Amigos da Terra - Amazônia Brasileira

What Amigos da Terra - Amazônia Brasileira does

Amigos da Terra - Amazônia Brasileira is a Brazilian non-governmental, non-profit organization founded in 1989 and headquartered at Rua Cônego Roque Viggiano, 53, São Paulo. With over 30 years of continuous socio-environmental work, the organization promotes sustainable initiatives aimed at zero deforestation in Brazilian natural habitats, with priority focus on the Amazon biome. It is funded through donations, grants, and partnerships rather than commercial revenue, and does not disclose financial figures.

The organization operates four program pillars: Cadeias Agropecuárias (monitoring and verification of socio-environmental commitments in Brazilian beef supply chains, including individual traceability work and low-carbon cattle ranching); Florestas (defending robust forest-protection legislation and building tools for compliance with the Brazilian Forest Code); Sociedade e Clima (climate resilience, environmental conservation, and protection of forest peoples and indigenous communities); and Comunicação (public communication and awareness). Underlying capabilities include proprietary monitoring data from TAC (Termo de Ajuste de Conduta) audits across Amazon cattle-producing states, and a recurring technical publications library.

Its go-to-market is programmatic rather than commercial: the organization distributes free technical publications (e.g., Guia prático EUDR, Guia para a Produção de Carne Baixo Carbono, De Olho no TAC da Carne series, and Forest Code analyses of soy and meat agreements) via its website, engages in public policy advocacy, and collaborates with sector stakeholders — including a documented strategic partnership with Embrapa Gado de Corte on the Low Carbon Beef Protocol. Stakeholder segments include environmental protection organizations, agricultural sector participants (cattle producers, meat processors committed to deforestation-free supply chains), and forest communities and indigenous peoples.

Name

Amigos da Terra - Amazônia Brasileira

Legal name

Amigos da Terra - Amazônia Brasileira

Website

https://amigosdaterra.org.br

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Amigos da Terra - Amazônia Brasileira is a Brazilian non-profit NGO founded in 1989 that promotes zero-deforestation in Brazilian natural habitats, with priority focus on the Amazon. It monitors and verifies beef cattle supply chains, publishes technical guides (EUDR, low-carbon meat, Forest Code analyses), and engages in environmental policy advocacy for cattle producers, processors, and forest communities.

Ownership category

akta.pro rank

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels4 records

Core offering

Amigos da Terra - Amazônia Brasileira is a Brazilian non-governmental organization that delivers environmental conservation programs focused on promoting zero-deforestation practices in Brazilian natural habitats, with priority on the Amazon region. Its core work includes monitoring and traceability of beef cattle supply chains, supporting compliance with the Brazilian Forest Code and the EU Deforestation Regulation (EUDR), and producing technical guides, monitoring reports, and policy analyses for cattle sector stakeholders, government bodies, and forest communities.

Product overview

Amigos da Terra - Amazônia Brasileira is a Brazilian non-governmental environmental organization with over 30 years of socioenvironmental work. The organization operates through four main programs: Cadeias Agropecuárias (Agricultural Chains) focused on deforestation-free beef supply chains; Florestas (Forests) for forest protection legislation and Forest Code compliance; Sociedade e Clima (Society and Climate) for environmental conservation and climate resilience; and Comunicação (Communication) for environmental awareness. The organization also publishes technical guides and reports including the Guia prático EUDR, Guia para a Produção de Carne Baixo Carbono, De Olho no TAC da Carne series, and analysis of soy and meat chain agreements.

Differentiator

Problem solved

Functional benefit

Products and services

• Análise dos acordos das cadeias da soja e carne à luz do Código Florestal Analysis of soy and meat chain agreements in light of the Brazilian Forest Code, published on October 24, 2024, providing technical assessment of supply chain compliance.
• Guia para a Produção de Carne Baixo Carbono A practical guide for low-carbon beef production applying the Embrapa Low Carbon Beef Protocol (CBC), developed in collaboration with Embrapa Gado de Corte for cattle producers and the meat sector.
• De Olho no TAC da Carne 2024 Monitoring report on the results of the first unified cycle of TAC (Termo de Ajuste de Conduta) audits across all key cattle ranching states in the Amazon, highlighting aspects to be improved in future audit rounds.
• Guia prático EUDR Practical guide for EUDR (EU Deforestation Regulation) compliance and implementation, supporting producers and traders in meeting EU deforestation-free product requirements.

Quantifiable outcome

• Pilot project demonstrated potential of individual traceability to strengthen deforestation-free beef supply chains

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Embrapa Gado de CortecoreStrategic or Co-development PartnerCollaboration on the Guia para a Produção de Carne Baixo Carbono (Guide for Low-Carbon Meat Production), providing technical expertise on the Protocolo Carne Baixo Carbono (CBC) for beef production certification

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IPAM (Instituto de Pesquisa Ambiental da Amazônia): Amazon-focused research and policy institute working on deforestation, sustainable production, and climate. Directly comparable in mission and regional specialization, with similar mix of research, publications, and policy engagement.
• Instituto Socioambiental (ISA): Brazilian NGO focused on Amazon conservation, indigenous rights, and socio-environmental policy. Highly comparable in geographic focus, advocacy model, and program structure, though with a stronger emphasis on indigenous territories.
• Imazon: Brazilian research institute producing Amazon deforestation data and analysis. Comparable as a technical, data-driven Amazon-focused organization, though more research-oriented than Amigos da Terra's program-and-advocacy model.
• Imaflora: Brazilian NGO specializing in sustainable forest and agricultural certification, supply chain monitoring, and traceability systems. Direct peer given overlap in cattle/soy supply chain monitoring and Forest Code expertise.

Broad incumbents

• Conservation International Brasil: International conservation NGO with Brazilian operations focused on biodiversity, forests, and sustainable production. Comparable in mission and Amazon focus, with broader global program backing.
• Greenpeace Brasil: Brazilian arm of international advocacy NGO with major campaigns on Amazon deforestation, indigenous rights, and agricultural commodity supply chains. Comparable mission but pursues a higher-profile, confrontational advocacy model.
• The Nature Conservancy (TNC) Brasil: Brazilian operations of a major global conservation organization working on forest protection, sustainable agriculture, and climate. Comparable in forest and agricultural supply chain focus, but at a substantially larger scale.
• WWF Brasil: Brazilian arm of a large international conservation NGO working on Amazon deforestation, sustainable agriculture, and forest policy. Directly comparable in mission focus but operates at significantly larger scale and broader portfolio than Amigos da Terra.

Emerging players

• Proforest: International organization providing technical support and tools for responsible commodity production and supply chain monitoring, including Brazilian cattle and soy. Comparable in supply chain monitoring and EUDR-related service offerings.
• Instituto Cerrados: Brazilian NGO working on Cerrado biome conservation and sustainable commodity supply chains (soy, cattle). Partially comparable given overlap in agricultural supply chain monitoring, though Cerrado-focused rather than Amazon.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Customer concentration

• LinkedInlinkedin.com/company/adtamazonia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Amigos da Terra - Amazônia Brasileira