Applequist Manufacturing

What Applequist Manufacturing does

Applequist Manufacturing, Inc. is a privately held, family-owned agricultural equipment manufacturer founded in 2018 by Roy Applequist, the former owner and president of Great Plains Manufacturing (sold to Kubota in 2016). The company designs, manufactures, and distributes three core product lines — the Falcon Stripper Header (a combine attachment compatible with Case IH, CLAAS, Gleaner, John Deere, and New Holland harvesters), the TerrainGrade 40-foot Land Plane (for land leveling), and the TerrainFlex Walking Beam (an air drill performance attachment) — out of a 138,000 square foot manufacturing facility in Smith Center, Kansas, with corporate offices in Assaria, Kansas.

The company's go-to-market is exclusively indirect: products are sold through an authorized dealer network across North America, supported by a dealer locator tool and dealer login portal on the company website. Applequist does not sell direct and does not publicly disclose pricing. The business model is straightforward hardware sales of durable agricultural attachments, with revenue mechanics tied to dealer sell-through to individual farmers and farming operations. The company emphasizes "Proudly made in rural America," positioning itself around quality, on-time delivery, and economical product design for North American agricultural customers.

The underlying manufacturing technology is described as "up-to-date" but not further specified, and the Smith Center plant was strategically designed to support a broad range of agricultural and industrial equipment beyond the current three-SKU portfolio. The company has no disclosed funding, no AI capabilities, no patents, no certifications, and no named enterprise customers. Headcount per firmographic data is 5, suggesting the operation is still in an early ramp phase despite the substantial facility footprint, which was completed in 2019.

Name

Applequist Manufacturing

Legal name

Applequist Manufacturing, Inc.

Website

https://applequistmfg.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Applequist Manufacturing is a family-owned Kansas manufacturer of agricultural equipment attachments — including stripper headers, land planes, and walking beams — distributed through a North American dealer network to row-crop and small-grain farmers.

Ownership category

akta.pro rank

Product category

Agricultural Equipment

NAICS

Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Tillage, Seeding & Planting Equipment (IMAHACAB)

Keywords

• Agricultural equipment
• Stripper headers
• Land planes
• Farm machinery
• Harvest attachments

Headquarters

HQ city

Assaria

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure

Revenue model

1. Agricultural Equipment Sales: Applequist Manufacturing generates revenue through the manufacture and sale of agricultural equipment including stripper headers, land planes, and walking beams. Products are sold through a dealer network to North American agricultural customers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Applequist Manufacturing designs, engineers, and manufactures agricultural equipment attachments at its 138,000 square foot plant in Smith Center, Kansas. Its product line includes the Falcon Stripper Header (a combine harvester attachment for faster harvesting), the TerrainGrade 40-foot Land Plane (for moving and leveling acreage), and the TerrainFlex Walking Beam (for improving air drill performance). All products are sold through an authorized dealer network serving North American farmers and agricultural operations.

Product overview

Applequist Manufacturing offers a focused portfolio of agricultural equipment attachments for North American farming operations. The product line consists of three core products: the Falcon Stripper Header (an attachment for combine harvesters that enables faster harvesting and better planting environments), the TerrainGrade 40-foot Land Plane (for moving and leveling acreage), and the TerrainFlex Walking Beam (designed to improve air drill performance). All products are manufactured at the company's 138,000 square foot facility in Smith Center, Kansas and are positioned for the agricultural industry with dealer distribution across North America.

Differentiator

Problem solved

Functional benefit

Products and services

• Falcon Stripper Header A stripper header attachment designed to be mounted on combine harvesters to help harvest faster, lower costs, and create a better planting environment. Compatible with combine harvesters from major manufacturers including Case IH, CLAAS, Gleaner, John Deere, and New Holland. Sold to North American farmers through the company's authorized dealer network.
• TerrainGrade 40' Land Plane A 40-foot land plane designed to move and level acreage in less time compared to average land planes. Sold to North American farmers through the company's authorized dealer network.
• TerrainFlex Walking Beam A walking beam attachment designed to improve the performance of air drills. Sold to North American farmers through the company's authorized dealer network.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Case IH (CNH Industrial): Global agricultural OEM offering combines, tractors, and tillage/planting equipment. AMI's Falcon Stripper Header is compatible with Case IH combines, and the OEM's integrated offerings are the primary competitive frame of reference.
• Kubota: Japanese equipment manufacturer that acquired Great Plains Manufacturing in 2016 and has a growing North American agricultural footprint. Strategic relevance as the acquirer of Roy Applequist's prior business and a likely future acquirer or partner.
• John Deere (Deere & Company): Largest North American agricultural equipment OEM offering tractors, combines, and a broad portfolio of attachments including headers, tillage, and seeding equipment. AMI's Falcon header is explicitly compatible with John Deere combines.
• New Holland Agriculture (CNH Industrial): Global agricultural OEM offering a broad equipment lineup including combines. AMI's Falcon Stripper Header is explicitly compatible with New Holland combines.
• AGCO Corporation: Global agricultural equipment manufacturer whose brands include Massey Ferguson, Fendt, and Gleaner. Gleaner combines are explicitly compatible with AMI's Falcon Stripper Header.
• CLAAS: European-based agricultural equipment manufacturer with a strong North American combine and header presence. The Falcon Stripper Header is explicitly compatible with CLAAS combines.

Direct peers

• Bourgault Industries: Canadian manufacturer of tillage and air seeding equipment including air drills. Direct comparable to AMI's TerrainFlex Walking Beam, which is designed to improve air drill performance.
• Land Pride (Great Plains division, Kubota): Originally founded as a division of Great Plains Manufacturing to produce smaller implements for landscaping and dirt-working markets. Direct product overlap with AMI's TerrainGrade Land Plane and Walking Beam categories.
• Honey Bee Manufacturing: Manufacturer of combine headers, including stripper-style and draper headers for major combine brands. Directly comparable to AMI's Falcon Stripper Header in product category and combine-compatible positioning.
• Great Plains Manufacturing (Kubota): Founded by Roy Applequist in 1976 and sold to Kubota in 2016; produces tillage, seeding, and planting equipment including folding grain drills. It is AMI's direct predecessor and the closest comparable in product category, manufacturing heritage, and dealer distribution model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/applequist-manufacturing

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Applequist Manufacturing