Confiz
Confiz is a Microsoft Solutions Partner providing Dynamics 365 implementation, managed services, and AI/Copilot consulting to Fortune 100 and large enterprise clients across retail, CPG, fintech, automotive, and hospitality, with delivery anchored in Pakistan and regional offices in the UAE, USA, and Estonia.
- Company typePrivate
- Founded2005
- HeadquartersLahore, Pakistan
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What Confiz does
Confiz is a Pakistan-founded, Dubai-coordinated global IT services firm established in 2005 and operating across five offices (Lahore headquarters, Dubai as EMEA regional HQ, Bellevue and Bentonville in the US, and Tallinn in Estonia). The firm is positioned as a Microsoft Solutions Partner and FastTrack implementation partner, with 250+ certified Microsoft Dynamics 365 consultants and 150+ certified developers delivering against 100+ completed ERP and CRM deployments across retail, consumer packaged goods (CPG), fintech, automotive, and hospitality — serving logos including Macy's, P&G, McDonald's, Mondelez International, Mango, Lebara, Hush Puppies, Toppan Gravity, and Servis Industries.
The product and technology surface centers on Microsoft Dynamics 365 as the core platform, spanning Customer Engagement (Sales, Customer Service, Field Service, Customer Insights, Project Operations) and Finance and Operations (Finance, Supply Chain Management, Human Resources, Commerce), with AI capabilities layered through Dynamics 365 Copilot and a proprietary Gen AI Virtual Assistant built on Azure OpenAI Services. Around this core, Confiz ships industry-specific accelerators (Holistico for hospitality, C-Analytics and Shopper Value for retail, Dynamics 365 Automotive via Annata, HR & Payroll, and Super & Hypermarkets), pre-built connectors for Salesforce, Shopify, and Magento, and complementary practices on Microsoft Power Platform, Microsoft Fabric, Snowflake, Databricks, AWS, and Google Cloud. The firm also operates software development, UI/UX, DevOps, and QA practices.
Revenue is generated through four streams: project-based Dynamics 365 implementation services, recurring managed services (24/7 support with proactive monitoring), staff/talent augmentation, and the new 4-week AI/Copilot implementation program. GTM is sales-led enterprise field sales via senior regional directors (EMEA, KSA) and consultative engagement models, augmented by Microsoft co-sell and FastTrack motions. In December 2025, Confiz announced a strategic amalgamation agreement with Systems Limited, pending regulatory approval, signaling a transition to a larger corporate parent while continuing to operate in Pakistan, UAE, USA, and Estonia.
Confiz firmographics
Firmographics- Name
- Confiz
- Legal name
- Confiz
- Website
- https://confiz.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Acquired
- Headcount range
- 501–1,000 employees
- Short description
- Confiz is a Microsoft Solutions Partner providing Dynamics 365 implementation, managed services, and AI/Copilot consulting to Fortune 100 and large enterprise clients across retail, CPG, fintech, automotive, and hospitality, with delivery anchored in Pakistan and regional offices in the UAE, USA, and Estonia.
- Ownership category
- akta.pro rank
Confiz industry classification
Industry- Product category
- Enterprise IT Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)
- akta.pro primary industry
- CRM Managed Services & Support (BPAEAGAD)
- akta.pro secondary industries
- Business Rules & Decision Management Platforms (BRMS/DMN) (HDAEAKAG), Industry-Specific Contract Logistics (Automotive, Pharma, Retail, Aerospace, etc.) (TLAIAAAL)
Keywords
Where Confiz is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices5 records
Markets served
Confiz business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Microsoft Dynamics 365 Implementation Services: End-to-end implementation of Microsoft Dynamics 365 ERP and CRM solutions including planning, configuration, customization, data migration, integration, testing, training, and post-go-live support. Revenue is project-based with fixed-scope engagements typically ranging from weeks to months depending on complexity.
- Dynamics 365 Managed Services: Ongoing application managed services (AMS) providing 24/7 support, proactive monitoring, performance optimization, security management, and continuous improvements. Delivered by certified D365 consultants with SLA adherence and customer satisfaction surveys. Revenue model is recurring subscription-based.
- Staff Augmentation and Talent Augmentation: Providing skilled Microsoft Dynamics consultants and developers to clients on a staffing augmentation basis. Supports flexible team augmentation models including dedicated teams, nearshore development, and talent ecosystem services.
