Popular Bank
Popular Bank is the U.S. mainland banking subsidiary of Popular, Inc. (NASDAQ: BPOP), operating 40+ branches across New York, New Jersey, and South Florida. It provides consumer banking, small business services, commercial real estate lending, and private client wealth management to individuals, SMBs, and developers.
- Company typePrivate
- Founded1961
- HeadquartersNew York, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Popular Bank does
Popular Bank is the mainland U.S. banking subsidiary of Popular, Inc. (NASDAQ: BPOP), a Puerto Rico-incorporated financial services company founded in 1893. Popular Bank itself opened its first branch in the Bronx in 1961 and now operates as a New York state-chartered, FDIC-insured bank headquartered at 85 Broad Street in New York City, with 40+ branches spanning New York, New Jersey, and South Florida. The bank serves individual consumers, small and medium businesses, commercial real estate developers, homeowner and condo associations, and high-net-worth clients through its Popular Private Client sub-brand, with bilingual English/Spanish services targeting Hispanic markets.
The bank's product portfolio spans four checking tiers (Easy Access Bank On-certified, Everyday, Prestige, and Palladium), savings accounts, tiered CDs (up to 4.10% APY for $1MM+ deposits as of June 2026), money market accounts, IRAs, eight credit card products, personal loans, home equity lines of credit, and Popular Investments wealth offerings. Business banking includes checking, cash management, payroll solutions, working capital loans, and commercial real estate lending (bridge and construction). Digital infrastructure comprises a web-based online banking platform and iOS/Android mobile apps with Zelle P2P payments and mobile deposit; distribution is augmented by the Allpoint network providing 55,000+ surcharge-free ATMs worldwide and Clover POS partnerships for merchants.
Revenue is generated through five streams: interest income on loans (personal, HELOC, commercial real estate), deposit account fees (monthly service, overdraft), credit card interchange and interest, investment product fees, and business banking services. Recent operational actions include exiting the U.S. mortgage business and closing four New York metro branches (Q3 2025) alongside leadership transitions effective July 2026, signaling a profitability-focused restructuring under new CEO Javier Ferrer.
Popular Bank firmographics
Firmographics- Name
- Popular Bank
- Legal name
- Popular Bank
- Website
- https://popularbank.com
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Popular Bank is the U.S. mainland banking subsidiary of Popular, Inc. (NASDAQ: BPOP), operating 40+ branches across New York, New Jersey, and South Florida. It provides consumer banking, small business services, commercial real estate lending, and private client wealth management to individuals, SMBs, and developers.
- Ownership category
- akta.pro rank
Popular Bank industry classification
Industry- Product category
- Retail Banking
- NAICS
- Commercial Banking (52211), Depository Credit Intermediation (5221)
- SIC
- State Commercial Banks (6022), National Commercial Banks (6021)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industries
- Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE), Retail Lending (Personal Loans, Auto, Credit Lines) (FSABAAAB), Credit Cards & Revolving Credit (FSABAAAC), Affluent/Premier Retail Banking (Mass Affluent) (FSABAAAG), Real Estate (Commercial Property, REITs) (FSABACAH), Bank-Affiliated Retail Wealth Management (FSAAAAAB)
Keywords
Where Popular Bank is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Popular Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Interest Income: Revenue generated from interest earned on loans including personal loans, home equity lines of credit, commercial real estate loans, and other credit products
- Deposit Account Fees: Monthly service fees, overdraft fees, and other account-related charges from checking and savings accounts
- Credit Card Revenue: Revenue from eight credit card product offerings including interchange fees and interest charges
- Investment Products: Revenue from investment products including Popular Investments, stocks, bonds, mutual funds, annuities, and insurance offerings
- Business Banking Services: Business checking accounts, working capital loans, merchant services (Clover), payroll solutions, and commercial lending including bridge loans and construction financing
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Popular Easy Access Checking - Basic banking with low fees |
| Subscription | Monthly | Popular Everyday Checking - Flexible everyday banking |
| Subscription | Monthly | Popular Prestige Checking - Premium interest-earning checking |
| Subscription | Monthly | Palladium Checking - Exclusive private client checking |
| Subscription | Monthly | Popular Savings Account |
| Subscription | Annual | Popular CD - Tiered rate certificate of deposit |
| Subscription | Monthly | Popular Saver Money Market Account |
| Subscription | Annual | Popular IRA - Individual Retirement Account |
| Subscription | Monthly | Business Checking with $400 Bonus |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels5 records
Popular Bank product offering
Product offeringCore offering
Popular Bank provides retail and commercial banking products and services, including checking and savings accounts, certificates of deposit, money market accounts, IRAs, credit cards, personal loans, home equity lines of credit, business checking, cash management, payroll solutions, and commercial real estate lending. The bank also offers investment and private client (wealth) services through Popular Investments and Popular Private Client, distributed via 40+ branches in New York, New Jersey, and South Florida, and through online and mobile banking channels.
