Acqua Lokos

What Acqua Lokos does

Acqua Lokos is a privately held, family-owned water park and hotel complex (Acqua Lokos Parque Hotel) located in Capão da Canoa on the northern coast of Rio Grande do Sul, Brazil. Inaugurated on February 7, 1997, by founder Ledorino Brogni on the site of a former cattle farm, the company has grown from 35 original employees to approximately 170 direct and 200 indirect collaborators, operating 50+ attractions across four zones — Aquática (water), Coberta (covered water park), Diversão (dry amusement), and Fazenda (working farm/petting area) — plus a 36-chalet Hotel Fazenda operating year-round since 2011. The park self-describes as the 5th largest amusement/water park in South America. Underlying technology includes the proprietary Acquatronic Laboratory, which produces chlorine on-site via electrolysis from salt and water for pool treatment, and an on-site ETA (water treatment station) that processes surface water captured from farm ponds, with water use regulated through SIOUT/RS and full FEPAM environmental licensing.

The business operates a direct-to-consumer go-to-market with seasonal programming (Verão Pocket, Verão, Inverno, Pós-Verão Pocket) and event-driven demand around holidays such as Páscoa, Carnaval, Réveillon, Natal, Dia das Crianças, and Farroupilha. Revenue streams include: day passports (R$70 winter online / R$260 summer at gate); annual (R$570 à vista) and biannual (R$1,090 à vista) subscription passports sold via the Multiclubes platform; hotel day rates (R$675/night) and multi-night holiday packages (R$3,187.50-R$4,581.50); optional TOP FUN premium attractions (Casa do Terror, Arvorismo, Tirolesa, Paintball, Quadriciclos, Escalada, Desafio Noturno); and franchised food & beverage concessions (Taco Pub, Praça de Alimentação, Bar Molhado). Distribution runs through the proprietary e-commerce store (loja.acqualokos.com.br), call center, WhatsApp, on-site bilheteria, and authorized regional resellers along the north coast of RS.

The company targets families with children in Rio Grande do Sul and southern Brazil as its primary segment, with secondary segments including school groups (Dia Letivo no Parque pedagogical program at R$60/student), overnight hotel guests, and accessibility/inclusion visitors (free or discounted entry for 12+ categories including PWD, seniors, pregnant women, teachers, and firefighters). Community engagement runs through partnerships with UFRGS/Ceclimar (Project Oceano marine education), UCS, CEACRIA, APAE, PROERD, and Brigada Militar. Current directors Fabiano Brogni and Jomara Souza continue the founder's vision under a generational family succession structure, with no external private equity, venture capital, or public market involvement disclosed. The business holds Cadastur tourism certification, TripAdvisor Certificate of Excellence, APPCI fire prevention certification, and operates under two legal entities: Lokos Entretenimento Lazer e Turismo Eireli (park, CNPJ 11.304.955/0001-59) and Acqua Lokos Hotel Fazenda e Turismo Eireli (hotel, CNPJ 05.738.113/0001-02).

Name

Acqua Lokos

Legal name

Lokos Entretenimento Lazer e Turismo Eireli

Website

https://acqualokos.com.br

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Acqua Lokos is a family-owned water park and 36-chalet hotel complex in Capão da Canoa, Rio Grande do Sul, Brazil, operating since 1997 with 50+ attractions across water, covered, dry-amusement, and farm zones, serving regional families, school groups, and tourists.

Ownership category

akta.pro rank

Product category

Theme Park and Resort Hospitality

NAICS

Amusement and Theme Parks (71311), Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort & Hotel Water Parks (On-Property Guest-Access Parks) (THAAABAC)

akta.pro secondary industries

Resort/Hotel-Integrated Parks (On-Property Theme/Water Parks) (THAJAEAF), Indoor Water Parks (Resort-Integrated, Year-Round Facilities) (THAAABAB)

Keywords

• Water park operations
• Amusement park attractions
• Resort hotel lodging
• Family entertainment venue
• Theme park hospitality