- Microsoft Copilot AI Implementation: 4-week AI implementation program for Dynamics 365 Copilot, providing assessment, quick deployment, expert training, optimization, and continuous support for AI-powered capabilities across Finance, Sales, Customer Service, and Supply Chain modules.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Dynamics 365 Cloud Subscription - User-based pricing |
| One time/ perpetual license | Multi-year contract | Dynamics 365 On-premises Deployment |
| Hybrid | Annual | Salesforce-Dynamics 365 Integration |
| Subscription | Multi-year contract | Dynamics 365 Copilot 4-week Implementation Program |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels17 records
Confiz product offering
Product offeringCore offering
Confiz is a global IT services and consulting firm that delivers Microsoft Dynamics 365 implementation, upgrade, and managed services, complemented by cloud, data & AI, and custom software engineering. The firm serves large enterprise clients across retail, fintech, CPG, automotive, and hospitality with end-to-end digital transformation engagements.
Product overview
Confiz is a global IT services company and trusted Microsoft Solutions Partner offering a comprehensive portfolio of technology solutions centered on Microsoft Dynamics 365. The core platform spans both CRM (Customer Engagement including Sales, Customer Service, Customer Insights, Field Service, and Project Operations) and ERP (Finance and Operations including Finance, Supply Chain, Human Resources, and Commerce) capabilities. Built on this foundation, Confiz delivers AI-powered features through Dynamics 365 Copilot and the Gen AI Virtual Assistant powered by Azure OpenAI Services, complemented by Data & AI Services including Enterprise AI, Data Analytics, and Data Platform Modernization. The Microsoft Power Platform (Power Apps, Power BI, Power Automate) enables low-code customization and analytics. Confiz also provides industry-specific solutions (Holistico for hospitality, C-Analytics and Shopper Value for retail, Dynamics 365 Automotive and Super/Hypermarkets), e-commerce integrations (Shopify, Magento), and professional services including implementation, upgrade/migration, managed services, and staff augmentation. The company serves global enterprises including Fortune 100 clients across retail, fintech, CPG, automotive, and hospitality industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Microsoft Dynamics 365 Implementation Services End-to-end consulting and deployment of Microsoft Dynamics 365 (Finance, Supply Chain Management, and Commerce) for enterprises seeking ERP modernization and digital transformation.
- Dynamics 365 Managed Services Post-implementation support, monitoring, performance tuning, and continuous optimization for organizations running Microsoft Dynamics 365 environments.
- Dynamics 365 Upgrade and Migration Services Migration and upgrade services to transition enterprises from legacy ERP (such as Dynamics AX 2012) or on-premises installations to the cloud-based Dynamics 365 platform.
- Data and AI Services Data engineering, analytics, and applied AI/ML services that help enterprises build data platforms, derive insights, and embed AI into business processes.
- Cloud Services Cloud architecture design, migration, and managed cloud operations built primarily on Microsoft Azure, supporting enterprise digital transformation initiatives.
- Custom Software Development Full-cycle custom software engineering services delivering bespoke web, mobile, and enterprise applications for business clients.
- E-Commerce and Omnichannel Solutions Implementation and integration services for digital commerce platforms including Shopify, Magento, and Salesforce Commerce Cloud, enabling omnichannel retail capabilities.
- Gen AI Virtual Assistant A generative AI-powered virtual assistant product designed to automate enterprise customer interactions and operational workflows.
- Microsoft Solutions Partnership Services Microsoft-certified consulting services delivered under Confiz's Solutions Partner designation, with 100+ Dynamics 365 implementations completed for enterprise clients.
Quantifiable outcome
- 106% ROI within first three years of implementing Dynamics 365 ERP
- +8 more outcomes
Companies that use Confiz
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles2 records
Confiz technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability10 records
Feature7 records
Confiz partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship and core.
- Systems LimitedflagshipSystems Limited announced acquisition of Confiz Pakistan in a merger approved by its board. Transaction structured as an amalgamation subject to regulatory approval. Aims to expand Systems Limited's presence in North America and Europe, enhance capabilities in AI, cloud, and data modernization, and strengthen global portfolio. Confiz enters strategic agreement with Systems Limited for global expansion.
- MicrosoftcoreCertified Microsoft Solutions Partner and FastTrack implementation partner. Specializations include Microsoft Dynamics 365 ERP and CRM, Microsoft Power Platform, Azure cloud, and Copilot AI. 250+ certified consultants across Microsoft technologies.
- AWS (Amazon Web Services)coreTechnology partnership for cloud infrastructure enabling Dynamics 365 and Azure deployments. Listed as technology partner on Confiz website ecosystem.
- Google CloudcoreTechnology partnership for cloud platform integration and data analytics capabilities. Part of Confiz's multi-cloud technology ecosystem.
