Agritalia

What Agritalia does

Agritalia is an Italian agricultural cooperative (cooperativa agricola) headquartered in Sabaudia, in the Agro Pontino region of Lazio, founded in 1989 by Giuseppe Liotti (originally as Agrotime). The cooperative produces a focused portfolio of fresh vegetables — radish (flagship), Snack Radish (pre-washed, bagged convenience format), Kohlrabi, Trocadero lettuce, Watermelon (Dumara variety), Pak Choi, and Gentilina lettuce — across 19 member-growers in the Sabaudia and Terracina area, with operations supported by a 4,000 sqm warehouse.

Agricultural production rests on domain-specific techniques: integrated pest management (Lotta Integrata), specialized transplanting equipment for Trocadero lettuce that limits pathogen attack, Kohlrabi-specific cultivation methods that keep plants clean and dry, and use of plastic films claimed to enhance nutraceutical properties. The cooperative holds IFS Food and GLOBALG.A.P. certifications, which are standard entry requirements for European large-scale retail buyers.

Agritalia operates a sales-led B2B model selling fresh produce in bulk to retailers. Distribution is heavily export-weighted: approximately 85% of volume goes to large-scale retail channels in Germany, Poland, Austria, Slovakia, and the Czech Republic, while the remaining 15% flows through Italian large-scale retail (GDO). Pricing is negotiated bilaterally with retail buyers and is not publicly disclosed. The company maintains a limited digital footprint via a bilingual (IT/EN) website, Instagram, and Facebook. As a member-owned cooperative, ownership is distributed among the 19 soci; no external investors, parent company, or M&A activity is disclosed.

Name

Agritalia

Legal name

Agritalia

Website

https://agritaliacoop.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Agritalia is an Italian agricultural cooperative in Sabaudia that produces fresh vegetables — led by radish and a value-added Snack Radish format — and sells them wholesale to large-scale retail, exporting about 85% of volume to five European countries and distributing the remainder through Italian retail.

Ownership category

akta.pro rank

Product category

Fresh Produce Agricultural Cooperative

NAICS

Vegetable and Melon Farming (11121), Other Vegetable (except Potato) and Melon Farming (111219), Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Asparagus, Artichoke & Specialty Vegetable Farming (Asparagus, Artichokes, Celery, Okra) (AFAGADAI)

akta.pro secondary industry

Cucurbit & Melon Farming (Cucumbers, Squash, Pumpkins, Watermelon, Cantaloupe) (AFAGADAF)

Keywords

• Fresh vegetable production
• Agricultural cooperative
• Fresh produce wholesale
• Radish cultivation
• European produce export

Headquarters

HQ city

Sabaudia

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Agricultural product sales to retailers: Agritalia generates revenue through the sale of fresh agricultural produce (radish, snack radish, kohlrabi, trocadero lettuce, watermelon, pak choi, gentilina lettuce) to large-scale retail trade and through export distribution. Products are sold in bulk to retailers rather than directly to consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Agritalia is an Italian agricultural cooperative that cultivates and supplies fresh vegetables, with radish as its flagship product. The product portfolio includes kohlrabi (Cavolo Rapa), Trocadero lettuce, watermelon (Anguria Dumara), Pak Choi, Gentilina lettuce, and a value-added snack radish format (pre-washed, trimmed, bagged). Produce is sold wholesale to large-scale retail chains (GDO) in Italy (15%) and exported to European retailers across Germany, Poland, Austria, Slovakia, and the Czech Republic (85%).

Product overview

Agritalia is an agricultural cooperative based in Sabaudia, Italy (Agro Pontino region), offering a portfolio of fresh vegetables. The core offering centers on radish as the flagship product, supplemented by a range of vegetables including Kohlrabi (Cavolo Rapa), Trocadero lettuce, Watermelon (Dumara variety), Pak Choi, and Gentilina lettuce. The product line includes both traditional fresh produce and value-added formats such as the Snack Radish (pre-washed, trimmed, and bagged convenience format). Products are distributed primarily through export (85% to Germany, Poland, Austria, Slovakia, Czech Republic) and Italian large-scale retail trade (15%).

Differentiator

Problem solved

Functional benefit

Products and services

• Ravanello (Radish) Agritalia's flagship fresh radish product grown with a zero-residue approach using pure fertilizers and certified organic products. Sold wholesale to Italian and European retail chains.
• Ravanello Snack (Snack Radish) Pre-washed, trimmed, and bagged radish available in multiple package sizes (mini to larger formats). Can be consumed up to 10 days after opening when stored properly. Positioned as a pocket-sized convenience snack for natural snacking.
• Cavolo Rapa (Kohlrabi) Kohlrabi cultivated using special techniques, equipment, and tools specific to the Sabaudia region, ensuring plants remain clean and dry with limited need for plant protection products. Uniform and visually appealing product for retail sale.
• Trocadero (Trocadero Lettuce) Lettuce variety grown using specialized transplanting techniques and equipment that limit pathogen attack. Combined with technological monitoring instrumentation for timely agronomic intervention and above-standard quality.
• Anguria Dumara (Watermelon) High-quality watermelon produced through decades of experience and evolving agronomic techniques. Cultivated in well-drained soil enriched with organic matter, with production running from May to early August.
• Pak Choi Asian cabbage variety cultivated using agronomic research and advanced techniques. Features crisp leaves and delicate flavor suitable for oriental and traditional cuisine. Harvested from February through end of spring.
• Gentilina Lettuce Light, crisp green lettuce with delicate flavor. Cultivated during cooler months with sowings from early fall through late spring, allowing multiple harvests per season.

Quantifiable outcome

• Products can last up to 10 days after opening (Snack Radish)
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• Apofruit: Italian agricultural cooperative producing and distributing fresh fruit and vegetables to European retail chains; comparable to Agritalia in B2B cooperative structure, fresh produce focus, and export-led distribution model, though broader in product range.
• Naturitalia: Italian cooperative of fruit and vegetable producers marketing under a unified brand to domestic and European retail; directly comparable in cooperative structure, fresh produce focus, and European retail distribution.
• Conserve Italia: Italian agricultural cooperative producing processed tomatoes and vegetables under retail private labels; comparable as a cooperative of Italian growers supplying European large-scale retail trade.
• Orogel: Italian cooperative specializing in fresh and frozen vegetables supplied to retail and foodservice across Europe; directly comparable in cooperative governance, vegetable specialization, and European retail customer base.

Broad incumbents

• Bonduelle: Major European producer and distributor of processed and fresh vegetables, including leafy greens, operating across retail and foodservice; comparable as a large incumbent competing for the same European retail shelf space Agritalia serves.
• Greenyard: Belgian-headquartered global supplier of fresh, frozen, and prepared fruits and vegetables to European retailers; comparable as a broad incumbent supplying many of the same European retail accounts Agritalia serves.
• Fresh Del Monte Produce: Global vertically-integrated producer, transporter, and distributor of fresh fruits and vegetables; comparable as a broad incumbent supplying European retail with diversified fresh produce categories.

Regional players

• Ortofrutta Italia (O.I.): Italian inter-professional organization for the fruit and vegetable supply chain, representing producers and distributors; comparable as a regional ecosystem player relevant to Agritalia's domestic Italian market position.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Agritaliacoop
• Instagraminstagram.com/agritaliacoop
• LinkedInlinkedin.com/company/agritaliacoop

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agritalia