Flower Style
Flower Style is a privately-held Manchester florist established in 1997, selling fresh flower arrangements, bouquets, hat boxes, wedding, sympathy, and corporate flowers via a Cheadle Hulme storefront, an e-commerce site, and a 7-mile local delivery service.
- Company typePrivate
- Founded1997
- HeadquartersCheadle Hulme, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Flower Style does
Flower Style is a privately-held, independent florist established in 1997 and based in Cheadle Hulme, Stockport, in Greater Manchester. It operates a single retail storefront at 69 Station Road (recently relocated) and an e-commerce website through which customers can order fresh flower arrangements, bouquets, hat boxes, sympathy flowers, wedding flowers, and corporate flowers, alongside a small accessory line of Fiiya candles and diffusers. The core underlying capability is traditional floristry — fresh flowers sourced via daily deliveries from global suppliers, assembled into arrangements by in-house floral designers — rather than any proprietary technology, software platform, or digital product. Distribution is via the owned e-commerce storefront, in-store purchases, and a local delivery operation covering a 7-mile radius, with next-day delivery for orders placed before 8pm and same-day delivery available by phone; weddings and events are served nationwide on a bespoke basis.
The business makes money through three primary revenue streams: (1) one-time retail flower sales to individual consumers via the website and physical store; (2) recurring corporate weekly contracts for offices, hotels, restaurants, bars, and retail stores; and (3) premium same-day delivery services. Pricing is unit-based, with standard bouquets ranging from £37.50 to £195, rose arrangements from £45 to £120, and hat boxes from £69.50 to £150; size upgrades are available (Standard, Deluxe +£10, Luxury +£20, Ultimate +£50), and wedding and event work is quote-based. Customer segments span individual consumers, corporate/business accounts, weddings, and funerals/sympathy, with corporate clients acquired through personal visits for weekly arrangements. There are no disclosed funding rounds, parent companies, subsidiaries, partnerships, or external investors, consistent with a founder-owned small business model.
Flower Style firmographics
Firmographics- Name
- Flower Style
- Legal name
- FlowerStyle
- Website
- https://flowerstylemanchester.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Flower Style is a privately-held Manchester florist established in 1997, selling fresh flower arrangements, bouquets, hat boxes, wedding, sympathy, and corporate flowers via a Cheadle Hulme storefront, an e-commerce site, and a 7-mile local delivery service.
- Ownership category
- akta.pro rank
Flower Style industry classification
Industry- Product category
- Retail Floristry
- NAICS
- Florists (45931)
- akta.pro primary industry
- Event Floral Design & Arrangements (HSACAOAA)
- akta.pro secondary industries
- Bridal & Wedding Party Styling (Attire, Hair/Makeup Coordination) (HSACABAF), Flowers, Gifts & Specialty Occasion Marketplaces (CRAFABAN)
Keywords
Where Flower Style is headquartered
LocationHeadquarters
- HQ city
- Cheadle Hulme
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Flower Style business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Retail Flower Sales: One-time purchase of fresh flower arrangements, bouquets, hat boxes, and sympathy flowers sold directly to consumers through their e-commerce store and physical location.
- Corporate Contracts: Weekly flower displays and arrangements provided to businesses on a recurring contract basis for offices, hotels, restaurants, bars, and retail stores.
- Same Day Delivery: Premium same day delivery service available for orders placed before 1pm, charged at standard product pricing with expedited fulfillment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Bouquets ranging from £37.50 to £195.00 |
| Unit Pricing | Pay-as-you-go | Rose Arrangements ranging from £45.00 to £120.00 |
| Unit Pricing | Pay-as-you-go | Hat Box Collections ranging from £69.50 to £150.00 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Flower Style product offering
Product offeringCore offering
Flower Style is a Manchester-based florist, established in 1997, that designs and sells fresh flower arrangements, bouquets, and hat boxes for gifting, weddings, sympathy occasions, and home decoration. It also provides recurring corporate floral display contracts to hotels, restaurants, bars, retail stores, and offices, alongside a small accessory range of Fiiya candles and diffusers. Orders are fulfilled via in-store trade, an e-commerce site, same/next-day local delivery within a 7-mile Manchester radius, and nationwide service for weddings and events.