- Microsoft Power PlatformcoreCore practice area including Power Apps, Power BI, and Power Automate development and implementation services.
- SalesforcecoreDynamics 365 Salesforce integration solution enabling unified CRM and ERP data synchronization. Pre-built connector for accounts, contacts, opportunities, and sales orders. One-time implementation with annual maintenance model.
- ShopifycoreMicrosoft Dynamics 365 Shopify integration solution for e-commerce automation. Enables real-time data synchronization across products, orders, inventory, and payments.
- Microsoft Dynamics AXcoreMigration and upgrade services from Dynamics AX 2012 and earlier versions to Dynamics 365 Finance and Operations. Core practice area given Microsoft ended AX 2012 support in January 2023.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Confiz competitors and assessment
Company assessmentDirect peers
- Rand Group: Microsoft Gold Partner specializing in Dynamics 365 ERP, CRM, and Power Platform implementations with industry accelerators. Closely comparable mid-to-large Dynamics partner to Confiz.
- Slalom: Consulting firm with a strong Microsoft practice delivering Dynamics 365, Azure, and Power Platform implementations. Similar enterprise-led GTM and Microsoft co-sell motion to Confiz.
- Avanade: Joint venture between Accenture and Microsoft and the largest pure-play Microsoft Dynamics 365 and Azure services partner globally. Most direct competitor to Confiz in Dynamics 365 implementation, managed services, and Copilot enablement.
- Arbela Technologies: Microsoft Dynamics 365 Gold Partner with vertical accelerators in manufacturing, retail, and field service. Closely comparable to Confiz's vertical IP-led approach and Dynamics 365 implementation focus.
- Stoneridge Software: Microsoft Dynamics 365 Gold Partner focused on ERP and CRM implementations, upgrades, and managed services. Comparable service portfolio and Microsoft-aligned delivery model to Confiz.
- KPMG (Microsoft Dynamics practice): Big Four advisory firm with a dedicated Microsoft Dynamics 365 advisory and implementation practice. Competes with Confiz on enterprise ERP transformations and migration engagements.
- Alithya: North American Microsoft Dynamics 365 and enterprise solutions consultancy delivering implementation, managed services, and digital transformation. Comparable Microsoft-centric delivery model and target customer profile.
- Hitachi Solutions: Global Microsoft Dynamics 365 and Power Platform implementation partner with vertical accelerators comparable to Confiz's industry solutions. Competes head-to-head for enterprise Dynamics 365 deals.
Broad incumbents
- Wipro: Global IT services major with a Microsoft business applications practice that delivers Dynamics 365 implementations, upgrades, and managed services to large enterprises. Competes with Confiz in pursuit of Fortune 100 Dynamics 365 mandates.
- DXC Technology: Large global IT services provider offering Microsoft Dynamics 365 implementations alongside broader infrastructure, applications, and modern workplace services. Overlaps with Confiz on enterprise Dynamics 365 deployments at much larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Confiz social profiles
Digital presenceConfiz compliance and trust
Trust signalCompliance4 records
Confiz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Confiz leadership team
Management profileNumber of profiles
Profiles7 records
Confiz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Confiz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Confiz
What does Confiz do?
Confiz is a global IT services and consulting firm that delivers Microsoft Dynamics 365 implementation, upgrade, and managed services, complemented by cloud, data & AI, and custom software engineering. The firm serves large enterprise clients across retail, fintech, CPG, automotive, and hospitality with end-to-end digital transformation engagements.
Is Confiz a public or private company?
Confiz is a private company. It is classified as corporate owned and is currently acquired.
When was Confiz founded?
Confiz was founded in 2005. It employs 501 to 1,000 people.
Where is Confiz based?
Confiz is headquartered in Lahore, Pakistan, in the Asia region.
How does Confiz make money?
Four revenue lines are on record. Microsoft Dynamics 365 Implementation Services are the primary driver. The others are dynamics 365 Managed Services, staff Augmentation and Talent Augmentation and microsoft Copilot AI Implementation.
Who are Confiz's main competitors?
Direct peers on record are Rand Group, Slalom, Avanade, Arbela Technologies, Stoneridge Software, KPMG (Microsoft Dynamics practice), Alithya and Hitachi Solutions. Broad incumbents are Wipro and DXC Technology.
Does Confiz have an API?
No public API is recorded for Confiz.
What industry is Confiz in?
Confiz's product category is Enterprise IT Services. Its primary akta.pro industry code is BPAEAGAD, CRM Managed Services & Support, with a secondary code of HDAEAKAG, Business Rules & Decision Management Platforms (BRMS/DMN). Its NAICS code is 541511 and its SIC code is 7370.