ANEX Tour Ukraine

What ANEX Tour Ukraine does

ANEX Tour Ukraine is a Ukrainian tour operator operating as ТОВ «Туристична компанія «Анекс тур»» (LLC "Tourist Company 'Anex Tour'"), part of the global ANEX Tourism Worldwide DMCC network. The company has operated on the Ukrainian market for over 25 years, primarily selling package tours and hotel accommodation across Turkey, Egypt, and Greece as its core destinations, with hotel-only offerings available in 11 or more additional countries. The company maintains five Ukrainian offices—headquartered in Kyiv with regional offices in Zaporizhzhia, Lviv, Odesa, and Kharkiv—and operates its own charter flight programs to Mediterranean and North African destinations.

The business operates a multi-channel distribution model combining direct B2C bookings through its website with B2B sales via a franchise network of regional offices and an agent portal serving travel agencies. Revenue streams include package tours, hotel bookings, airline ticket sales, travel insurance distributed via partnership with EuroTravelIns (ЄТС), and MICE (meetings, incentives, conferences, and exhibitions) services for corporate clients.

Following the closure of Ukrainian airspace on February 24, 2022, the company restructured its operations to use European departure hubs in Poland, Moldova, Romania, Hungary, Slovakia, and the Czech Republic, with travelers reaching these airports via ground transport before boarding charter flights. This operational pivot represents the most significant strategic adaptation in the company's recent history and underpins its continued service to Ukrainian travelers despite war-related disruption to direct air access.

Name

ANEX Tour Ukraine

Legal name

ТОВ «Туристична компанія «Анекс тур»

Website

https://anextour.com.ua

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

ANEX Tour Ukraine is a Ukrainian tour operator with 25+ years on the market, selling package tours to Turkey, Egypt, and Greece and hotel bookings across 11+ countries. Operations reroute via European hubs after 2022, served via website, franchise offices, and a B2B agency portal.

Ownership category

akta.pro rank

Product category

Tour Operator Services

NAICS

Tour Operators (56152), Tour Operators (561520)

SIC

Transportation Services (4700), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure & Expedition Travel Agencies (THAKAFAB)

Keywords

• Package tour operator
• Travel agency services
• Charter flight booking
• Hotel accommodation booking
• MICE corporate travel

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Package Tours: Sale of all-inclusive package tours including flights, accommodation, and sometimes transfers and insurance. The company operates charter flights from multiple European hubs (Poland, Moldova, Romania, Hungary, Slovakia, Czech Republic) to Turkey, Egypt, and Greece.
2. Hotel / Accommodation Bookings: Standalone hotel bookings for customers who arrange their own transport. The company offers an extensive database of exclusive hotels in Bulgaria, Turkey, Greece, Egypt, Spain, Tunisia, UAE, Thailand, Tanzania, Vietnam, and Dominican Republic.
3. Airline Tickets: Sale of both charter and regular flight tickets through the online platform. The company monitors and manages flight schedules across multiple partner airlines.
4. Travel Insurance: Sale of travel insurance programs in partnership with PAT «ЄТС» (EuroTravelIns) for travelers to Turkey and Egypt. Includes coverage for medical expenses and COVID-19 related incidents.
5. MICE / Corporate Events: Corporate group travel services including meetings, incentive trips, conferences, and events. Services include venue consultation, flight booking, hotel reservations, transport, professional interpreters, guides, and medical insurance.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

ANEX Tour Ukraine is an outbound tour operator that sells package holidays, hotel/accommodation bookings, charter and scheduled airline tickets, MICE and corporate travel services, and travel insurance to individual travelers, travel agencies, and corporate clients in Ukraine. Distribution is via its own website (anextour.com.ua), a B2B agency portal (online3.anextour.com.ua), branded offices across Ukraine, and a network of partner/franchise travel agencies.

Product overview

ANEX Tour Ukraine operates as a tour operator offering a comprehensive suite of travel services through a web-based platform. The core product consists of an integrated tour search and booking system that enables customers to search and purchase package tours, flights, and hotels. The platform is architecture around several interconnected modules: the main tour booking portal (anextour.com.ua), a separate B2B agent booking system (online3.anextour.com.ua) providing agency-specific tools including flight monitoring, sales management, and contract handling, a dedicated MICE department for corporate travel, an early booking promotion system, and partner/franchise programs. Additional services include travel insurance through partner ЄТС, destination information portals covering COVID-19 rules and border crossing requirements, and specialized tools for travel agencies including ratings, bonus tracking, and partner verification. The company operates regional offices in Kyiv, Lviv, Odesa, Kharkiv, and Zaporizhzhia.