Product overview
Popular Bank is a full-service financial services provider offering a comprehensive portfolio of consumer and business banking products through its U.S. subsidiary of Popular, Inc. The core banking platform encompasses personal checking (Easy Access, Everyday, Prestige, and Palladium Checking tiers), savings accounts (Popular Savings, tiered CDs with rates up to 4.10% APY, Money Market, and IRA accounts), credit products (8 credit card options, personal loans, home equity lines of credit), and a Popular Mastercard debit card with extensive ATM access. Digital banking is delivered via Online Banking and Mobile Banking apps with Zelle integration for P2P payments. Business banking includes dedicated checking, cash management, payroll solutions, and commercial real estate lending. Premium services are offered through Popular Private Client (featuring Palladium Checking) and Popular Investments for wealth management. The bank operates 40 branches across New York, New Jersey, and South Florida, with access to over 55,000 Allpoint ATMs worldwide, and integrates Clover POS for merchant services.
Differentiator
Problem solved
Functional benefit
Brands
- Popular Private Client: Exclusive private banking experience offering concierge banking, VIP service, and exclusive events for high-net-worth clients.
- Popular Investments
- Popular Easy Access Checking
- Popular Everyday Checking
- Popular Prestige Checking
- Popular Palladium Checking
- Popular Savings
- Popular CD
- Popular Saver Money Market
- Popular IRA
Products and services
- Popular Easy Access Checking Bank On-certified, low-fee basic checking account for everyday transactions; $3 monthly fee avoidable with $250 recurring direct deposit; no overdraft coverage (transactions declined with no fee).
- Popular Everyday Checking Flexible everyday checking account with overdraft coverage available; $10 monthly fee avoidable with $1,000 average balance or $750 direct deposit; $34 overdraft fee for transactions over $50; includes bill pay and direct deposit.
- Popular Prestige Checking Premium interest-earning checking account for higher-balance customers; $12 monthly fee avoidable with $2,000 average balance; no fees for incoming wires, stop payments, or worldwide ATM transactions; includes fee rebates.
- Palladium Checking Most exclusive checking account and signature feature of Popular Private Client; offers the best available rates, VIP service, concierge banking, and exclusive events for high-net-worth clients.
- Popular Savings Essential savings account with $25 minimum to open; $4 monthly service fee avoidable with $500 average monthly balance; limited to six no-cost withdrawals per statement cycle.
- Popular CD (Certificate of Deposit) High-yield certificate of deposit with $1,000 minimum to open; tiered APY from 3.95% ($250K–$999K) to 4.10% ($1MM+) as of June 2026; penalty for early withdrawal; automatic renewal at maturity.
- Popular Saver Money Market High-yield money market account with $10,000 minimum to open; $15 monthly service fee avoidable with $10,000 minimum daily balance; higher yield while maintaining access to funds.
- Popular IRA Individual Retirement Account available as Roth or Traditional IRA; terms from 18 months to 10 years; CD IRA requires $500 minimum, Special IRA requires $100 minimum; designed for long-term retirement savings.
- Personal Loans Personal financing solutions to consolidate debt, build credit, and meet other borrowing needs for individual consumers.
- Home Equity Line of Credit Line of credit secured by home equity, allowing customers to tap into their property value for financing needs such as home improvements or debt consolidation.
- Credit Cards Portfolio of eight credit card options offering various benefits to suit different financial needs and spending habits; revenue from interchange fees and interest charges.
- Popular Mastercard Debit Card Mastercard debit card included with all Popular Bank checking accounts; provides surcharge-free access to Popular Bank ATMs and over 55,000 Allpoint ATMs worldwide; chip technology for enhanced security.
- Business Checking Accounts Business checking accounts with dedicated banker support; offered with a $400 cash bonus for new accounts opened April 27 – July 3, 2026 with qualifying activities ($2,500 average balance for 120 days, 15 qualifying transactions within 3 months).
- Commercial Real Estate Lending Bridge lending and construction financing for commercial real estate developers, with recent deals including a $10 million bridge loan for a 71-unit multifamily in Little Havana and a $32.4 million construction loan for a 312-unit multifamily in Naranja, Miami-Dade County.
- Popular Investments Investment services providing access to investment strategies and expertise through financial consultants; includes stocks, bonds, mutual funds, annuities, insurance, retirement planning, educational planning, and tax-efficient investing.
- Popular Private Client Exclusive private banking experience offering bespoke financial services including Palladium Checking, concierge banking, VIP service, and exclusive events for high-net-worth clients.
- Online and Mobile Banking 24/7 digital access to Popular Bank accounts via web platform and iOS/Android mobile app; enables Zelle payments, mobile check deposits, account monitoring, bill pay, and fund transfers.
Quantifiable outcome
- Q1 2026 net income of $245.7 million, up 38% year-over-year
- +4 more outcomes
Companies that use Popular Bank
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles5 records
Popular Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Popular Bank partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- AllpointcorePartnership with Allpoint ATM Network providing Popular Bank customers access to over 55,000 surcharge-free ATMs worldwide. Allpoint ATMs are located at major retailers including Target, Costco, Walgreens, CVS, 7-Eleven, Circle K, and Speedway. Popular Bank customers enjoy zero surcharge fees at all Allpoint locations.
