-commerce storefront. Products are sold at individual unit prices with no subscription component.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Individual product pricing

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

camaraderie product offering

Product offering

Core offering

Camaraderie is a direct-to-consumer women's fashion boutique that sells on-trend and classic clothing, accessories, jewelry, footwear (including handcrafted Brazilian leather TKEES sandals and slides), handbags, lingerie, sleepwear, and select home/lifestyle items. The company curates third-party branded apparel alongside its own general merchandise and sells through a Shopify-powered online storefront, transitioning from its former brick-and-mortar location in Nashua, NH. Pricing is per-unit with no subscription component, spanning clearance accessories to premium denim.

Product overview

Camaraderie is an online fashion boutique based in Nashua, New Hampshire, USA. The company operates as a single unified e-commerce platform built on Shopify, offering an integrated portfolio of women's fashion products including: TKEES handcrafted Brazilian flip flops and sandals; clothing across multiple categories (jackets, blazers, shirts, tops, bottoms, dresses, skirts, sweaters, lingerie, sleepwear); jewelry (earrings, necklaces, studs, hoops); bags and handbags; accessories; and home goods. The product lineup spans price points from budget accessories ($10 slippers) to premium items ($188 jeans), with a focus on trend-forward and classic women's fashion. The boutique, which transitioned from brick-and-mortar to fully online operations in 2024-2025, curates third-party branded products alongside their general merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

TKEES Sandals & Slides
Women's Clothing
Jewelry
Purses and Handbags
Sweaters Collection

Companies that use camaraderie

Customer profile

Segments1 record

Ideal customer profiles1 record

camaraderie technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration9 records

camaraderie partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

camaraderie competitors and assessment

Company assessment

Direct peers

Revolve: Online-first multi-brand women's fashion retailer with a similar mix of contemporary labels, premium denim, and accessories — and a much larger scale brand built primarily through influencer marketing.
Anthropologie: Multi-category women's apparel, accessories, footwear, and home goods retailer serving the same curated, on-trend customer Camaraderie targets. Highly comparable assortment and price-point positioning with a much larger digital and physical footprint.
Aritzia: Contemporary women's fashion retailer with a strong DTC e-commerce presence and curated multi-brand assortment. Comparable premium price-point, similar target demographic, and similar pivot story from physical to digital-first.
Free People: Owns the boho/contemporary women's apparel category Camaraderie operates in. Directly comparable because Camaraderie actively retails Free People branded items (e.g., the Veda Sweater Set), positioning Free People as both a wholesale supplier and a head-to-head multi-channel competitor with a much larger DTC and wholesale footprint.
Pistola Denim: Premium contemporary denim brand Camaraderie carries (Lexi Jean). Comparable product focus and price point, and a relevant brand-side peer competing for the same premium denim shelf at multi-brand boutiques.
Shopbop: Amazon-owned online boutique carrying premium contemporary women's apparel, accessories, and footwear. Directly comparable curated multi-brand marketplace model targeting the same style-led buyer.
Madewell: Contemporary women's apparel brand with strong DTC e-commerce and premium denim emphasis. Comparable in target customer, premium denim focus (alongside Pistola, Agolde, etc.), and pricing tier.
Lulus: Online-first women's fashion boutique spanning dresses, tops, bottoms, and accessories. Direct comparable on channel mix (DTC e-commerce led), target customer (style-driven women), and category breadth.

Emerging players

Show Me Your Mumu: Boutique women's apparel brand with a strong DTC and social-media-led model targeting style-driven women for events and daily wear. Comparable brand-led, social-native approach to reaching the same target customer.

Broad incumbents

Nordstrom: Established multi-category department retailer with a strong online women's apparel and accessories business. Comparable assortment but at much greater scale and breadth; competes for the same customer wallet without the boutique positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

camaraderie financial estimates

Financial estimate

Revenue estimate

Valuation estimate

camaraderie leadership team

Management profile

Number of profiles

Profiles2 records

camaraderie funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

camaraderie M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about camaraderie

What does camaraderie do?

Is camaraderie a public or private company?

camaraderie is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was camaraderie founded?

camaraderie was founded in -1. It employs 11 to 50 people.

Where is camaraderie based?

camaraderie is headquartered in Nashua, New Hampshire, United States, in the North America region.

How does camaraderie make money?

One revenue line is on record: product Sales.

Who are camaraderie's main competitors?

Direct peers on record are Revolve, Anthropologie, Aritzia, Free People, Pistola Denim, Shopbop, Madewell and Lulus. Show Me Your Mumu is listed as an emerging player. Nordstrom is listed as a broad incumbent.

Does camaraderie have an API?

No public API is recorded for camaraderie.

What industry is camaraderie in?

camaraderie's product category is Women's Apparel & Accessories. Its primary akta.pro industry code is CRAAAFAK, Luxury Denim & Premium Casualwear, with a secondary code of CRAAAFAJ, Luxury Intimates, Loungewear & Sleepwear. Its NAICS code is 458 and its SIC code is 5621.