Pixel Bakery
Pixel Bakery is an 11-person animation and video production studio in Lincoln, Nebraska, producing custom 2D/3D animation, motion graphics, animated explainers, commercial video, AR/VR content, and productized logo animation for brands, agencies, nonprofits, and SaaS firms across the United States.
- Company typePrivate
- Founded2015
- HeadquartersLincoln, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Pixel Bakery does
Pixel Bakery Design Studio is a privately held, founder-operated animation and video production studio headquartered in Lincoln, Nebraska, with an 11-person multidisciplinary team. The studio produces custom 2D and 3D animation, motion graphics, character animation, stop motion, hybrid live-action/animation, animated explainer videos, commercial video production, AR/VR/360° emerging media, social media video content, logo animation, product photography, and creative strategy/concepting services for clients primarily in the United States. Its technical stack is built on Adobe Creative Cloud (After Effects, Cinema 4D, Illustrator, Photoshop, Premiere), Duik Basssel for character rigging, NextJS for web delivery, and Vimeo for 4K UHD .MOV Apple ProRes 4444 master file delivery. Differentiated process assets include a 'Modulation Package' that adapts a single animation into 60+ aspect ratios and time formats, and a 'Design-Agnostic' methodology that tailors style to each client brand rather than imposing a fixed house style, with 100% in-house custom production and no stock graphics.
Pixel Bakery firmographics
Firmographics- Name
- Pixel Bakery
- Legal name
- Pixel Bakery Design Studio
- Website
- https://pixelbakery.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pixel Bakery is an 11-person animation and video production studio in Lincoln, Nebraska, producing custom 2D/3D animation, motion graphics, animated explainers, commercial video, AR/VR content, and productized logo animation for brands, agencies, nonprofits, and SaaS firms across the United States.
- Ownership category
- akta.pro rank
Pixel Bakery industry classification
Industry- Product category
- Animation & Motion Design Production Services
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Animation Production (2D/3D/Stop-Motion) (MPAAAMAD)
Keywords
Where Pixel Bakery is headquartered
LocationHeadquarters
- HQ city
- Lincoln
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pixel Bakery business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Animation & Motion Design Projects: Custom animation projects including motion graphics, 2D/3D animation, character animation, and kinetic typography. Projects are priced individually based on complexity, style, duration, and additional services like scriptwriting or voiceovers.
- Animated Explainer Videos: 60-90 second explainer videos priced as full-service projects including consultation, scriptwriting, storyboarding, design, illustration, voiceover, animation, and delivery.
- Commercial Video Production: Video advertisements, TV commercials, YouTube pre-roll ads, online advertisements, digital campaigns, and event coverage. Pricing varies based on crew size, location, length, and post-production needs.
- Logo Animation (Motion Mixer): Tiered logo animation packages ranging from $1,600 to $4,600, offering different levels of concepts, revisions, and deliverables including Instagram packs, MORGT templates, and lower thirds.
- Social Media Video Content Retainers: Quarterly retainers with monthly content objectives for ongoing social media video production. Clients receive consistent video content across platforms.
- Emerging Media: Augmented reality, holograms, 360-degree video, and VR content production services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Essentials - $1,600: 1 concept, 1 revision round, Transition In/Out, White Reverse Version |
| Unit Pricing | Pay-as-you-go | Standard - $2,600: 2 concepts, 2 revision rounds, Passive Animation |
| Unit Pricing | Pay-as-you-go | Gourmet - $3,600: 3 concepts, Instagram Pack, Alternative Colors |
| Unit Pricing | Pay-as-you-go | Kitchen Sink - $4,600: 3 concepts, MORGT Templates, Lower Thirds, Animated Transitions |
| One time/ perpetual license | Pay-as-you-go | Minimum Project Billing - $5,000 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels14 records
Pixel Bakery product offering
Product offeringCore offering
Pixel Bakery is a multidisciplinary animation and video production studio that delivers custom motion graphics, 2D/3D/character animation, animated explainer videos, commercial video production, and emerging media content (AR/VR/holograms/360). All production is fully in-house — from concepting, scriptwriting, and storyboarding through animation, voiceover, sound design, and delivery — with a minimum project billing of $5,000 and tiered logo animation packages.
Product overview
Pixel Bakery is an award-winning multidisciplinary animation and video production studio offering a unified portfolio of creative services. The core offering centers on Animation & Motion Design, which encompasses 2D/3D animation, character animation, and motion graphics delivered as full-service projects including concepting, storyboarding, sound design, and voiceover. This core is complemented by specialized services including Animated Explainer Videos (60-90 second brand education content), Commercial Video Production (advertising and promotional video), Creative Concepting & Strategy (brand messaging development), Emerging Media (AR/VR/holograms), Social Media Video Content, Product Photography, and the Motion Mixer Logo Animation add-on with tiered pricing packages. The studio also provides free educational resources through its Education platform, making it a vertically integrated creative production house spanning concept through delivery across multiple mediums.
Differentiator
Problem solved
Functional benefit
Products and services
- Animation & Motion Design Full-service animation production including project management, creative concepting, sound design, storyboarding, and voiceover, spanning 2D animation, 3D animation, stop motion, character animation, kinetic typography, product demonstrations, explainer videos, educational content, data visualization, music videos, branded entertainment, and social media ads.
- Animated Explainer Videos Short-form animated videos typically 60-90 seconds designed to explain a company's product, service, or concept in a visually compelling manner, breaking down complex ideas into digestible, easily understood visuals and narratives.
- Commercial Video Production Video advertisements, TV commercials, YouTube pre-roll ads, online advertisements, and digital campaigns including pre-production planning, scriptwriting, storyboarding, filming, post-production editing, voiceover recording, special effects, animation, color grading, and final delivery, plus drone videography services.