- ClovercorePartnership with Clover Network LLC for merchant point-of-sale services. Clover helps Popular Bank business clients optimize billing, manage invoices, and accept payments. The offering includes 90-day free trial of Clover Essentials or Services Growth plan for qualified merchants, plus $450 rebate toward Clover hardware purchase. Targeted at professional practices and business services.
- First Data Merchant Services LLCcoreFirst Data Merchant Services LLC processes merchant services accounts for Popular Bank's Clover POS offerings. New accounts require standard credit approval and underwriting. First Data determines eligibility for merchant promotions and rebates.
- Early Warning Services, LLC (Zelle)corePopular Bank offers Zelle for quick and easy money transfers. Customers can send and receive money directly from the Popular Mobile Banking app to people they trust. Zelle and related marks are owned by Early Warning Services, LLC.
Scale indicators8 records
Recent moves8 records
Expansion highlights5 records
Popular Bank competitors and assessment
Company assessmentDirect peers
- Flagstar Financial (formerly New York Community Bancorp): NY metro-focused commercial bank with branch-based retail and multifamily CRE lending — direct competitor for Popular's legacy Bronx/NY metro deposit base and commercial real estate book.
- Valley National Bank: Regional bank with comparable NY/NJ/FL branch footprint, full-service consumer and commercial banking, and similar asset size — directly comparable across deposit products, CRE lending, and small-business banking.
- BankUnited: Florida-headquartered regional commercial bank with strong South Florida presence and similar business banking, CRE lending, and consumer deposit franchise — the most direct geographic overlap with Popular Bank's core footprint.
- Flushing Financial: NY metro community bank with similar multigenerational, community-rooted deposit-gathering model and CRE lending exposure — comparable in scale, customer mix, and branch strategy.
- ConnectOne Bancorp: New Jersey-headquartered community bank with full-service consumer/business banking and CRE lending — comparable in scale, geographic overlap in NJ, and relationship-banking orientation.
- Dime Community Bancshares: New York-focused commercial bank with comparable consumer and small-business banking focus in the same metro — a direct competitor for deposit and CRE relationships in Popular's home market.
Emerging players
- Cathay Bank: Community-oriented commercial bank serving Asian-American and immigrant communities with multilingual service — comparable niche-ethnic community banking model and multigenerational relationship approach, though West Coast-focused.
- Ponce Bank: NY-based community bank focused on Hispanic and immigrant communities with bilingual services — shares Popular's ethnic-niche banking DNA at smaller scale, competing for the same customer segment in the NY metro.
Regional players
- First Bank (New Jersey): New Jersey-based community commercial bank with similar full-service consumer and business banking, including CRE lending — directly comparable in scale and NJ market overlap, though with a more limited branch network.
Broad incumbents
- TD Bank (TD Bank N.A.): Large U.S. subsidiary of Toronto-Dominion Bank with dense NY/NJ/FL branch presence competing head-to-head for consumer deposits and small-business banking — broader incumbent rather than a niche specialist.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Popular Bank social profiles
Digital presencePopular Bank compliance and trust
Trust signalCompliance3 records
Popular Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Popular Bank leadership team
Management profileNumber of profiles
Profiles4 records
Popular Bank subsidiaries and ownership
Company hierarchySubsidiaries2 records
Popular Bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Popular Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Popular Bank
What does Popular Bank do?
Popular Bank provides retail and commercial banking products and services, including checking and savings accounts, certificates of deposit, money market accounts, IRAs, credit cards, personal loans, home equity lines of credit, business checking, cash management, payroll solutions, and commercial real estate lending. The bank also offers investment and private client (wealth) services through Popular Investments and Popular Private Client, distributed via 40+ branches in New York, New Jersey, and South Florida, and through online and mobile banking channels.
Is Popular Bank a public or private company?
Popular Bank is a private company. It is classified as corporate owned and is currently operating.
When was Popular Bank founded?
Popular Bank was founded in 1961. It employs 1,001 to 5,000 people.
Where is Popular Bank based?
Popular Bank is headquartered in New York, United States, in the North America region.
How does Popular Bank make money?
Five revenue lines are on record. Interest Income is the primary driver. The others are deposit Account Fees, credit Card Revenue, investment Products and business Banking Services.
Who are Popular Bank's main competitors?
Direct peers on record are Flagstar Financial (formerly New York Community Bancorp), Valley National Bank, BankUnited, Flushing Financial, ConnectOne Bancorp and Dime Community Bancshares. Emerging players are Cathay Bank and Ponce Bank. First Bank (New Jersey) is listed as a regional player. TD Bank (TD Bank N.A.) is listed as a broad incumbent.
Does Popular Bank have an API?
No public API is recorded for Popular Bank.
What industry is Popular Bank in?
Popular Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABAAAE, Branch & In-Person Banking (Teller/ATM Networks). Its NAICS code is 52211 and its SIC code is 6022.