Differentiator

Problem solved

Functional benefit

Products and services

• Package Tours Outbound all-inclusive and package holidays that combine charter or scheduled flights, hotel accommodation, airport transfers, and optional insurance, sold to individual Ukrainian travelers and through partner travel agencies.
• Hotel and Accommodation Bookings Standalone booking of hotel rooms and other accommodation in destinations served by ANEX Tour, available with real-time search, pricing, and online reservation for individual travelers and agencies.
• Airline Tickets (Charter and Scheduled) Sale of charter and scheduled airline tickets, including electronic ticket issuance and verification, for individual travelers and travel agencies.
• MICE and Corporate Travel Services End-to-end organization of corporate trips, incentive travel, conferences, exhibitions, and group events for Ukrainian companies, associations, and organizations, handled by a dedicated MICE/corporate travel team.
• Travel Insurance Programs Travel insurance products offered as an ancillary service alongside package tours and airline tickets, provided via partner insurance providers and connected to bookings on anextour.com.ua.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Anex Tourism Worldwide DMCCcoreStrategic or Co-development PartnerInternational tourism company operating under the ANEX TOUR brand globally. ANEX Tour Ukraine operates as part of the ANEX TOUR network and transfers customer personal data to Anex Tourism Worldwide DMCC for the organization of travel arrangements.
• ЄТС (EuroTravelIns)coreOthersInsurance partner providing travel insurance programs for ANEX Tour customers traveling to Turkey and Egypt. Offers insurance coverage including COVID-19 related medical expenses. PAT «ЄТС» is listed as a key partner on the company's partners page.
• UKRSIBBANK (BNP Paribas Group)minorGTM or Marketing PartnerBanking partner listed on the ANEX Tour Ukraine partners page. The bank offers financial services that may include payment processing and promotional offers for ANEX Tour customers.
• PrivatBankminorGTM or Marketing PartnerBanking partner listed on the ANEX Tour Ukraine partners page. PrivatBank is one of Ukraine's largest banks, potentially offering payment processing and promotional financial services for tour bookings.
• Selectum Blu CruisesminorChannel Partner/ Reseller/ DistributorCruise partner referenced in the Safe Travel information section. ANEX Tour offers cruise packages including COVID-19 protocols such as express PCR testing at port and quarantine facilities on board.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Booking.com: Booking.com is the world's largest online travel agency offering hotel, flight, and package bookings globally. As a broad incumbent OTA, it competes with ANEX's hotel-only and flight-only inventory, particularly for independent travelers.
• TUI Group: TUI is the world's largest integrated tourism group operating tour operators, airlines, hotels, and cruise ships. As a broad incumbent, TUI offers overlapping package tour capabilities across many of the same Mediterranean and North African destinations ANEX serves.
• Anex Tourism Group: Anex Tourism Group is the international parent/network operating the ANEX TOUR brand globally across multiple source markets (Germany, Russia, Turkey, CIS). It is the broader corporate parent/network that ANEX Tour Ukraine belongs to and operates alongside.

Direct peers

• Tez Tour: Tez Tour is a major tour operator with deep roots in CIS and Eastern European markets, offering package tours to Turkey, Egypt, Spain, and other beach destinations — directly comparable in customer base and product offering to ANEX Tour Ukraine.
• Pegas Touristik: Pegas Touristik is one of the largest tour operators in CIS markets with charter flight programs, hotel inventory, and package tours to Turkey, Egypt, and other Mediterranean destinations — directly competing with ANEX's core product.
• Mouzenidis Travel: Mouzenidis Travel is a major tour operator with destination management in Greece and inbound/outbound tour packages — comparable to ANEX in tour operating, charter flight arrangements, and packaged Mediterranean holidays.
• Coral Travel: Coral Travel is a major tour operator with strong presence in Ukraine and CIS markets, offering package tours, hotel bookings, and charter flights to Mediterranean and beach destinations — directly comparable to ANEX Tour's core offering.
• Sunmar: Sunmar is a Russian-based tour operator offering package tours with charter flights to Turkey, Egypt, Greece, and other destinations — directly comparable to ANEX Tour in product type and customer segments in CIS markets.
• Join UP!: Join UP! is a Ukrainian tour operator offering package tours, charter flights, and hotel bookings to beach destinations including Turkey, Egypt, and Greece — directly competing with ANEX Tour Ukraine on similar destinations and customer segments.

Regional players

• Itaka: Itaka is one of the largest tour operators in Poland, offering package tours with charter flights to Turkey, Greece, Egypt, and other beach destinations. Comparable to ANEX in product structure and charter-based distribution, though operating primarily in a different source market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/anextourcomua
• LinkedInlinkedin.com/company/anex-tour-ukraine

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ANEX Tour Ukraine