Alr Consulting
ALR Consulting is a privately held, 6-person digital marketing and lead generation agency founded in 2014, offering email marketing, SEM, SEO, social media, mobile/SMS, web design, and web video services to SMBs, with vertical specialization in auto dealerships and a solar referral sub-brand.
- Company typePrivate
- Founded2014
- HeadquartersDelray Beach, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Alr Consulting does
ALR Consulting, LLC is a privately held digital marketing and lead generation agency founded in 2014, operating from Delray Beach, Florida with approximately 6 employees and no disclosed institutional funding. The company provides a comprehensive suite of direct response marketing services including email marketing, search engine marketing (SEM/paid search), search engine optimization (SEO), social media marketing, mobile/SMS marketing, web design, web video production, and lead generation. Its core technology infrastructure centers on a proprietary mass email delivery system with access to over 100 million validated opted-in email addresses and 150 million permission-based consumer emails enriched with 300+ demographic and lifestyle targeting attributes, supported by a portfolio of proprietary lead-platform sites and a white-listed email delivery infrastructure optimized for inbox deliverability.
The company serves primarily small to mid-sized businesses, with a stated primary vertical specialization in auto dealerships (offering AutoIntenders targeting within 60-day purchase windows and competitive brand conquest campaigns). Other disclosed customers include SMB web design clients such as Blue Clover Financial and From Trauma to Wholeness. ALR Consulting also operates Apricot, a sub-brand solar energy referral program active across 18 US states that offers homeowner solar upgrades with referral fees up to $1,500.
Revenue is generated through multiple streams: consulting engagements at $500/day or $2,500/month subscription, tiered insertion order packages priced from $3,500 (basic) to $9,500 (advanced), cost-per-lead arrangements, and monthly flat-fee campaigns with a 30-day test period and no quotas or annual commitments. Distribution combines a self-serve online checkout (Servicing CheckOut page via PayPal) with consultation-based direct sales targeting SMBs. The company holds CAN-SPAM and GDPR compliance certifications for email operations, has no filed patents or trademarks, no documented M&A activity, and no disclosed executive team beyond a general contact line.
Alr Consulting firmographics
Firmographics- Name
- Alr Consulting
- Legal name
- ALR Consulting, LLC
- Website
- https://alrconsultants.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ALR Consulting is a privately held, 6-person digital marketing and lead generation agency founded in 2014, offering email marketing, SEM, SEO, social media, mobile/SMS, web design, and web video services to SMBs, with vertical specialization in auto dealerships and a solar referral sub-brand.
- Ownership category
- akta.pro rank
Alr Consulting industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (541810), Marketing Consulting Services (541613)
- SIC
- Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
- akta.pro industry
- Customer, Marketing & Sales ConsultingBusiness & Public Services/Professional Services (Legal, Accounting, Consulting)/Management Consulting
Keywords
Where Alr Consulting is headquartered
LocationHeadquarters
- HQ city
- Delray Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Alr Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Consulting Services: Day-rate and monthly consulting engagements providing strategic digital marketing guidance and campaign management.
- Insertion Orders (Advertising Services): Flat-fee advertising and marketing services packages (basic, standard, advanced) that include campaign setup, execution, and reporting across email, search, social, mobile, and ad network channels.
- Lead Generation (CPL Model): Cost-per-lead pricing model where clients are charged only for qualified leads received, with pre-qualification to ensure higher conversion rates.
- Monthly Flat Fee Campaigns: Monthly flat fee campaign strategies designed with no quotas, no contracts, and no annual fees, offering a 30-day test period.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 1 Day of Consulting Services |
| Subscription | Monthly | 1 Month of Consulting Services |
| One time/ perpetual license | Pay-as-you-go | Insertion Order (basic) |
| One time/ perpetual license | Pay-as-you-go | Insertion Order (standard) |
| One time/ perpetual license | Pay-as-you-go | Insertion Order (advanced) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Alr Consulting product offering
Product offeringCore offering
ALR Consulting is a direct response marketing agency that plans and executes multi-channel digital marketing and lead generation campaigns for businesses. Services include email marketing, search engine marketing, social media marketing, mobile marketing, lead generation, web design, web video, SEO, ad networks and classified ads, plus vertical-specific programs such as Auto Dealers Email Marketing and the Apricot Solar Program. Delivery is supported by a proprietary mass email system, white-listed sending infrastructure, and lead platform sites that leverage more than 300 demographic attributes for targeting.
