Lonzo Bread and Peruvian Eatery

What Lonzo Bread and Peruvian Eatery does

Lonzo Bread and Peruvian Eatery (operating as Lonzo's Restaurant) is a family-owned, single-location Peruvian restaurant at 10804 Washington Blvd in Culver City, Los Angeles. Founded by Jose as a family-run bakery approximately 14 years ago, the business expanded into a full-service restaurant named after his son Lonzo, and is co-run with Miriam. The restaurant offers traditional and innovative Peruvian cuisine with a seafood focus, including appetizers, ceviches and tiraditos, causas, stews, saltados, pasta, and seafood entrees, complemented by in-house French artisan bread, Peruvian soft drinks (Chicha Morada, Inka Kola), and desserts such as chocoflan and picarones. Menu items are individually priced, ranging from about $0.52 for add-ons to roughly $29.12 for premium entrees.

The business operates seven days a week with extended hours (9am-8pm Sunday, 9am-9pm Monday-Thursday, 9am-10pm Friday-Saturday) and serves dine-in customers, takeout via the CraveUp platform on its website, and delivery through Uber Eats, Grubhub, and Beyond Menu. It also offers a catering program for group dining and events, marketed through a dedicated events email channel. Digital presence spans Instagram, Facebook, YouTube, and TikTok, used primarily for top-of-funnel awareness.

The company is private and family-controlled, with no institutional investors, parent entity, or external capital structure disclosed. Its only documented capital event is a $5,000 Restaurants Care Resilience Fund grant in June 2023. Operating scale is modest at 11-50 employees serving a single trade area, and the website's "Experiences" page currently lists no active offerings, suggesting the business is focused on optimizing the existing dine-in plus off-premise model rather than pursuing multi-unit expansion.

Name

Lonzo Bread and Peruvian Eatery

Legal name

Lonzo's Restaurant

Website

https://lonzosrestaurant.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Lonzo Bread and Peruvian Eatery is a family-owned single-location Peruvian restaurant in Culver City, Los Angeles, serving traditional and seafood-focused cuisine, in-house artisan bread, and catering for group events to local diners and the surrounding LA market.

Ownership category

akta.pro rank

Product category

Peruvian Restaurant

NAICS

Full-Service Restaurants (722511), Restaurants and Other Eating Places (72251), Caterers (722320)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Steakhouses & Seafood Restaurants (THAFACAE)

Keywords

• Peruvian cuisine restaurant
• Seafood dining
• Food catering services
• Artisan bakery products
• Food delivery service

Headquarters

HQ city

Culver City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in Service: Full-service restaurant with sit-down dining, offering Peruvian cuisine and seafood. Open for breakfast, lunch, and dinner with varying hours throughout the week.
2. Delivery Services: Revenue from food delivery through third-party platforms including Uber Eats, Grubhub, and Beyond Menu. Restaurant receives orders and prepares food for pickup by delivery drivers.
3. Catering: Catering menu available for group dining events and special occasions. Contact through [email protected] for group dining and catering inquiries.
4. Takeout: Takeout orders placed through website (CraveUp platform) and direct phone calls. Customer picks up food at restaurant location.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Lonzo Bread and Peruvian Eatery is a family-owned full-service restaurant in Culver City, Los Angeles that serves traditional and innovative Peruvian cuisine with a focus on seafood, including ceviches, tiraditos, causas, and entrees. The business also offers French artisan bread baked in-house, beverages, desserts, takeout, delivery through third-party platforms, and catering services for events and group dining.

Product overview

Lonzo's Restaurant is a family-owned Peruvian eatery that evolved from a bakery started 14 years ago into a full-service restaurant. The company offers a unified dining experience centered on traditional and innovative Peruvian cuisine with a particular focus on seafood. Its product portfolio consists of a full dinner and a la carte menu (appetizers, ceviches, tiraditos, causas, stews, entrees), French artisan bread baked in-house, beverages including Peruvian soft drinks, and desserts. Additional services include catering for events and group dining, as well as takeout and delivery through third-party platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Dinner & A La Carte Menu Full dinner menu featuring individually priced Peruvian dishes including appetizers, ceviches, tiraditos, causas, stews, entrees, and add-ons. Served to dine-in customers and available for takeout and delivery.
• Catering Services Catering menu offering group dining and event catering services for special occasions and gatherings, providing authentic Peruvian food for groups.
• French Artisan Bread Freshly baked bread selection including French baguette, sourdough loaf, multigrain loaf, ciabbatta, rosemary loaf, and olive loaf, priced from $0.60 to $5.50.
• Beverages Beverage menu featuring sodas, Chicha Morada, Inka Kola, Perrier, and Maracuya, priced from $1.50 to $2.50.
• Desserts Dessert menu featuring Chocoflan ($6) and Picarones ($13.52), a Peruvian buñuelos-like dessert made from squash and sweet potato.
• Takeout & Delivery Takeout and food delivery ordering services through third-party platforms including Uber Eats, Grubhub, and Beyond Menu, plus the restaurant's website via CraveUp platform.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Uber EatscoreChannel Partner/ Reseller/ DistributorThird-party food delivery partnership enabling customers to order Lonzo's Peruvian food for delivery through the Uber Eats platform in the Los Angeles area.
• GrubhubcoreChannel Partner/ Reseller/ DistributorThird-party food delivery partnership allowing Grubhub users to order Lonzo's Restaurant food for delivery to their location in Culver City.
• Beyond MenuminorChannel Partner/ Reseller/ DistributorThird-party food delivery platform listing for Lonzo's Restaurant serving the Culver City area (postal code 90232).
• CraveUpcoreChannel Partner/ Reseller/ DistributorOnline takeout ordering platform partner enabling customers to place takeout orders through the restaurant's website at order.craveup.com/lonzos-restaurant/takeout

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Regional players

• Calle Salvador: Peruvian restaurant concept operating outside the immediate LA market — comparable Peruvian cuisine and dine-in service model, useful as a regional benchmark for category economics.

Broad incumbents

• Providence: Established seafood-focused fine-dining restaurant in Los Angeles — comparable seafood-centric positioning and high-end dine-in model, though at materially higher price points and scale.

Direct peers

• Mario's Peruvian & Seafood: Long-established Peruvian restaurant in the Los Angeles area with a seafood-forward menu — directly comparable category, customer base, and price band to Lonzo's.
• Intiraymi Restaurant: Peruvian restaurant in Los Angeles serving traditional dishes and seafood — comparable cuisine, dine-in service model, and target customer.
• Mo-Chica: Peruvian restaurant in downtown LA with a modern interpretation of traditional Peruvian plates; comparable cuisine, urban LA diner base, and full-service format.
• Picca: Chef-driven Peruvian-Japanese (Nikkei) restaurant in LA — comparable cuisine heritage with a more upscale price band; useful benchmark for elevated Peruvian positioning.
• El Pollo Inka: Multi-location Peruvian restaurant chain serving LA, with a comparable menu of ceviches, lomo saltado, and traditional plates at similar dine-in price points.

Emerging players

• Bone Kettle: Southeast Asian-inspired full-service restaurant in Pasadena/LA — comparable as a chef-driven ethnic full-service concept serving LA diners with similar dine-in/takeout structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@lonzosrestaurant1713?app=desktop
• Facebookfacebook.com/LonzosRestaurant
• Instagraminstagram.com/lonzos_restaurant/?hl=es
• TikToktiktok.com/discover/lonzos-restaurant-los-angeles

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lonzo Bread and Peruvian Eatery