- Creative Concepting & Strategy Strategic planning and creative direction that develops communication strategies and creative briefs based on client goals, pain points, and ideas, ensuring cohesive brand messaging from start to finish.
- Emerging Media (AR/VR/Holograms/360°) Innovative media production including augmented reality (AR), virtual reality (VR), holograms, and 360-degree video content that allows brands to engage customers in immersive, interactive experiences.
- Social Media Video Content Video content designed and optimized for social media platforms including Facebook, Instagram, TikTok, Twitter, LinkedIn, and YouTube, covering organic content, promotional ads, and social content kits with multiple aspect ratio formats.
- Motion Mixer Logo Animation Logo animation service with four tiered packages (Essentials $1,600, Standard $2,600, Gourmet $3,600, Kitchen Sink $4,600) that animate vectorized logos to reflect brand persona, including transition effects, passive animations, Instagram packs, lower thirds, and .MOGRT templates for Adobe Premiere.
- Product Photography Professional product photography services that visually showcase clients' products and brands, serving as the entryway into brand identity through images that reflect the effort and consideration put into product development.
Quantifiable outcome
- Videos on landing pages can increase conversion rates by up to 80%
- +3 more outcomes
Companies that use Pixel Bakery
Customer profileNamed customers49 records
Segments6 records
Ideal customer profiles6 records
Pixel Bakery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pixel Bakery partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Story Find FilmsminorPixel Bakery collaborated with local production company Story Find Films on the 2024 Creative Nebraska awards theme project. Story Find Films approached Pixel Bakery to create the award show theme, and Pixel Bakery used this opportunity for creative experimentation without too many client constraints.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Pixel Bakery competitors and assessment
Company assessmentDirect peers
- Buck: Buck is a global, award-winning design and animation studio producing motion graphics, brand films, and character animation for advertising and enterprise clients. Comparable to Pixel Bakery as a multidisciplinary animation studio targeting ad agencies and enterprise brands.
- Psyop: Psyop is a long-established, award-winning commercial production and animation studio serving global brands and ad agencies. Comparable to Pixel Bakery as a premium animation-for-advertising player, though at significantly larger scale.
- Gunner: Gunner is an animation and design studio producing character animation, motion graphics, and brand content for advertising and enterprise clients. Directly comparable in service offering and customer base to Pixel Bakery.
- Demo Duck: Demo Duck is a boutique explainer video and animation production studio focused on product explainers, brand storytelling, and SaaS explainer videos. Highly comparable to Pixel Bakery's explainer-video-led service offering and SMB-to-enterprise client profile.
- Oddfellows: Oddfellows is an LA-based animation and motion design studio known for character-driven brand films and explainer content for tech and consumer brands. Comparable to Pixel Bakery in service mix (animation, character, brand storytelling) and agency/enterprise client overlap.
- Yum Yum Videos: Yum Yum Videos is a specialized animated explainer video studio offering scriptwriting, storyboarding, voiceover, and animation for SaaS and tech brands. Directly comparable to Pixel Bakery's explainer-centric, SMB/startup-oriented service.
- Giant Ant: Giant Ant is a boutique animation and design studio specializing in 2D/3D character animation, explainer videos, and brand storytelling. Closely comparable to Pixel Bakery's boutique scale, animation-first positioning, and enterprise + agency client mix.
- Switch Video: Switch Video is an explainer video production studio focused on scripted and animated explainers for nonprofit, SaaS, and enterprise clients. Comparable in service offering and segment focus to Pixel Bakery.
- MUTT: MUTT is a brand-driven design and motion studio producing animation, identity, and video content for purpose-led brands. Comparable to Pixel Bakery's emphasis on custom-tailored, design-agnostic animation and brand storytelling.
- Block & Tackle Studios: Block & Tackle is a boutique animation and motion design studio serving brands and agencies with 2D and 3D animation. Comparable to Pixel Bakery's boutique scale and enterprise/agency customer mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Pixel Bakery social profiles
Digital presencePixel Bakery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pixel Bakery leadership team
Management profileNumber of profiles
Profiles8 records
Pixel Bakery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pixel Bakery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pixel Bakery
What does Pixel Bakery do?
Pixel Bakery is a multidisciplinary animation and video production studio that delivers custom motion graphics, 2D/3D/character animation, animated explainer videos, commercial video production, and emerging media content (AR/VR/holograms/360). All production is fully in-house — from concepting, scriptwriting, and storyboarding through animation, voiceover, sound design, and delivery — with a minimum project billing of $5,000 and tiered logo animation packages.
Is Pixel Bakery a public or private company?
Pixel Bakery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pixel Bakery founded?
Pixel Bakery was founded in 2015. It employs 1 to 10 people.
Where is Pixel Bakery based?
Pixel Bakery is headquartered in Lincoln, United States, in the North America region.
How does Pixel Bakery make money?
Six revenue lines are on record. Animation & Motion Design Projects are the primary driver. The others are animated Explainer Videos, commercial Video Production, logo Animation (Motion Mixer), social Media Video Content Retainers and emerging Media.
Who are Pixel Bakery's main competitors?
Direct peers on record are Buck, Psyop, Gunner, Demo Duck, Oddfellows, Yum Yum Videos, Giant Ant, Switch Video, MUTT and Block & Tackle Studios.
Does Pixel Bakery have an API?
No public API is recorded for Pixel Bakery.
What industry is Pixel Bakery in?
Pixel Bakery's product category is Animation & Motion Design Production Services. Its primary akta.pro industry code is MPAAAMAD, Animation Production (2D/3D/Stop-Motion). Its SIC code is 7812.