Headquarters

HQ city

Capao Da Canoa, Rio Grande Do Sul

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations

Revenue model

1. Day Passports (Passaportes 1 Dia): Single-day park entry tickets sold per person. Prices vary by season: R$70 online for Winter, R$75 for Pré-Verão Pocket, R$82.50 for Summer lot. At-the-gate prices are significantly higher (e.g., R$260 for Summer). Optional add-ons include lunch packages (R$125).
2. Annual/Bi-annual Passports: Pre-paid recurring access passes: Annual Passport at R$570 (à vista) or R$680 (12x); Bianual Passport at R$1,090 (à vista) or R$1,300 (12x). These provide year-round park access with significant per-visit discounts vs daily tickets.
3. Hotel Accommodations and Packages: Hotel Fazenda with chalets accommodating up to 5 people. Packages include daily rates (e.g., R$675 for 1 night August), multi-day holiday packages (Páscoa R$3,350 for 3 nights; Natal R$3,187.50; Réveillon R$4,581.50; Carnaval R$4,301), and annual lodging plans. Park access is included with hotel stays.
4. Food and Beverage: On-site food court (Praça de Alimentação), Food Park with multiple snack options, pizzeria (Taco Pub), dog buffet, and poolside bars (Bar Molhado). Restaurants and snack bars are primarily operated by third-party franchised operators.
5. TOP FUN Optional Attractions: Premium attractions charged separately from park entry: Casa do Terror, Arvorismo, Tirolesa, Quadriciclos, Escalada, Paintball, Tiro ao Alvo, Desafio Noturno. Revenue from optional paid experiences layered on top of base pass.
6. Educational Group Visits (Dia Letivo): School groups (Dia Letivo no Parque) purchase specially priced school passports (R$60 for Winter season school passport) for pedagogical visits combining curriculum-aligned activities with park attractions.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Acqua Lokos operates a combined water and amusement park and hotel resort (Hotel Fazenda Acqua Lokos) in Capão da Canoa, Rio Grande do Sul, Brazil. The complex features more than 50 attractions across aquatic, covered (indoor heated), dry-amusement (diversão), and farm (fazenda) zones, alongside a 36-chalet farm hotel that operates year-round with park access included for guests. The park runs seasonal programming (Inverno, Verão Pocket, Verão, Pós-Verão Pocket) and sells day passes, annual/bi-annual subscriptions, holiday packages, optional premium attractions, food and beverage, and school group visits.

Differentiator

Problem solved

Functional benefit

Products and services

• Parque Acqua Lokos (Park Entry) Day-pass entry to the water and amusement park with more than 50 attractions across aquatic, covered (indoor), diversão (dry-land), and fazenda (farm) zones. Designed for families and individual visitors in Rio Grande do Sul.
• Hotel Fazenda Acqua Lokos Farm-hotel with 36 chalets accommodating up to 5 guests, full board meals, and park access included from check-in to check-out. Operates year-round for families, weekend getaways, and holiday stays.
• Holiday Packages Multi-night bundled packages combining hotel accommodation, full-board meals, and park access for major holidays such as Páscoa, Réveillon, Carnaval, Natal, and seasonal promotions.
• Passaporte Anual (Annual Passport) Annual subscription park pass providing year-round access to all park zones at a discounted per-visit rate. Sold at R$570 one-time or R$680 in 12 installments.
• Passaporte Bianual (Biannual Passport) Two-year subscription park pass for repeated visits over a 24-month period. Sold at R$1,090 one-time or R$1,300 in 12 installments.
• TOP FUN Attractions Premium, separately priced attractions layered on top of base park admission, including Casa do Terror, Arvorismo, Tirolesa, Paintball, Quadriciclos, Escalada, Tiro ao Alvo, and Desafio Noturno.
• Dia Letivo no Parque (School Educational Visits) Curriculum-aligned educational park visits for school groups covering sustainability, environmental education, chemistry, and biology, combined with park attractions and chaperoned experiences.
• Montanha Russa de Madeira (Wooden Roller Coaster) Landmark dry-amusement roller coaster within the diversão zone, included with park admission and historically the second-largest wooden coaster in Brazil.