Product overview
Flower Style is a Manchester-based florist business established in 1997, operating as a single-location retail and e-commerce florist. The company offers a portfolio of floral products organized around five core service categories: Fresh Flower Arrangements & Bouquets (online ordering), Wedding Flowers, Corporate Flowers (including weekly contracts), Sympathy/Funeral Flowers (wreaths, casket sprays, bespoke tributes), and In-Home Flowers. The product lineup includes a Hat Box Collection (Signature, De Luxe, Ultimate Luxury varieties), a Valentine's-themed True Love series in hat box and bouquet formats, themed collections like Endless Love (mixed roses), Wild At Heart (country style), and various colour-themed bouquets (Purple Haze, Hot Mama, Summer Loving, Vintage Blush, Passion for Pastels). Additional home fragrance products include the Fiiya range of candles and diffusers. The company differentiates through same-day and next-day delivery within a 7-mile radius, daily direct supplier access for fresh flowers, and bespoke design services.
Differentiator
Problem solved
Functional benefit
Products and services
- Fresh Flower Arrangements and Bouquets
Companies that use Flower Style
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Flower Style technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Flower Style partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights3 records
Flower Style competitors and assessment
Company assessmentDirect peers
- Flowerbx: Premium online florist delivering seasonal bouquets and arrangements across the UK with a designer-led, upscale positioning. Competes with Flower Style's higher-end bouquet range and wedding/event clientele.
- Bloom & Wild: UK-founded online florist specializing in letterbox and next-day flower delivery across the country. Directly competes with Flower Style in fresh flower arrangements, bouquets, and same/next-day delivery, though at a much larger digital scale.
- Arena Flowers: UK online florist offering fresh flowers, plants, and gift hampers with next-day delivery. Directly comparable e-commerce florist model covering retail, weddings, sympathy, and corporate segments.
- Interflora: Long-established UK flower relay network that routes orders to local florists for fulfillment. A direct competitor for same-day and next-day delivery, weddings, sympathy, and corporate orders nationwide.
- Prestige Flowers: UK online florist delivering fresh bouquets, plants, and gifts next-day nationwide. Direct competitor on retail bouquets, hat boxes, and price-tiered arrangements.
- Eflorist: UK online flower delivery platform aggregating local florists for nationwide fulfillment. Direct competitor in the e-commerce florist space, particularly for next-day delivery and seasonal occasions.
- Freddie's Flowers: UK subscription-based flower delivery service delivering fresh weekly bouquets to homes. Competes with Flower Style's recurring delivery model and home flower segment via a different subscription structure.
- Appleyard London: Premium UK online florist offering next-day luxury bouquets, hat boxes, and bespoke arrangements. Directly comparable on product mix (luxury bouquets, hat boxes) and next-day delivery model.
- McQueens Flowers: UK luxury florist with London retail roots serving corporate contracts, weddings, and events nationwide. Comparable to Flower Style's corporate contract book and high-end wedding/event offering.
Regional players
- The Flower Station: UK multi-location florist and gift retailer with strong regional presence. Comparable on retail flower, plant, and gift assortment and click-and-collect model, though operating at greater scale and footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Flower Style social profiles
Digital presenceFlower Style financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flower Style leadership team
Management profileNumber of profiles
Flower Style funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flower Style M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flower Style
What does Flower Style do?
Flower Style is a Manchester-based florist, established in 1997, that designs and sells fresh flower arrangements, bouquets, and hat boxes for gifting, weddings, sympathy occasions, and home decoration. It also provides recurring corporate floral display contracts to hotels, restaurants, bars, retail stores, and offices, alongside a small accessory range of Fiiya candles and diffusers. Orders are fulfilled via in-store trade, an e-commerce site, same/next-day local delivery within a 7-mile Manchester radius, and nationwide service for weddings and events.
Is Flower Style a public or private company?
Flower Style is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Flower Style founded?
Flower Style was founded in 1997. It employs 11 to 50 people.
Where is Flower Style based?
Flower Style is headquartered in Cheadle Hulme, United Kingdom, in the Europe region.
How does Flower Style make money?
Three revenue lines are on record. Retail Flower Sales are the primary driver. The others are corporate Contracts and same Day Delivery.
Who are Flower Style's main competitors?
Direct peers on record are Flowerbx, Bloom & Wild, Arena Flowers, Interflora, Prestige Flowers, Eflorist, Freddie's Flowers, Appleyard London and McQueens Flowers. The Flower Station is listed as a regional player.
Does Flower Style have an API?
No public API is recorded for Flower Style.
What industry is Flower Style in?
Flower Style's product category is Retail Floristry. Its primary akta.pro industry code is HSACAOAA, Event Floral Design & Arrangements, with a secondary code of HSACABAF, Bridal & Wedding Party Styling (Attire, Hair/Makeup Coordination). Its NAICS code is 45931.