Product overview
ALR Consulting is a digital marketing and lead generation agency offering a comprehensive suite of services organized around Direct Response Marketing. The core portfolio includes: Search Marketing (SEM/Pay-Per-Click), Social Media Marketing, Email Marketing with proprietary mass delivery infrastructure (150M+ email addresses), Lead Generation with qualified prospect delivery, Mobile/SMS Marketing, Web Design, Web Videos, and Ad Networks/Classified Ads. The company also operates Apricot, a solar energy referral program. Services are delivered through flexible pricing models including cost-per-lead and monthly flat fees, with a three-step performance-based approach for search campaigns. Auto Dealer-specific solutions are also available with industry-leading analytics and targeting capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Apricot: A solar energy program helping homeowners save money and upgrade to solar, offering referral fees up to $1,500. Currently servicing multiple US states including California, Arizona, Nevada, Texas, Utah, Colorado, Illinois, Florida, Georgia, and others.
Products and services
- Direct Response Marketing
Quantifiable outcome
- Increase in visitor conversion up to 300% with web video
- +7 more outcomes
Companies that use Alr Consulting
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Alr Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Alr Consulting partnerships and signals
Strategic signalScale indicators8 records
Recent moves6 records
Expansion highlights5 records
Alr Consulting competitors and assessment
Company assessmentDirect peers
- SmartSites: Mid-sized digital marketing agency offering web design, SEO, PPC, and email marketing to SMBs — comparable in service breadth and customer profile.
- Straight North: Lead generation and SEO agency serving B2B and SMB clients with performance-focused campaigns — comparable in lead-gen-first orientation and SMB customer base.
- Callbox: Lead generation agency focused on multi-channel B2B/SMB demand generation with performance-based pricing — closely aligned with ALR's CPL-oriented lead-gen model.
- WebiMax: Full-service digital marketing agency offering SEO, PPC, social, and reputation management to SMBs — comparable in service breadth and customer profile to ALR.
- KlientBoost: PPC, CRO, and email marketing agency focused on measurable ROI for SaaS and e-commerce — overlaps in performance-based digital marketing services.
- Disruptive Advertising: PPC and social media advertising agency focused on ROI-driven campaigns for mid-market and SMB clients — comparable direct-response performance orientation and channel mix.
- Thrive Internet Marketing Agency: SMB-focused digital marketing agency delivering SEO, PPC, social media, email, and web design services — a close peer in target customer, service mix, and direct-response orientation.
Broad incumbents
- Hibu: Large incumbent marketing services provider for SMBs offering websites, search, social, and reputation management — comparable in SMB targeting and multi-channel service portfolio.
- WebFX: Established full-service digital marketing agency offering SEO, PPC, social, email, and web design to SMB and mid-market clients — directly overlapping with ALR's multi-channel SMB offering but at significantly larger scale.
- ReachLocal: Established SMB-focused digital marketing platform offering paid search, display, social, and lead-gen at scale — broader incumbent operating in the same SMB digital marketing category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Alr Consulting social profiles
Digital presenceAlr Consulting compliance and trust
Trust signalCompliance2 records
Alr Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alr Consulting leadership team
Management profileNumber of profiles
Alr Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alr Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alr Consulting
What does Alr Consulting do?
ALR Consulting is a direct response marketing agency that plans and executes multi-channel digital marketing and lead generation campaigns for businesses. Services include email marketing, search engine marketing, social media marketing, mobile marketing, lead generation, web design, web video, SEO, ad networks and classified ads, plus vertical-specific programs such as Auto Dealers Email Marketing and the Apricot Solar Program. Delivery is supported by a proprietary mass email system, white-listed sending infrastructure, and lead platform sites that leverage more than 300 demographic attributes for targeting.
Is Alr Consulting a public or private company?
Alr Consulting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Alr Consulting founded?
Alr Consulting was founded in 2014. It employs 1 to 10 people.
Where is Alr Consulting based?
Alr Consulting is headquartered in Delray Beach, United States, in the North America region.
How does Alr Consulting make money?
Four revenue lines are on record. Consulting Services are the primary driver. The others are insertion Orders (Advertising Services), lead Generation (CPL Model) and monthly Flat Fee Campaigns.
Who are Alr Consulting's main competitors?
Direct peers on record are SmartSites, Straight North, Callbox, WebiMax, KlientBoost, Disruptive Advertising and Thrive Internet Marketing Agency. Broad incumbents are Hibu, WebFX and ReachLocal.
Does Alr Consulting have an API?
No public API is recorded for Alr Consulting.
What industry is Alr Consulting in?
Alr Consulting's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting. Its NAICS code is 541810 and its SIC code is 7311.