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• UFRGS / Ceclimar (Centro de Estudos Costeiros, Limnológicos e Marinhos)coreStrategic or Co-development Partner · 20 January 2020Partnership with UFRGS's coastal and marine studies center to run Project Oceano, a socio-environmental education initiative inside the park. Two exhibitions educate visitors about the marine ecosystem of southern Brazil's coastline and plastic pollution impacts. Students from the Marine Biology program mediate the exhibits on weekends. The project also connects to the Dia Letivo no Parque pedagogical program. The park has committed to reducing plastic use as part of this partnership.
• Frame ArquiteturaminorStrategic or Co-development Partner · 1 January 2019Architecture firm that designed the new Casa do Terror attraction, modeled on 18th-century American plantation houses with distinctive US-style architecture. Also designed an attached gourmet space serving both park and hotel guests.
• Leticia Scheffer ArquiteturaminorStrategic or Co-development Partner · 1 January 2019Architecture firm responsible for designing several new structures at the park, with a focus on playful (lúdico) design that highlights the memory and tradition of Rio Grande do Sul.
• Pets Migo (Pet Spa)minorOthers · 1 January 2019Pet grooming and care service (bath, haircut, and other services) within the park, allowing visitors to bring small and medium-sized pets for care while they enjoy the park.
• UCS (Universidade de Caxias do Sul)minorStrategic or Co-development PartnerCooperation agreement with University of Caxias do Sul, one of the most important education and research centers in southern Brazil. Nature and scope of cooperation not specified in detail.
• CEACRIA (Centro de Apoio a Criança e ao Adolescente) de Capão da CanoaminorOthersSocial responsibility partnership. CEACRIA provides social services to children and adolescents in Capão da Canoa. Acqua Lokos hosts visits and donates park entry to supported children. The partnership supports social integration and community development goals.
• APAE de Capão da CanoaminorOthersPartnership with APAE (association supporting people with disabilities) in Capão da Canoa. Acqua Lokos hosts visits demonstrating the park's accessibility and inclusion for people with disabilities, supporting social integration.
• Projeto Bombeiros Mirins de TorresminorOthersPartnership with the Torres Junior Firefighter social program (PROERD/Verão). 34 children from the program visited the park as part of the social development initiative run by the military police.
• Brigada Militar do Rio Grande do Sul / PROERDminorOthersPartnership with Rio Grande do Sul Military Police's PROERD summer program, which provides health, citizenship, environmental education, and anti-drug prevention. Acqua Lokos provided park access for 25 students from public schools as part of this social initiative.
• Velopark (Go-Karts)minorOthersFranschised TOP FUN attraction inside the park offering go-karting experiences for children and adults. Operated independently by Velopark as a paid add-on within the park.
• Taco Pub (Pizzeria)minorOthersQuality-certified pizzeria with the Taco Pub brand operating within the park's food court area.
• Multiclubes (Passport Platform)coreTechnology or IntegrationThird-party platform (loja.multiclubes.com.br) through which annual and biannual passports are sold. The park's e-commerce is integrated with Multiclubes for subscription passport management and distribution.

Scale indicators6 records

Recent moves16 records

Expansion highlights6 records

Direct peers

• Beach Park: Brazil's flagship resort-integrated water park complex in Ceará, combining water attractions, hotel, and theme park. Directly comparable to Acqua Lokos on the resort-integrated destination model, multi-revenue-stream architecture, and family-segment focus, though at substantially larger national scale.
• Thermas dos Laranjais: One of the largest water parks in Latin America, located in Olímpia (São Paulo state), with on-site hotel and resort facilities. Comparable on water-park-resort integration, subscription passport model, and broad family appeal across southern/southeastern Brazil.
• Hot Beach Resort & Parque Aquático: Resort-integrated water park in Olímpia (SP) targeting families with combined hotel + day-pass offerings. Comparable on the bundled park-and-hotel value proposition and year-round operation strategy that differentiates both from seasonal-only competitors.
• Wet'n Wild: Chain of branded water parks in Brazil (with locations in São Paulo and other states) operating on a similar pay-per-entry water-park model. Comparable on core water-park attractions, day-pass pricing tiers, and family-segment targeting.

Regional players

• Mirabilandia: Amusement park in the Northeast of Brazil (Igarassu/PE) with both rides and water attractions. Comparable on the combined water + dry attraction mix serving family visitors, though geographically distant from Acqua Lokos's southern Brazil market.

Emerging players

• Magic City: Family entertainment complex in Suzano (SP) with water and dry attractions. Comparable on the multi-zone family park concept and regional Brazilian market, though operates without the resort/hotel integration that defines Acqua Lokos's model.

Broad incumbents

• Hopi Hari: Established Brazilian amusement park in Vinhedo (SP) focused on thrill rides and themed areas. Comparable on the dry-amusement ('Diversão') attraction category Acqua Lokos operates, though without Acqua Lokos's water park and hotel integration.
• Beto Carrero World: Largest theme park in Latin America, located in Santa Catarina. Acqua Lokos self-describes as 5th largest in South America partly relative to Beto Carrero. Comparable as a multi-zone (rides + shows + animals) destination with integrated hotel, but operates at vastly larger national scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/acqualokos
• Instagraminstagram.com/acqualokos
• LinkedInlinkedin.com/company/acqua-lokos

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acqua Lokos